INMOTION Technologies
INMOTION Technologies designs and sells electric unicycles and electric scooters directly to individual consumers in North America, Europe, and Malaysia, offering the broadest EUC lineup in its category alongside high-performance scooters with proprietary adjustable suspension. The company operates a hybrid DTC and authorized-dealer model with 251-500 employees.
- Company typePrivate
- Founded2012
- HeadquartersMong Kok, Hong Kong SAR China
- Headcount251–500
- GTM typeB2C
- OfferingHardware or Manufacturing
What INMOTION Technologies does
INMOTION Technologies, founded in 2012 and headquartered in Hong Kong (Mong Kok), designs and sells electric unicycles (EUCs), electric scooters, and related personal electric vehicles (PEVs) primarily to individual consumers in North America, Europe, and Malaysia. The company markets the broadest EUC lineup in its category — from the V6 entry model at $449 to the P6 performance model at $4,999 — alongside an electric scooter portfolio spanning the Air series ($599-$699 commuters) up to the RS at $3,999, which the company positions as the world's fastest production e-scooter at 68 mph. Technical differentiation centers on proprietary hardware features including a 4-level adjustable suspension system (183mm-303mm footboard heights), Smart BMS battery management, IPX6/IPX7 water resistance ratings, dual-motor configurations up to 8400W peak, and modular designs enabling 10-minute tire replacement.
The business model is primarily direct-to-consumer hardware sales via inmotionworld.com, augmented by a network of 20+ authorized dealers across the US (NY, CA, FL, TN, PA, TX) and Malaysia that provide test rides and local service. Pricing is one-time/perpetual license with multi-SKU breadth; revenue diversification comes from model-specific accessories (batteries, motors, pads, helmets), the Seel-backed 2-3 year product protection plans ($101-$365), and the INMOTION Rewards loyalty program with tiered Bronze/Silver/Gold memberships. Customer segments are split between urban commuters, off-road enthusiasts, heavy riders (S1F supports 308 lbs), performance riders, and beginners. The company complements hardware with the INMOTION App for Bluetooth vehicle control and tracking, influencer-driven content marketing, Electrify Expo presence, and community events such as LA Ride Day. Distribution includes FedEx/UPS shipping, 12-month warranty, Klarna installment payments, and a 15-day return window. INMOTION is privately held with no disclosed external funding, parent company, or acquisition activity in the input data.
INMOTION Technologies firmographics
Firmographics- Name
- INMOTION Technologies
- Legal name
- INMOTION
- Website
- https://inmotionworld.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- INMOTION Technologies designs and sells electric unicycles and electric scooters directly to individual consumers in North America, Europe, and Malaysia, offering the broadest EUC lineup in its category alongside high-performance scooters with proprietary adjustable suspension. The company operates a hybrid DTC and authorized-dealer model with 251-500 employees.
- Ownership category
- akta.pro rank
INMOTION Technologies industry classification
Industry- Product category
- Personal Electric Vehicles
- NAICS
- Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227), Motorcycle, Boat, and Other Motor Vehicle Dealers (44122)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- E-scooters & E-mopeds Manufacturing (IMACAOAB)
- akta.pro secondary industries
- E-Scooters (Stand-Up) (CRACASAB), Self-Balancing Scooters & Hoverboards (CRACASAD), E-Mobility Connectivity, Apps & Anti-Theft Tracking (consumer devices/services) (CRACASAM), E-Mobility Safety, Security & Accessories (helmets, locks, lights, mounts) (CRACASAL)
Keywords
Where INMOTION Technologies is headquartered
LocationHeadquarters
- HQ city
- Mong Kok
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Offices16 records
Markets served
INMOTION Technologies business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel, Infrastructure
Revenue model
- Electric Unicycle Sales: Primary revenue stream from selling electric unicycles (EUC) including models V14 Pro, V12S, V11Y, V9, V12 Pro, V8S, V6, E20, and P6. These range from beginner-friendly to high-performance models with prices from $449 to $4,999.
- Electric Scooter Sales: Revenue from selling electric scooters including RS Lite, RS Jet, C10, S1F, RS, Climber, Air Pro, and Air models. Products range from entry-level commuters to high-performance scooters reaching up to 68 mph with prices from $599 to $3,999.
- Accessories Sales: Sales of compatible accessories including batteries, motors, pads, pedals, helmets, protective covers, chargers, tires, seats, and boards for various EUC and e-scooter models.
- INMOTION Rewards Program: Loyalty program where members earn points for purchases (1 point per $1 spent), account creation (300 points), newsletter subscription (200 points), and social media follows. Points are redeemable for discounts and products.
