Tashi
Tashi is a Melbourne-based cloud SaaS platform offering an integrated booking engine, channel manager, PMS, tour management, guest communications, and white-label multi-vendor marketplace tools for independent accommodation providers, tour operators, and enterprise travel marketplaces globally.
- Company typePrivate
- Founded2014
- HeadquartersMelbourne, Australia
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Tashi does
Tashi, legally Clean Travel Pty Ltd, is a Melbourne-headquartered travel technology company operating a cloud-based, API-first SaaS platform for three primary customer groups: independent accommodation providers (hotels, hostels, B&Bs, Airbnbs, serviced apartments, retreats), tour operators, and enterprise travel marketplaces seeking white-label multi-vendor platforms. The platform is delivered as an integrated suite of products including a Booking Engine, Channel Manager, Guest Communications Hub, Property Management System, Tour Management software, SEO-optimized Website Builder, and a Travel Marketplace Platform — all configurable without code through a guided admin panel.
The technology stack centers on API-first integrations with major travel suppliers and distributors, notably TBO.com (1M+ hotels across 100+ countries), the FareHarbor API and FareHarbor Distribution Network, Tour Atlas, and the leading online travel agencies (Booking.com, Expedia, Airbnb, TripAdvisor, Hotels.com). The platform is offered in English, Spanish, and Italian, with self-serve onboarding via a 14-day free trial.
Tashi's business model is subscription SaaS priced from US$50/month based on rooms/properties managed, with no commissions on direct bookings made through its own booking widget. Distribution is product-led growth via direct website sign-up, supported by content marketing (blog, Learning Academy, Facebook community). The company is privately held, bootstrapped with no disclosed funding rounds, and led by founder/CEO Tom Schauble and co-founder Macartan Gaughan, operating with 1–10 employees.
Tashi firmographics
Firmographics- Name
- Tashi
- Legal name
- Clean Travel Pty Ltd
- Website
- https://tashi.travel
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Tashi is a Melbourne-based cloud SaaS platform offering an integrated booking engine, channel manager, PMS, tour management, guest communications, and white-label multi-vendor marketplace tools for independent accommodation providers, tour operators, and enterprise travel marketplaces globally.
- Ownership category
- akta.pro rank
Tashi industry classification
Industry- Product category
- Travel Technology / Hospitality SaaS
- akta.pro primary industry
- Cruise Booking Platforms (THALAFAG)
- akta.pro secondary industries
- Online Cruise Agencies & Cruise Booking Platforms (THAKAKAB), Identity, Profiles & Traveler Data Management (SSO, Preferences, GDPR) (THALAGAL)
Keywords
Where Tashi is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Tashi business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription (Property Management): Monthly subscription fees based on number of rooms/properties managed, starting from US$50 per month for smaller properties. Payment terms include 30 days from invoice. Late fees apply for overdue payments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Starting tier for small hotels |
| Freemium | Pay-as-you-go | 14-day free trial |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Tashi product offering
Product offeringCore offering
Tashi is a cloud-based SaaS travel technology platform that provides accommodation providers, tour operators, and travel marketplaces with an integrated suite of tools: a Property Management System, Booking Engine, Channel Manager, Guest Communications Hub, Tour Management software, and SEO-optimized Website Builder. It also offers a white-label, multi-vendor Travel Marketplace Platform that lets travel businesses onboard suppliers and sell accommodation, tours, and extras under their own brand, supported by real-time OTA and supplier integrations (TBO.com, FareHarbor, Tour Atlas, Booking.com, Expedia, Airbnb).
Product overview
Tashi is a comprehensive travel technology platform offering an integrated suite of products for accommodation providers, tour operators, and travel marketplaces. The platform operates as a unified ecosystem with the Property Management System and Booking Engine as core components, supplemented by Channel Manager for distribution, Guest Communications Hub for customer engagement, Tour Management for tour operators, and Website Builder for online presence. The Learning Academy provides ongoing education and support. For enterprise customers, Tashi offers a white-label multi-vendor Travel Marketplace Platform that combines all these capabilities into a single branded solution for managing accommodation, tours, and extras from multiple vendors.
Differentiator
Problem solved
Functional benefit
Products and services
- Booking Engine Online booking widget that can be embedded on websites and Facebook pages, enabling direct bookings without commission fees and synchronizing availability in real-time across all connected channels. Targeted at independent hotels, tour operators, and travel marketplaces.
- Channel Manager Synchronizes room rates and availability across all sales channels including Hotels.com, Expedia, Airbnb, Booking.com, and TripAdvisor through a unified calendar that prevents double bookings. Designed for both property owners and tour operators.
- Guest Communications Hub Automated email communication system including pre-arrival surveys, tailored upsells, and post-stay review collection, enabling personalized guest engagement throughout the travel lifecycle for accommodation providers and tour operators.
- Property Management System Hotel management system for front-of-house and back-office operations including booking management, distribution, staff task management, and operational automation. Targeted at independent hotels, hostels, B&Bs, Airbnb properties, serviced apartments, and wellness retreats.
- Tour Booking Software (Tour Management) Tour operator management system for managing products, bookings, clients, staff, and payments; includes an enquiry-to-booked wizard for converting tour enquiries into confirmed bookings. Targeted at tour operators and activity providers seeking to grow direct bookings and expand reseller distribution.
