What Heeros does

Heeros is a Finnish cloud-based SaaS company that builds software for professional services automation (PSA), financial management, and HR/payroll administration, serving approximately 17,000–18,000 organizations across Finland and the broader Nordics. The product architecture centers on Finago PSA — a tiered platform (Growth at €20/user/month, Business at €31/user/month, Enterprise at €41/user/month, Enterprise+ with custom multi-company pricing) covering CRM, project management, resource planning, time tracking, invoicing, and BI reporting — complemented by Finago ePalkat (payroll, €50/month flat), Finago HR easy (HR, €9/user/month), and the Finago Modular financial suite with usage-based purchase-invoice pricing from €219 to €1,999/month across 100–5,000+ monthly transactions. Native iOS/Android apps, an open API, an ERP Connector Service, and pre-built integrations with HubSpot, Fortnox, Apix/Peppol e-invoicing, and Google/O365 provide the technical surface area.

The company monetizes primarily through recurring per-user and per-transaction subscriptions, supplemented by paid implementation, training, and onboarding services, with a hybrid go-to-market combining self-serve PLG (free 14-day PSA trials, transparent public pricing) for SMBs and a sales-assisted enterprise motion for larger customers. Distribution is reinforced by a channel of Finnish accounting firms (tilitoimistot), integration partners, and resellers. Following the March 2025 take-private acquisition by Accountor Software at €5.58 per share (deal value exceeding €30 million) and the subsequent merger with 24SevenOffice into the Finago group, Heeros now operates as Heeros Oy within Finago, with continued operations across Finland and expansion into other Nordic markets supported by the parent's regional sales infrastructure.

Name

Heeros

Legal name

Heeros Oy

Website

https://heeros.com

Company type

Private

Founded year

2000

Operating status

Acquired

Headcount range

51–100 employees

Short description

Heeros is a Finnish cloud SaaS company offering PSA, financial management, and HR/payroll software to approximately 17,000–18,000 organizations across the Nordics, now operating as part of the Finago group following its 2025 acquisition by Accountor Software.

Ownership category

akta.pro rank

Product category

Financial Management Software

NAICS

Software Publishers (513210), Computer Systems Design and Related Services (54151)

SIC

Services-Prepackaged Software (7372), Services-Computer Processing & Data Preparation (7374)

akta.pro primary industry

Payroll Software & Payroll-as-a-Service (SaaS) (BPACAIAB)

akta.pro secondary industry

Software/Application Support (SaaS, Enterprise Apps) (BPAAACAC)

Keywords

• Financial management software
• Professional services automation
• Payroll processing software
• E-invoicing solutions
• HR management software

Headquarters

HQ city

Helsinki

HQ country

Finland

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription - Per User (SaaS): Heeros generates recurring subscription revenue through tiered per-user pricing for its PSA, HR, and payroll software products. Pricing varies by product tier and user count, billed annually or monthly. This is the primary revenue stream.
2. Transaction-based Processing: Purchase invoice processing includes base packages with included transactions, plus per-transaction fees for usage beyond the included allocation. Tiered pricing based on monthly invoice volume (100 to 5000+ transactions).
3. Enterprise Custom Pricing: Enterprise+ tier for multi-company management with multi-currency support is priced through custom quotes based on company size and requirements. Includes all Enterprise features plus additional capabilities.
4. Professional Services: Implementation, training, and onboarding services are offered as add-on paid services. Training packages are available for PSA, HR, and financial management products.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

Heeros sells cloud-based SaaS software for financial administration, professional services automation, and HR/payroll management targeted at Finnish and Nordic businesses. The product suite includes Finago PSA (CRM, project management, resource planning, time tracking, invoicing, reporting), Finago ePalkat (payroll processing), Finago HR easy (HR management), and Finago Modular (purchase invoices, sales invoices, accounting, electronic archiving), distributed via per-user subscriptions and usage-based pricing.

Product overview

Heeros, now part of Finago, offers a unified software platform for financial management, professional services automation (PSA), and HR/payroll administration. The product architecture consists of Finago PSA as the core business management platform (with Growth at €20/user/month, Business at €31/user/month, Enterprise at €41/user/month, and Enterprise+ for multi-company management), complemented by Finago ePalkat payroll software (€50/month flat rate) and Finago HR easy HR system (€9/user/month), plus the Finago Modular financial management suite for purchase invoices, sales invoices, and accounting. All products are available as cloud-based SaaS with mobile apps for iOS and Android, and integrate with each other as well as external systems like HubSpot, Fortnox, and ERP connectors.

Differentiator

Problem solved

Functional benefit

Brands

• Finago PSA: Professional Services Automation (PSA) software for business management, project management, CRM, resource management, time tracking, invoicing, and reporting.
• Finago HR easy
• Finago ePalkat
• Finago Modular
• Ontime

