Sellerant
Sellerant is a privately held B2B growth services firm founded in 2007, based in Round Rock, Texas, that delivers integrated strategy, marketing, and sales execution for B2B startups and small-to-medium businesses. The company packages HubSpot-certified CRM implementation, proprietary Goal Pyramid strategic planning, and outsourced SDR/ABM services, with a multi-channel partner and content-led go-to-market.
- Company typePrivate
- Founded2007
- HeadquartersRound Rock, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Sellerant does
Sellerant is a privately held B2B growth services firm founded in 2007 and headquartered in Round Rock, Texas (Austin metro). The company delivers an integrated suite of strategy, marketing, and sales execution services aimed at B2B startups, founders, and small-to-medium businesses that lack the time, budget, or in-house expertise to build full revenue teams. Its core offering is the 'Growth Team-in-a-Box' model, combining fractional, full-time, or project-based engagements that span strategic planning, HubSpot CRM implementation, demand generation, account-based marketing, outsourced SDR operations, and brand strategy.
The firm's technology backbone is a certified HubSpot Solutions Partner relationship through which it implements and optimizes HubSpot's AI-powered CRM, marketing automation, and sales tools for clients. Layered on top is a proprietary 'Goal Pyramid' strategic planning framework that structures engagements across four layers: Goal (SMART objectives), Strategy (high-level plans), Execution (tactics and processes), and Resources (people and tools). Supporting tools include sales prospecting integrations with ZoomInfo and Apollo, alongside CRM options spanning HubSpot, Salesforce, and Zoho. The July 2025 acquisition of Proclaim extended the offering into podcast production and storytelling for demand generation.
Sellerant's business model is professional services revenue, with quote-based pricing delivered through multi-year and project-based engagements. Go-to-market is sales-led, combining direct outreach, inbound strategy calls, partner referrals from an accelerator and PwC ecosystem, and a content marketing engine (Growth Accelerator Blog and YouTube podcast). The company serves customers across Cloud Hosting (Connectria), Manufacturing (WSM International), Transportation (Quickride), Drone Technology (SmartDrone), and Innovation/Acceleration (Smart Landing Program), reporting influence on $1.6M in new revenue for a single client within 90 days. Ownership is described as founder-led with no disclosed venture capital, private equity, or parent company.
Sellerant firmographics
Firmographics- Name
- Sellerant
- Legal name
- Sellerant Inc.
- Website
- https://sellerant.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sellerant is a privately held B2B growth services firm founded in 2007, based in Round Rock, Texas, that delivers integrated strategy, marketing, and sales execution for B2B startups and small-to-medium businesses. The company packages HubSpot-certified CRM implementation, proprietary Goal Pyramid strategic planning, and outsourced SDR/ABM services, with a multi-channel partner and content-led go-to-market.
- Ownership category
- akta.pro rank
Sellerant industry classification
Industry- Product category
- B2B Growth Consulting Services
- akta.pro primary industry
- Channel/Partner Sales Support (Reseller Enablement, Deal Reg) (BPAAADAH)
Keywords
Where Sellerant is headquartered
LocationHeadquarters
- HQ city
- Round Rock
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Sellerant business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Professional Services - Growth Advisory: Fractional, full-time, or project-based growth advisory services providing strategy, systems, and execution support for B2B revenue growth. Services include go-to-market strategy, sales pipeline development, and business growth consulting.
- Growth Readiness Program: 90-day immersive engagement providing turnkey playbooks for building high-performing sales and marketing frameworks. Includes strategic growth advisory consulting, core brand messaging, target customer profiling, prospect journey mapping, offer optimization, and B2B sales enablement toolkit.
- HubSpot Onboarding and Implementation: Certified HubSpot Solutions Partner providing HubSpot CRM onboarding, setup, and implementation services. Includes integration with salesforce and other enterprise tools.
- Podcast Production Services: Podcast production and storytelling capabilities acquired through Proclaim acquisition to enhance demand generation services for startups and SMBs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Flexible engagement models for startups and SMBs |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Sellerant product offering
Product offeringCore offering
Sellerant provides integrated sales, marketing, and strategy services to accelerate revenue growth for B2B startups and small businesses. As a certified HubSpot Solutions Partner, the firm delivers go-to-market strategy, sales pipeline development, HubSpot CRM implementation, demand generation, and outsourced SDR services through fractional, full-time, or project-based engagements. The company also provides a structured 90-day Growth Readiness Program and podcast production capabilities (via its Proclaim acquisition).
Product overview
Sellerant offers a unified suite of B2B marketing and sales growth services designed for startups and small businesses. The core offering combines strategic planning, HubSpot implementation, and sales enablement services, supported by a 90-day Growth Readiness Program with turnkey playbooks. The portfolio includes demand generation, ABM, and sales development (SDR) services, with recent expansion through the acquisition of Proclaim for podcasting and storytelling capabilities. HubSpot serves as the primary technology platform for marketing automation and CRM implementation.
Differentiator
Problem solved
Functional benefit
Products and services
- Revenue Growth Services
Quantifiable outcome
- Results in weeks, not months
- +2 more outcomes
Companies that use Sellerant
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles3 records
Sellerant technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature2 records
Sellerant partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- ProclaimcoreAcquired podcasting services company to enhance B2B marketing and sales growth services. Combines Sellerant's revenue growth expertise with Proclaim's storytelling and podcast production capabilities to boost demand generation for startups and SMBs.
