WashClub

What WashClub does

WashClub is a New York City-based on-demand laundry and dry cleaning pickup and delivery service operating across Manhattan, Brooklyn, Queens, The Bronx, and Westchester County. The company runs a 100% solar-powered laundry facility in Long Island City, Queens, that originated from a Brooklyn-based laundry center founded circa 2010 by Rick Rome, and serves both individual consumers and commercial accounts. Its core products include a transactional wash and fold service priced by actual weight with 24-hour delivery, an eco-friendly dry cleaning service using Presso aqueous technology in place of toxic PERC solvents with 48-72 hour delivery, and a B2B commercial laundry vertical serving spas, gyms, salons, medical offices, Airbnb hosts, hotels, country clubs, and educational institutions with daily, weekly, monthly, or as-needed service. The commercial offering is anchored by a proprietary ozone (O3) injection system that extends linen lifespan by 20% and reduces water consumption by 30%, complemented by automated Foltex folding equipment.

The business operates a direct-to-consumer go-to-market, capturing orders through a website and native iOS/Android applications with real-time driver tracking, 60-minute pickup and delivery windows (where available), SMS/email notifications, and customizable preferences including detergent type, OxiClean, bleach, fabric softener, and delicate low-temperature drying. Revenue mechanics are predominantly transactional with per-order pricing (minimum order $37.87-$39.99), a 10% service fee, a zoned delivery fee, and a $9.95 same-day express surcharge; commercial accounts are billed on subscription or as-needed contracts. Secondary revenue drivers include a referral program offering $20 credit per referred customer, gift cards (currently disabled), and a "$20 Save $20" promotional hook. The company claims 100,000+ customers served, 32M+ pieces of clothing washed, and 450,000+ customer hours saved, employs 51-100 people, and has no disclosed external funding, appearing to be a bootstrapped, founder-controlled regional operator.

Name

WashClub

Legal name

WashClub

Website

https://washclubnyc.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

51–100 employees

Short description

WashClub is a bootstrapped, NYC-based on-demand laundry and dry cleaning pickup and delivery service operating across NYC and Westchester, serving both individual consumers and commercial B2B accounts from a 100% solar-powered facility using eco-friendly Presso dry cleaning and ozone injection systems.

Ownership category

akta.pro rank

Product category

On-Demand Laundry & Dry Cleaning Services

NAICS

Drycleaning and Laundry Services (except Coin-Operated) (812320), Linen and Uniform Supply (81233)

akta.pro primary industry

Residential Pickup & Delivery Wash-and-Fold (HSAJACAA)

akta.pro secondary industries

Same-Day / Express Wash-and-Fold (HSAJABAB), Commercial / Small-Business Wash-and-Fold (Salons, Gyms, Spas, Airbnb Hosts) (HSAJABAE), Eco-Friendly / Green Pickup & Delivery Laundry Services (HSAJACAL)

Keywords

• On-demand laundry service
• Dry cleaning delivery
• Commercial linen service
• Eco-friendly laundry
• Solar-powered laundry

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Wash & Fold Service: Pickup and delivery laundry service where clothes are washed, sorted, and meticulously folded. Prices based on actual weight. Same-day express service available for additional fee.
2. Dry Cleaning Service: Earth-friendly dry cleaning using Presso technology instead of toxic PERC solvents. Delivered within 48-72 hours depending on zip code. Price based on garment type and services rendered.
3. Commercial Laundry Services: B2B laundry services for businesses including spas, gyms, salons, medical offices, Airbnb, hotels, and colleges. Services include pickup/delivery, towel rentals, and linen management. Billed on subscription or as-needed basis (daily, weekly, monthly).
4. Gift Cards: Gift cards available for purchase (currently unavailable).
5. Referral Program: Referral program where existing customers receive $20 credit for each friend who completes their first order.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

WashClub operates an on-demand laundry and dry cleaning pickup and delivery service in New York City and Westchester. It offers Wash & Fold with 24-hour delivery, eco-friendly Dry Cleaning using Presso technology (48-72 hours), and Commercial Laundry services (linen and towel management) for spas, gyms, hotels, Airbnb hosts, and similar businesses. Customers schedule and pay through the website, mobile apps, or phone, with custom preferences and real-time driver tracking.

