ODMedia

What ODMedia does

ODMedia is a privately held Dutch digital media services company founded in 2004 by Sjef Pijnenburg and headquartered in Utrecht, Netherlands. The company provides a one-stop solution covering the entire video content lifecycle — from Digital Cinema Package creation and aggregation through to technical delivery, localization, transcoding, mastering, playout, and worldwide delivery to OTT platforms and broadcasters. ODMedia serves as an authorized aggregator and technical fulfillment partner for all major global OTT platforms, holding preferred partner status with Netflix (named best partner for EMEA in 2019 and 2024), Amazon, Apple TV, Google Play, Disney Plus, and YouTube; it is one of only seven companies globally with both Apple preferred partner and Netflix Preferred Fulfillment Partner designations.

The company's technology stack centers on proprietary platforms including HUB (linear services delivery), ODMedia Apex (high-end remastering for SD to HD/4K conversion), a Transcoding & Publishing Platform, and Mastering services, supported by cloud infrastructure partnerships (Microsoft Azure) and integrations with third-party workflow systems (Whip Media CVM). Operations span 12+ countries across EMEA and APAC (Netherlands, Belgium, Spain, Denmark, UK, Germany, South Africa, Poland, France, Ivory Coast, UAE, Australia), with approximately 80 employees, the majority technical.

Revenue is generated through multiple streams: transaction-fee aggregation services (pitching content to platforms, negotiating deals, handling reporting and payments), professional services for media processing and technical delivery, managed services for playout and YouTube channel management (via the Expoza division), and recurring subscription-based content promotion and monetization services. Distribution operates through a B2B sales-led motion complemented by channel partner relationships, serving enterprise customers including Netflix, Amazon Prime Video, Apple TV, Disney Plus, M7 Group (3M+ subscribers), Kino Swiat (Poland's largest film distributor), SchröderMedia (2,200+ titles), and various sports federations and broadcasters. The company has executed five acquisitions since 2017 and partners with investment firm Capital A (since February 2023) to accelerate growth.

Name

ODMedia

Legal name

ODMedia Group

Website

https://odmedia.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

ODMedia is a Dutch digital media services company providing one-stop video content aggregation, technical processing, mastering, and delivery services to content owners and global OTT platforms including Netflix, Amazon, Apple TV, and Disney Plus.

Ownership category

akta.pro rank

Product category

Digital video content aggregation and delivery services

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Motion Picture and Video Distribution (51212), Broadcasting and Content Providers (516)

SIC

Services-Motion Picture & Video Tape Distribution (7822), Services-Allied To Motion Picture Distribution (7829)

akta.pro primary industry

Aggregator/Platform Channels & Marketplace Bundles (Channel Stores, Super-Aggregators) (MPABAHAM)

akta.pro secondary industries

Premium Video Add-Ons & Channel Bundles (OTT Aggregators) (MPACAAAK), Billing, Payments & Subscription Management (MPAHAJAC), Long-Form User-Generated Video Platforms (MPACABAA)

Keywords

• Video content aggregation
• OTT delivery services
• Media processing services
• Content remastering
• OTT platform fulfillment

Headquarters

HQ city

Utrecht

HQ country

Netherlands

HQ region

Europe

Offices12 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Aggregation Services: ODMedia helps content owners sell their content into applicable release windows and countries, creating distribution strategies to achieve maximum reach and revenue through smart windowing. They pitch content to platforms, negotiate deals, make contracts, and handle reporting and payments.
2. Media Processing and Technical Delivery: Full range of technical services including ingest, QC, localization, design, encoding, transcoding, publishing, mastering, and worldwide delivery to OTT platforms and broadcasters.
3. Content Promotion and Monetization: Services to promote content and maximize revenue, including social platform content protection and channel/archive management.
4. Playout Services: Management of linear and non-linear channel playout for TVOD/EST, SVOD, AVOD and FAST channels.
5. YouTube Management (Expoza): Specialized YouTube division handles channel structure, content management, SEO optimization, UGC monetization, and content protection for sports and entertainment channels.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels4 records

Core offering

ODMedia provides end-to-end content aggregation and technical delivery services for video content owners, connecting them with global OTT platforms and broadcasters. Its services cover the entire video content lifecycle — including Digital Cinema Package creation, ingest, QC, localization, encoding, transcoding, mastering, creative design, worldwide delivery, and playout management for TVOD/EST, SVOD, AVOD and FAST channels. It also operates the Expoza YouTube management division and the ODMedia Apex high-end remastering solution, and holds preferred-partner status with Netflix, Amazon, Apple TV, Google Play, and YouTube.

