Fresh KDS
Fresh KDS (Fresh Technology, Inc.) is a Nashville-based provider of cloud-based Kitchen Display Systems for restaurants, serving 10,000+ locations worldwide with its core KDS, On The Fly mobile analytics, and ToGo Technologies online ordering products.
- Company typePrivate
- Founded2003
- HeadquartersNashville, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Fresh KDS does
Fresh KDS, legally Fresh Technology, Inc., is a Nashville-based restaurant technology company founded in 2003 that provides cloud-based Kitchen Display Systems (KDS) to the commercial food-service industry. Its core product replaces paper kitchen tickets with digital displays that route orders from point-of-sale systems to cook stations, track preparation timing, and surface throughput analytics to operators and managers. The platform serves more than 10,000 restaurant locations worldwide, with a customer mix spanning independent operators and mid-market chains such as Taziki's, JJ Fish & Chicken, Xi'an Famous Foods, Vui's Kitchen, Mecatos Cafe, Smashburger, and Erewhon.
The product portfolio has expanded beyond the core Fresh KDS display application into On The Fly, a mobile analytics app that gives operators visibility into kitchen performance away from the cook line, and ToGo Technologies, an online ordering sub-brand. The platform integrates with major point-of-sale vendors — Square, Clover, Lightspeed, TouchBistro, SpotOn, and Otter — and offers integrated payments through a partnership with Chase. Fresh KDS has also introduced proprietary operational metrics branded as Kitchen Score, aggregating kitchen performance data across the customer base. The platform is localized in German, Spanish, and French in addition to English.
Fresh KDS operates a subscription SaaS business model with location-based pricing, monetizing through per-restaurant recurring fees plus an enterprise tier for multi-location operators. Distribution occurs through direct sales and POS channel partnerships. The company employs 11-50 people and remains privately held; in 2023 it closed a $7 million Series A led by Mercury Fund, the company's first institutional venture capital raise after two decades of operation. The Series A appears to be funding an inflection in product breadth (enterprise tier, analytics, online ordering), geographic localization, and partnership expansion.
Fresh KDS firmographics
Firmographics- Name
- Fresh KDS
- Legal name
- Fresh Technology, Inc.
- Website
- https://fresh.technology
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fresh KDS (Fresh Technology, Inc.) is a Nashville-based provider of cloud-based Kitchen Display Systems for restaurants, serving 10,000+ locations worldwide with its core KDS, On The Fly mobile analytics, and ToGo Technologies online ordering products.
- Ownership category
- akta.pro rank
Where Fresh KDS is headquartered
LocationHeadquarters
- HQ city
- Nashville
- HQ country
- United States
- HQ region
- North America
Markets served
Fresh KDS business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription: Fresh KDS operates on a subscription revenue model with monthly and annual billing options. The service auto-renews at the end of each subscription period. No refunds are issued for cancellations. Payment is processed via credit card or bank account through Chase payment services.
- Free Trial: The company offers free trials for new customers to experience the service before committing to a paid subscription. Trial access must be used within the specified time period.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Standard subscription with core KDS features |
| Subscription | Annual | Annual subscription plan |
| Subscription | Multi-year contract | Enterprise plan with custom workflows and dedicated support |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels9 records
Fresh KDS product offering
Product offeringCore offering
Fresh KDS is a tablet-based kitchen display system that organizes incoming orders, tracks team performance, and streamlines kitchen workflows for restaurants. The platform automatically sorts orders by prep and pickup times, shows ingredient all-day counts, surfaces priority orders, and customizes modifier display for accurate fulfillment. It is delivered as a cloud-connected SaaS application on iOS and Android tablets with self-serve onboarding and enterprise deployment options.
Product overview
Fresh KDS is a restaurant technology company offering a unified product portfolio centered on its core Kitchen Display System. The flagship product is Fresh KDS, a tablet-based kitchen display system that manages order flow and kitchen operations. This core platform is complemented by Fresh KDS On The Fly, a mobile analytics companion app that provides real-time Kitchen Score metrics and performance tracking. The company also offers ToGo Technologies, a white-label online ordering platform with customer analytics capabilities. The products work together to provide end-to-end restaurant operations optimization from order intake through kitchen execution and performance monitoring.
Differentiator
Problem solved
Functional benefit
Brands
- ToGo Technologies: A white-label online ordering platform that includes analytics to provide details about customers, navigation tracking, and insights on campaigns.
Products and services
- Fresh KDS Tablet-based kitchen display system running on iOS and Android that organizes incoming orders, automatically sorts by prep and pickup times, tracks ingredient all-day counts, prioritizes delayed orders, and customizes modifier display to streamline kitchen workflows for cafes, casual dining, food trucks, fast casual restaurants, breweries, and multi-location enterprise operators.
- Fresh KDS On The Fly Mobile companion app for iOS and Android that provides real-time kitchen performance monitoring and analytics for Fresh KDS customers, tracking Kitchen Score metrics including KDS Utilization, Speed of Service, and Consistency with day, week, and month drill-downs.
- ToGo Technologies White-label online ordering platform that restaurants can use to capture digital orders, with built-in analytics for customer insights, navigation tracking, and campaign performance measurement, offered by Fresh Technology, Inc. alongside Fresh KDS.
