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Amplify Goods

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uuid000c9xl

Namestring
Amplify Goods
Legal namestring
Amplify Goods
Company typeenum
Private
Founded yearint
2016
Descriptiontext

Amplify Goods is a St. Louis-based, privately held e-commerce management agency founded in 2016 that delivers outsourced marketplace operations to direct-to-consumer brands. The firm serves approximately 250+ D2C clients across at least eight product verticals including Food & Beverage, Health & Beauty, Toys & Games, Grocery, Pet Supplies, Apparel, Home & Garden, and Electronics, with reported cumulative marketplace sales under management exceeding $100M. Service delivery is segmented into six modules: Account Setup & Optimization, Full-Service Account Management, PPC Advertising Management, SEO & Listing Optimization, Inventory Management, and Brand Consulting & Growth Strategy.

The company's offering is built on operational expertise rather than proprietary technology; no internal platform, AI models, or software products are disclosed. Core platforms supported are Amazon (primary), Walmart (core), and Target (secondary), and the firm emphasizes a 100% US-based execution team with dedicated account managers handling listings, advertising, compliance, and inventory on behalf of clients.

Revenue is generated through quote-based, monthly subscription retainers priced by brand size tier (Small $0-50K/mo, Scaling $50-500K/mo, Established $500K+/mo), sold via a sales-led motion anchored on free discovery calls and supported by a Results Hub of case studies, LinkedIn presence, and YouTube testimonials. No funding rounds, parent company, or institutional ownership are disclosed, and the firm appears to operate as a bootstrapped, founder-controlled agency with 11-50 employees.

Short descriptiontext

Amplify Goods is a St. Louis-based e-commerce management agency that provides outsourced Amazon, Walmart, and Target account management, PPC, SEO, inventory, and brand consulting services to direct-to-consumer brands of all sizes.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSt Louis, United States
HQ citystring
St Louis
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
e-commerce marketplace management, Amazon account management, PPC advertising services, D2C brand consulting, marketplace inventory management
Industry1 code
1Influencer Media Buying & Paid Amplification
CodeBPAFABAKPrimaryYes
Product category
E-commerce Marketplace Management Services
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1E-commerce Management Services
TypeProfessional Services
Description

Full-service agency fees for account setup, optimization, and ongoing management. Revenue generated through service contracts for PPC management, SEO optimization, inventory management, and brand consulting services. Pricing is competitive and transparent, quote-based for brands of all sizes.

amplifygoods.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
Pricing details1 tier
1Custom service packages based on brand size and needs
ModelSubscriptionBilling cadenceMonthly
Notes

Pricing varies by brand size tier (Small Brands $0-50K/month, Scaling Brands $50K-500K/month, Established Brands $500K+/month). Book a free strategy call for custom quote.

amplifygoods.com
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Amplify Goods is a professional services agency that helps direct-to-consumer (D2C) brands launch, grow, and manage their presence on e-commerce marketplaces including Amazon, Walmart, and Target. The company delivers full-service account management, PPC advertising, SEO and listing optimization, inventory forecasting, and brand growth consulting through a 100% US-based team operating as dedicated account managers.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 8 values shown
  • 340% QOQ Sales Growth for Buddle (Baby Care brand)
+7 more records
Product overview1 text field

Amplify Goods is an e-commerce growth agency that provides a unified suite of marketplace management services for brands selling on Amazon, Walmart, Target, and other platforms. The company offers six integrated service modules: Account Setup & Optimization (for initial platform launch and configuration), Full-Service Account Management (ongoing operational management), PPC Advertising Management (campaign creation and optimization), SEO & Listing Optimization (search visibility and conversion), Inventory Management (demand forecasting and stock control), and Brand Consulting & Growth Strategy (strategic scaling). These services work together as a comprehensive managed solution, handling everything from account setup through ongoing optimization and growth.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierPrimaryTypeChannel Partner/ Reseller/ Distributor
Description

Amazon is the primary marketplace platform where Amplify Goods manages client accounts. Services include account setup, PPC advertising management, SEO optimization, listing management, and compliance support for brands selling on Amazon's marketplace.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Walmart marketplace is a key platform for client expansion. Amplify Goods provides full-service management including optimization, advertising, and growth strategies for brands on Walmart.

Strategic tierSecondaryTypeChannel Partner/ Reseller/ Distributor
Description

Target is included as a marketplace channel for brand expansion. Amplify Goods supports brands looking to launch or grow their presence on Target's platform.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

An Amazon-focused growth agency offering listing optimization, PPC management, and account management services. Directly comparable service portfolio with similar SMB to mid-market D2C brand customer base.

TypeEmerging player
Description

An Amazon and Walmart advertising optimization platform combining machine learning with managed services. Comparable in PPC and advertising focus, with a more technology-led model that represents both competition and an alternative path for Amplify Goods.

TypeDirect peer
Description

A leading e-commerce accelerator and marketplace management firm providing Amazon, Walmart, and Target optimization services to global brands. Directly comparable in core marketplace management capabilities, though typically serving larger enterprise accounts.

