What Limeup does

Limeup Ltd. is a London-headquartered, privately-held application and software development agency founded in 2019, operating additional delivery offices in Berlin and Warsaw. The firm builds custom web platforms, iOS/Android mobile applications, and UI/UX interfaces for startups and enterprises across six primary verticals — fintech, healthcare, real estate, manufacturing, logistics, and blockchain/Web3 — using a standardized technology stack of React.js on the front end, NestJS with GraphQL on the back end, PostgreSQL and Redis for data, AWS and Docker for infrastructure, and Firebase Auth plus Stripe API for identity and payments; Web3 work is built on Solidity, Web3.js, and IPFS. Limeup monetizes through project-based professional services engagements delivered via three cooperation models — Staff Augmentation, Dedicated Teams, and Software Outsourcing — with custom pricing determined per scope and project length. Acquisition is driven by a direct enterprise field-sales motion executed by named account executives and a business development manager, supplemented by a content-marketing strategy built around detailed case studies (HousePro, Wahler, Platform i88, Blockch.in, VoloBank) and review-platform presence on Clutch, GoodFirms, and DesignRush.

The company positions itself on a senior-heavy bench (93% of designers and developers at mid or senior level, with 10+ years of experience) and on demonstrable execution in technically demanding domains — real-time crypto trading systems with sub-second latency and 1.2 million daily data refreshes, PCI-compliant payment integrations, and Web3 tokenization platforms handling thousands of wallet users — with documented uptime of 99.9–99.99% across delivered platforms. Operations are founder-led under a four-person C-suite (CEO, CTO, Chief Design Officer, CFO); no funding rounds, external investors, M&A activity, or disclosed financial figures appear in the source material, and revenue is entirely client-service based with no disclosed pricing or rate card.

Name

Limeup

Legal name

Limeup Ltd.

Website

https://limeup.io

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

51–100 employees

Short description

Limeup is a London-based UX design and software development agency (founded 2019) that builds custom web, mobile, and blockchain platforms for startups and enterprises across fintech, healthcare, real estate, and logistics, delivering via staff augmentation, dedicated teams, and outsourcing models.

Ownership category

akta.pro rank

Product category

Software Development Services

akta.pro primary industry

Developer Portals, SDKs & Documentation Platforms (BPAMADAG)

Keywords

• Custom software development
• Mobile app development
• UI/UX design services
• Web application development
• Dedicated development teams

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. Custom Software Development: Project-based professional services engagements for designing, building, and deploying custom software solutions, mobile applications, web platforms, and UI/UX design. Clients include startups and enterprises across fintech, healthcare, real estate, manufacturing, logistics, and blockchain industries. Revenue is generated through time-and-materials or fixed-price project contracts. The company also offers staff augmentation, dedicated development teams, and software outsourcing as cooperation models.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Limeup is a UK-based (London) software development and UX design agency that builds custom digital products including web platforms, mobile applications, and branded user experiences. The firm delivers projects via staff augmentation, dedicated teams, and full outsourcing models, serving clients in fintech, healthcare, real estate, manufacturing, logistics, and blockchain industries.

Product overview

Limeup is an application and software development company offering a comprehensive suite of services to startups and enterprises worldwide. The core offerings include Software Development Services, Mobile App Development, UI/UX Design, Web Development, AI Development, and Branding. The company operates through cooperation models including Staff Augmentation, Dedicated Teams, and Software Outsourcing. Their specialized service verticals include Startup Studio for MVP and product launch, SaaS Design Services for ERP/CRM/HRM platforms, and Product Design Services. The portfolio spans across industries including Finance (trading platforms, banking apps), Healthcare (medical platforms, wellness apps), Real Estate (property management, tokenization), Manufacturing, Logistics, Renewable Energy, Blockchain, and Education. The company has delivered notable projects including the i88 cryptocurrency trading platform, Wahler HR digitalization platform, HousePro property management system, Blockch.in real estate tokenization platform, and VoloBank banking application.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Software Development End-to-end custom software product development for startups and enterprises, covering web and backend systems, architecture, and integration.
• Mobile App Development Native and cross-platform mobile application development for iOS and Android, including product design and engineering.
• Web Development Web application and platform development using modern front-end and back-end stacks for B2B and B2C clients.
• UI/UX Design Services User research, UX, UI, and product design services that produce interfaces, design systems, and prototypes for digital products.
• AI Development Custom AI and machine learning development integrated into client products, including data-intensive features and intelligent automation.
• Staff Augmentation Skilled engineers and designers embedded into client teams on a time-and-materials basis to extend in-house capacity.
• Dedicated Teams Long-term, dedicated cross-functional teams (design + engineering) assigned to a single client to own and evolve a product.
• Software QA and Testing Quality assurance and testing services covering functional, regression, and performance testing for web and mobile products.
• DevOps Solutions

