QNTM Group

What QNTM Group does

QNTM Group is a privately held European MarTech aggregator established in 2021 and headquartered in Oslo, Norway, with additional offices in Stockholm, Louvain-la-Neuve, and Aarhus. The company operates a 'House of Brands' strategy consolidating ten acquired SaaS platforms — Actito (omnichannel marketing automation), Ibexa (Digital Experience Platform), Bizzkit (e-commerce with PIM/DAM/CMS), Raptor (Customer Data Platform and personalisation), Quable (PIM), Qualifio (zero-party data collection), Notificare (push/email/SMS engagement), Hesehus (e-commerce), Seenthis (adaptive video streaming), and Adnami (high-impact advertising) — under a single group identity with natively integrated data models covering data collection, management, and activation. Customers procure via a single contract, contact, and support team, supported by a certified partner network of 18+ implementation specialists across Europe and Altor Fund V as institutional backer.

The portfolio serves more than 2,500 brands globally, including enterprise accounts such as BMW, Deutsche Bank, L'Oréal (deployed across 28 brands in 13 countries), Nestlé, HBO, Hermes, BNP Paribas, and Groupe Atlantic, alongside mid-market customers in retail, e-commerce, and FMCG. QNTM generates revenue primarily through annual SaaS subscriptions (with multi-year contract options) for its platform portfolio, supplemented by professional services delivered directly and via certified partners; pricing is custom quote-based and not publicly disclosed. The group differentiates on European data sovereignty (GDPR compliance, EU Standard Contractual Clauses, local hosting insulated from the U.S. CLOUD Act), composable architecture (claimed 43% TCO savings and 30% faster time-to-market versus monolithic stacks), and an expanding AI layer that includes an agentic orchestration capability launched in February 2026 across the Ibexa unified marketing stack.

Name

QNTM Group

Legal name

QNTM Norway AS

Website

https://qntmgroup.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

251–500 employees

Short description

QNTM Group is a privately held European MarTech aggregator that consolidates ten acquired SaaS platforms (marketing automation, CDP, DXP, e-commerce, PIM, data collection, AdTech) under one group, serving 2,500+ brands including BMW, Deutsche Bank, L'Oréal, and Nestlé across Europe.

Ownership category

akta.pro rank

Product category

Marketing Technology (MarTech) Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Custom Computer Programming Services (541511)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro industry

PRIMARYBPAFAAAN

Marketing Technology, AdTech & MarTech Services

Business & Public Services/Marketing, Advertising & PR Services/Full-Service Advertising Agencies

SECONDARYBPAMALAE

Marketing Automation, CRM & Lifecycle Messaging

Business & Public Services/Web, Mobile & Digital Platforms/Advertising, Marketing & Creator Monetization Platforms

Keywords

• Marketing technology platform
• Customer data platform
• Digital experience platform
• Marketing automation software
• E-commerce software solutions

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure, Others

Revenue model

1. SaaS Platform Subscriptions: QNTM Group generates revenue through SaaS subscription fees for its portfolio of MarTech solutions including Actito (marketing automation), Raptor (CDP/personalisation), Ibexa (DXP), Bizzkit (e-commerce), Quable (PIM), Qualifio (data collection), and Notificare (customer engagement). Solutions are sold as integrated or standalone platforms.
2. Professional Services: Implementation and consulting services are provided through a network of certified partners and direct professional services for deployment, customization, and optimization of QNTM solutions.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

QNTM Group is a European MarTech aggregator that operates a portfolio of best-in-class, natively integrated marketing technology platforms under a House of Brands strategy. Its brands cover the full customer data lifecycle: data collection (Qualifio), product information management (Quable), customer data platform and personalisation (Raptor), marketing automation and omnichannel engagement (Actito, Notificare), digital experience (Ibexa), and e-commerce (Bizzkit, Hesehus), supported by AdTech solutions (SeenThis, Adnami). Customers can buy one solution or combine multiple platforms under a single contract, contact, and support team, with all solutions designed to interoperate through shared integrations.

Product overview

QNTM Group is a European MarTech aggregator offering an integrated ecosystem of best-in-class MarTech solutions. The portfolio includes seven acquired brands under its House of Brands strategy: Actito (omnichannel marketing automation), Ibexa (digital experience platform with Headless CMS, Experience, and Commerce), Bizzkit (headless e-commerce with PIM/DAM/CMS), Raptor (customer data platform and personalisation), Quable (AI-powered PIM), Qualifio (zero-party data collection), and Notificare (customer engagement via push/email/SMS). These platforms share native integrations and unified data models, enabling customers to collect, manage, and activate customer data across the entire user journey from a single contract. The ecosystem also includes AdTech solutions (SeenThis, Adnami) and e-commerce tools (Hesehus). QNTM serves 2,500+ brands including BMW, Deutsche Bank, L'Oréal, and Nestlé.