Product overview

ODMedia provides a one-stop solution for on-demand media, offering a comprehensive suite of services covering the entire video content lifecycle. The core offering combines aggregation services (connecting content owners to global platforms) with technical media processing (ingest, QC, localization, encoding, mastering, creative). Key products include ODMedia Apex (high-end remastering for catalog monetization), MojiTV (kids channel on multiple platforms), and Expoza (YouTube channel management division). Services span aggregation, content promotion and monetization, media processing, worldwide delivery, playout services (linear/non-linear for TVOD/SVOD/AVOD/FAST), localisation, transcoding and publishing, mastering, and creative design. ODMedia works with all major global OTT platforms including Netflix, Amazon Prime Video, Apple TV, Google Play, Disney+, YouTube, and others.

Differentiator

Problem solved

Functional benefit

Brands

• Expoza: ODMedia's specialized YouTube division handling worldwide copyright, channel management and revenue generation strategies for YouTube for premium content creators and owners.
• MojiTV

Products and services

• Aggregation Services ODMedia pitches content to local and global platforms on behalf of rights holders, jointly creates distribution strategy for maximum reach and revenue through smart windowing, negotiates deals, prepares contracts, and handles reporting and payments. Includes social platform content protection and channel/content archive management.
• Media Processing Comprehensive technical preparation of content for delivery to all platforms, including ingest, quality control (QC), localization, design, encoding, and all necessary media services to meet platform-specific technical requirements.
• Worldwide Delivery Technical delivery of finished content to broadcasters, OTT platforms, TV channels, telecom operators and internet providers globally, meeting each destination's technical specifications.
• Playout Services Management of linear and non-linear channel playout for TVOD/EST, SVOD, AVOD and FAST channels.
• HUB Linear Services Delivery ODMedia's proprietary HUB platform for linear services delivery — used to manage broadcast and linear channel playout operations.
• Non-linear Transcoding and Publishing Platform Non-linear transcoding and publishing platform that handles format conversion and multi-platform delivery of VOD content.
• Mastering

Quantifiable outcome

• Only 27 companies globally are authorized Netflix Preferred Fulfillment Partners; ODMedia was named best partner for EMEA region, recognizing one of the lowest redelivery rates in the industry.
• +4 more outcomes

Named customers18 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

13 partnerships are on record, tiered core and minor.

