Siegfried & Jensen

What Siegfried & Jensen does

Siegfried & Jensen is a privately held personal injury law firm founded in 1990 and headquartered in Salt Lake City, Utah. The firm represents individuals and families harmed by car, truck, and motorcycle accidents, medical malpractice, defective drugs and medical devices, construction and workplace injuries, dog bites, slip-and-fall incidents, wrongful death, and other negligence-based claims. Its active caseload spans motor vehicle collisions (including rideshare, commercial vehicle, bus, bicycle, and pedestrian accidents), catastrophic injuries (spinal cord, traumatic brain injury, burns), product liability, nursing home abuse, mesothelioma and asbestos exposure, workers' compensation, premises liability, and Social Security Disability. Clients are predominantly individual consumers operating under a contingency fee arrangement with no out-of-pocket cost; specific contingency percentages are not publicly disclosed.

The firm operates through a multi-channel client acquisition model anchored by paid search, organic SEO (100+ city/region-specific landing pages and 200+ FAQ articles), community partnerships, 24/7 phone-based case evaluations, and walk-in consultations. Distribution is supported by ten physical offices across Utah (Salt Lake City x2, Ogden, Orem, St. George, Layton, Logan), Idaho (Boise), and Washington (Seattle and Spokane), with home and hospital visits available for mobility-impaired clients. Marketing channels include a content hub, paid search campaigns through the Google network, referral and word-of-mouth, and community programs such as the Teacher of the Month initiative and the Truth, Justice, and Fairness Scholarship.

Siegfried & Jensen generates revenue exclusively through contingency fee legal services, where the firm is paid only on successful settlement or verdict. The firm reports over $1.2 billion in cumulative client recoveries over its 35-year history. Headcount is reported in the 51-100 range, and the firm maintains good standing with the Utah State Bar, Idaho State Bar, and Washington State Bar. Ownership is founder/partner-led, with no disclosed external investors, private equity ownership, or parent company affiliations in the available data.

Name

Siegfried & Jensen

Legal name

Siegfried & Jensen, Inc.

Website

https://siegfriedandjensen.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

51–100 employees

Short description

Siegfried & Jensen is a privately held personal injury law firm founded in 1990 that represents individual injury victims across Utah, Idaho, and Washington on a contingency fee basis, operating ten offices and handling auto, malpractice, product liability, and wrongful death cases.

Ownership category

akta.pro rank

Product category

Personal Injury Legal Services

NAICS

Offices of Lawyers (541110), Offices of Lawyers (54111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

Keywords

• Personal injury law
• Legal services
• Accident representation
• Contingency fee legal
• Injury claim attorneys

Headquarters

HQ city

Salt Lake City

HQ country

United States

HQ region

North America

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Contingency Fee Legal Services: Siegfried & Jensen operates exclusively on a contingency fee basis. Clients pay no upfront costs and owe nothing out of pocket. The firm only collects a fee if and when it successfully resolves the case through settlement or verdict. This model aligns firm incentives with client outcomes and is standard for personal injury practices.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Siegfried & Jensen is a personal injury law firm that represents individuals injured in accidents on a contingency fee basis, meaning clients pay no fees unless the firm recovers compensation. Founded in 1990 and headquartered in Salt Lake City, Utah, the firm operates offices across Utah, Idaho, and Washington, handling car accidents, truck accidents, motorcycle crashes, dog bites, wrongful death, and other injury matters.

Product overview

Siegfried & Jensen is a personal injury law firm offering comprehensive legal services across Utah, Washington, and Idaho. The firm operates as a unified practice with multiple specialized practice areas centered around personal injury law. Core services include car accident representation, truck accident representation (including various truck types and delivery services), motorcycle accidents, medical malpractice, construction accidents, catastrophic injuries, wrongful death, and general personal injury matters. The firm provides free case evaluations (24/7) and serves clients through 10 offices across the western United States. Additional community programs include a Teacher of the Month initiative and an annual Truth, Justice, and Fairness Scholarship.

