What Stampfli AG does

Stämpfli AG is a privately held Swiss full-service communications agency, printing company, and digital services provider headquartered in Bern with a second operations site in Wallisellen (Zürich area). Founded around 1850, the firm employs over 250 specialists and serves a client base that includes more than 200 Swiss associations and non-profits alongside mid-to-large enterprises across insurance, healthcare, automotive, banking, public administration, and retail. Its go-to-market is consultative and relationship-driven, with named account managers selling integrated print-plus-digital engagements; geographic reach is exclusively domestic Switzerland.

The company's product portfolio spans an in-house creative and communications agency, a PSO/ISO 12647-certified printing operation covering roll offset, sheet offset, and digital inkjet, and a proprietary software stack for multi-channel publishing. Core platforms include fyor.hub (a modular content management system replacing the legacy WoodWing-based Redaktionssystem), the Stämpfli Webmagazin online magazine platform (built on TYPO3, standard subscription CHF 6,500/year), the SMART_Lab Web-to-Print portal, the Stämpfli Mediendatenbank DAM, and the Text-to-Podcast AI audio feature (launched January 2025, supporting 57 languages and 6 voices). Data is hosted in Switzerland, and the firm is GDPR- and Swiss Federal Data Protection Act-compliant.

Revenue is generated through six streams: print production (transactional per job), creative and strategy services (project fees and retainers), digital platform subscriptions (Webmagazin, DAM, Text-to-Podcast), Web-to-Print portal usage (setup plus volume-based fees), hybrid cross-channel publishing retainers, and digital inkjet production. Customer relationships are notably long-tenured — including a 170+ year partnership with the Swiss Forestry Association and a 100-year partnership with Galerie Kornfeld — supported by Swiss data residency and 'Printed in Switzerland' certification as core differentiators.

Name

Stampfli AG

Legal name

Stämpfli AG

Website

https://staempfli.com

Company type

Private

Founded year

1850

Operating status

Operating

Headcount range

251–500 employees

Short description

Stämpfli AG is a privately held Swiss full-service communications agency and printing company serving over 200 associations plus mid-to-large enterprises across insurance, healthcare, automotive, banking, and public administration, combining in-house offset and digital printing with proprietary digital publishing platforms (fyor.hub, Webmagazin, SMART_Lab, DAM).

Ownership category

akta.pro rank

Product category

Commercial Printing and Communication Services

NAICS

Commercial Printing (except Screen and Books) (323111), Commercial Screen Printing (323113)

SIC

Commercial Printing (2750), Service Industries For The Printing Trade (2790)

akta.pro primary industry

Production & High-Volume Printing Systems (HDACAEAJ)

Keywords

• Corporate communication services
• Commercial printing services
• Web-to-print solutions
• Digital asset management
• Association publishing platforms

Headquarters

HQ city

Berne

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Print Production Services: Offset printing (sheet-fed and roll-fed) and digital inkjet printing, including finishing/binding services. Revenue is project-based per print job. Pricing is determined by print run size, paper weight, finishing requirements, and format.
2. Digital Publishing & Online Platforms: Subscription and licensing fees for the Stämpfli Webmagazin (online magazine platform), fyor.hub content management system, and the Text-to-Podcast tool. The online magazine has annual standard fees of CHF 6,500 with additional add-on modules (user login, online advertising, comments, multilingual support).
3. Creative & Strategy Services: Corporate communication strategy, brand strategy, UX/UI design, content production, and editorial services. Billed as project fees or retainer engagements. Includes rebranding, campaign development, photography, video, and copywriting.
4. DAM System (Mediendatenbank): Digital asset management system licensed on a subscription basis. Data is hosted in Switzerland. Implementation support and initial data migration services are offered as one-time professional services.
5. Web-to-Print Portal (SMART_Lab): Web-to-Print portal deployed for enterprise clients (e.g., Senevita, LUKB, BMS) enabling decentralized marketing material ordering. Revenue model combines platform setup/implementation fees plus per-order transaction fees or volume-based pricing.
6. Hybrid / Cross-Channel Publishing: Integrated print and digital solutions combining editorial management, content production, print, and digital delivery. Often structured as long-term retainer or per-publication project engagements for association magazines and corporate publications.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Stämpfli AG is a full-service Swiss communications agency, printing house, and digital services provider offering corporate communication strategy, brand design, content production, and multi-channel publishing. It operates proprietary digital platforms (fyor.hub CMS, Stämpfli Webmagazin, SMART_Lab web-to-print, Mediendatenbank DAM) and in-house offset and digital printing facilities, serving over 200 associations/NPOs and Swiss enterprises with integrated print-digital communication solutions.

