RDB LA
RDB LA is a family-owned, full-service automotive customization and collision repair center in Hollywood, Los Angeles, specializing in luxury and exotic vehicles via authorized installations of Mansory, Brabus, 1016 Industries, and other premium body kits, alongside proprietary RDB Wheels and RDB Auto Care product lines.
- Company typePrivate
- Founded1989
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What RDB LA does
RDB LA (legal entity RDB LA GROUP INC.) is a family-owned, full-service automotive customization and repair center headquartered in a single physical facility at 5639 Sunset Blvd, Hollywood, California. Founded by Manouk Yeghikian and Vik Tchalikian, the firm operates with 11-50 employees and serves primarily luxury and exotic vehicle owners (Bugatti, Ferrari, Rolls Royce, Lamborghini, McLaren, Mercedes-Benz, BMW) along with insurance-driven collision repair customers and vehicle protection seekers. Service offerings span mechanical work, collision repair, frame straightening, custom paint using a PPG-paint facility with a DownDraft Spray Booth and a lifetime paint warranty, body kit installations (via authorized installer relationships with Mansory, Brabus, 1016 Industries, Venuum, Novitec, Duke Dynamics, and Prior Design), and vehicle wraps using 3M, Avery Dennison, KPMF, and Inozetek vinyl.
RDB LA firmographics
Firmographics- Name
- RDB LA
- Legal name
- RDB LA GROUP INC.
- Website
- https://rdbla.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- RDB LA is a family-owned, full-service automotive customization and collision repair center in Hollywood, Los Angeles, specializing in luxury and exotic vehicles via authorized installations of Mansory, Brabus, 1016 Industries, and other premium body kits, alongside proprietary RDB Wheels and RDB Auto Care product lines.
- Ownership category
- akta.pro rank
RDB LA industry classification
Industry- Product category
- Automotive Repair and Customization Services
- NAICS
- Specialized Automotive Repair (811114), Automotive Repair and Maintenance (8111)
- akta.pro primary industry
- Auto Body Collision Repair (Cars & Light Trucks) (TLAKAEAA)
Keywords
Where RDB LA is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
RDB LA business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Collision Repair Services: Full collision repair services including dent/scratch repair, frame straightening, and painting. Accepts all insurance companies including State Farm, Farmers, Geico, Mercury, Progressive, AAA, and Travelers.
- Auto Body and Paint Services: Auto body repair and custom paint work using PPG paint with state-of-the-art facilities including DownDraft Spray Booth.
- Customization Services: Full vehicle customization including body kits (widebody builds), suspension work, vehicle wraps, and custom builds for luxury/exotic vehicles.
- Custom Wheels (RDB Wheels): Proprietary wheel brand - RDB Wheels - sold directly to customers. Custom wheels starting from $8,800 to $12,000+. Ships worldwide.
- RDB Auto Care Merchandise: Branded merchandise including clothing, accessories, and car care products sold through e-commerce store.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | RDB Signature Wheels - Custom luxury wheels starting at $10,000 |
| Unit Pricing | Pay-as-you-go | RDB Twenty Two Wheels - Custom wheels starting at $8,800 |
| Unit Pricing | Pay-as-you-go | RDB Masterpiece Wheels - Premium custom wheels starting at $12,000 |
| Other | Pay-as-you-go | Collision Repair and Customization Services |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
RDB LA product offering
Product offeringCore offering
RDB LA is a full-service automotive center providing mechanical repair, collision repair, custom paint, vehicle wraps, body kit installation, and proprietary custom wheels (RDB Wheels brand). The company specializes in high-end and luxury vehicles including Bugatti, Ferrari, Rolls Royce, Lamborghini, McLaren, and Mercedes Benz, with over 35 years of experience.
Product overview
RDB LA is a full-service auto center and customization shop offering a comprehensive suite of automotive services and products. The core offerings include mechanical repairs, auto body/paint/collision services, vehicle customization (wraps, body kits, wheels), and RDB's proprietary wheel brand. RDB Wheels are available as custom forged wheels in multiple configurations. The company also operates RDB Auto Care, an aftermarket car care product line featuring ceramic coatings, cleaning products, and detailing supplies, and sells branded merchandise including apparel and accessories. Services specialize in high-end vehicles including Lamborghini, Ferrari, Rolls Royce, McLaren, BMW, Mercedes Benz, and other luxury brands.
Differentiator
Problem solved
Functional benefit
Brands
- RDB Auto Care: A sub-brand for automotive care products including cleaners, brushes, ceramic detailers, soaps, and car care kits sold through rdbla.com and rdbautocare.com.
- RDB Wheels
Products and services
- Auto Body, Paint & Collision Services Full-service auto body shop offering mechanical work, collision repair, paint services using PPG paint with lifetime warranty, and acceptance of all insurance companies including State Farm, Farmers, Geico, and more.
- Collision Repair & Tow Services Automotive collision repair with dent and scratch repair, frame straightening, painting, and complimentary tow truck service. Offers up to $1,000 toward customer deductible.
- Vehicle Customization Full vehicle customization including car wraps (paint protection film, full color changes, decals), body kit installation (Mansory, 1016, Novitec, Prior Design), custom wheels, exterior/interior lighting, audio systems, engine builds, suspension, and exhaust work.
- RDB Wheels Custom forged wheels available in 1-piece, 2-piece, or 3-piece configurations, sized 20-26 inches with any surface finish or color combinations. Available exclusively through RDB with worldwide shipping.