Quantifiable outcome

• 60% workload reduction achieved for Wahler through HR platform automation
• +8 more outcomes

Named customers8 records

Segments8 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature6 records

Partnerships

Six partnerships are on record, tiered core infrastructure, core and minor.

• AWS (Amazon Web Services)core infrastructureTechnology or IntegrationLimeup uses AWS ECS, S3, and CloudWatch for container orchestration, asset management, and infrastructure monitoring across its client projects. AWS forms the core cloud infrastructure layer for deployed platforms, enabling auto-scaling, 99.9-99.99% uptime, and secure data management. AWS is referenced consistently across all major case studies (i88, Wahler, HousePro, Blockch.in) as the primary cloud infrastructure provider.
• Dockercore infrastructureTechnology or IntegrationDocker is used for containerized deployment across all Limeup-built platforms, enabling consistent development environments, continuous deployment pipelines, and reliable application delivery across development and production environments.
• Stripe APIcoreTechnology or IntegrationStripe API is integrated across multiple client projects (i88 trading platform, Wahler HR platform, HousePro property management, Blockch.in) for payment processing, subscription management, and PCI-compliant financial transactions. Stripe enables secure handling of deposits, withdrawals, and subscription billing across fintech and e-commerce applications.
• Firebase AuthcoreTechnology or IntegrationFirebase Authentication is used across client projects for secure user identity management and session handling, providing role-based access control and secure login flows for trading platforms, HR systems, and property management applications.
• ClutchminorGTM or Marketing PartnerLimeup maintains an active profile on Clutch, a B2B review and rating platform. The partnership helps generate leads and credibility through verified client reviews and company rankings in the software development category.
• GoodFirmsminorGTM or Marketing PartnerLimeup maintains a profile on GoodFirms, another B2B review platform that evaluates software agencies. The platform serves as a channel for client acquisition through verified reviews and industry rankings.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Accenture: Global consulting and technology services giant with large-scale custom software, design, and digital transformation practices. Represents the scaled-incumbent alternative to Limeup for enterprise digital transformation engagements.

Direct peers

• Netguru: Poland-based custom software development and design agency serving startups and enterprises across fintech, healthcare, and other verticals. Comparable in service model, geographic positioning, and target customer base to Limeup.
• Thoughtbot: US-based product design and development consultancy combining UX research with full-stack engineering. Highly comparable to Limeup's design-led, senior-engineer model and product-focused engagement approach.
• Brainhub: Polish software development and consulting firm serving startups and enterprises with dedicated teams and project-based engagements. Comparable in service mix, geography, and target customer profile.
• Geniusee: Eastern European software development agency offering custom web, mobile, and AI solutions to startups and enterprises. Comparable in service portfolio, target verticals (fintech, real estate, healthcare), and engagement models.
• BairesDev: Large global software development firm offering staff augmentation, dedicated teams, and end-to-end software development. Competes directly with Limeup across cooperation models and enterprise customer segments.
• Orangesoft: Mobile and web development agency focused on startups and mid-market, with comparable service offerings (custom software, UI/UX, dedicated teams) and overlapping target verticals to Limeup.
• Uptech: Software development agency delivering web, mobile, and AI-powered products to startups and enterprises. Comparable in design+development integration and focus on measurable product outcomes.
• Infinum: Croatia-headquartered software development and design agency with a senior engineering profile and European enterprise client base. Directly comparable to Limeup in full-stack development, design, and cross-industry delivery.

Emerging players

• Toptal: Global freelance talent platform connecting enterprises with vetted software developers and designers. Overlaps with Limeup's staff augmentation and dedicated team offerings, with a marketplace-style distribution model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/limeup

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Limeup