- Product Protection Plans: Extended warranty and protection plans offered through Seel, covering technical failures, electrical/battery failures, and accidental damage with 2-year and 3-year options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | INMOTION RS Lite - High-performance transforming e-scooter |
| One time/ perpetual license | Pay-as-you-go | INMOTION RS Jet - 50 MPH dual motor scooter |
| One time/ perpetual license | Pay-as-you-go | INMOTION RS - World's fastest e-scooter |
| One time/ perpetual license | Pay-as-you-go | INMOTION C10 - Dual-motor commuter scooter |
| One time/ perpetual license | Pay-as-you-go | INMOTION S1F - Long-range commuter for heavy riders |
| One time/ perpetual license | Pay-as-you-go | INMOTION Climber - Dual motor hill-climbing scooter |
| One time/ perpetual license | Pay-as-you-go | INMOTION Air Pro - Lightweight portable commuter |
| One time/ perpetual license | Pay-as-you-go | V14 Pro - Performance electric unicycle |
| Subscription | Multi-year contract | Product Protection Plans |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
INMOTION Technologies product offering
Product offeringCore offering
INMOTION Technologies designs, manufactures, and sells electric unicycles (EUC) and electric scooters for personal transportation, sold direct-to-consumer via inmotionworld.com and through an authorized dealer network across the US and Malaysia. The product line spans entry-level commuter models (V6 at $449, Air at entry-level) to high-performance flagship models (RS e-scooter at 68 mph, P6 EUC at $4,999), with proprietary features including a 4-level adjustable transforming suspension, Smart BMS battery management, IPX7 waterproofing, and dual-motor configurations up to 8400W peak power. Revenue is supplemented by compatible accessories, a Bluetooth-connected INMOTION App, the INMOTION Rewards loyalty program, and Seel-branded 2-3 year product protection plans.
Product overview
INMOTION Technologies is a direct-to-consumer manufacturer and retailer of electric unicycles (EUC) and electric scooters, operating through its official online store at inmotionworld.com. The product portfolio consists of two main categories: Electric Unicycles (including V14 PRO, V12S, V11Y, V9, V12 Pro, V8S, V6, E20, and P6 models) and Electric Scooters (including RS Lite, RS JET, RS, C10, Climber, S1F, Air Pro, and Air models). The EUC lineup ranges from beginner-friendly entry-level options like V6 and E20 to high-performance adventure models like V14 PRO and P6. The electric scooter lineup spans from portable commuter scooters (Air, Air Pro) through mid-range commuters with suspension (C10, S1F, Climber) to ultra-high-performance models (RS Lite, RS JET, RS) featuring transforming suspension systems and up to 68 mph top speeds. The company complements its hardware with a proprietary INMOTION App for Bluetooth connectivity and vehicle management, an INMOTION Rewards loyalty program, and a network of authorized dealers offering test rides. Products ship with FedEx/UPS, include a 12-month warranty, and support payment installments through Klarna.
Differentiator
Problem solved
Functional benefit
Products and services
- V14 PRO Electric Unicycle High-performance electric unicycle (EUC) for off-road and adventure riding, with 50 mph max speed and 50° max slope climbing capability, advanced suspension system, priced at $2,699.
- V12S Electric Unicycle Luxury electric unicycle with smart suspension system for urban riders, featuring refined handling on and off-road with quiet, smooth suspension performance; priced at $1,999 (regular $2,399).
- V11Y Electric Unicycle Commuter-focused electric unicycle emphasizing ride comfort with advanced suspension, allowing riders to commute further with softer suspension travel; priced at $1,399.
- V9 Electric Unicycle UL-Certified (UL 2272) electric unicycle designed as a compact commuter option with fast charging and suspension for comfort; priced at $899.
- V12 Pro Electric Unicycle Balanced all-around electric unicycle designed as a versatile option for various riding needs; priced at $1,499 (regular $2,199).
- V8S Electric Unicycle Lightweight and slim electric unicycle emphasizing portability and freedom of movement; priced at $599.
- V6 Electric Unicycle Entry-level electric unicycle positioned as the ultimate first step for new riders, easy to learn and designed for everyday fun; priced at $449.
- E20 Electric Unicycle Beginner-friendly electric unicycle designed as a perfect gift with great value and easy learning curve suitable for beginners and pros.
- P6 Electric Unicycle High-performance electric unicycle powered by 235V, built for performance riding with exceptional power output; priced at $4,999.