Differentiator

Problem solved

Functional benefit

Products and services

• Car Accident Representation

Quantifiable outcome

• Over $1.2 billion in verdicts and settlements won for clients

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor.

• Special Olympics UtahminorGTM or Marketing PartnerCommunity partnership supporting Special Olympics Utah events. The firm participates as a community sponsor/volunteer, generating goodwill and local brand visibility in Utah.
• The Utah Open (Golf Tournament)minorGTM or Marketing PartnerCommunity sponsorship of The Utah Open golf tournament. Provides brand visibility among Utah's business and community leaders.
• Utah Council for Crime PreventionminorGTM or Marketing PartnerCommunity partnership with the Utah Council for Crime Prevention, supporting local crime prevention initiatives and generating community goodwill.
• Utah Food BankminorGTM or Marketing PartnerVolunteer and donor partnership with the Utah Food Bank, supporting food security programs and building community relationships in Utah.
• Utah Human RaceminorGTM or Marketing PartnerSponsorship of the Utah Human Race (running event), supporting community health initiatives while increasing brand exposure.
• Scouting for FoodminorGTM or Marketing PartnerPartnership with Scouting for Food program supporting food collection efforts in Utah communities.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Morgan & Morgan: Largest personal injury plaintiff firm in the United States with national footprint and heavy paid-media spend. Comparable business model (contingency-fee PI representation, multi-office, advertising-led intake), but operates at vastly greater scale and broader geographic scope than Siegfried & Jensen.
• Jacoby & Meyers: National personal injury law firm brand with multi-office presence dating back decades. Shares the contingency-fee plaintiff model and broad PI practice mix (auto accidents, premises liability, catastrophic injury) but operates at a much larger and more geographically dispersed scale.

Regional players

• Wilshire Law Firm: Large California-based personal injury and accident firm with heavy advertising spend and contingency-fee model. Comparable in practice mix and acquisition tactics, but is confined to a different regional footprint than Siegfried & Jensen's Intermountain West base.
• The Eichholz Law Firm: Georgia-based personal injury firm focused on auto and truck accident cases. Comparable contingency model and plaintiff-side PI practice mix, though geographically distinct from Siegfried & Jensen's Mountain West footprint.
• Cellino Law (formerly Cellino & Barnes): Prominent New York-based personal injury firm built on a strong household brand and television advertising. Comparable in heavy advertising-driven GTM, contingency-fee plaintiff model, and PI focus (auto, premises, catastrophic injury), though focused on a single Eastern state.
• Allen, Allen, Allen & Allen: Long-established Virginia-based personal injury firm with multiple offices across Virginia. Comparable to Siegfried & Jensen on multi-office regional distribution, multi-decade brand history, and broad PI practice area (auto, trucking, malpractice, wrongful death).

Direct peers

• Sokolove Law: National mass tort and personal injury plaintiff firm known for heavy TV/SEM advertising and contingency-fee representation. Directly comparable on mass tort and product liability representations (asbestos/mesothelioma, dangerous drugs, defective products) and on advertising-led intake.
• Robert J. DeBry & Associates: Long-established Utah-based personal injury firm with multiple offices statewide. Directly comparable to Siegfried & Jensen on practice focus (auto accidents, truck accidents, wrongful death), contingency pricing, and Utah-centric geographic footprint.
• Craig Swapp & Associates: Utah-headquartered personal injury firm with offices across multiple Mountain West states. Closest direct peer to Siegfried & Jensen in geography, practice area mix (auto/truck/motorcycle/wrongful death), and contingency-fee GTM, with similar multi-office distribution model across Utah, Idaho, and nearby states.
• Lerner & Rowe Injury Attorneys: Multi-state personal injury firm operating across the Southwest and Mountain West with similar contingency-fee model, broad practice-area coverage (auto, motorcycle, premises liability), and aggressive advertising-driven intake. Comparable in GTM and client segmentation to Siegfried & Jensen.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/nedandmitch
• Facebookfacebook.com/siegfriedandjensen
• LinkedInlinkedin.com/company/491284

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Siegfried & Jensen