Netranom
Netranom is a privately held West Virginia-based managed IT services provider founded in 1998, delivering NetraCare managed IT, NetraVoice cloud telephony, NetraShield physical security, and A/V solutions to small and mid-sized businesses across West Virginia, Kentucky, Ohio, and Appalachia.
- Company typePrivate
- Founded1998
- HeadquartersHurricane, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Netranom does
Netranom is a privately held managed IT services provider headquartered in Hurricane, West Virginia, founded in 1998 and operating regional offices in Parkersburg and Morgantown. The company serves small and mid-sized businesses across West Virginia, Kentucky, Ohio, and the broader Appalachian region, with a vertically-segmented go-to-market spanning 14 industries including healthcare, legal, manufacturing, financial services, education, government, oil & gas, retail, and non-profits. Its portfolio is organized around four branded offerings: NetraCare (flagship managed IT services including 24/7 monitoring, helpdesk, patching, vendor coordination, backup, compliance, and cybersecurity), NetraVoice (cloud-based phone and unified communications), NetraShield (IP camera physical security with motion alerts, license plate recognition, and remote viewing), and Audio & Video Solutions (professional A/V installation).
The technology stack centers on a managed services platform supporting proactive monitoring, multi-layer cybersecurity (MDR, EDR, SIEM), cloud communications, and physical security integration. Pricing is quote-based and subscription-recurring, billed monthly per device/user, with one-time installation revenue from hardware and A/V projects. Go-to-market is consultative and relationship-driven: direct field sales for larger accounts, inside sales for mid-market, self-service website with free network checkups for SMBs, and broad membership in regional chambers of commerce and industry associations (manufacturers, contractors, gas/oil) drive referral flow.
The company employs 11-50 staff, is led by CEO Hampton Cokeley, and is privately held with no disclosed institutional investment, parent company, or M&A activity. In August 2025, Netranom rebranded as 'Appalachia's Technology Outfitter,' reinforcing regional positioning and an expanded services umbrella. Its competitive position rests on 27 years of local brand recognition, multiple office touchpoints, a comprehensive bundled service offering that creates switching costs, and deep community-association presence that national MSPs struggle to replicate in Appalachian markets.
Netranom firmographics
Firmographics- Name
- Netranom
- Legal name
- Netranom
- Website
- https://netranom.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Netranom is a privately held West Virginia-based managed IT services provider founded in 1998, delivering NetraCare managed IT, NetraVoice cloud telephony, NetraShield physical security, and A/V solutions to small and mid-sized businesses across West Virginia, Kentucky, Ohio, and Appalachia.
- Ownership category
- akta.pro rank
Netranom industry classification
Industry- Product category
- Managed IT Services
- NAICS
- Computer Systems Design and Related Services (54151), Security Systems Services (except Locksmiths) (561621)
- SIC
- Communications Services, Nec (4899), Computer Peripheral Equipment, Nec (3577)
- akta.pro primary industry
- Cloud & Infrastructure Support (Servers, Storage, Virtualization) (BPAAACAE)
- akta.pro secondary industries
- IT Program/Project Management (PMO) & Delivery Assurance (BPAEAAAO), Digital Experience Monitoring & Management (DEX/DEM, AIOps for EUC) (BPAEAIAF)
Keywords
Where Netranom is headquartered
LocationHeadquarters
- HQ city
- Hurricane
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Netranom business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Managed IT Services (NetraCare): Recurring monthly fees for comprehensive IT management including monitoring, support, security, and maintenance. Acts as the primary revenue driver with predictable subscription-based model.
- Cloud Phone Systems (NetraVoice): Subscription-based VoIP and communication services with monthly per-user or facility pricing
- Physical Security Solutions (NetraShield): One-time installation and ongoing monitoring fees for surveillance systems, access control, and security cameras
- Audio/Video Solutions: One-time installation and configuration services for conference rooms, digital signage, and event production
- Hardware and Equipment Sales: Sale of technology equipment including computers, networking gear, and security hardware as part of managed service offerings
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Custom managed IT packages tailored to business size and needs |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Netranom product offering
Product offeringCore offering
Netranom is a managed IT services provider delivering proactive IT management, cybersecurity, cloud-based phone systems, physical security, and audio/video solutions to small and mid-sized businesses. Its core offering, NetraCare, bundles 24/7 monitoring, unlimited helpdesk support, vendor coordination, patching, backup and disaster recovery, compliance assistance, and strategic IT planning under recurring monthly fees.
Product overview
Netranom is an IT Managed Service Provider offering a unified portfolio of technology services built around four core products: NetraCare (flagship managed IT services), NetraVoice (cloud-based phone systems), NetraShield (physical security solutions), and Audio & Video Solutions. NetraCare serves as the primary offering covering helpdesk support, cybersecurity, compliance, and strategic planning, while the other products extend capabilities into telephony, surveillance, and A/V. The company has operated since 1998 serving businesses across West Virginia, Kentucky, Ohio, and the broader Appalachian region.
Differentiator
Problem solved
Functional benefit
Brands
- NetraCare: Flagship managed IT services offering providing comprehensive IT support, monitoring, security, and technology management for businesses.
- NetraVoice
- NetraShield
Products and services
- NetraCare NetraCare is Netranom's flagship fully managed IT services offering, providing 24/7 monitoring, unlimited helpdesk support, vendor coordination, patching and updates, cybersecurity protection, backup and disaster recovery, compliance assistance, and strategic IT planning for small and mid-sized businesses.