- RDB Auto Care Products Aftermarket car care product line including ceramic detailers, ceramic soap, ceramic fabric guard, all-purpose cleaners, interior cleaners, foamy suds soap, tire shine, horse hair brushes, foam cannons, auto shampoo, and complete car wash kits.
- RDB LA Merchandise Branded apparel and accessories including t-shirts, hoodies, swim trunks, hats, slides, coffee mugs, bags, mouse pads, water bottles, and phone cases featuring RDB logo designs.
Companies that use RDB LA
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
RDB LA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
RDB LA partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- MansorycoreAuthorized installer of Mansory body kits for Rolls Royce, Mercedes G-Class, Lamborghini Urus, and other vehicles. RDB LA is recognized as a major Mansory installer in the US market, completing multiple Mansory builds regularly.
- BrabuscoreAuthorized installer of Brabus tuning kits for Mercedes G-Class vehicles. RDB LA has completed numerous Brabus B700 and other spec builds.
- 1016 IndustriescoreAuthorized installer of 1016 Industries widebody kits for Lamborghini Urus and other vehicles. Multiple Urus SE widebody builds completed.
- VenuumcoreInstaller of Venuum body kits for Ferrari Purosangue. Multiple Venuum Ferrari builds completed including exclusive one-of-a-kind customizations.
- PPG PaintcoreUses PPG paint products exclusively in their paint shop, featuring a PPG Paint mixing station and DownDraft Spray Booth. Offers lifetime warranty on paint work.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
RDB LA competitors and assessment
Company assessmentDirect peers
- Forgiato Wheels: Custom aftermarket wheel brand selling forged 1-, 2-, and 3-piece wheels in similar size and price tiers ($5K–$15K+) directly comparable to RDB Wheels as a built-to-order luxury wheel product targeting the same exotic-vehicle market.
- Fabspeed Motorsport: Exotic and motorsport-focused performance and aesthetic customization shop offering tuning, exhaust, and aero upgrades worldwide; comparable to RDB LA in serving high-end European and exotic vehicle owners with high-margin bespoke work.
- West Coast Customs: Long-standing LA-based luxury and exotic vehicle customization shop offering similar collision, paint, body-kit, and widebody builds; directly comparable on service mix, customer segment (high-net-worth exotic owners), and Hollywood-driven brand identity.
- Niche Wheels: Aftermarket custom wheel company offering multi-piece forged configurations targeted at luxury SUVs and sedans; directly comparable to RDB Wheels on size range, configurability, and exotic-vehicle positioning.
- Vossen Wheels: Established aftermarket forged and flow-formed wheel company with global distribution and a customization catalog in directly overlapping size and finish tiers; competes head-to-head with RDB Wheels for the same exotic and luxury vehicle customers.
- BBI Autosport: High-end exotic car specialist doing premium builds, sales, and customization for Porsche, Ferrari, Lamborghini, and McLaren owners; mirrors RDB LA's ultra-luxury customer segment and project-value profile.
- TAG Motorsports: Specialty shop focused on Audi, Porsche, and VW performance tuning, body, and wheel services; comparable to RDB LA in delivering high-touch premium-brand modifications and proprietary product offerings to enthusiast owners.
- TSW Wheels: Aftermarket forged and cast wheel manufacturer with broad catalog across sport, luxury, and SUV segments; comparable to RDB Wheels as a competing custom-wheel brand in the same vehicle categories and price tiers.
- CNC Motors: California-based exotic and luxury vehicle dealer and builder offering custom builds on Lamborghini, Ferrari, Bentley, and Rolls Royce; direct overlap with RDB LA on customer profile, geography, and bespoke-build execution.
Broad incumbents
- APR (Audi Performance & Racing): Large, established performance tuning brand with a broader portfolio of software, hardware, and OEM-grade components across VW/Audi and adjacent platforms; competes in adjacent customization space at greater scale and with R&D depth.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
RDB LA social profiles
Digital presenceRDB LA financial estimates
Financial estimateRevenue estimate
Valuation estimate
RDB LA leadership team
Management profileNumber of profiles
Profiles2 records
RDB LA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RDB LA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RDB LA
What does RDB LA do?
RDB LA is a full-service automotive center providing mechanical repair, collision repair, custom paint, vehicle wraps, body kit installation, and proprietary custom wheels (RDB Wheels brand). The company specializes in high-end and luxury vehicles including Bugatti, Ferrari, Rolls Royce, Lamborghini, McLaren, and Mercedes Benz, with over 35 years of experience.
Is RDB LA a public or private company?
RDB LA is a private company. It is classified as family owned and is currently operating.
When was RDB LA founded?
RDB LA was founded in 1989. It employs 11 to 50 people.
Where is RDB LA based?
RDB LA is headquartered in Los Angeles, United States, in the North America region.
How does RDB LA make money?
Five revenue lines are on record. Collision Repair Services are the primary driver. The others are auto Body and Paint Services, customization Services, custom Wheels (RDB Wheels) and RDB Auto Care Merchandise.
Who are RDB LA's main competitors?
Direct peers on record are Forgiato Wheels, Fabspeed Motorsport, West Coast Customs, Niche Wheels, Vossen Wheels, BBI Autosport, TAG Motorsports, TSW Wheels and CNC Motors. APR (Audi Performance & Racing) is listed as a broad incumbent.
Does RDB LA have an API?
No public API is recorded for RDB LA.
What industry is RDB LA in?
RDB LA's product category is Automotive Repair and Customization Services. Its primary akta.pro industry code is TLAKAEAA, Auto Body Collision Repair (Cars & Light Trucks). Its NAICS code is 811114.