• PixagilitycoreStrategic or Co-development Partner · 15 January 2024ODMedia acquired Pixagility, a French content services company operating in France and Ivory Coast. This strategic acquisition strengthens ODMedia's presence in Europe and Africa, expanding services for content owners, OTT platforms, TV channels, telecom operators, and internet providers.
• NEEMA MediaminorStrategic or Co-development Partner · 8 April 2022Partnership to launch Manna, a faith-based Amazon Prime Channel, in the Benelux region.
• Samsung TV PluscoreChannel Partner/ Reseller/ Distributor · 10 March 2022Launch partner for MojiTV kids channel on Samsung TV Plus free streaming service in The Netherlands, marking the first local kids channel on Samsung TV Plus in the Dutch market.
• EftelingminorChannel Partner/ Reseller/ Distributor · 10 March 2022Content provider for MojiTV kids channel on Samsung TV Plus, providing content including Leren met Joki and Sprokjesboom.
• Hasbro (Peter Rabbit, Care Bears)minorChannel Partner/ Reseller/ Distributor · 10 March 2022Content provider for MojiTV kids channel featuring popular IPs including Peter Rabbit and Care Bears.
• M7 Group (Canal+ Luxembourg)coreChannel Partner/ Reseller/ Distributor · 23 November 2021Partnership with European pay TV provider M7 Group to provide technical services for films and TV series from content owners including StudioCanal, Dutch Core and VRT for M7's SVOD offering. ODMedia processes content monthly to M7 Group. M7 provides more than 3 million subscribers with TV services.
• BuzzShow NetworkminorStrategic or Co-development Partner · 20 August 2021Strategic content partner agreement with BuzzShow, a blockchain-based video social media network. ODMedia provides clients with seamless one-stop solution to migrating and managing content on BuzzShow's growing platform. Partnership also includes creation of a video NFT marketplace.
• Arab TelemediaminorChannel Partner/ Reseller/ Distributor · 7 July 2021Content distribution agreement with Arab Telemedia, an independent film and TV production and distribution company based in Amman, Jordan.
• SchröderMediacoreChannel Partner/ Reseller/ Distributor · 8 September 2020ODMedia signed a deal to bring SchröderMedia's extensive library of over 2,200 titles to global digital exploitation. ODMedia represents SchröderMedia as an aggregator for all global OTT platforms, providing digital-rights management, monetization, design, target audience development, cross-promotion.
• International Judo Federation (IJF)coreChannel Partner/ Reseller/ Distributor · 28 August 2020Expoza, ODMedia's specialized YouTube division, handles all aspects of YouTube management for IJF including channel structure, content management, SEO optimization. UGC and monetization strategies applied to protect new content and vast archive with revenues correctly applied to IJF.
• Kino SwiatcoreChannel Partner/ Reseller/ Distributor · 5 June 2020Poland's largest film distributor partnered with ODMedia. Under the agreement, ODMedia's Poland office manages all technical aspects regarding materials and local language versions to Netflix. Kino Swiat's catalog contains close to 2,500 titles including over 300 Polish films.
• Whip Media GroupcoreTechnology or Integration · 11 May 2020ODMedia was named a Strategic Supply Chain Partner by Whip Media Group, becoming one of the first companies to join their new Strategic Supply Chain Partnership Program. ODMedia integrates with Whip Media Group's Content Value Management (CVM) platform to provide better transparency into content workflows and maximize revenues.
• MediaCloud TVcoreStrategic or Co-development Partner · 9 April 2020Exclusive partnership to set up an official content aggregation and processing hub in South Africa to service Netflix overflow requirements. By teaming with MediaCloud, ODMedia ensures Netflix has a local hub in the territory meeting high demanding requirements.

Scale indicators10 records

Recent moves9 records

Expansion highlights7 records

Broad incumbents

• Deluxe Media: Deluxe (formerly Deluxe Entertainment Services) is a global incumbent offering content distribution, localization, and post-production services for studios, OTT platforms, and broadcasters. Competes with ODMedia on media processing and worldwide delivery at larger scale.
• JW Player: JW Player is an established video platform providing player technology, hosting, and monetization tools for publishers and content owners. Comparable end customers (broadcasters, content owners) and overlapping video distribution/YouTube-management positioning.

Direct peers

• Red Bee Media: Red Bee Media provides broadcast and media services including playout, subtitling, accessibility, and content distribution to broadcasters and OTT platforms across Europe. Comparable to ODMedia's combination of technical delivery, playout, and localization services.
• SDI Media: SDI Media specializes in media localization, subtitling, dubbing, and accessibility services for global content distribution to streaming and broadcast platforms. Overlaps with ODMedia's localization, mastering, and worldwide delivery offerings.
• TMD (Transmedia Dynamics): TMD provides media asset management, content supply chain, and workflow automation tools for broadcasters, OTT platforms, and content owners. Comparable technology and service overlap with ODMedia's HUB and media processing stack.
• SD Media: SD Media is a German media services company offering ingest, transcoding, localization, and content delivery to OTT platforms and broadcasters. Closely mirrors ODMedia's aggregation-plus-technical-processing model for the European market.

Emerging players

• Bitmovin: Bitmovin provides cloud-based video encoding, player, and analytics technology used by OTT platforms and content owners. Adjacent to ODMedia's transcoding and publishing platform business, with overlapping customer base in European OTT.
• Mux: Mux offers video infrastructure APIs for encoding, streaming, and playback targeting developers and content platforms. Adjacent infrastructure layer to ODMedia's processing and delivery stack, increasingly relevant to OTT platform customers.

Regional players

• Zattoo: Zattoo is a European TV/streaming aggregator operating across DACH and other European markets. Shares the content-aggregation value proposition with ODMedia but serves consumers directly rather than as a B2B service provider.
• Netgem: Netgem is a European TV/streaming aggregator offering pay-TV operators and telcos branded streaming platforms. Similar aggregation and platform-partner positioning to ODMedia but with a consumer/operator-facing business model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/ODMedia
• LinkedInlinkedin.com/company/odmedia_2

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ODMedia