What AdjusterPro LLC does

AdjusterPro LLC is a private, remote-first online education company headquartered in Phoenix, Arizona that delivers state-approved pre-licensing, exam preparation, continuing education, and software training courses for insurance claims adjusters. The company operates a cloud-based learning management system offering more than 175 courses covering all 50 states, with proprietary study tooling such as the Smart Pass Toolkit (Smart Quizzes, unlimited practice exams, performance dashboard, exam readiness reporting), a private Xactimate training instance delivered through a Verisk Certified Training Partnership, and the AdjusterProQA workflow tool for Xactimate estimate quality assurance. AdjusterPro holds state-approved providership across all 50 states and integrates with regulators and exam administrators including NIPR, PearsonVue, and PSI to route completions and exam registrations. The product portfolio is organized into licensing, continuing education, Xactimate Desktop Training, auto appraiser training including ADAS, Florida 4-40 licensing, and Agricultural Claims Association Farm/Ranch Certified Specialist courses, supplemented by career tools such as the Reciprocity Map, Career Path Builder, and Independent Adjusting Firm Directory.

The business model combines a self-serve product-led growth motion for individual learners — e-commerce enrollment on adjusterpro.com with Klarna payment plans, instant course access, and lifetime (no-deadline) materials — with an enterprise sales motion that sells volume licensing, dedicated account management, manager reporting, SSO, admin controls, and license tracking to insurance carriers and independent adjusting firms. Individual course pricing ranges from $19 (short CE video) to $799 (Total Adjuster Package bundling licensing, exam, Xactimate training, soft skills, and success method), with $349 for the live Xactimate webinar. The company reports more than 50,000 students trained cumulatively, 98.4% self-reported customer satisfaction, course ratings of 4.75–4.9 stars, and claims eight of the top ten U.S. insurance carriers as enterprise customers.

Leadership is anchored by co-founders Adam Gardiner (originally a catastrophe adjuster, now Co-Founder and CVO) and Dan Kerr (Co-Founder and CRO), who established the business beginning around 2004–2009. The current executive team includes CEO and Corporate Account Director Melissa Brittain (joined 2007, CEO since 2016), CTO/CFO Ben Dunlap (since August 2011), COO Lynden Wright (since September 2011), and CPO Rachelle Shoemaker (since September 2014). The company operates a sister brand, All-Lines Training, that extends the platform into agent licensing and CE. Ownership is concentrated among the founding team; no external investors, funding rounds, parent company, or acquisitions are disclosed in the source data.

Name

AdjusterPro LLC

Legal name

AdjusterPro LLC

Website

https://adjusterpro.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

AdjusterPro LLC is a Phoenix-based, remote-first online education provider delivering state-approved pre-licensing, exam prep, and continuing education courses for insurance claims adjusters across all 50 U.S. states, serving individuals, insurance carriers, and independent adjusting firms via self-serve and enterprise channels.

Ownership category

akta.pro rank

Product category

Insurance Adjuster Education & Licensing

NAICS

Professional and Management Development Training (611430), Computer Training (611420), Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Insurance (EDAAAPAH)

akta.pro secondary industries

Diagnostic & Adaptive Assessment Content (Skills/Readiness) (EDAGADAJ), Assessments, Quizzes & Learning Analytics Tools (MPACALAK)

Keywords

• Insurance adjuster licensing
• Claims adjuster training
• Continuing education courses
• Xactimate software training
• Insurance exam preparation

Headquarters

HQ city

Bedford

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Individual Course Sales: One-time purchase model for individual licensing courses, exam prep, and continuing education. Customers purchase single courses or bundled packages for one-time access to training content. Includes bundled packages like Total Adjuster Package combining multiple courses at discounted rates.
2. Live Webinar Training: Revenue from live instructor-led Xactimate training webinars offered at $349 per student. Three-session course delivered over three evenings with real-time instructor interaction and hands-on software practice.
3. Enterprise/Corporate Training: Volume-based corporate licensing agreements with insurance carriers and IA firms. Dedicated account managers provide centralized platform access, manager reporting, license tracking, and white glove service for enterprise organizations.
4. Agricultural Courses: Specialized courses for agricultural claims (Farm/Ranch Certified Specialist) offered through partnership with Agricultural Claims Association. ACA members receive $75 discount with member access code.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels9 records

