What Covisum does

Covisum is a privately held financial technology company headquartered in Omaha, Nebraska, that builds and sells subscription software to financial advisors focused specifically on retirement income planning. Its platform comprises four integrated tools: Social Security Timing® (claiming-strategy optimization founded on the product's 2010 origins), Tax Clarity® (effective marginal tax-rate visualization and Roth conversion analysis, introduced 2016), SmartRisk™ (portfolio risk analysis using a proprietary heavy-tailed 99.5% expected-tail-loss model, acquired in 2017 from PrairieSmarts), and Income InSight® (multi-decade cash-flow projection and stress-testing launched in 2019). A unified Covisum Suite bundles the four tools with cross-tool data sharing, and Enterprise Solutions adds white-labeling, SSO, API integration, and business intelligence for institutional deployments.

The company monetizes primarily through recurring individual subscriptions (each tool priced between $49.99 and $119.99 per month, with annual options and a $39.99/month Associate License for team seats) and tiered enterprise contracts for broker-dealers, RIAs, insurance companies, IMOs, seminar marketing firms, and fintech platforms. Distribution is hybrid: a product-led growth motion via the covisum.com website with a 10-day free trial sits alongside direct enterprise sales and an annual MEET customer conference, supported by a content marketing engine (blog, webinars, free calculators, Capterra/G2 reviews) and earned media placements in CNBC, ThinkAdvisor, Forbes, Financial Planning, and USA Today.

Covisum reports serving more than 20,000 financial advisors whose work has impacted over 1,000,000 lives, and is led by founder and President Joe Elsasser, CFP (a practicing advisor and co-author of 'Social Security Essentials'), alongside Vice Presidents covering Customer Experience, Software Development & Information Security, and Sales & Marketing. The company holds SOC 2 Type 2 compliance, has no disclosed outside funding, and is entirely U.S.-focused.

Name

Covisum

Legal name

Covisum

Website

https://covisum.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Covisum is a privately held Omaha-based fintech that builds subscription retirement-income-planning software for financial advisors, integrating Social Security optimization, tax visualization, portfolio risk analysis, and multi-decade income projection into a unified suite.

Ownership category

akta.pro rank

Product category

Retirement Planning Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Retirement Income Planning & Decumulation Advisory (FSAEABAD)

Keywords

• Retirement planning software
• Social Security optimization
• Tax planning tools
• Portfolio risk analysis
• Financial advisor software

Headquarters

HQ city

Omaha

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Individual Software Subscriptions: Monthly or annual subscription plans for individual financial advisors. Each tool can be purchased individually or as a bundled suite. Includes unlimited client profiles. Single-user license with optional associate licenses for team expansion at $39.99/month per additional user.
2. Enterprise Licensing: Custom enterprise agreements for large financial planning institutions, broker dealers, RIAs, insurance companies, IMOs, seminar marketing firms, and fintech companies. Includes white labeling, custom integrations, API access, single sign-on, business intelligence, and dedicated support. Pricing tailored to organization scale.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

Covisum develops and sells a suite of four integrated software products—Income InSight®, Social Security Timing®, Tax Clarity®, and SmartRisk™—that help financial advisors build, stress-test, and visualize comprehensive retirement income plans for their clients. The products are available individually or bundled as the Covisum Suite, with an Enterprise tier adding white labeling, SSO, API integration, and custom configurations for large financial institutions.

Product overview

Covisum offers a suite of four integrated retirement income planning software products designed for financial advisors. The core portfolio includes Income InSight® (comprehensive retirement income planning), Tax Clarity® (tax efficiency analysis), Social Security Timing® (Social Security claiming optimization), and SmartRisk™ (portfolio risk analysis). These products work together as an integrated ecosystem, with the unified Covisum Suite providing streamlined access to all tools. Individual products can be purchased separately or as combinations (Essentials Add-on bundles Social Security Timing + Tax Clarity). Enterprise-level deployments offer additional capabilities including API integration, white labeling, and custom configurations for large financial institutions.

