Limbs & Things

What Limbs & Things does

Limbs & Things is a Bristol, UK-based manufacturer of medical task trainers and procedural simulation products, founded in 1990 by Margot Cooper. The company designs and produces anatomically accurate, repeatable, and cost-effective training solutions as alternatives to cadaver- and animal-based medical education, with a portfolio spanning over 100 SKUs across more than 24 medical specialties including obstetrics, emergency medicine, surgery, anesthesia, nursing, and primary care. Core hardware products include the PROMPT Flex birthing simulator (with Bluetooth-enabled force monitoring), the CaRE cardiovascular and respiratory examination trainer (with 31 clinical cases and 11-language support), TruCorp-distributed AirSim airway trainers, ultrasound phantoms, wound care models, and laparoscopic surgery trainers. Software offerings include eoSurgical's SurgTrac (a laparoscopic performance tracking platform with video analysis and leaderboards), the Suture Tutor online course, and Augmented Reality layers integrated with physical trainers.

The company operates a hybrid go-to-market combining direct regional sales representatives, a global e-commerce storefront with Stripe payment integration, and channel partnerships with Kyoto Kagaku (Japan), TruCorp (Ireland), and VATA (US). Customers include graduate medical education programs, undergraduate medical and nursing schools, continuing medical education providers, and military/emergency services, with a footprint spanning 106 countries and a US regional office in Savannah, GA. Revenue is generated through one-time hardware sales (priced from ~$1,120 for modules to ~$27,885 for full trainer systems, with 12-month warranties), software licenses, replacement parts and consumables, and subscription online courses.

Limbs & Things is privately held with no disclosed external funding rounds; growth is funded organically. In March 2025, the company unveiled a major Bristol headquarters expansion that increased manufacturing footprint by 50% to approximately 59,000 square feet and warehouse capacity by 70%, with management guiding to a 70% production capacity uplift and up to 12 new UK jobs by 2026. The company's wholly-owned subsidiaries include eoSurgical (surgical simulation software), FLS Products (laparoscopic surgery certification trainers), and Waldemar Larsson.

Name

Limbs & Things

Legal name

Limbs & Things Limited

Website

https://limbsandthings.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

101–250 employees

Short description

Limbs & Things is a Bristol-based medical simulation manufacturer founded in 1990, producing over 100 task trainers and procedural simulators for healthcare education institutions across 106 countries. It sells anatomical trainers, birthing simulators, airway trainers, and surgical skills software globally through direct sales, e-commerce, and channel partners.

Ownership category

akta.pro rank

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Simulation Products: One-time sale of physical simulation trainers and task trainers (manikins, anatomical models, procedural simulators) with 12-month warranties; consumables and replacement parts sold separately
2. Software Licenses: Licensing of PROMPT Flex software for birthing simulators, SurgTrac software for laparoscopic surgery training, and CaRE examination software; software updates provided free, major releases may incur charges
3. Replacement Parts and Consumables: Sale of replacement parts (arteries, blocks, skins, batteries) and consumables (vessels, blood concentrate) for ongoing training use
4. Suture Tutor Online Course: Online course for suturing skills training with downloadable support materials

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Limbs & Things designs, manufactures, and distributes medical task trainers and anatomical simulation models used for procedural skills training in healthcare education. The portfolio includes high-fidelity manikins and trainers for obstetrics, airway management, vascular access, surgical skills, ultrasound, and physical examination, supported by proprietary software (SurgTrac) and online courses (Suture Tutor). Products are sold to medical schools, nursing programs, residency programs, and military/emergency services across 106 countries, all manufactured from its Bristol, UK headquarters.

Product overview

Limbs & Things is a medical simulation manufacturer offering a diverse portfolio of anatomical trainers, procedural simulators, and supporting software. The core portfolio includes high-fidelity simulation trainers such as the CaRE (Cardiovascular and Respiratory Exam) Trainer for auscultation training with 31 clinical cases, the PROMPT Flex Birthing Simulator with force monitoring capabilities for obstetrics training, and TruCorp AirSim airway management trainers for intubation and emergency airway procedures. The company distributes third-party products including Kyoto Kagaku ultrasound and imaging phantoms, VATA wound care trainers, and FLS Products laparoscopic surgery trainers. Software offerings include eoSurgical SurgTrac for laparoscopic skills tracking and Suture Tutor online courses. Products are designed for graduate medical education, nursing, and healthcare professional training across specialties including anesthesia, emergency medicine, obstetrics, and surgery. All products are designed, manufactured, and distributed from the Bristol, UK headquarters with distribution to customers in 106 countries.