Core offering

AdjusterPro is an online education company that delivers pre-licensing courses, exam preparation, and continuing education for U.S. insurance claims adjusters across all 50 states. It also provides Xactimate estimating software training, specialty certifications (Auto Appraiser, Florida 4-40, Farm/Ranch Certified Specialist), and an enterprise training platform for insurance carriers and independent adjusting firms. Courses are delivered through a proprietary cloud-based learning management system with self-paced, lifetime-access online delivery.

Product overview

AdjusterPro LLC operates a unified online learning platform offering 175+ courses for insurance claims adjusters. The core offerings include Adjuster Licensing (pre-licensing and exam prep across all 50 states), Continuing Education (CE) courses, and Xactimate Desktop Training. These are supplemented by specialized products including Auto Appraiser Training, Florida 4-40 Licensing, and Agricultural Claims Association Courses. The platform also provides career tools such as the Reciprocity Map, Career Path Builder, and Independent Adjusting Firm Directory. Training is available through individual courses, bundled packages like the Total Adjuster Package, and enterprise solutions for insurance carriers. The company offers courses in English and Spanish, with training accessible 100% online and self-paced.

Differentiator

Problem solved

Functional benefit

Brands

• All-Lines Training: Sister company providing agent licensing and CE courses

Products and services

• Adjuster Licensing Courses Pre-licensing and exam preparation courses that enable individuals to obtain their state adjuster license, available across all 50 U.S. states.
• Continuing Education (CE) Online continuing education courses that help licensed adjusters maintain license compliance, with 18 months of access to CE content.
• Xactimate Desktop Training Live instructor-led webinar training for the industry-leading Xactimate claims estimating software, preparing students for Verisk Xactimate Level 1 and Level 2 Certification exams.
• Auto Appraiser Training Specialized training courses for appraising auto damage, covering Advanced Driver Assistance Systems (ADAS) and vehicle assessment.
• Florida 4-40 Licensing Course for obtaining a Florida Customer Representative (4-40) license, the simplified path to a Florida insurance license.
• Agricultural Claims Association Courses Farm & Ranch Certified Specialist (FRCS) certification courses covering crop liability, grain storage, livestock valuation, equipment breakdown, and agricultural policy, offered in partnership with the Agricultural Claims Association.
• Farm/Ranch Certified Specialist (FRCS) Certification Professional certification program consisting of five training courses covering agricultural claims topics for adjusters handling farm and ranch losses.
• Total Adjuster Package Bundled training package that combines the Florida DHS Pre-Licensing Course with Exam, Residential Construction Basics, Xactimate Training, Adjuster Success Method, and Soft Skills training (64+ hours total).
• Estimating Property Damages Package Discounted bundle of seven courses teaching construction materials identification and damage estimating in Xactimate, covering internal structures, cabinets, foundations, windows, walls, roofs, and remediation.
• Enterprise/Business Solutions Corporate training platform for insurance carriers and enterprise organizations featuring dedicated account managers, manager reporting, self-service enrollment, streamlined invoicing, learner dashboards, license tracking, SSO, admin controls, and white-glove service.
• AdjusterProQA Software tool for Xactimate users that checks rough draft estimates against guidelines and best restoration practices to identify missing items or errors before submission.
• Residential Construction Basics Self-paced online course teaching adjusters to identify construction materials, assess damage vs. wear, and understand building components and systems for accurate claims estimating.
• Adjuster Success Method Career training webinar by veteran adjusters covering how to find work, build a deployment-ready resume, and follow a proven roadmap for long-term career success.
• Soft Skills: The Essential Art of Adjusting Training course on rapport-building, conflict-resolution, communication, and problem-solving skills for effective claims handling.
• Customer Service in Claims Handling Two-hour video-based course covering customer service fundamentals during the claims-handling process.