Differentiator

Problem solved

Functional benefit

Brands

• Income InSight: Retirement income planning software that shows the impact of different decisions within a client's financial plan, including life expectancy, tax efficiency, and sequence of withdrawals.
• Social Security Timing
• Tax Clarity
• SmartRisk
• Covisum Suite

Products and services

• Income InSight® Comprehensive retirement income planning software that shows the impact of different decisions within a client's financial plan. Features life expectancy variables, tax efficiency analysis, sequence of withdrawals analysis, Roth conversion modeling, stress testing against market downturns, inflation, early death, healthcare events, and year-by-year cash flow analysis. Designed for financial advisors serving mass-affluent and affluent retirees and pre-retirees.
• Social Security Timing® Social Security optimization software that helps advisors and clients make smarter claiming decisions. Features personalized strategies, side-by-side strategy comparisons, break-even charts, benefit cut planning scenarios, and client-ready reports. Can increase client retirement value by up to $100,000 through optimized claiming strategies.
• Tax Clarity® Tax planning software with a visual tax map that helps retirement income planners visualize clients' tax landscapes, calculate effective marginal tax rates, and identify Roth conversion opportunities. Features IRMAA insights for Medicare surcharges, deduction and credit analysis, side-by-side tax strategy comparisons, and updated OBBBA compliance.
• SmartRisk™ Portfolio risk analysis software using a proprietary heavy-tailed risk model (99.5% expected tail loss) to analyze downside risk and communicate portfolio risk to clients. Features portfolio comparison, single name concentration alerts, household account views, downside expectations, and integration with other Covisum tools.
• Covisum Suite Unified platform combining Social Security Timing, Tax Clarity, SmartRisk, and Income InSight into a single advisor portal with streamlined workflows, enhanced reports, and easier access across all tools.
• Enterprise Solutions Enterprise-level deployment of Covisum software for large financial planning institutions, broker dealers, RIAs, insurance companies, IMOs, seminar marketing firms, and fintech companies. Includes custom integrations, training, support, user access management, reporting, backup/recovery, compliance-ready communication, white labeling, single sign-on, API integration, and business intelligence.

Quantifiable outcome

• Up to $100,000 increase in retirement value through optimized Social Security claiming strategies
• +3 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature5 records

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• eMoney Advisor: A leading financial planning software platform used by financial advisors to create comprehensive plans for clients. Directly comparable to Covisum as advisor-facing planning software, though eMoney covers the full planning lifecycle rather than specializing in retirement income.
• RightCapital: Financial planning software platform serving financial advisors with goal-based planning, retirement projections, tax planning, and Social Security analysis. Directly competes with Covisum for the same advisor buyer, with overlapping retirement and tax modules.
• MoneyGuidePro: Widely adopted goal-based financial planning platform for financial advisors, including retirement income, Social Security, and tax planning. Directly comparable to Covisum at the advisor-software level, with broader planning scope.
• Income Lab: Retirement income planning software specifically designed for advisors serving retirees, with focus on sustainable withdrawal strategies and scenario analysis. Very close direct peer to Covisum's Income InSight in target use case and customer.
• NewRetirement: Retirement planning software offering comprehensive projections, income strategies, Social Security optimization, and tax planning. Overlaps directly with the Covisum Suite for both DIY consumers and advisor-served clients.
• Vanilla: Wealth management technology platform providing financial advisors with planning, proposal, and practice management tools. Comparable as a technology vendor serving financial advisors with retirement planning workflows.

Emerging players

• Holistiplan: Tax planning software for financial advisors that automates review of client tax returns and surfaces planning opportunities. Comparable to Covisum's Tax Clarity in serving the same advisor persona with overlapping tax planning workflows.
• FP Alpha: AI-driven financial planning platform for advisors that reviews client documents to surface tax, estate, and retirement planning opportunities. Targets the same advisor buyer with adjacent planning automation capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/covisum
• LinkedInlinkedin.com/company/covisum

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Covisum