What SCDkey does

SCDkey, operated by MEDIAMZ CO.,LTD (registered in London, UK), is a global digital marketplace that resells PC game activation keys and software licenses at significant discounts to MSRP. The platform, established in its current form in 2023 with roots in a game portal launched in 2013, operates a self-serve e-commerce storefront across 14+ languages and 9 currencies, delivering digital keys via automated email fulfillment typically within 3–10 minutes. The product catalog spans Steam, Ubisoft Connect (Uplay), and EA Origin game keys, Microsoft Windows OEM/retail licenses, Microsoft Office perpetual and subscription SKUs, and a growing range of third-party subscription software including the EaseUS utility suite, Canva Pro, ElevenLabs, CorelDRAW, Razer Surround, and Lossless Scaling.

The core technology is an automated digital delivery pipeline: customers purchase through scdkey.com or its mobile variant m.scdkey.com, payment is processed with anti-fraud verification, and activation keys are dispatched by email without manual intervention. The marketplace monetizes through one-time license sales (with select subscription products), generating revenue per transaction in the $9–$70 range with deep discount positioning relative to publisher MSRPs. Marketing is distributed across price comparison aggregators (GoCdkeys, CDKeyPrices, AllKeyShop, dlcompare, idealo), social platforms, and an affiliate/review-voucher program.

The customer base is horizontally segmented: PC gamers seeking discounted Steam/Ubisoft/EA keys form the primary segment, individual software buyers purchasing Windows and Office licenses form a secondary segment, and wholesale buyers purchasing keys in bulk for resale form a tertiary B2B segment. The company is privately held with no disclosed funding, no parent organization, and only one named officer (David Xu, Data Protection Officer), suggesting a founder/owner-operated structure with 101–250 employees.

Name

SCDkey

Legal name

MEDIAMZ CO.,LTD

Website

https://scdkey.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

101–250 employees

Short description

SCDkey is a global digital marketplace reselling discounted PC game activation keys and software licenses (Windows, Office, and subscription tools) to consumers, with automated instant delivery across 15+ country markets.

Ownership category

akta.pro rank

Product category

Digital Software and Game Key Resale

NAICS

Software Publishers (5132)

SIC

Retail-Computer & Computer Software Stores (5734)

akta.pro primary industry

Digital Licenses, Keys & Top-ups (Gift Cards, Mobile/Data, Credits) (CRAFAIAI)

akta.pro secondary industry

Software License Resale & Optimization (Perpetual/Subscription) (BPAEAOAC)

Keywords

• Digital game keys
• Software license resale
• Game CD keys
• Software activation keys
• Online key marketplace

Headquarters

HQ city

Wan Chai

HQ country

Hong Kong SAR China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Marketing or Sales, Technology or R&D, Personnel, Supply Chain

Revenue model

1. CD Key Sales: One-time sale of digital product activation keys for software (Windows, Office) and games (Steam, Uplay, Origin platforms). Customers purchase perpetual licenses or subscriptions for third-party software products.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

SCDkey sells digital product activation keys (CD keys) and software licenses through its own e-commerce website, covering PC game titles for Steam, Uplay/Ubisoft Connect, Origin/EA, and Rockstar, along with Microsoft Windows OEM keys, Microsoft Office perpetual licenses and Office 365 subscription accounts, EaseUS utility subscriptions, and third-party software such as Canva Pro, ElevenLabs, CorelDRAW, Razer Surround, and Lossless Scaling. Customers browse, pay, and receive the license key automatically via email, typically within minutes. The company also operates as a wholesaler of MMO game merchandise and supplies resellers with bulk keys at discounted rates.