- NetraVoice NetraVoice is a cloud-based phone system that unifies calling, messaging, and video conferencing, operating over the internet without traditional on-premises PBX equipment and designed to scale for today's mobile workforce.
- NetraShield NetraShield is a physical security offering that delivers IP camera systems for indoor and outdoor surveillance, motion-activated recording, secure remote access, and license plate recognition for businesses.
- Audio & Video Solutions Audio & Video Solutions is a professional installation service for conference rooms, digital signage, wireless presentation systems, and room control and automation, supporting internal meetings, client presentations, training sessions, and event production.
Companies that use Netranom
Customer profileNamed customers16 records
Segments13 records
Ideal customer profiles5 records
Netranom technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Netranom partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- GOWV AssociationminorMembership in the Gas and Oil Association of West Virginia, serving energy sector companies with specialized IT needs
- West Virginia Manufacturers AssociationminorMembership supporting manufacturing sector clients with industry-specific IT solutions
- Contractors Association of West VirginiaminorMembership supporting construction and engineering sector with specialized technology solutions
- Multiple Chamber MembershipsminorActive memberships including West Virginia Chamber, Northeast KY Chamber, Mid Ohio Valley Chamber of Commerce, Charleston Area Alliance, Morgantown Area Chamber of Commerce, Marion County Chamber of Commerce, Huntington Regional Chamber of Commerce, Putnam County Chamber of Commerce, Beckley Raleigh Chamber of Commerce, Chamber of Commerce of the Two Virginias, and Tug Valley Chamber of Commerce
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Netranom competitors and assessment
Company assessmentDirect peers
- Dataprise: Mid-Atlantic / national MSP offering managed IT, cybersecurity, and cloud services to SMB and mid-market clients. Highly comparable to Netranom in service portfolio and customer profile, though materially larger in scale and more geographically dispersed.
- Ntiva: National managed IT and cybersecurity services provider serving SMB and mid-market clients across multiple verticals. Closely comparable service stack (managed IT, MDR, cloud communications) to Netranom's NetraCare, NetraVoice, and NetraShield offerings.
- Computex Technology Solutions: Full-service managed IT and cybersecurity provider for SMBs and mid-market, with emphasis on regulated industries (healthcare, financial). Direct competitor in scope, vertical mix, and recurring-revenue model.
- NexusTek: Managed IT services and cloud infrastructure provider for SMBs across the U.S. Comparable service portfolio (managed IT, cloud, security) and similar SMB customer focus as Netranom.
- Corsica Technologies: Regional managed IT and cybersecurity MSP with strong vertical expertise in healthcare, legal, and government. Closely comparable in target verticals, service mix, and SMB/mid-market customer profile to Netranom.
- ITsavvy: National IT solutions provider combining managed services, hardware distribution, and cloud/cybersecurity offerings. Comparable to Netranom in combining hardware sales with recurring managed IT services, though at meaningfully larger scale.
- Kelser Corporation: Northeast U.S. managed IT and cybersecurity provider serving SMB and mid-market clients. Direct peer in service portfolio, recurring revenue model, and regulated vertical focus.
- Vology: Managed IT services and cloud infrastructure provider serving SMB and mid-market customers nationwide. Comparable service stack (managed IT, cloud, security) and SMB customer base to Netranom.
Broad incumbents
- Insight Enterprises: Large, publicly-traded global IT solutions integrator with managed services, hardware, and cloud offerings. Overlaps with Netranom on managed services and hardware sales, but operates at vastly larger scale and as a broad portfolio vendor rather than a regional specialist.
Others
- ConnectWise: Platform provider for MSPs (RMM, PSA, cybersecurity tooling) — not a direct competitor to Netranom, but a critical enabler whose products (likely) underpin Netranom's managed services delivery. Also competes indirectly via its own cybersecurity and SOC offerings.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Netranom social profiles
Digital presenceNetranom financial estimates
Financial estimateRevenue estimate
Valuation estimate
Netranom leadership team
Management profileNumber of profiles
Profiles3 records
Netranom funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Netranom M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Netranom
What does Netranom do?
Netranom is a managed IT services provider delivering proactive IT management, cybersecurity, cloud-based phone systems, physical security, and audio/video solutions to small and mid-sized businesses. Its core offering, NetraCare, bundles 24/7 monitoring, unlimited helpdesk support, vendor coordination, patching, backup and disaster recovery, compliance assistance, and strategic IT planning under recurring monthly fees.
Is Netranom a public or private company?
Netranom is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Netranom founded?
Netranom was founded in 1998. It employs 11 to 50 people.
Where is Netranom based?
Netranom is headquartered in Hurricane, United States, in the North America region.
How does Netranom make money?
Five revenue lines are on record. Managed IT Services (NetraCare) is the primary driver. The others are cloud Phone Systems (NetraVoice), physical Security Solutions (NetraShield), audio/Video Solutions and hardware and Equipment Sales.
Who are Netranom's main competitors?
Direct peers on record are Dataprise, Ntiva, Computex Technology Solutions, NexusTek, Corsica Technologies, ITsavvy, Kelser Corporation and Vology. Insight Enterprises is listed as a broad incumbent. ConnectWise is listed as an others.
Does Netranom have an API?
No public API is recorded for Netranom.
What industry is Netranom in?
Netranom's product category is Managed IT Services. Its primary akta.pro industry code is BPAAACAE, Cloud & Infrastructure Support (Servers, Storage, Virtualization), with a secondary code of BPAEAAAO, IT Program/Project Management (PMO) & Delivery Assurance. Its NAICS code is 54151 and its SIC code is 4899.