Qbrick
Qbrick AB (publ) is a Stockholm-listed Nordic SaaS provider of an EU-hosted, GDPR-compliant enterprise video platform serving corporate communications, investor relations, government, education, and marketing use cases across the five Nordic countries.
- Company typePublic
- Founded1999
- HeadquartersStockholm, Sweden
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Qbrick does
Qbrick AB (publ) is a Stockholm-headquartered, NGM Growth Market–listed SaaS company that provides an EU-hosted enterprise video communication platform. Its modular product surface spans hosting and management of an on-demand video library, the Qbrick Player with WCAG-compliant playback, live streaming (including the browser-based Qbrick Meet), interactive video with branching and quizzes, AI-generated transcriptions and AI avatars in 50+ languages, portals, a floating video widget, video shopping, and analytics. Two APIs (Platform REST API and Agent API) extend the platform into custom integrations and autonomous AI-agent workflows. Underlying infrastructure is EU-based and GDPR-compliant, with a transparent DPA; this data-residency posture is central to selling into Nordic regulated buyers.
Qbrick firmographics
Firmographics- Name
- Qbrick
- Legal name
- Qbrick AB
- Website
- https://qbrick.com
- Company type
- Public
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Qbrick AB (publ) is a Stockholm-listed Nordic SaaS provider of an EU-hosted, GDPR-compliant enterprise video platform serving corporate communications, investor relations, government, education, and marketing use cases across the five Nordic countries.
- Ownership category
- akta.pro rank
Qbrick industry classification
Industry- Product category
- Enterprise Video Platform
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Video Player SDKs & Playback Apps (Web/Mobile/CTV) (MPAHAJAD)
- akta.pro secondary industries
- Live Streaming & Low-Latency OTT Orchestration (LL-HLS, DASH, WebRTC) (MPAHAJAK), Ad Tech for OTT (SSAI/CSAI, Ad Decisioning, Measurement) (MPAHAJAG)
Keywords
Where Qbrick is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices4 records
Markets served
Qbrick business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription: Core SaaS services sold on subscription basis (SAAS) generating approximately 70% of total revenue. About 90% of SaaS revenues are recurring from multi-year B2B and public sector customer contracts. Remaining 10% consists of project-based and customer-specific solutions.
- Video Production Services: Production company Ritualen AB (acquired 2022) delivers first-class video production and 3D animation to game studios and other clients, sold on project basis. Includes in-game film, animations, VFX, commercials, B2B films and social media content.
- Interactive Video Solutions: Interactive services where viewers can engage with broadcasts including video shopping, live events and financial corporate communications. Complements recurring SaaS revenues by creating specific customer value.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Starter - For solo creators getting started at €999/year |
| Subscription | Annual | Plus - For teams running an active video program with custom pricing |
| Subscription | Annual | Enterprise - For large organisations and the public sector with tailored solution |
| Subscription | Annual | Interact Starter - Interactive video editor at €499/month |
| Subscription | Annual | Interact Plus - Enhanced interactive video at €799/month |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Qbrick product offering
Product offeringCore offering
Qbrick provides a cloud-based enterprise video communication platform offering live streaming, on-demand video hosting, interactive video with branching paths and quizzes, AI-powered features including avatars and transcriptions, and unified video analytics. The platform is EU-hosted with full GDPR compliance and serves enterprise and public sector customers in the Nordic region with WCAG-compliant accessibility.
Product overview
Qbrick is a Nordic enterprise video communication platform offering a modular SaaS and AI-powered architecture. The core Video Platform provides hosting, management, and distribution for live and on-demand video, supported by the Qbrick Player for playback. Key modules include Live Streaming (with Qbrick Meet browser-based broadcasting), Interactive Video (Interact), Video Shopping, AI Avatars, and Transcriptions & Subtitles. The platform includes Portals for branded video pages, Video Widget for persistent website embedding, Video Editing tools, and Video Analytics. Two APIs extend the platform: the Platform API for custom integrations and the Agent API for AI-driven workflows. All infrastructure is EU-hosted and GDPR-compliant with WCAG accessibility.
Differentiator
Problem solved
Functional benefit
Products and services
- Qbrick Video Platform Cloud-based SaaS platform for hosting, organising, and managing an organisation's complete video library with secure EU-hosted storage and distribution capabilities, serving enterprise and public sector customers.
- Qbrick Live Streaming
Quantifiable outcome
- 44% increase in conference audience
- +4 more outcomes
Companies that use Qbrick
Customer profileNamed customers23 records
Segments6 records
Ideal customer profiles3 records
Qbrick technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability7 records
Feature10 records
Qbrick partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered flagship and core.
- Bonnier NewsflagshipQbrick provides video and streaming technology for Di Investor Relations, a new service enabling listed companies to share financial communications including video presentations, live streaming of capital markets days, and quarterly reports directly on Di.se. The partnership with Bonnier News powers the technical platform for Dagens Industri's new investor relations service.
- AligncoreStrategic partnership to jointly serve enterprise organisations with AI-powered video services. Qbrick integrates Align's strategic and creative services into its platform offering while Align incorporates Qbrick's video technology into its client solutions. The partnership will initially focus on the Nordics and is expected to drive new client acquisition and long-term growth for both companies.