Product overview

Stampfli AG operates as a unified communication and publishing technology company offering a platform-plus-services portfolio. The core technology stack centers on the Redaktionssystem (editorial system) and fyor.hub (modular CMS) for content management, complemented by SMART_Lab (web-to-print portal), Webmagazin (online magazine publishing), DAM (digital asset management), and the Text-to-Podcast AI feature. These products are backed by an in-house print shop (offset and digital printing) and a full-service communication agency (Stämpfli Kommunikation) handling branding, UX/UI design, content production, and media marketing. The portfolio integrates with third-party platforms including TYPO3 CMS, WoodWing Studio, and InDesign to provide comprehensive multi-channel publishing and communication solutions.

Differentiator

Problem solved

Functional benefit

Brands

• SMART_Lab: Web-to-print portal solution for decentralized marketing material creation
• fyor.hub
• Stämpfli Webmagazin
• Stämpfli Mediendatenbank

Products and services

• Stämpfli Kommunikation (Communication Agency Services) Full-service communication agency offering corporate communication strategy, brand strategy, UX/UI design, content production, editorial services, photography, video, and copywriting for Swiss enterprises and associations.
• Print Production Services (Offset and Digital Printing) Commercial printing services covering roll offset, sheet offset, digital inkjet printing, and finishing/binding. PSO-certified since 2014 (ISO 12647). Production in Bern and Wallisellen, Switzerland.
• fyor.hub (Modular Content Management System) Proprietary modular content management system developed in-house by Stämpfli, enabling decentralized content creation and multi-channel publishing across web, print, and social media channels.
• Stämpfli Webmagazin (Online Magazine Platform) Subscription-based online magazine platform built on TYPO3 CMS, offering responsive design, multimedia galleries, social sharing, search/filter, archiving, analytics, and QR code integration for association and corporate publishers.
• SMART_Lab (Web-to-Print Portal) Web-to-print portal allowing enterprise clients to access predefined brand templates, personalize marketing materials, and order print-ready output without graphic design skills. Includes approval workflows and SSO integration.
• Stämpfli Mediendatenbank (Digital Asset Management) Browser-based digital asset management system with metadata tagging, access rights, version control, download links with comments, and image/layout editing. Data hosted in Switzerland for compliance.
• Stämpfli Redaktionssystem (Editorial System) Multi-channel editorial/copy management system originally built on WoodWing Studio for managing content workflows across print, web, and digital platforms. Being transitioned to fyor.hub.
• Stämpfli Text-to-Podcast Tool AI-powered text-to-speech tool that converts written magazine articles into audio files in 57 languages using 6 AI voices, with optional proofreading by Stämpfli's editorial team. Integrates with Stämpfli Webmagazin.
• Stämpfli Portal (Data Transfer Portal) Secure data transfer portal for file and data exchange between Stämpfli AG and its customers, supporting the print and digital production workflows.

Quantifiable outcome

• Senevita: 75 active users, 33 templates, 60 orders/month across 60+ locations via SMART_Lab
• +8 more outcomes

Named customers33 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability2 records

Feature6 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Liip AG: Larger Swiss digital agency with broader software and digital product development capabilities. Comparable in serving Swiss enterprises with digital transformation, CMS, and platform projects, though with a stronger pure-software focus than Stämpfli's print+platform hybrid.
• TX Group AG: Major Swiss media company with substantial printing operations, publishing, and digital marketplaces. Comparable in multi-channel publishing and printing infrastructure, though TX Group operates at much larger scale and includes newspapers and classifieds.

Direct peers

• Feinheit AG: Swiss digital and creative agency with strong brand, web, and content production capabilities. Comparable in serving Swiss enterprises and organizations with brand strategy, digital platforms, and content production.
• Wirz Kommunikation AG: One of Switzerland's largest independent advertising and communications agencies. Wirz competes with Stämpfli for the same Swiss enterprise communications budgets across creative, digital, and media services, though it does not operate in-house printing infrastructure.
• Feldegg Druck AG: Swiss commercial printer offering comparable printing services to enterprise and association clients in Switzerland. Direct competitor for high-quality offset and digital print work in the same regional market.
• Spillmann Felser Leo Burnett AG: Swiss creative and advertising agency serving Swiss enterprise brands with strategic communications, brand work, and creative campaigns. Comparable in serving the same enterprise and corporate communications RFPs as Stämpfli.
• Benteli Druck AG: Established Swiss commercial printing company with comparable offset and digital printing services. Competes for the same print production work in the Swiss market with similar quality positioning.
• Farner Consulting AG: Major Swiss PR and communications consultancy. Farner competes for association, enterprise, and public-sector communications mandates in Switzerland, with significant overlap in customer base and service portfolio.
• Jung von Matt/Limmat AG: Leading Swiss creative agency providing brand strategy, advertising, and digital communications to comparable Swiss enterprise customers. Direct competitor for strategic communications mandates in Switzerland, particularly in the enterprise segment.

Emerging players

• Unic AG: Swiss digital product agency offering digital strategy, design, and engineering services. Comparable in digital services but with a different focus on product development rather than communications and publishing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/staempfliag
• Facebookfacebook.com/StaempfliGruppe
• LinkedInlinkedin.com/company/staempfliag

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stampfli AG