TypeOthers
Description

A leading SaaS platform for Amazon and Walmart sellers offering keyword research, listing optimization, and PPC automation tools. Represents an indirect competitor as more brands use self-serve software for tasks Amplify Goods currently performs manually.

TypeBroad incumbent
Description

A major Amazon-focused commerce agency within Omnicom Group, providing managed services for enterprise brands across Amazon, Walmart, and Target. Comparable in multi-platform services but operates at larger enterprise scale.

TypeDirect peer
Description

A US-based Amazon agency offering account management, advertising, and brand strategy services to D2C sellers across Amazon, Walmart, and other marketplaces. Closely matches Amplify Goods' core offering, target customer (SMB to mid-market brands), and three-platform scope.

TypeEmerging player
Description

An e-commerce solutions company offering tools and services for Amazon sellers, including PPC automation and account management software. Comparable in serving Amazon-focused D2C brands, with a hybrid SaaS-plus-services model.

TypeEmerging player
Description

An AI-powered marketplace optimization platform combining SaaS tooling with managed services for Amazon and Walmart advertising. Comparable in PPC management focus but brings proprietary technology that Amplify Goods lacks.

TypeDirect peer
Description

An established Amazon and e-commerce accelerator providing full-service account management, PPC, and brand consulting for mid-market and enterprise brands. Highly comparable in service mix and customer profile to Amplify Goods.

TypeBroad incumbent
Description

The commerce division of global marketing holding company WPP, offering end-to-end marketplace and D2C commerce services through agencies like VMLY&R. Comparable in marketplace management scope but as part of a much broader portfolio at enterprise scale.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers20 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Amplify Goods

E-commerce Marketplace Management Servicesamplifygoods.com

Amplify Goods is a St. Louis-based e-commerce management agency that provides outsourced Amazon, Walmart, and Target account management, PPC, SEO, inventory, and brand consulting services to direct-to-consumer brands of all sizes.

What Amplify Goods does

Amplify Goods is a St. Louis-based, privately held e-commerce management agency founded in 2016 that delivers outsourced marketplace operations to direct-to-consumer brands. The firm serves approximately 250+ D2C clients across at least eight product verticals including Food & Beverage, Health & Beauty, Toys & Games, Grocery, Pet Supplies, Apparel, Home & Garden, and Electronics, with reported cumulative marketplace sales under management exceeding $100M. Service delivery is segmented into six modules: Account Setup & Optimization, Full-Service Account Management, PPC Advertising Management, SEO & Listing Optimization, Inventory Management, and Brand Consulting & Growth Strategy.

The company's offering is built on operational expertise rather than proprietary technology; no internal platform, AI models, or software products are disclosed. Core platforms supported are Amazon (primary), Walmart (core), and Target (secondary), and the firm emphasizes a 100% US-based execution team with dedicated account managers handling listings, advertising, compliance, and inventory on behalf of clients.

Revenue is generated through quote-based, monthly subscription retainers priced by brand size tier (Small $0-50K/mo, Scaling $50-500K/mo, Established $500K+/mo), sold via a sales-led motion anchored on free discovery calls and supported by a Results Hub of case studies, LinkedIn presence, and YouTube testimonials. No funding rounds, parent company, or institutional ownership are disclosed, and the firm appears to operate as a bootstrapped, founder-controlled agency with 11-50 employees.

Amplify Goods firmographics

Firmographics
Name
Amplify Goods
Legal name
Amplify Goods
Website
https://amplifygoods.com
Company type
Private
Founded year
2016
Operating status
Operating
Headcount range
11–50 employees
Short description
Amplify Goods is a St. Louis-based e-commerce management agency that provides outsourced Amazon, Walmart, and Target account management, PPC, SEO, inventory, and brand consulting services to direct-to-consumer brands of all sizes.
Ownership category
akta.pro rank

Amplify Goods industry classification

Industry
Product category
E-commerce Marketplace Management Services
akta.pro primary industry
Influencer Media Buying & Paid Amplification (BPAFABAK)

Keywords

  • E-commerce marketplace management
  • Amazon account management
  • PPC advertising services
  • D2C brand consulting
  • Marketplace inventory management

Where Amplify Goods is headquartered

Location

Headquarters

HQ city
St Louis
HQ country
United States
HQ region
North America

Markets served

Amplify Goods business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. E-commerce Management Services: Full-service agency fees for account setup, optimization, and ongoing management. Revenue generated through service contracts for PPC management, SEO optimization, inventory management, and brand consulting services. Pricing is competitive and transparent, quote-based for brands of all sizes.

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyCustom service packages based on brand size and needs

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Amplify Goods product offering

Product offering

Core offering

Amplify Goods is a professional services agency that helps direct-to-consumer (D2C) brands launch, grow, and manage their presence on e-commerce marketplaces including Amazon, Walmart, and Target. The company delivers full-service account management, PPC advertising, SEO and listing optimization, inventory forecasting, and brand growth consulting through a 100% US-based team operating as dedicated account managers.

