What BetPro Coders does

BetPro Coders is a privately held sports betting and gaming software development company headquartered in Manchester, United Kingdom, with its primary engineering and delivery center in Jaipur, India, and an additional UK office in Birmingham. The company has been operating for approximately 19 years and employs 120-150 in-house professionals delivering full-stack development services spanning web, mobile, backend, cloud, blockchain, and AI/ML technologies. Its core offerings include custom sports betting platform development (covering cricket, football, tennis, kabaddi, basketball, horse racing, and greyhound racing), casino and card game development (slots, roulette, blackjack, Teen Patti, poker, Andar Bahar, Dragon Tiger), social and prediction games (Aviator, Satta Matka, Color Prediction), fantasy sports applications, and a suite of game and sports APIs integrating live data feeds and third-party platforms.

The company monetizes through three primary engagement models: one-time licensing of pre-built white-label clone scripts (Betfair, Megapari, 1xBet, Bet365, Betway, Stake, Bc Game, Dafabet, Mostbet, 10CRIC, Rajabet, Lotus365, Parimatch, and Reddy Anna Book), recurring monthly subscription SaaS with 99.9% uptime guarantees, and bespoke multi-year custom development contracts. Customer segments span sports betting operators, casino operators, fantasy sports platforms, and betting entrepreneurs across 11+ markets including India, the United Kingdom, the United States, Dubai, Pakistan, Bangladesh, Brazil, Mexico, Peru, South Africa, and Malta. The company has served 650+ clients, delivered 450+ projects and 200+ games, and maintains a 4.9/5 rating across 1200+ reviews, with recognition from GoodFirms, C2C Review, TopFirms, Tech Behemoths, and Top Design Awards.

BetPro Coders pursues a direct B2B sales-led go-to-market with website-driven lead generation, content marketing, SEO, case studies, and active social media presence. Its distribution strategy is dual-tracked: enterprise-grade custom development targeting sports betting and casino operators alongside mid-market clone script and SaaS offerings targeting entrepreneurs seeking rapid market entry. Particular emphasis is placed on Indian market specialization with domestic ID registration systems, regional language support, cricket-centric betting formats, and multi-level agent hierarchy management for state-level compliance in geographies such as Uttar Pradesh, Madhya Pradesh, and Bihar. AI/ML capabilities are embedded as features within clone scripts and custom platforms, including recommendation engines, fraud detection, and real-time risk analytics, though they are not positioned as a standalone product line.

Name

BetPro Coders

Legal name

BetPro Coders

Website

https://betprocoders.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

BetPro Coders is a privately held sports betting and gaming software development firm with 19 years of experience, 120-150 in-house professionals, and offices in Manchester and Jaipur. It builds custom betting platforms, casino games, fantasy sports apps, and white-label clone scripts for operators and entrepreneurs across 11+ global markets, monetizing through licensing, SaaS subscriptions, and custom development contracts.

Ownership category

akta.pro rank

Product category

Sports Betting Software Development

NAICS

Gambling Industries (7132)

akta.pro primary industry

Sportsbook Trading, Odds & Feed Providers (MPAEAKAB)

akta.pro secondary industries

Payments, Wallets & Cashiering for Sports Betting (MPAEACAG), In-Play (Live) Betting Exchanges (MPAEAIAD)

Keywords

• Sports betting software
• Casino game development
• Fantasy sports apps
• White-label clone scripts
• Betting platform APIs

Headquarters

HQ city

Birmingham

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Clone Script Licensing: One-time license fees for pre-built clone scripts (Betfair, Megapari, Reddy Anna, etc.) with lifetime usage rights. Source code ownership transferred to buyer.
2. Subscription SaaS: Managed cloud-hosted betting platforms with continuous updates, infrastructure security management, and 99.9% uptime guarantee. Recurring subscription model.
3. Custom Development: On-demand custom betting platform development from scratch including logo, UI, and functionalities. Highest level of uniqueness, scalability, and innovation.
4. Sports Betting Software Development: Custom sports betting app and website development services for various sports including cricket, football, tennis, horse racing, etc.
5. Casino Game Development: Development of casino games including slots, roulette, blackjack, baccarat, bingo, keno, and live dealer games.
6. Fantasy Sports App Development: Fantasy sports solutions for cricket, football, tennis, kabaddi and other sports including mobile app development.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

BetPro Coders is a sports and gaming software development company that builds sports betting platforms, casino games, card and table games, social/prediction games, fantasy sports apps, and a suite of betting and sports APIs. It also sells ready-to-deploy white-label clone scripts replicating major betting brands (Betfair, Megapari, 1xBet, Bet365, Stake, Parimatch, Lotus365, Reddy Anna Book, etc.) under one-time license, subscription SaaS, or custom development engagement models.

Product overview

BetPro Coders is a sports and gaming software development company offering a comprehensive portfolio of products and services. The core offerings include Sports Betting Development (covering cricket, football, tennis, kabaddi, basketball, horse racing, and greyhound racing), Casino Game Development (slots, roulette, blackjack, baccarat, bingo, keno), Card & Table Games Development (Teen Patti, poker, rummy, Andar Bahar, Dragon Tiger, Call Break), Social & Prediction Games Development (Ludo, Pool, Mines, Aviator, Satta Matka, Color Prediction, Chicken Road), Fantasy Sports App Development, and a suite of Game and Sports APIs. Additionally, the company offers white-label clone scripts for major betting platforms including Betfair, Megapari, 1xBet, Parimatch, Betway, Bet365, Stake, Bc Game, Dafabet, Mostbet, 10CRIC, Rajabet, Lotus365, and Reddy Anna Book. The company operates across multiple geographic markets including India, UK, USA, Dubai, Pakistan, Bangladesh, Brazil, Mexico, Peru, South Africa, and Malta, with development centers in Manchester, UK and Jaipur, India.

