Core Personnel

What Core Personnel does

Core Personnel Staffing Services is a Dallas-headquartered, privately held staffing agency specializing in light industrial, warehouse, manufacturing, hospitality, event, and professional/clerical placements. Founded in 2013, the company serves two customer groups: employers seeking temporary, temp-to-hire, or direct hire workforce solutions, and job seekers searching for roles via an online job portal. Operations span four regional offices covering the Dallas/Fort Worth metroplex (headquarters at 2331 West Northwest Highway, Suite 200, Dallas, TX 75220), Houston, Austin, and Las Vegas.

The service catalog is built around modular staffing offerings — Manufacturing Staffing, Warehouse & Distribution Staffing, Hospitality & Event Staffing, and Professional & Clerical Staffing — supplemented by an On-Site Staffing Program that embeds Core Personnel personnel directly at client sites to manage day-to-day workforce operations. Supporting products include the Core Thrive supplemental health benefits package (marketed as a worker retention and differentiation lever), an online Job Search Portal for candidates, and a Request Talent lead-capture flow for employers. The underlying technology is non-proprietary: a standard website with self-serve job listings, employer contact forms, and an internal employee portal, with no disclosed AI, machine learning, or data analytics capabilities.

The business model is transaction-based, with quote-driven pricing that varies by role, duration, and volume. Core Personnel does not publicly disclose rates and operates on a pay-as-you-go billing cadence. GTM is sales-led and regional: direct employer engagement via field sales, phone, and email, augmented by a self-serve job portal on the candidate side and a referral program. Notable commercial relationships include Official Staffing Partner status with Texas Motor Speedway (announced February 2026) and venue partnerships with the American Airlines Center and Dallas Mavericks, signaling brand investment in the sports and entertainment vertical alongside the core industrial book.

Name

Core Personnel

Legal name

Core Personnel Staffing Services

Website

https://cpoftexas.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Core Personnel Staffing Services is a Dallas-based light industrial and warehouse staffing agency serving employers and job seekers across Texas markets (Dallas, Houston, Austin) and Las Vegas with temporary, temp-to-hire, and direct placement workforce solutions.

Ownership category

akta.pro rank

Product category

Industrial Staffing Services

NAICS

Temporary Help Services (561320), Employment Services (5613)

SIC

Services-Employment Agencies (7361), Services-Help Supply Services (7363)

akta.pro primary industry

Light Industrial & Warehouse Temp Staffing (BPACACAB)

akta.pro secondary industries

Local & Regional Generalist Staffing Agencies (BPACACAH), Hospitality & Events Temp Staffing (BPACACAN), Clerical & Customer Support Temp Staffing (BPACACAC)

Keywords

• Light industrial staffing
• Warehouse staffing services
• Temp-to-hire staffing
• Event staffing solutions
• Professional clerical staffing

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Staffing and Placement Services: Core Personnel generates revenue through staffing and placement services for employers, providing temporary, temp-to-hire, and direct placement workforce solutions across manufacturing, warehouse, hospitality, event, and professional/clerical sectors.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Core Personnel Staffing Services provides temporary, temp-to-hire, and direct placement staffing across manufacturing, warehouse and distribution, hospitality and event, and professional/clerical roles. The agency operates an On-Site Staffing Program that embeds Core Personnel staff at client locations to manage day-to-day workforce operations, and offers Core Thrive, a supplemental health benefits package for placed workers. Service is delivered to employers through direct sales engagement and to job seekers through an online portal.

Product overview

Core Personnel Staffing Services is a light industrial and warehouse staffing agency offering a unified staffing platform with modular service offerings. The core offering consists of staffing services for manufacturing, warehouse and distribution, hospitality and event, and professional and clerical roles. The service is delivered through multiple modules including an On-Site Staffing Program for embedded workforce management, the Core Thrive employee supplemental health benefits add-on, and a Job Search Portal for candidates and Request Talent feature for employers. The company operates across multiple Texas locations (Dallas Fort Worth, Houston, Austin) and Las Vegas.