- Website Builder SEO-optimized website builder specifically designed for tourism businesses, with professional design assistance and direct integration with the Tashi booking engine to convert lookers into bookers.
- White-label Travel Marketplace Platform White-label, multi-vendor online marketplace platform that enables travel businesses to onboard suppliers and sell accommodation, tours, and extras from both sourced and self-onboarded vendors under their own brand. Includes supplier self-service, SEO-optimized marketplace websites, live availability, instant booking, payment capture, and integrations with TBO.com, FareHarbor, and Tour Atlas. Targeted at enterprise travel businesses, DMCs, and travel networks.
Companies that use Tashi
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
Tashi technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability3 records
Feature8 records
Tashi partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- TBO.comcoreStrategic technology partnership integrating TBO's inventory of 1 million+ hotels, apartments, and vacation homes into the Tashi marketplace platform. The integration provides real-time availability and pricing, instant booking confirmations, and rich hotel data including images and details. UAE-based Atlantis Holidays is the first Tashi-powered marketplace to go live with the integration, offering hotels such as Hilton and Pullman. TBO.com is a B2B travel distribution platform connecting 159,000+ travel buyers with travel suppliers across 100+ countries.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Tashi competitors and assessment
Company assessmentDirect peers
- Cloudbeds: All-in-one PMS, channel manager, and booking engine for independent hotels, hostels, B&Bs, and vacation rentals. Competes head-to-head with Tashi's Property Management System and Channel Manager for the same SMB accommodation segment.
- SiteMinder: Publicly listed (ASX:SDR) channel manager and hotel commerce platform that synchronizes rates and availability across Booking.com, Expedia, Airbnb, and many other OTAs — the same core channel-manager functionality Tashi provides to independent hotels.
- Little Hotelier: Property management, channel manager, and direct booking website built specifically for small hotels, B&Bs, and guesthouses — directly overlapping Tashi's accommodation-provider target segment.
- Rezdy: Booking and distribution software for tour and activity operators, with channel connections to OTAs and resellers. Closely mirrors Tashi's Tour Management module and target customer (tour operators).
- STAAH: Channel manager and booking engine with strong presence in the Asia-Pacific region, including Australia — overlapping directly with Tashi's channel management and direct booking offering for independent properties.
- Bokun: Tour-operator booking, distribution, and marketplace platform owned by Tripadvisor. Overlaps with Tashi's Tour Management and travel marketplace capabilities, especially around reseller distribution.
- Checkfront: Online booking and reservation management for tours, attractions, and accommodations, including channel distribution and POS integrations — competing directly with Tashi's tour and accommodation products.
- Lodgify: Vacation rental software combining a website builder with a channel manager that syncs Airbnb, Booking.com, Vrbo, and other OTAs — directly comparable to Tashi's Booking Engine, Website Builder, and Channel Manager for short-stay operators.
Emerging players
- Duve: Guest experience and upsell platform for hotels, vacation rentals, and B&Bs, including pre-arrival flows, messaging, and review collection — directly comparable to Tashi's Guest Communications Hub and upsell functionality.
- SiteMinder (Marketplace segment) / Travel Tripper: Hotel digital merchandising and booking solutions for independent and chain properties, including direct booking websites and channel distribution — adjacent competitor in the same independent-hotel ecosystem Tashi serves.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Tashi social profiles
Digital presenceTashi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tashi leadership team
Management profileNumber of profiles
Profiles2 records
Tashi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tashi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tashi
What does Tashi do?
Tashi is a cloud-based SaaS travel technology platform that provides accommodation providers, tour operators, and travel marketplaces with an integrated suite of tools: a Property Management System, Booking Engine, Channel Manager, Guest Communications Hub, Tour Management software, and SEO-optimized Website Builder. It also offers a white-label, multi-vendor Travel Marketplace Platform that lets travel businesses onboard suppliers and sell accommodation, tours, and extras under their own brand, supported by real-time OTA and supplier integrations (TBO.com, FareHarbor, Tour Atlas, Booking.com, Expedia, Airbnb).
Is Tashi a public or private company?
Tashi is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tashi founded?
Tashi was founded in 2014. It employs 1 to 10 people.
Where is Tashi based?
Tashi is headquartered in Melbourne, Australia, in the Oceania region.
How does Tashi make money?
One revenue line is on record: saaS Subscription (Property Management).
Who are Tashi's main competitors?
Direct peers on record are Cloudbeds, SiteMinder, Little Hotelier, Rezdy, STAAH, Bokun, Checkfront and Lodgify. Emerging players are Duve and SiteMinder (Marketplace segment) / Travel Tripper.
Does Tashi have an API?
Yes. Tashi offers API integrations for connecting and selling travel experiences and stays. The TBO API integration provides access to 1 million+ hotels, real-time availability and pricing, instant booking confirmations, and rich hotel data and images for building listings. Developer documentation is at tashi.travel/products/integrations.
What industry is Tashi in?
Tashi's product category is Travel Technology / Hospitality SaaS. Its primary akta.pro industry code is THALAFAG, Cruise Booking Platforms, with a secondary code of THAKAKAB, Online Cruise Agencies & Cruise Booking Platforms.