Differentiator

Problem solved

Functional benefit

Products and services

• Sports Betting Development Comprehensive sports betting software development services covering multiple sports including cricket, football/soccer, tennis, kabaddi, basketball, greyhound racing, and horse racing, including apps, websites, and sportsbook platforms for global operators.
• Casino Game Development Development of casino games including slot games, roulette, blackjack, baccarat, bingo, and keno with immersive graphics for online casino operators.
• Card & Table Games Development Development of popular card and table games including Teen Patti, poker, rummy, Andar Bahar, Dragon Tiger, and Call Break with custom features and multiplayer capabilities.
• Social & Prediction Games Development Development of social and prediction-based games including Ludo, Pool, Mines, Aviator, Satta Matka, Color Prediction, Triple Chance, and Chicken Road games.
• Fantasy Sports App Development Fantasy sports application development for cricket, football, and other sports enabling users to create virtual teams and compete based on real player performances.
• Game and Sports APIs Comprehensive API services including Casino API, Aviator Game API, Dragon Tiger API, Color Prediction Game API, Cricket Live Line API, Football API, SportsBook API, Horse Racing API, and platform-specific APIs for 1xBet and Parimatch integration.
• Betfair Clone Script White-label betting exchange platform replicating Betfair features including back and lay betting, in-play betting engine, multi-wallet currency support, advanced odds management, commission and exposure management, and real-time reporting dashboard.
• Megapari Clone Script Full-featured sportsbook clone replicating Megapari with live sports betting, dynamic odds, multi-language/currency support, AI-based personalization, promotions and loyalty programs, real-time risk analytics, and anti-fraud detection.
• Reddy Anna Book Clone Script Ready-to-deploy clone script replicating the Reddy Anna Book ecosystem with live cricket betting system, single and multiple bet slips, fast wallet/settlement system, and multi-level agent system.
• 1xBet Clone Script Clone script replicating the 1xBet sportsbook and casino platform for entrepreneurs seeking ready-to-launch betting sites.
• Parimatch Clone Script Clone script replicating the Parimatch betting and gaming platform for operators.
• Betway Clone Script Clone script replicating the Betway sportsbook and casino platform for operators.
• Bet365 Clone Script Clone script replicating the Bet365 sportsbook platform for operators.
• Stake Clone Script Clone script replicating the Stake crypto betting and casino platform for operators.
• Bc Game Clone Script Crypto gaming platform clone script replicating the Bc Game product for operators.
• Dafabet Clone Script Clone script replicating the Dafabet sportsbook and casino platform for operators.
• Mostbet Clone Script

Quantifiable outcome

• 650+ happy clients served globally
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability4 records

Feature8 records

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• SoftSwiss: iGaming software provider offering casino, sportsbook, and turnkey platform solutions with crypto and fiat support. Highly comparable to BetPro Coders' combined casino + sportsbook + clone-script offering, including Bc Game-style crypto products.
• Pragmatic Solutions: iGaming platform and player account management (PAM) provider to operators globally. Comparable to BetPro Coders as a backend platform vendor for sportsbook and casino operators, with a more enterprise-focused customer base.
• Altenar: Sports betting software provider offering sportsbook, data feeds, and risk management to licensed operators. Comparable to BetPro Coders' sportsbook software development and odds/feed API offerings.
• Digitain: Sportsbook and casino platform provider with turnkey and white-label products targeting emerging markets. Directly comparable to BetPro Coders' sports betting and casino development portfolio, including emerging-market focus.
• BetConstruct: Full-stack B2B provider of sportsbook, casino, and poker platforms with both turnkey and white-label offerings. Directly comparable to BetPro Coders' sportsbook software and casino game development services, but at significantly larger scale and with licensing in regulated jurisdictions.

Broad incumbents

• Kambi Group: Premium B2B sportsbook technology provider supplying odds, risk and trading services to tier-1 operators. Comparable to BetPro Coders' sportsbook software and trading/odds API capabilities, but operating at the regulated, enterprise end of the market.
• EveryMatrix: Larger B2B iGaming platform vendor spanning sportsbook, casino, payments and affiliate management. Overlaps with BetPro Coders across sportsbook software and API integrations but serves tier-1 regulated operators.

Emerging players

• QTech Games: Games aggregator and platform provider distributing casino and sports betting content to operators in Asia and emerging markets. Comparable to BetPro Coders' API and content distribution capabilities within gaming.
• Innosoft Group: Betting and gambling software development firm offering online betting platforms, casino software and white-label solutions. Comparable to BetPro Coders' clone-script and custom betting platform offerings.
• BR Softech: iGaming software development company offering sportsbook, casino, fantasy sports and clone scripts. Closest peer to BetPro Coders in terms of full-stack sports betting and casino development with a similar India-based delivery model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/betprocoders
• Facebookfacebook.com/betprocoders
• LinkedInlinkedin.com/company/betpro-coders
• Instagraminstagram.com/betprocoders
• Pinterestpinterest.com/betprocoders

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BetPro Coders