Differentiator

Problem solved

Functional benefit

Products and services

• Actito European omnichannel customer engagement and marketing automation platform that orchestrates personalised customer journeys across email, mobile, and other channels using AI-driven targeting and advanced automation. Designed for enterprises and B2C brands that need personalised messaging at scale.
• Ibexa DXP Cloud-based Digital Experience Platform (DXP) providing modular capabilities for corporate websites, online catalogues, e-commerce, and personalised customer journeys, including Headless CMS, Experience, Commerce, Connect (integration/automation), CDP, and Personalization components. Targeted at B2B and B2C enterprises undergoing digital transformation.
• Bizzkit
• Raptor Customer Data Platform and personalisation engine for e-commerce that unifies customer touchpoints, enables detailed segmentation, and automates personalised content and product recommendations across web, email, ads, site search, and POS. Used by retailers and B2C brands to lift average order value and personalise the customer journey.
• Quable AI-powered Product Information Management (PIM) platform for centralising, enriching, and distributing product data and digital assets across multiple channels. Serves fashion, beauty, retail, and tourism industries.
• Qualifio European first- and zero-party data collection platform that engages audiences through interactive quizzes, games, polls, contests, and gamified experiences, used by 400+ B2C brands to collect consent-based data and enrich customer profiles.
• Notificare Customer engagement platform delivering personalised messages via push notifications, emails, SMS, and in-app messages based on user behaviour and preferences. Used by mobile-first and omnichannel B2C brands.
• Ibexa Unified Marketing Orchestration Stack Unified marketing orchestration platform launched by Ibexa that integrates Actito, Qualifio, Quable, Raptor, and Cohesivo CMS into a single marketer-centric system built on a composable DXP foundation with an agentic AI orchestration layer. Targeted at enterprises looking to consolidate their MarTech stack.
• SeenThis (Seenthis) Adaptive video-streaming AdTech solution that provides transparent media buying for online video ads with cost-per-completed-view pricing. Designed for media buyers and brands running video advertising campaigns.
• Adnami High-impact advertising format vendor offering skins, top scrolls, and midscrolls for brand advertising campaigns. Designed for brands and agencies running high-attention digital display campaigns.

Quantifiable outcome

• 43% savings in Total Cost of Ownership (TCO) vs monolithic platforms
• +9 more outcomes

Named customers13 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability6 records

Feature7 records

Partnerships

20 partnerships are on record, tiered core, major, minor and strategic.

• Almavia CXcoreImplementation/ SI/ Consulting PartnerPremium implementation partner for QNTM solutions, specifically involved in the Atlantic hyper-personalization project alongside Ibexa and Raptor. Almavia CX is a consulting firm specializing in customer experience and digital transformation.
• SmilemajorImplementation/ SI/ Consulting PartnerImplementation partner for the Atlantic digital transformation project, working alongside QNTM companies Ibexa and Raptor. Smile is Europe's leader in open-source digital services.
• VassmajorImplementation/ SI/ Consulting PartnerGlobal digital transformation company providing full-scale support for analysis, implementation, and continuous growth. Based in Spain (ES).
• Smile (FR)majorImplementation/ SI/ Consulting PartnerEurope's leader in open-source digital services, providing tailored solutions without locking clients into specific technologies. Based in France (FR).
• OmmaxmajorImplementation/ SI/ Consulting PartnerDigital growth agency specializing in technology, data, and AI to enhance digital strategies. Based in Germany (DE).
• NijimajorImplementation/ SI/ Consulting PartnerConsulting and technology firm delivering comprehensive digital transformation and innovative technology solutions. Founded 2001, based in France (FR).
• IntentivemajorImplementation/ SI/ Consulting PartnerExpertise from over 900 international web content management projects, specializing in integrating third-party systems. Based in Germany (DE).
• InforcaminorImplementation/ SI/ Consulting PartnerDigital Services Company specializing in large-scale projects, web development, and mobile solutions. Based in Monaco (MC).
• Infinitum DigitalminorImplementation/ SI/ Consulting PartnerDigital innovation and process improvement company empowering teams to enhance productivity and drive growth. Based in Spain (ES).
• I-D MediamajorImplementation/ SI/ Consulting Partner360° digital agency for international B2C brands providing end-to-end support from concept to operation. Based in Germany (DE).
• Harte HanksmajorImplementation/ SI/ Consulting PartnerAward-winning marketing agency specializing in customer care, marketing, and logistics with full spectrum services from purchase to delivery. Based in Belgium (BE).
• Emerge DigitalminorImplementation/ SI/ Consulting PartnerDigital solutions provider helping businesses thrive in the digital landscape with tailored solutions. Based in France (FR).
• DegetelminorImplementation/ SI/ Consulting PartnerTrusted partner for businesses undergoing digital transformation, providing support and expertise across various industries. Based in France (FR).
• CylleneminorImplementation/ SI/ Consulting PartnerDigital transformation services with human touch including consulting, cybersecurity, and data intelligence. Based in France (FR).
• CRST AdvisoryminorChannel Partner/ Reseller/ DistributorCommercial transformation and digitising marketing and sales value chain specialist providing actionable insights and support. Based in Norway (NO).
• Code RhapsodieminorImplementation/ SI/ Consulting PartnerHigh-level consulting and development in web technologies, tackling projects from e-commerce to CRM solutions with flexibility. Based in France (FR).
• Clever AgemajorImplementation/ SI/ Consulting PartnerOmnichannel solutions specialist offering consulting and delivery services for digital transformation. Based in France (FR).
• AtlantisminorImplementation/ SI/ Consulting PartnerDX specialist creating exceptional digital experiences, particularly in B2B sector, focusing on user engagement. Based in Germany (DE).
• AckermannminorChannel Partner/ Reseller/ DistributorHelps e-commerce, retail, and B2B companies grow through structured email marketing framework. Based in Denmark (DA).
• SG ArmaturenstrategicStrategic or Co-development PartnerNorwegian industrial company that signed long-term agreement with QNTM as MarTech Aggregator, expecting to save time, cost and risk on their digital transformation.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Market position

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/qntm-group
• Xx.com/QNTMGroup

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A5 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about QNTM Group