- RS Lite Electric Scooter World's first electric scooter with transforming 4-level adjustable suspension system (183mm to 303mm pedal heights), dual motor with 3000W rated/6000W peak power, 55 mph top speed, 75-mile range, IP56 waterproof, and 11-stage adjustable hydraulic dampers; priced at $2,299 (sale from $2,999).
- RS JET Electric Scooter High-performance dual motor electric scooter with 2x 1200W motors (2300W peak combined), 50 mph top speed, up to 62-mile range, 4.3-inch full-color touchscreen display, front and rear suspension with adjustable rebound damping, IPX6 water resistance, and 11-inch tubeless self-sealing tires; priced at $2,099 (sale from $2,699).
- RS Electric Scooter World's fastest electric scooter at 68 mph top speed and 100-mile range, with dual 2000W motors (8400W peak), 72V 40Ah battery, world's first 4-level adjustable suspension system (183mm to 303mm footboard heights), adjustable handlebar height, Zoom hydraulic brakes with 160mm discs, IPX7 waterproof battery, and DIY-friendly plug-and-play design; priced at $3,999.
- C10 Electric Scooter Dual-motor commuter scooter built for city riding with 350W x 2 motors (700W x 2 peak), 21.8 MPH top speed, up to 24.9-mile range, dual suspension with 10-inch pneumatic tires, triple braking system, EN17128-certified LED lighting with turn signals, and IPX5 water resistance; priced at $599.
- Climber Electric Scooter Dual-motor electric scooter optimized for hill climbing with 36% incline capability, dual 750W motors (1500W peak), 24 mph top speed, 35-mile range, IPX6 water resistance, modular design enabling 10-minute tire replacement, and Samsung lithium batteries; priced at $999.
- S1F Electric Scooter Long-range commuter scooter designed for heavy riders with 500W motor (1000W peak), 24.8 mph top speed, up to 59-mile range, 675Wh lithium battery, dual suspension, IP54 rating, 308 lbs max load capacity, and smart app connectivity; priced at $649 (sale from $1,099).
- Air Pro Electric Scooter Portable folding commuter scooter with rear-drive 400W motor (750W peak), 22 mph top speed, 30-mile range, hidden wiring design, dual braking system, 10-inch foam-filled rear tire with pneumatic front tire, and IP55 rating; priced at $699.
- Air Electric Scooter Entry-level portable electric scooter with rear-drive 350W motor (720W peak), 18.8 mph top speed, 22-mile range, 3 riding modes (ECO, Drive, Sports), solid rear tire with hollow front tire, hidden wiring design, and safety taillight.
- INMOTION App Proprietary smartphone application providing Bluetooth connectivity with INMOTION electric vehicles, enabling GPS location tracking, remote locking for anti-theft, ride statistics monitoring, speed tracking, and customizable riding parameters including maximum speed and acceleration intensity.
- INMOTION Rewards Loyalty Program Customer loyalty program where members earn points on purchases (1 point per $1 spent), redeem for discounts ($1 per 50 points), and unlock tiered benefits including Bronze, Silver, and Gold membership levels with perks like priority access to new product trials; members also earn points for account creation (300 points), newsletter subscription (200 points), and social media follows.
- INMOTION Accessories Range of compatible accessories including batteries, motors, pads, pedals, helmets, protective covers, chargers, tires, seats, boards, and model-specific accessories for the P6, V14, V12S, V13 Pro, V12 Pro, V11Y, V10F, V9, V8S, V5/V5F, E20, V6, RS/RS Lite, Climber, S1F, Air Pro, and Air products.
- Product Protection Plans (via Seel) Extended warranty and product protection plans covering technical failures, electrical and battery failures, and accidental damage with 2-year (priced $101-$226) and 3-year (priced $146-$365) options, delivered through Seel with expert repair by certified technicians.
Quantifiable outcome
- Electric Unicycles hold 59.4% market share in one-wheel electric scooter segment, with EUCs being the dominant product category
- +3 more outcomes
Companies that use INMOTION Technologies
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles3 records
INMOTION Technologies technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature6 records
INMOTION Technologies partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SeelsupportingSeel provides extended warranty and product protection plans for INMOTION electric mobility devices. Plans cover expert repair by certified technicians, electrical and battery failures, and accidental damage protection. Available as 2-year or 3-year options at checkout.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
INMOTION Technologies competitors and assessment
Company assessmentDirect peers
- Segway-Ninebot: Global market leader in electric scooters and self-balancing vehicles with broad product portfolio spanning consumer to commercial. Directly competes with INMOTION across e-scooter categories and has significantly larger scale, retail distribution, and R&D budget.