Product overview

Amplify Goods is an e-commerce growth agency that provides a unified suite of marketplace management services for brands selling on Amazon, Walmart, Target, and other platforms. The company offers six integrated service modules: Account Setup & Optimization (for initial platform launch and configuration), Full-Service Account Management (ongoing operational management), PPC Advertising Management (campaign creation and optimization), SEO & Listing Optimization (search visibility and conversion), Inventory Management (demand forecasting and stock control), and Brand Consulting & Growth Strategy (strategic scaling). These services work together as a comprehensive managed solution, handling everything from account setup through ongoing optimization and growth.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

  • 340% QOQ Sales Growth for Buddle (Baby Care brand)
  • +7 more outcomes

Companies that use Amplify Goods

Customer profile

Named customers20 records

Segments3 records

Ideal customer profiles3 records

Amplify Goods technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Amplify Goods partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered primary, core and secondary.

  • AmazonprimaryChannel Partner/ Reseller/ DistributorAmazon is the primary marketplace platform where Amplify Goods manages client accounts. Services include account setup, PPC advertising management, SEO optimization, listing management, and compliance support for brands selling on Amazon's marketplace.
  • WalmartcoreChannel Partner/ Reseller/ DistributorWalmart marketplace is a key platform for client expansion. Amplify Goods provides full-service management including optimization, advertising, and growth strategies for brands on Walmart.
  • TargetsecondaryChannel Partner/ Reseller/ DistributorTarget is included as a marketplace channel for brand expansion. Amplify Goods supports brands looking to launch or grow their presence on Target's platform.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Amplify Goods competitors and assessment

Company assessment

Direct peers

  • Sellerise: An Amazon-focused growth agency offering listing optimization, PPC management, and account management services. Directly comparable service portfolio with similar SMB to mid-market D2C brand customer base.
  • Pattern: A leading e-commerce accelerator and marketplace management firm providing Amazon, Walmart, and Target optimization services to global brands. Directly comparable in core marketplace management capabilities, though typically serving larger enterprise accounts.
  • Buy Box Experts: A US-based Amazon agency offering account management, advertising, and brand strategy services to D2C sellers across Amazon, Walmart, and other marketplaces. Closely matches Amplify Goods' core offering, target customer (SMB to mid-market brands), and three-platform scope.
  • Amify: An established Amazon and e-commerce accelerator providing full-service account management, PPC, and brand consulting for mid-market and enterprise brands. Highly comparable in service mix and customer profile to Amplify Goods.

Emerging players

  • Quartile: An Amazon and Walmart advertising optimization platform combining machine learning with managed services. Comparable in PPC and advertising focus, with a more technology-led model that represents both competition and an alternative path for Amplify Goods.
  • Carbon6: An e-commerce solutions company offering tools and services for Amazon sellers, including PPC automation and account management software. Comparable in serving Amazon-focused D2C brands, with a hybrid SaaS-plus-services model.
  • Teikametrics: An AI-powered marketplace optimization platform combining SaaS tooling with managed services for Amazon and Walmart advertising. Comparable in PPC management focus but brings proprietary technology that Amplify Goods lacks.

Others

  • Helium 10: A leading SaaS platform for Amazon and Walmart sellers offering keyword research, listing optimization, and PPC automation tools. Represents an indirect competitor as more brands use self-serve software for tasks Amplify Goods currently performs manually.

Broad incumbents

  • Flywheel (Omnicom Commerce): A major Amazon-focused commerce agency within Omnicom Group, providing managed services for enterprise brands across Amazon, Walmart, and Target. Comparable in multi-platform services but operates at larger enterprise scale.
  • WPP Commerce: The commerce division of global marketing holding company WPP, offering end-to-end marketplace and D2C commerce services through agencies like VMLY&R. Comparable in marketplace management scope but as part of a much broader portfolio at enterprise scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Amplify Goods social profiles

Digital presence

Amplify Goods financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Amplify Goods leadership team

Management profile

Number of profiles

Amplify Goods funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Amplify Goods M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amplify Goods

What does Amplify Goods do?

Amplify Goods is a professional services agency that helps direct-to-consumer (D2C) brands launch, grow, and manage their presence on e-commerce marketplaces including Amazon, Walmart, and Target. The company delivers full-service account management, PPC advertising, SEO and listing optimization, inventory forecasting, and brand growth consulting through a 100% US-based team operating as dedicated account managers.

Is Amplify Goods a public or private company?

Amplify Goods is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Amplify Goods founded?

Amplify Goods was founded in 2016. It employs 11 to 50 people.

Where is Amplify Goods based?

Amplify Goods is headquartered in St Louis, United States, in the North America region.

How does Amplify Goods make money?

One revenue line is on record: E-commerce Management Services.

Who are Amplify Goods's main competitors?

Direct peers on record are Sellerise, Pattern, Buy Box Experts and Amify. Emerging players are Quartile, Carbon6 and Teikametrics. Helium 10 is listed as an others. Broad incumbents are Flywheel (Omnicom Commerce) and WPP Commerce.

Does Amplify Goods have an API?

No public API is recorded for Amplify Goods.

What industry is Amplify Goods in?

Amplify Goods's product category is E-commerce Marketplace Management Services. Its primary akta.pro industry code is BPAFABAK, Influencer Media Buying & Paid Amplification.

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