Products and services

• Finago PSA (Professional Services Automation) Cloud-based PSA platform for professional services automation, enabling expert firms to manage sales pipeline, projects, resources, time tracking, invoicing, and reporting from a single unified system. Available in tiered Growth (EUR 20/user/month annually), Business (EUR 31/user/month annually), Enterprise (EUR 41/user/month annually, min. 5 users), and Enterprise+ (custom pricing, min. 10 users and 2 companies with multi-company and multi-currency support) packages.
• Finago ePalkat Comprehensive payroll software for Finnish payroll processing, including salary calculation, bookkeeping entries, income register notifications, electronic payslips, average hourly rate (KTA), and annual leave calculations. Adaptable to various collective agreements and industry-agnostic. Flat-rate subscription at EUR 50/month.
• Finago HR easy Basic HR management solution covering employment management, training and skills tracking, absence and leave monitoring with reminders, and reporting capabilities. Designed to streamline core HR functions for organizations. Per-seat pricing at EUR 9/user/month.
• Finago Modular - Purchase Invoices Purchase invoice processing solution for efficient invoice handling and expense tracking. Supports 100-5000 transactions per month with tiered usage-based pricing (EUR 219-1999/month base, plus per-transaction fees). Includes invoice receipt, routing and approval, accounts payable, payments, archiving, and mobile access.
• Finago Modular - Sales Invoices Sales invoicing solution covering invoice creation and sending, sales ledger management, and bank connections for complete billing and receivables management. Custom pricing available.
• Heeros Accounting (Kirjanpito) Accounting software solution suitable for direct customers and accounting firms, supporting electronic accounting workflows with automated posting and comprehensive financial reporting.
• Heeros Archive (Sähköinen Arkistointi) Electronic archiving solution for digital storage and management of financial documents, invoices, and business records with legal compliance support.
• Ontime Work Time Reporting Standalone time reporting solution for work time tracking, available separately for organizations that do not need full PSA functionality.
• ERP Connector Service Integration service connecting ERP systems with Heeros financial management programs using pre-built integration packages for reliable and cost-effective connectivity to various enterprise resource planning systems.

Quantifiable outcome

• Cost savings of up to €2,454 per year compared to competitor financial management software
• +2 more outcomes

Named customers18 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature8 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Finago (formerly Accountor Software, Heeros, 24SevenOffice)coreStrategic or Co-development Partner · 11 March 2025In March 2025, Accountor Software completed the acquisition of Heeros and merged it with 24SevenOffice to form Finago. This creates a unified Nordic software group specializing in financial management, PSA, and HR solutions. Heeros operates as a brand under Finago with same familiar and reliable services.
• HubSpotcoreTechnology or IntegrationFinago PSA integrates with HubSpot CRM platform enabling seamless data flow between sales/marketing and project management, invoicing, and business operations. HubSpot integration is highlighted as a key customer benefit.
• FortnoxcoreTechnology or IntegrationFinago PSA offers pre-built integration with Fortnox accounting software for Swedish market, enabling cross-platform data exchange for Nordic customers.
• ERP System PartnerscoreTechnology or IntegrationHeeros provides ERP connector service with pre-built integration packages for various ERP systems, enabling cost-effective and reliable connections between ERP and Heeros financial management software.
• Accounting Firms (Tilitoimistot)coreChannel Partner/ Reseller/ DistributorNetwork of accounting firms serve as both customers and channel partners, using Heeros software and recommending it to their clients. Listed on dedicated 'Heeros tilitoimistot' page.
• Aalto UniversityminorStrategic or Co-development PartnerCollaboration with Aalto University's Digital Service Design Project course where student teams worked on improving Finago PSA resourcing functionality. International students conducted user interviews and provided fresh perspectives and concrete proposals for product development.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Fortnox: Swedish cloud-based accounting, payroll, and business management SaaS for SMBs. Heavily comparable to Heeros in product scope (accounting, invoicing, payroll), target market (Nordic SMBs), and PLG-led distribution. Heeros already integrates with Fortnox, underscoring direct category overlap.
• Procountor (Finago): Finnish cloud accounting, payroll, and invoicing SaaS now part of the same Finago group as Heeros. Highly comparable in Finnish SMB accounting and payroll functionality; effectively a sister product with overlapping customers and a shared regulatory compliance moat.
• 24SevenOffice: Nordic ERP and financial management SaaS for SMBs and mid-market, now merged into Finago alongside Heeros. Comparable in PSA-like business management features, financial management scope, and Nordic SMB target segment.
• Lemonsoft: Finnish cloud ERP, financial management, and HR SaaS for SMBs and mid-market. Comparable in Finnish-localized financial management, payroll, and HR modules targeting the same domestic SMB segment as Heeros.
• Netvisor: Finnish online accounting, payroll, and invoicing SaaS for SMBs and accounting firms. Directly comparable in product category (accounting + payroll SaaS), Finnish regulatory localization, and accounting-firm channel strategy.
• Taimer: Finnish PSA and project management SaaS acquired by Heeros in 2021. Directly comparable in PSA functionality for project-based professional services firms; now operates as a retained sub-brand within Heeros.

Broad incumbents

• Visma: Large Nordic and European provider of ERP, accounting, payroll, and HR software for SMBs and mid-market. Overlaps with Heeros across financial management, payroll, and HR, with a much broader portfolio and deeper Nordic footprint, but not a focused PSA specialist.
• Accountor Software: Finnish-Northern European financial management and HR software group, the listed parent that acquired Heeros. Comparable in financial management, payroll, and HR functionality, with a broader Nordic footprint and accounting-firm distribution network.
• Xero: Global cloud accounting SaaS for SMBs and accountants with a Nordic presence. Comparable in cloud accounting SaaS model, SMB target market, and subscription pricing, though lacking Heeros' deep Finnish regulatory and PSA specialization.

Regional players

• e-conomic: Danish cloud accounting SaaS owned by Visma, serving SMBs and accounting firms. Comparable in SMB accounting SaaS model, regulatory localization, and accounting-firm channel, though primarily Danish rather than Finnish.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCUbSJEbNiFkeu3oAHw9JbOg/videos
• Facebookfacebook.com/heerosoyj/?locale=fi_FI
• LinkedInlinkedin.com/company/heeros
• Instagraminstagram.com/heeros_oyj

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heeros