- BonniercoreLong-standing partnership for streaming major events including the annual Stora Journalistpriset (journalist awards). Qbrick has helped stream this event for multiple years.
Scale indicators8 records
Recent moves8 records
Expansion highlights6 records
Qbrick competitors and assessment
Company assessmentDirect peers
- Kaltura: Kaltura provides a cloud video platform with live, on-demand, interactive video, and AI features very similar to Qbrick's stack. Both target enterprise communications, education, and IR use cases, with overlapping feature parity in player, APIs, and AI tooling.
- Brightcove: Brightcove is a direct competitor offering an enterprise video platform with live streaming, video marketing, and monetization tools. Like Qbrick it targets B2B and media customers, but operates globally and at much larger scale.
- Vidyard: Vidyard offers a SaaS video platform with hosting, analytics, AI avatars, and sales-oriented video messaging, overlapping Qbrick's hosting, AI avatars, and interactive/marketing capabilities.
- Panopto: Panopto is an enterprise video platform focused on internal communications, training, and education with searchable video libraries — a closely comparable use-case mix to Qbrick's corporate communications and education segments.
Broad incumbents
- JW Player / JWP: JWP provides video player SDKs, streaming infrastructure, and content monetization tools, overlapping Qbrick's Qbrick Player and live/orchestration capabilities, but focused more on media/publisher customers than Nordic enterprise.
- Vimeo (Enterprise / Vimeo OTT): Vimeo's enterprise and OTT products compete with Qbrick for corporate video hosting and live broadcasting, but Vimeo serves a much broader SMB-to-enterprise market globally and is a significantly larger incumbent.
Emerging players
- Dacast: Dacast is an SMB-focused live and on-demand streaming platform with monetization features, competing in adjacent price tiers and use cases to Qbrick's Starter/Plus offerings.
- Mux: Mux is a developer-focused video infrastructure API (encoding, streaming, player) that competes at the platform/infra layer beneath enterprise video applications. It represents an emerging API-first alternative to Qbrick's Platform API and Agent API offerings.
Regional players
- 24i Media: 24i is a Dutch-headquartered streaming platform specialist offering apps, player, and backend for OTT operators. Comparable technology stack to Qbrick and a fellow European peer focused on streaming infrastructure rather than direct Nordic enterprise sales.
- Vimond (now part of Imagine Communications / Easybroadcast): Vimond provides OTT and live streaming platform technology used by broadcasters and media operators, overlapping Qbrick's live streaming and platform modules while serving larger media customers globally.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Qbrick social profiles
Digital presenceQbrick compliance and trust
Trust signalCompliance3 records
Qbrick financial estimates
Financial estimateRevenue estimate
Valuation estimate
Qbrick leadership team
Management profileNumber of profiles
Profiles8 records
Qbrick subsidiaries and ownership
Company hierarchySubsidiaries6 records
Qbrick funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Qbrick M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Qbrick
What does Qbrick do?
Qbrick provides a cloud-based enterprise video communication platform offering live streaming, on-demand video hosting, interactive video with branching paths and quizzes, AI-powered features including avatars and transcriptions, and unified video analytics. The platform is EU-hosted with full GDPR compliance and serves enterprise and public sector customers in the Nordic region with WCAG-compliant accessibility.
Is Qbrick a public or private company?
Qbrick is a public company. It is classified as public and is currently operating.
When was Qbrick founded?
Qbrick was founded in 1999. It employs 101 to 250 people.
Where is Qbrick based?
Qbrick is headquartered in Stockholm, Sweden, in the Europe region.
How does Qbrick make money?
Three revenue lines are on record. SaaS Subscription is the primary driver. The others are video Production Services and interactive Video Solutions.
Who are Qbrick's main competitors?
Direct peers on record are Kaltura, Brightcove, Vidyard and Panopto. Broad incumbents are JW Player / JWP and Vimeo (Enterprise / Vimeo OTT). Emerging players are Dacast and Mux. Regional players are 24i Media and Vimond (now part of Imagine Communications / Easybroadcast).
Does Qbrick have an API?
Yes. Qbrick offers two API products: (1) Platform API - a REST API that provides developers programmatic access to build custom streaming services, video archives, video portals, and content workflows. The API is open and available to developers who can access documentation at video.qbrick.com/docs/api/. (2) Agent API - a premium offering that extends the platform for autonomous AI-driven workflows, allowing AI agents to interact with video content as an active, context-aware resource for ingestion, enrichment, and distribution. Both APIs run on the same underlying Qbrick infrastructure with EU-based data handling. Developer documentation is at video.qbrick.com/docs/api.
What industry is Qbrick in?
Qbrick's product category is Enterprise Video Platform. Its primary akta.pro industry code is MPAHAJAD, Video Player SDKs & Playback Apps (Web/Mobile/CTV), with a secondary code of MPAHAJAK, Live Streaming & Low-Latency OTT Orchestration (LL-HLS, DASH, WebRTC). Its NAICS code is 51621 and its SIC code is 7370.