eLearning Industry Inc

What eLearning Industry Inc does

eLearning Industry Inc, incorporated in Nevada and headquartered in Reno, operates a B2B content, directory, and community platform for the eLearning and HR technology industry. The platform combines a curated library of expert-authored articles, webinars, eBooks, press releases, and industry events with an extensive vendor directory spanning Learning Management Systems (1042+ listings), eLearning Authoring Tools (214+), Content Providers (888+), Course Marketplaces (599+), Voice Actors (615+), and a newly expanded set of HR software categories. A dedicated job board (jobs.elearningindustry.com, powered by Niceboard) connects eLearning employers with practitioners, and a gamified author program with tiered badges (Rising Star through Legend) drives content supply. The proprietary platform is built on standard web CMS, webinar hosting via Adobe and Zoom, video hosting via Wistia, email distribution via MailChimp, CRM via HubSpot, and translations via DeepL, with no public API or SDK surface. AI capabilities are limited to third-party-powered translation and conversational search.

The business model is multi-stream media and marketplace monetization. Vendors pay for directory placements and PPC-style listings, employers pay for job postings at $449 per posting with published volume discounts (9% for two, 20% for three or more), and companies purchase newsletter sponsorships (to a 120K+ L&D/HR subscriber base), webinar promotion, sponsored articles, press release distribution, and Top Lists/awards placements. Top Lists and Awards (including the 2026 AI Excellence Awards) function as both editorial franchises and paid placement opportunities. The platform is self-serve with LinkedIn-authenticated sign-up, serving a global audience with disclosed operating geography across the USA, UK, Ireland, Germany, Slovenia, Greece, and India.

The company is privately held with no disclosed funding rounds, no parent company, no M&A activity, and no public revenue figure. Leadership comprises founder Christopher Pappas, COO Katerina Cheilari, and CTO George Kakosouris. The firm is small (11-50 employees) and operates on a lean cost structure relative to the scale of its directory, content library, and newsletter audience, indicating a content- and community-led operating model rather than a heavy sales or engineering build-out.

Name

eLearning Industry Inc

Legal name

eLearning Industry Inc

Website

https://elearningindustry.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

eLearning Industry Inc operates a B2B content, directory, and community platform serving eLearning vendors and 120K+ L&D and HR professionals with vendor listings, articles, webinars, jobs, and industry Top Lists and Awards.

Ownership category

akta.pro rank

Product category

eLearning Media and Vendor Directory Platform

NAICS

Web Search Portals, Libraries, Archives, and Other Information Services (519), Web Search Portals and All Other Information Services (51929)

SIC

Miscellaneous Publishing (2741), Services-Advertising Agencies (7311)

akta.pro primary industry

Corporate & Workforce eLearning Modules (EDAGAEAC)

akta.pro secondary industries

Content Asset Libraries & Template Marketplaces (stock, characters, themes) (EDAFAHAI), Office Supplies, IT & Workplace Procurement Marketplaces (CRAFAHAF)

Keywords

• ELearning software directories
• LMS vendor listings
• Content publishing platform
• Professional community newsletters
• ELearning jobs board

Headquarters

HQ city

Reno

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Directory Listings & Advertising: Companies pay to list their products and services in eLearning Industry's directories across multiple categories including LMS, authoring tools, content providers, AI tools, and HR software categories
2. Job Postings: Employers pay to post job vacancies to the eLearning professional community. Pricing shown at $449 per job posting with volume discounts (9% for 2 items, 20% for 3 items)
3. Content Marketing & Sponsored Articles: Companies can submit sponsored content, press releases, and articles to reach the eLearning Industry audience. The platform accepts articles for promotional purposes through its marketing blog
4. Webinars & Events Promotion: Companies can promote webinars and events to the eLearning Industry professional community
5. Newsletter Subscription: Newsletter service reaching 120K+ L&D and HR professionals, used by third-party publishers and webinar presenters for marketing purposes

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

eLearning Industry Inc operates a B2B online content and directory platform for the eLearning and HR technology industry. Its core offerings include comprehensive vendor directories (LMS, authoring tools, content providers, AI tools), expert-authored articles, webinars, eBooks, industry Top Lists and Awards, a dedicated jobs board, press release distribution, and event listings. The platform serves as a discovery and lead-generation hub connecting eLearning software vendors with L&D and HR professionals.