Product overview

WashClub operates as an on-demand laundry and dry cleaning pickup and delivery service serving New York City and Westchester. The core offering consists of three main services: Wash & Fold (standard laundry with 24-hour delivery), Dry Cleaning (48-72 hour delivery using Presso technology), and Commercial Laundry (B2B services for businesses). Customers access services through a mobile app (iOS/Android) or website, with features including same-day express service, real-time driver tracking, and customizable laundry preferences. The company differentiates itself as NYC's first laundry facility operating on 100% solar energy, incorporating O3 ozone injection systems for commercial clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Wash & Fold Service Full-service laundry pickup and delivery for individual consumers in NYC and Westchester. WashClub's team handles sorting, washing, drying, and meticulous folding. Pricing is based on actual weight, with 24-hour delivery and customizable preferences (detergents for sensitive skin, OxiClean, bleach, fabric softener, delicate low-temperature drying).
• Dry Cleaning Service Pickup and delivery dry cleaning service for individual consumers using Presso garment care technology, which uses aqueous-based solutions with biodegradable surfactants instead of toxic PERC solvents. Delivered within 48-72 hours depending on zip code, with pricing based on garment type.
• Commercial Laundry Service B2B laundry and dry cleaning pickup and delivery for spas, gyms, hair salons, medical offices, Airbnb hosts, hotels and motels, colleges and schools, and country clubs. Services include linen management, towel rentals, and scheduled pickups on a daily, weekly, monthly, or as-needed basis, leveraging ozone (O3) injection technology that increases linen lifespan by 20% and reduces water usage by 30%.
• WashClub Mobile App (iOS & Android) Native mobile applications for iOS (Apple App Store) and Android (Google Play) that let customers schedule pickups, set preferences, manage accounts, and track orders from their smartphones.

Quantifiable outcome

• Saves 3 hours weekly per customer
• +7 more outcomes

Named customers14 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Third-Party Delivery ServicesminorOthersWashClub uses third-party delivery services for pickup and delivery logistics. The company is not responsible for acts, errors, delays, or omissions caused by these providers. This is an operational logistics partnership rather than a strategic alliance.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Rinse: Rinse is a venture-backed on-demand laundry and dry cleaning pickup/delivery service operating across multiple U.S. metros including NYC. It competes head-to-head with WashClub on the same consumer and commercial segments using a similar app-driven logistics model.
• Cleanly: Cleanly is an NYC-focused on-demand laundry and dry cleaning pickup/delivery startup. It targets the same urban professional customer as WashClub with comparable pricing and 24-hour turnaround, making it one of the closest direct competitors.
• FlyCleaners: FlyCleaners is a New York City on-demand laundry and dry cleaning app offering free pickup and delivery. It is a direct NYC competitor to WashClub with overlapping service area, customer base, and convenience-first value proposition.
• Mulberrys Garment Care: Mulberrys is a national on-demand laundry and dry cleaning pickup/delivery brand with eco-friendly cleaning processes. It competes with WashClub in the eco-conscious consumer segment and has expanded pickup/delivery across multiple U.S. cities.
• Hamper: Hamper is an on-demand laundry and dry cleaning pickup/delivery service serving multiple U.S. metros. It competes with WashClub on similar app-based scheduling, residential subscription plans, and commercial accounts.

Broad incumbents

• Tide Cleaners: Tide Cleaners is the consumer-facing dry cleaning and laundry retail brand of Procter & Gamble with hundreds of U.S. locations. It is a broad incumbent competing for the same customer wallet share with both walk-in and pickup/delivery service.
• Alsco: Alsco is a large national industrial linen and uniform rental and laundering company serving hotels, restaurants, and healthcare. It is a broad incumbent competing with WashClub's commercial linen and towel rental segment for B2B accounts.
• Imperial Dade: Imperial Dade is a major North American distributor of commercial cleaning supplies, linens, and facility services products. It is a broad incumbent adjacent to WashClub's commercial segment, competing indirectly through its distribution and service contracts with hospitality and institutional clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/washclubnyc
• Instagraminstagram.com/washclub__
• Xx.com/washclubnyc
• LinkedInlinkedin.com/company/washclubnyc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WashClub