Differentiator

Problem solved

Functional benefit

Brands

• PROMPT Flex: Birthing simulator range with modular design for different obstetric training scenarios including normal birth, shoulder dystocia, and cesarean section.
• eoSim
• CaRE Trainer
• Suture Tutor
• TruCorp
• VATA
• Kyoto Kagaku

Quantifiable outcome

• Research demonstrates 41% reduction in diagnostic errors among trainees using simulation
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• eoSurgicalcoreOtherseoSurgical is a subsidiary of Limbs & Things, providing surgical simulation software including SurgTrac for laparoscopic surgery training. Products include eoSim with SurgTrac Core, Advanced & Elite skills curriculum for minimally invasive surgery training.
• FLS ProductscoreOthersFLS (Fundamentals of Laparoscopic Surgery) Products is a subsidiary focused on endorsed FLS trainer boxes, task trainers, and task consumables for laparoscopic surgery certification.
• Kyoto KagakuminorChannel Partner/ Reseller/ DistributorJapanese manufacturer of medical simulation products distributed by Limbs & Things. Products include ultrasound phantoms, patient care simulators, and pediatric training manikins.
• TruCorpminorChannel Partner/ Reseller/ DistributorIrish manufacturer of airway management and emergency training manikins. Products distributed include AirSim range, TruBaby X, TruCVC, TruCric, and other simulation trainers.
• VATA Inc.minorChannel Partner/ Reseller/ DistributorUS manufacturer of wound care and clinical simulation products. Products distributed include Seymour II Wound Care Models and other clinical training equipment.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• TruCorp: Irish-based manufacturer of airway management and emergency training manikins including the AirSim range. Direct peer in airway management simulation (overlapping products with Limbs & Things' AirSim Combo X, AirSim Difficult Airway, AirSim Baby X) and functions as both a competitor and distribution partner.
• Surgical Science: Swedish-based developer of virtual reality surgical simulation training for laparoscopic, endovascular, and endoscopic procedures. Direct peer in surgical skills simulation, overlapping with Limbs & Things' eoSurgical subsidiary (SurgTrac, eoSim). Surgical Science's software-first model contrasts with Limbs & Things' hardware-led approach.
• Simulaids (Nasco Healthcare): US-based manufacturer of medical training manikins and task trainers for EMT, nursing, and trauma simulation. Direct peer in task trainers and procedural simulation, particularly in trauma and emergency response categories that overlap with Limbs & Things' military/EMS segment.
• VirtaMed: Swiss-based developer of realistic virtual reality simulation training for surgery, gynecology, and urology procedures. Direct peer in surgical skills simulation with overlapping product categories in laparoscopic and procedural training, differentiated by VirtaMed's VR-only approach versus Limbs & Things' physical trainer focus.
• Gaumard Scientific: US-based manufacturer of patient simulators and medical education solutions, including the NOELLE, HAL, and Victoria birthing simulator families. Directly comparable as a peer competing in the same obstetric, surgical, and emergency medicine simulation categories as Limbs & Things' PROMPT Flex and airway trainers.
• Mentice: Swedish-based provider of endovascular and interventional simulation solutions for clinical training. Direct peer in high-fidelity procedural simulation, overlapping with Limbs & Things' TruCVC and ultrasound-guided vascular access trainers, though Mentice focuses exclusively on endovascular procedures.
• Adam,Rouilly: UK-based supplier of anatomical models, medical training equipment, and clinical skills simulators with over 100 years of history. Direct peer serving the same UK and international medical education market as Limbs & Things, with comparable product breadth across clinical skills and procedural training.

Broad incumbents

• Laerdal Medical: Norwegian-founded global leader in medical simulation and resuscitation training, with extensive portfolio including SimMan, SimBaby, and Resusci Anne. Directly comparable as a peer in healthcare simulation, though significantly larger and broader in scope across CPR, emergency care, and patient simulation. Limbs & Things partners with Laerdal-aligned entities like IngMar Medical for some product launches.
• CAE Healthcare: Division of CAE Inc., providing high-fidelity patient simulators, simulation center management software, and ultrasound trainers. Direct peer in healthcare simulation with overlapping procedural and patient simulator offerings, but with broader aviation training parent providing cross-industry scale advantages.

Others

• Kyoto Kagaku: Japanese manufacturer of medical phantoms, patient simulators, and ultrasound training models. Comparable as a peer in medical simulation manufacturing, but currently functions as a channel partner (Limbs & Things distributes Kyoto Kagaku products in Western markets) rather than direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/limbsandthings1
• YouTubeyoutube.com/@limbsandthings
• LinkedInlinkedin.com/company/limbs-&-things

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Limbs & Things