Product overview

eLearning Industry Inc operates a multi-faceted B2B content and directory platform for the eLearning and HR technology industry. The platform consists of nine interconnected products: an expert-authored Articles library, Webinars featuring industry thought leaders, free eBooks and resources, Top Lists and Awards (including AI Excellence Awards) recognizing industry leaders, a comprehensive Directory of 3,000+ eLearning and HR technology companies, a Jobs Platform connecting talent with employers, Press Release distribution services, and Events listings. The platform serves L&D professionals, HR practitioners, and eLearning buyers through curated content, vendor discovery tools, and industry recognition programs, with revenue derived from advertising, directory listings, job postings, and sponsored content. The platform leverages AI for content translation and conversational search functionality.

Differentiator

Problem solved

Functional benefit

Products and services

• eLearning Industry Articles A curated library of expert-authored articles covering eLearning trends, best practices, instructional design, AI in education, corporate training, and L&D topics, contributed through the platform's gamified author program.
• eLearning Industry Webinars Live and on-demand webinar sessions featuring industry thought leaders on eLearning topics, hosted via Adobe and Zoom, available to L&D and HR professionals.
• eLearning Industry eBooks Free downloadable eBooks, templates, checklists, and reports covering eLearning strategies, LMS selection, and training methodologies for L&D professionals.
• eLearning Industry Top Lists & Awards Annual rankings and awards recognizing leading LMS platforms, content providers, authoring tools, and AI excellence in learning and development, applied for by eLearning vendors seeking industry recognition.
• eLearning Industry Directory Comprehensive directory listings of eLearning software and services including Learning Management Systems (1,042 listings), eLearning Authoring Tools (214 listings), Content Providers (888 listings), Course Marketplaces (599 listings), Voice Actors (615 listings), and other HR/learning technology categories available to vendors as subscription listings.
• eLearning Industry Jobs Platform Job board connecting learning talent with employers in the eLearning and HR industry, powered by Niceboard platform, with pay-per-post pricing and volume discounts available to employers.
• AI Excellence Awards Awards program recognizing leading AI innovation for learning and skills development, and most effective implementation of AI for talent development and management.
• Press Releases Industry press release distribution service for eLearning companies to announce news, product launches, partnerships, and corporate announcements to the L&D professional audience.
• eLearning Industry Events Event listings and promotions for eLearning conferences, training events, and industry gatherings including Learning Leadership 2026 and DevLearn Conference & Expo 2026.

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature4 records

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Capterra: Capterra (owned by Gartner) is a leading B2B software review and directory marketplace. It directly competes with eLearning Industry's directory model by letting software vendors pay for listings, leads, and reviews, and is the most comparable generalist peer to eLearning Industry's vertical directory play.
• G2: G2 is one of the largest B2B software marketplace and review platforms. It monetizes vendor listings, sponsored placements, and buyer intent data in a model nearly identical to eLearning Industry's directory and advertising business, serving overlapping HR and learning software vendor buyers.
• Software Advice: Software Advice (also under Gartner) is a B2B software directory and advisory site. It sells lead generation and directory placements to software vendors including HR and learning categories, competing head-to-head for the same vendor marketing budgets that eLearning Industry monetizes.
• TrustRadius: TrustRadius is a B2B software review and buying intelligence platform. It shares the same directory-plus-reviews-plus-buyer-intent model as eLearning Industry and sells into overlapping software vendor marketing teams, making it a close direct competitor for buyer-side software discovery.
• GetApp: GetApp is a Gartner-operated software marketplace targeting SMB buyers. It competes directly with eLearning Industry's directory listings for vendor leads, particularly for the LMS, HR, and SMB-focused software vendors that overlap heavily with eLearning Industry's customer base.
• Training Industry: Training Industry is a research and directory site focused specifically on the corporate training and L&D market. It is the closest vertical competitor to eLearning Industry, offering similar training-vendor directories, top lists, articles, and webinars aimed at the same L&D buyer audience.

Emerging players

• EdSurge: EdSurge is an edtech news, research, and community platform. While more focused on K-12 and higher-ed institutional buyers than eLearning Industry's corporate L&D audience, it operates a comparable content-plus-community model in an adjacent vertical with overlapping vendor marketing dynamics.
• EdTech Digest: EdTech Digest is an edtech media brand covering trends, awards, and vendor news in the learning technology space. It overlaps with eLearning Industry on content publishing, awards programs, and vendor marketing services, though it is a smaller, editorial-led publication.
• HR Technologist: HR Technologist is a digital publication and resource hub for HR technology buyers, similar in audience and content model to eLearning Industry. It competes for HR software vendor mindshare and serves an audience that increasingly overlaps with the HR categories eLearning Industry has expanded into.
• SelectHub: SelectHub is a B2B software selection and comparison platform with paid vendor listings and lead-generation tools. It uses a similar directory-plus-reviews model for enterprise software buyers and competes for vendor marketing budgets in HR and learning software categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/elearnindustry
• Facebookfacebook.com/elearningindustry

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about eLearning Industry Inc