- NIU Technologies: NASDAQ-listed manufacturer of electric scooters and e-mopeds focused on smart, premium urban mobility. Directly comparable to INMOTION's premium e-scooter positioning with overlapping customer segments in urban commuters and performance riders.
- Onewheel (Future Motion): Manufacturer of self-balancing single-wheeled electric skateboards (Onewheel Pint, GT, Rally XL) with strong enthusiast following. Directly competes with INMOTION in the self-balancing personal electric vehicle category and shares the same niche EUC/one-wheel market.
- Begode: Specialist manufacturer of high-performance electric unicycles with strong enthusiast community and direct-to-consumer sales model. Directly comparable to INMOTION's EUC lineup with similar price points and performance focus.
- Kaabo: Manufacturer of high-performance electric scooters (Wolf, Mantis, Skywalker series) targeting enthusiast and performance riders. Directly competes with INMOTION's RS/RS Lite/Climber lineup in the high-speed e-scooter segment.
- Gotrax: US-based direct-to-consumer electric scooter brand offering entry to mid-tier commuter scooters. Directly comparable to INMOTION's Air, Air Pro, and C10 commuter product lines with overlapping DTC distribution.
- Hiboy: Direct-to-consumer electric scooter and e-bike brand with broad product range covering commuter and performance segments. Comparable to INMOTION's mid-tier scooter lineup with similar Amazon/DTC distribution strategy.
- KingSong: Specialist electric unicycle manufacturer with a broad EUC product range spanning entry-level to high-performance models. Directly comparable to INMOTION's V-series and P6 EUC lineup as a peer competitor in the global EUC market.
Broad incumbents
- Xiaomi (Mijia / Mi Electric Scooter): Global consumer electronics giant whose Mijia brand dominates the budget to mid-range electric scooter market. While broader than INMOTION, Xiaomi's Mi Electric Scooter series directly competes with INMOTION's Air and entry-level commuter lines.
- Razor: Established US-based scooter and ride-on brand with broad consumer distribution through Walmart, Target, and Amazon. Competes with INMOTION in the consumer e-scooter category, particularly for entry-level and youth-oriented products.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
INMOTION Technologies social profiles
Digital presenceINMOTION Technologies compliance and trust
Trust signalCompliance2 records
INMOTION Technologies financial estimates
Financial estimateRevenue estimate
Valuation estimate
INMOTION Technologies leadership team
Management profileNumber of profiles
Profiles1 record
INMOTION Technologies funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
INMOTION Technologies M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about INMOTION Technologies
What does INMOTION Technologies do?
INMOTION Technologies designs, manufactures, and sells electric unicycles (EUC) and electric scooters for personal transportation, sold direct-to-consumer via inmotionworld.com and through an authorized dealer network across the US and Malaysia. The product line spans entry-level commuter models (V6 at $449, Air at entry-level) to high-performance flagship models (RS e-scooter at 68 mph, P6 EUC at $4,999), with proprietary features including a 4-level adjustable transforming suspension, Smart BMS battery management, IPX7 waterproofing, and dual-motor configurations up to 8400W peak power. Revenue is supplemented by compatible accessories, a Bluetooth-connected INMOTION App, the INMOTION Rewards loyalty program, and Seel-branded 2-3 year product protection plans.
Is INMOTION Technologies a public or private company?
INMOTION Technologies is a private company. It is classified as unknown and is currently operating.
When was INMOTION Technologies founded?
INMOTION Technologies was founded in 2012. It employs 251 to 500 people.
Where is INMOTION Technologies based?
INMOTION Technologies is headquartered in Mong Kok, Hong Kong SAR China, in the Asia region.
How does INMOTION Technologies make money?
Five revenue lines are on record. Electric Unicycle Sales are the primary driver. The others are electric Scooter Sales, accessories Sales, INMOTION Rewards Program and product Protection Plans.
Who are INMOTION Technologies's main competitors?
Direct peers on record are Segway-Ninebot, NIU Technologies, Onewheel (Future Motion), Begode, Kaabo, Gotrax, Hiboy and KingSong. Broad incumbents are Xiaomi (Mijia / Mi Electric Scooter) and Razor.
Does INMOTION Technologies have an API?
No public API is recorded for INMOTION Technologies.
What industry is INMOTION Technologies in?
INMOTION Technologies's product category is Personal Electric Vehicles. Its primary akta.pro industry code is IMACAOAB, E-scooters & E-mopeds Manufacturing, with a secondary code of CRACASAB, E-Scooters (Stand-Up). Its NAICS code is 441227 and its SIC code is 3751.