Differentiator

Problem solved

Functional benefit

Brands

• Core Thrive: Employee supplemental health benefits package

Products and services

• Staffing Services Core light industrial and warehouse staffing offering providing temporary, temp-to-hire, and direct placement workforce solutions across manufacturing, warehouse and distribution, hospitality and event staffing, and professional/clerical roles for employers in Texas and Las Vegas.
• On-Site Staffing Program On-site workforce management program in which Core Personnel embeds staffing personnel at client locations to manage day-to-day operations, suitable for employers with continuous or high-volume labor needs.
• Core Thrive Employee supplemental health benefits package providing additional healthcare coverage and wellness benefits for workers placed through the agency, designed to enhance worker attraction and retention for client employers.

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Texas Motor SpeedwaycoreStrategic or Co-development Partner · 23 February 2026Multi-year partnership making Core Personnel the Official Staffing Partner of Texas Motor Speedway in Fort Worth. The staffing company will source and manage workforce operations for the speedway, which hosts more than 300 event days annually. The partnership is expected to create hundreds of flexible job opportunities for the North Texas community.
• American Airlines CenterminorGTM or Marketing PartnerPartnership for staffing services at the American Airlines Center venue, shown in client logo banner on website.
• Dallas MavericksminorGTM or Marketing PartnerPartnership for staffing services with the Dallas Mavericks NBA team, shown in client logo banner on website.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• CornerStone Staffing: Texas-based (Addison, TX) staffing agency providing light industrial, warehouse, hospitality, and clerical staffing across DFW, Houston, Austin, and other Texas metros. Closest direct competitor to Core Personnel given shared geography, verticals, and target customer profile.
• Accurate Personnel: Regional light-industrial and clerical staffing agency headquartered in Texas with offices across the Southwest. Directly comparable to Core Personnel in target verticals (warehouse, manufacturing, hospitality) and customer base of mid-market employers.
• ProLogistix: Specialized light-industrial and logistics staffing brand under EmployBridge, focused on warehouse, distribution, and manufacturing roles. Direct competitor to Core Personnel's warehouse and manufacturing staffing modules with overlapping Sun Belt coverage.

Broad incumbents

• PeopleReady: TrueBlue subsidiary and one of the largest U.S. light-industrial and skilled trades staffing providers with national branch coverage. Competes head-to-head with Core Personnel in warehouse, manufacturing, and event staffing while also serving hospitality and retail.
• Labor Finders International: Largest U.S. light-industrial staffing franchise with hundreds of offices nationwide. Overlaps with Core Personnel's light-industrial, warehouse, and on-demand labor offerings and competes for similar blue-collar W-2 candidate pools.
• Staffmark Group: National staffing provider offering light-industrial, warehouse, clerical, and professional staffing with regional offices across Texas. Comparable to Core Personnel in service mix and customer size, but with broader geographic reach.
• Express Employment Professionals: One of the largest U.S. staffing franchises, providing commercial, light-industrial, and professional staffing across hundreds of franchise locations. Competes with Core Personnel in Texas and Las Vegas markets for similar light-industrial and clerical contracts.
• Adecco USA: One of the world's largest staffing firms operating across industrial, clerical, and professional staffing in the U.S. Provides broader incumbent competition for Core Personnel's enterprise accounts in warehouse, manufacturing, and events.
• ManpowerGroup: Global staffing leader with significant U.S. presence across light-industrial, professional, and clerical staffing. Competes with Core Personnel for enterprise employer accounts and large-volume Texas contracts.

Regional players

• Elite Staffing: Regional staffing firm with strong presence in Illinois, Indiana, and Texas focusing on light-industrial, warehouse, and manufacturing placements. Comparable vertical mix to Core Personnel with some overlap in Texas geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/cpoftexas

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Core Personnel