Quantifiable outcome
- New employee training time reduced from 2-3 weeks to 2-3 hours
- +4 more outcomes
Companies that use Fresh KDS
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles3 records
Fresh KDS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature8 records
Fresh KDS partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core.
- SquarecoreSquare POS integration allowing Fresh KDS to receive orders directly from Square point-of-sale systems. Restaurants using Square can easily connect their existing POS to Fresh KDS for seamless order flow.
- Square for RestaurantscoreSpecialized Square integration for restaurant point-of-sale systems.
- ClovercoreClover POS integration enabling restaurants to connect their Clover point-of-sale with Fresh KDS for automatic order transmission.
- Lightspeed K-SeriescoreLightspeed K-Series POS integration for restaurant operations.
- TouchBistrocoreTouchBistro POS integration allowing restaurants to sync orders with Fresh KDS.
- OttercoreOtter POS integration for order management connection.
- SpotOncoreSpotOn POS integration for restaurants to connect with Fresh KDS.
- ChasecoreChase serves as the third-party payment service provider for Fresh Technology, handling card acceptance, merchant settlement, and related payment services. Customers agree to Chase's Privacy Policy and Terms of Service when using the platform.
- ToGoTechnologiescoreFresh Technology offers ToGo Technologies as a white-label online ordering platform alongside Fresh KDS. ToGo Technologies includes analytics for customer insights, navigation tracking, and campaign insights. Both products are offered under the same company entity.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Fresh KDS competitors and assessment
Company assessmentDirect peers
- Toast: Toast is the largest restaurant-specific POS and operating system in the US, bundling a kitchen display system with its POS, payroll, and online ordering. It competes head-to-head with Fresh KDS for restaurant kitchen workflow software spend, especially with multi-location chains.
- Square for Restaurants: Square for Restaurants is a leading SMB POS that includes a built-in kitchen display system and is one of Fresh KDS's named integration partners. It targets the same cafe, food truck, and fast-casual segments as Fresh KDS with a bundled offering.
- TouchBistro: TouchBistro is an iPad-based restaurant POS that ships its own KDS module and is also a named Fresh KDS integration partner. It competes directly for the same casual dining and full-service restaurant customers.
- Lightspeed Restaurant: Lightspeed's K-Series restaurant POS bundles a kitchen display with order management for full-service and quick-service operators. It overlaps directly with Fresh KDS on features and target segments and is a current integration partner.
- Clover (Fiserv): Clover is a widely deployed SMB POS platform from Fiserv that includes kitchen display and order routing functionality and is one of Fresh KDS's named integration partners. It competes for the same SMB restaurant wallet, often at lower price points.
- SpotOn: SpotOn is a restaurant and SMB POS provider with its own KDS module and is also a Fresh KDS integration partner. It competes for the same casual dining and fast-casual operators, including enterprise multi-location chains.
- Otter: Otter is a restaurant POS and order management platform with built-in kitchen display capabilities, focused on multi-location operators. It is also a Fresh KDS integration partner, creating direct overlap on enterprise restaurant workflows.
Emerging players
- Restaurant365: Restaurant365 is a cloud restaurant management platform combining accounting, inventory, payroll, and operations. While it does not focus on KDS, it increasingly owns the operator back-office relationship that Fresh KDS relies on for renewals and upsells.
- Chowly: Chowly provides off-premise order management and delivery integrations for restaurants, often pairing with KDS workflows. It is adjacent rather than direct, but competes for the same restaurant tech budget and operator mindshare.
Broad incumbents
- Oracle Micros / NetSuite SuiteRestaurant: Oracle's Micros and NetSuite SuiteRestaurant offerings serve large enterprise hospitality chains with full-stack POS, KDS, and back-office software. They compete indirectly for the largest multi-unit accounts that Fresh KDS targets with its enterprise tier.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Fresh KDS social profiles
Digital presenceFresh KDS financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fresh KDS leadership team
Management profileNumber of profiles
Fresh KDS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fresh KDS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fresh KDS
What does Fresh KDS do?
Fresh KDS is a tablet-based kitchen display system that organizes incoming orders, tracks team performance, and streamlines kitchen workflows for restaurants. The platform automatically sorts orders by prep and pickup times, shows ingredient all-day counts, surfaces priority orders, and customizes modifier display for accurate fulfillment. It is delivered as a cloud-connected SaaS application on iOS and Android tablets with self-serve onboarding and enterprise deployment options.
Is Fresh KDS a public or private company?
Fresh KDS is a private company. It is classified as venture growth investor backed and is currently operating.
When was Fresh KDS founded?
Fresh KDS was founded in 2003. It employs 11 to 50 people.
Where is Fresh KDS based?
Fresh KDS is headquartered in Nashville, United States, in the North America region.
How does Fresh KDS make money?
Two revenue lines are on record. SaaS Subscription is the primary driver. The others are free Trial.
Who are Fresh KDS's main competitors?
Direct peers on record are Toast, Square for Restaurants, TouchBistro, Lightspeed Restaurant, Clover (Fiserv), SpotOn and Otter. Emerging players are Restaurant365 and Chowly. Oracle Micros / NetSuite SuiteRestaurant is listed as a broad incumbent.
Does Fresh KDS have an API?
No public API is recorded for Fresh KDS.