- Alchemist AcceleratorcoreInnovation partner supporting startups and emerging growth companies through accelerator programs and ecosystem collaboration.
- 757 AcceleratecoreRegional innovation accelerator partner helping support startup and emerging company growth.
- MassChallengecoreGlobal innovation accelerator partner supporting high-impact startups and early-stage companies.
- FinTech Lab HungaryminorInternational fintech innovation partner supporting startups in the European market.
- SOSAminorInnovation partner supporting startups and emerging growth companies through global innovation ecosystem.
- Smart Landing ProgramcoreInnovation partner providing US market expansion support for startups. Sellerant provides branding and communication consultation services to their startups targeting US market expansion.
- PwCcoreStrategic partnership with global professional services firm supporting innovation ecosystem and startup growth.
- Santa Cruz WorksminorRegional innovation partner supporting local tech ecosystem. Kenan Rappuchi presented GTM curriculum added to their 5th accelerator must-watch program.
- HubSpotcoreCertified HubSpot Solutions Partner. Sellerant packages HubSpot technology as part of their growth service offerings, providing CRM, marketing automation, and sales hub implementation.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Sellerant competitors and assessment
Company assessmentDirect peers
- Heinz Marketing: Heinz Marketing is a B2B sales and marketing agency offering demand generation, ABM, and sales enablement services — closely aligned with Sellerant's integrated sales+marketing engine approach for B2B clients.
- DemandZen: DemandZen is a B2B demand generation and outsourced SDR agency serving SaaS and technology companies, directly overlapping with Sellerant's outsourced SDR and pipeline-building services for startups.
- SmartBug Media: SmartBug Media is a HubSpot Elite Solutions Partner offering inbound marketing, sales enablement, and HubSpot implementation — directly comparable to Sellerant's HubSpot-led growth services for B2B clients, though operating at significantly larger scale.
- Single Grain: Single Grain is a B2B SaaS growth marketing agency offering SEO, content, paid media, and demand generation for startups and growth-stage companies, overlapping significantly with Sellerant's demand gen, ABM, and content-led growth offerings.
- Kalungi: Kalungi provides fractional CMO, HubSpot implementation, and full-stack B2B SaaS marketing services for startups and mid-market companies — a near-direct competitor to Sellerant's Growth Readiness Program and outsourced marketing engine for funded startups.
- IMPACT: IMPACT is a sales and marketing training and agency firm that helps B2B companies build inbound engines and sales enablement programs, comparable to Sellerant's They Ask, You Answer-style content and sales framework work.
- Lean Labs: Lean Labs is a growth strategy and B2B marketing agency focused on mid-market and growth-stage companies, with comparable services in brand strategy, demand generation, and marketing-systembuilding for founder-led businesses.
- LXA Hub: LXA Hub is a HubSpot Solutions Partner providing marketing automation, CRM implementation, and sales enablement services for B2B businesses — directly comparable to Sellerant's HubSpot onboarding and AI-driven engine offerings.
Emerging players
- Directive Consulting: Directive Consulting is a B2B SaaS marketing agency specializing in paid media, SEO, and revenue marketing for enterprise SaaS — an adjacent peer with similar founder/CMO customer base and demand generation focus, but a different core service mix.
- Refine Labs: Refine Labs is a B2B marketing agency known for its "marketing-led" customer acquisition framework serving B2B SaaS, with strong content and demand gen capabilities comparable to Sellerant's growth advisory positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Sellerant social profiles
Digital presenceSellerant financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sellerant leadership team
Management profileNumber of profiles
Profiles1 record
Sellerant subsidiaries and ownership
Company hierarchySubsidiaries1 record
Sellerant funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sellerant M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sellerant
What does Sellerant do?
Sellerant provides integrated sales, marketing, and strategy services to accelerate revenue growth for B2B startups and small businesses. As a certified HubSpot Solutions Partner, the firm delivers go-to-market strategy, sales pipeline development, HubSpot CRM implementation, demand generation, and outsourced SDR services through fractional, full-time, or project-based engagements. The company also provides a structured 90-day Growth Readiness Program and podcast production capabilities (via its Proclaim acquisition).
Is Sellerant a public or private company?
Sellerant is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sellerant founded?
Sellerant was founded in 2007. It employs 11 to 50 people.
Where is Sellerant based?
Sellerant is headquartered in Round Rock, United States, in the North America region.
How does Sellerant make money?
Four revenue lines are on record. Professional Services - Growth Advisory is the primary driver. The others are growth Readiness Program, hubSpot Onboarding and Implementation and podcast Production Services.
Who are Sellerant's main competitors?
Direct peers on record are Heinz Marketing, DemandZen, SmartBug Media, Single Grain, Kalungi, IMPACT, Lean Labs and LXA Hub. Emerging players are Directive Consulting and Refine Labs.
Does Sellerant have an API?
No public API is recorded for Sellerant.
What industry is Sellerant in?
Sellerant's product category is B2B Growth Consulting Services. Its primary akta.pro industry code is BPAAADAH, Channel/Partner Sales Support (Reseller Enablement, Deal Reg).