Product overview

SCDkey operates a digital game CD key marketplace and software license reseller. The core offering is digital activation keys for PC games across major platforms (Steam, Uplay/ubisoft Connect, Origin/EA, Rockstar), alongside software licenses for Microsoft Windows operating systems and Office productivity suites. The product portfolio spans game CD keys, OEM and retail Windows licenses, Office 365 accounts and perpetual Office licenses, plus third-party software subscription keys including EaseUS utilities (Partition Master, BitWiper, Fixo Pro, OS2Go, VideoKit, Todo PCTrans, Backup Center), Canva Pro, ElevenLabs AI audio, CorelDRAW Graphics Suite, and Razer Surround Sound. The company also functions as both retailer and wholesaler of MMO game merchandise with instant automated digital delivery worldwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Game CD Keys (Steam, Uplay/Ubisoft Connect, Origin/EA, PC, Rockstar) Digital activation keys for PC games across Steam, Uplay/Ubisoft Connect, Origin/EA, and other platforms, redeemed on the relevant storefront and delivered electronically to the buyer.
• Microsoft Windows License Keys (Win 11 Home, Win 11 Pro, Win 10 Pro, Win 10 Enterprise LTSC 2021) OEM and retail Microsoft Windows operating system license keys, including Windows 11 Home and Professional, Windows 10 Professional, and Windows 10 Enterprise LTSC 2021, delivered as digital activation keys for personal or workstation activation.
• Microsoft Office License Keys (Office 2019 Pro Plus, Office 2024 Pro Plus, Office 2024 Pro Plus LTSC, Office 365 Account) One-time purchase perpetual licenses and subscription accounts for Microsoft Office productivity suites (Word, Excel, PowerPoint, Outlook, OneNote, Publisher, Access), including LTSC variants for extended stability and Office 365 subscription accounts with multi-device access.
• EaseUS Software Subscriptions (Partition Master, BitWiper, Fixo Pro, OS2Go, VideoKit, Todo PCTrans, Backup Center) Subscription CD keys for EaseUS utility software including Partition Master (disk/partition management), BitWiper (military-grade data sanitization), Fixo Pro (AI-powered file repair), OS2Go (Windows-to-USB cloning), VideoKit (AI video editing suite), Todo PCTrans (PC migration), and Backup Center for Workstation (centralized backup management).
• Third-Party Software Subscriptions (Canva Pro, ElevenLabs, CorelDRAW Graphics Suite for Mac, Razer Surround Sound, Lossless Scaling) Subscription activation keys for third-party software spanning creative, AI, gaming, and performance tools: Canva Pro (100M+ stock assets, Magic Switch, Brand Kits, 100GB cloud storage), ElevenLabs Lifetime (AI text-to-speech and voice cloning), CorelDRAW Graphics Suite for Mac (vector illustration/layout), Razer Surround Sound (virtual 7.1 gaming audio), and Lossless Scaling (frame generation and upscaling).
• MMO Game Merchandise and Digital Codes/Cards (including Xbox) Digital codes, cards, and physical/virtual MMO game merchandise sold alongside software and game CD keys, including Xbox codes and cards, targeted at gamers and MMO players.

Quantifiable outcome

• Instant digital delivery - most keys delivered in under 10 minutes
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• SteamcoreTechnology or IntegrationPlatform integration for selling Steam game CD keys. Products are redeemed on Steam platform.
• Uplay (Ubisoft)coreTechnology or IntegrationPlatform integration for selling Uplay game CD keys. Products are redeemed on Ubisoft Connect platform.
• Price Comparison Platforms (GoCdkeys, CDKeyPrices, AllKeyShop)minorChannel Partner/ Reseller/ DistributorListed on third-party price comparison websites to drive customer acquisition and visibility.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• G2A: G2A is one of the largest global marketplaces for digital game keys, software, and in-game items. It is the closest direct competitor to SCDKey, sharing the same digital license-key / CD-key resale model across Steam, Uplay, Origin, Xbox, and PC platforms with multi-currency checkout.
• Kinguin: Kinguin operates a peer-to-peer and merchant marketplace for game keys and software licenses, competing head-to-head with SCDKey on price, breadth of Steam/Uplay/Origin inventory, and reseller/wholesale flows across Europe and globally.
• CDKeys: CDKeys (CDKeys Ltd.) sells discounted Steam, Uplay, Origin and Xbox game keys plus software licenses via its own storefront — a near-twin operating model to SCDKey with the same discount-driven, instant-delivery value proposition.
• Eneba: Eneba is a digital game keys marketplace with a strong European footprint. It competes with SCDKey across Steam/Uplay/Origin keys and subscription software, sharing the multi-language, multi-currency digital-resale model.
• Instant-Gaming: Instant-Gaming is a French-headquartered digital game keys and software reseller offering discounted PC console titles with automated delivery, comparable to SCDKey on catalog breadth, instant delivery, and price-led positioning.
• MMOGA: MMOGA is a long-standing German digital game keys and MMO merchandise marketplace, comparable to SCDKey on game keys, virtual currency, and subscription software resale with a European customer base.
• AllKeyShop: AllKeyShop is a price-comparison and marketplace aggregator for game keys and software across dozens of resellers. SCDKey is listed on it, and the two operate in the same digital key pricing-discovery ecosystem.
• GoCdkeys: GoCdkeys is a UK-based reseller of game and software keys and a price-comparison destination where SCDKey's catalog is also listed. It competes directly for the same discount-driven buyers on Steam, Xbox, and PC games.
• DLCompare: DLCompare is a French price-comparison and digital key marketplace for games and software, overlapping SCDKey's positioning on cheap PC keys and serving a similar European customer base.

Broad incumbents

• GameStop: GameStop is a global omnichannel retailer with a growing digital games and software segment (including gift cards and digital currency). While not a pure CD-key reseller, it competes for the same wallet share on PC and console digital purchases, particularly in North America.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/scdkeycom
• YouTubeyoutube.com/channel/UCsESJjM21w1_tLF7lfqgx0w/feed
• Facebookfacebook.com/VIPscdkey/?fref=ts
• LinkedInlinkedin.com/company/scdkey
• Instagraminstagram.com/vip_scdkey

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SCDkey