Quantifiable outcome

• 98.4% customer satisfaction rating
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Agricultural Claims Association (ACA)minorStrategic or Co-development PartnerAdjusterPro partnered with the Agricultural Claims Association to offer Farm/Ranch Certified Specialist (FRCS) certification courses online. ACA members receive $75 discount on courses using member access code. FRCS certification consists of 5 training courses covering crop liability, grain storage, livestock, equipment breakdown, and agricultural policy.
• Verisk (Xactimate)coreTechnology or IntegrationAdjusterPro is a Verisk Certified Training Partner. Provides students access to private Xactimate training instance during lessons. Course prepares students for Xactimate Level 1 and Level 2 Certification exams offered through Verisk. Code ADJUSTERPRO provides discount on exam fees.
• Association of Certified AdjustersminorStrategic or Co-development PartnerArizona Certified Adjuster Designation course grants membership in the Association of Certified Adjusters upon completion. Membership qualifies for exam exemption from Arizona state exam. 24 hours CE every 2 years required to maintain membership.
• KlarnaminorOthersPayment partner offering interest-free payment plans for course purchases. Available as payment option at checkout for Total Adjuster Package and other courses.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• WebCE: WebCE is one of the largest online providers of insurance continuing education and pre-licensing courses in the U.S., directly competing with AdjusterPro in state-approved insurance adjuster training, CE, and exam prep.
• 360training: 360training is a major online regulatory-approved training provider that offers insurance pre-licensing and continuing education alongside other verticals, competing head-to-head with AdjusterPro in adjuster licensing and CE.
• America's Professor: America's Professor specializes in online insurance pre-licensing and continuing education courses, competing directly with AdjusterPro for individual and enterprise adjuster and agent training customers across multiple states.
• Xcel Training Solutions: Xcel Training Solutions provides online insurance continuing education and pre-licensing courses, directly overlapping with AdjusterPro's CE and licensing course catalog in multiple states.
• Atkins Insurance Education: Atkins Insurance Education delivers state-approved insurance pre-licensing and continuing education courses, competing with AdjusterPro in self-paced online adjuster and agent training.
• Gold Coast Schools: Gold Coast Schools offers insurance licensing and continuing education courses (with strong Florida presence), directly competing with AdjusterPro's Florida adjuster licensing and CE offerings.

Broad incumbents

• Kaplan Financial Education: Kaplan Financial Education is a long-established, large-scale provider of insurance licensing, securities, and financial services training, overlapping with AdjusterPro in pre-licensing and continuing education for insurance professionals but as part of a much broader professional education portfolio.

Others

• Vertafore (Sircon): Vertafore, owner of Sircon, provides state-based insurance licensing, compliance, and producer management software for carriers and agencies. It is adjacent to AdjusterPro rather than a direct competitor, as it manages license tracking and CE compliance data on the carrier/agency side rather than delivering training content.
• Verisk (Xactware): Verisk, through its Xactware subsidiary, develops the Xactimate estimating software used across property claims. AdjusterPro is a Verisk Certified Training Partner for Xactimate, making Verisk both a critical technology partner and the dominant software platform whose training ecosystem AdjusterPro operates within.
• All-Lines Training: All-Lines Training is AdjusterPro's sister company offering agent licensing and CE, extending the same training content model to insurance agents rather than adjusters. It is related to the same ownership group and is positioned as a complementary offering rather than a competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/AdjusterPro
• LinkedInlinkedin.com/company/adjusterpro-llc
• Instagraminstagram.com/adjuster_pro
• TikToktiktok.com/@adjuster.pro

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AdjusterPro LLC