ITNAmerica
ITNAmerica is a 501(c)(3) nonprofit founded in 1988 operating the only national transportation network for older adults and people with mobility challenges. It has supported 1.6 million+ arm-through-arm, door-through-door rides via affiliated providers, a Salesforce-based ride management platform, and a national volunteer driver campaign.
- Company typePrivate
- Founded1988
- HeadquartersWestbrook, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What ITNAmerica does
ITNAmerica is a 501(c)(3) nonprofit organization founded in 1988 by Katherine Freund and headquartered in Westbrook, Maine. It operates the first and only national nonprofit transportation network for older adults and people with mobility challenges in the United States, having supported more than 1.6 million arm-through-arm, door-through-door rides across all major U.S. regions. The organization delivers service through a model that combines directly operated affiliates, a national software platform, a volunteer driver recruitment infrastructure, a public-facing transportation provider database, and an online training center.
The product portfolio is structured as a platform-plus-modules architecture. The core operational system is ITNRides, an enterprise-grade ride management application built on Salesforce, integrating routing algorithms donated by Esri and capturing 178 fields per ride into a research database cited by the CDC. ITNCountry extends this platform to nonprofit and government-affiliated transportation providers. Rides in Sight is a searchable database of 10,000+ transportation providers, maintained with AI-assisted web crawlers and exposed both through a public website, a toll-free hotline (855-607-4337), and an API. America's Volunteer Driver Center is a national campaign to recruit 150,000 volunteer drivers, and Community in the Cloud is an online learning and resource center for transportation providers. A suite of Innovative Payment Plans (CarTrade, Ride Services, Ride & Shop, HealthyMiles, Road Scholarship, Transportation Social Security) provides non-traditional funding mechanisms for rides.
Revenue is generated through a diversified nonprofit funding model: individual donations, foundation grants (Weinberg, Next50, Maine Community Foundation, Consumer Technology Association Foundation, CareQuest Institute, Maine Cancer Foundation), corporate sponsorships (CVS Health, Google, Salesforce, Walmart, Target, Walgreens, Costco, Regeneron, National Council on Aging), federal grants and Congressional Directed Spending (FTA, CDC, U.S. Senators Collins and King), membership dues from riders and ITN Affiliates, vehicle donations, and fee-based consulting and public speaking. Most rider-facing services are free; pricing for ITNCountry and Community in the Cloud follows a freemium model with paid access reserved for affiliate communities. Customer-reported outcomes include 96% excellent-or-very-good rider satisfaction and 99% of riders indicating ITN makes their life easier (2024 survey). The organization has received the Forbes 2026 Accessibility 200 recognition, Candid Platinum Transparency Badge, and Senate Resolution 491.
ITNAmerica firmographics
Firmographics- Name
- ITNAmerica
- Legal name
- Independent Transportation Network of America
- Website
- https://itnamerica.org
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ITNAmerica is a 501(c)(3) nonprofit founded in 1988 operating the only national transportation network for older adults and people with mobility challenges. It has supported 1.6 million+ arm-through-arm, door-through-door rides via affiliated providers, a Salesforce-based ride management platform, and a national volunteer driver campaign.
- Ownership category
- akta.pro rank
ITNAmerica industry classification
Industry- Product category
- Senior Transportation Services
- NAICS
- Special Needs Transportation (485991), Services for the Elderly and Persons with Disabilities (624120), Other Support Activities for Transportation (4889)
- SIC
- Local & Suburban Transit & Interurban Hwy Passenger Trans (4100), Transportation Services (4700)
- akta.pro primary industry
- Door-to-Door Senior Ride Services (Non-Medical) (HSABAOAB)
- akta.pro secondary industries
- On-Demand Ride Coordination & Assisted Rides (TNC/Taxi Brokerage) (HSABAOAJ), Accessible Ride-Hailing (WAV/ADA) & Assisted Mobility Platforms (TLAFAIAG)
Keywords
Where ITNAmerica is headquartered
LocationHeadquarters
- HQ city
- Westbrook
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ITNAmerica business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Donations and Philanthropy: ITNAmerica relies heavily on donations from individuals, corporations, and philanthropic foundations. The organization has a broad coalition of supporters including U.S. Senators, healthcare organizations, technology companies, and community foundations.
- Corporate Sponsorships: Corporate sponsors support specific programs, national initiatives, or campaigns through sponsorship agreements. Sponsors receive recognition and alignment with ITNAmerica's mission.
- Program Grants: Foundations and government agencies provide grants for specific programs including technology development, volunteer recruitment, policy research, and community-based transportation services.
- Membership Fees: ITN Affiliates operate as independent nonprofit organizations with members who pay dues. Riders become dues-paying members with Personal Transportation Accounts.
- Vehicle Donations: CarTrade program allows older adults to trade vehicles they no longer drive for ride credits, and anyone can donate cars to support local providers with potential tax deductions.
- Consulting Services: Fee-based consulting and public speaking engagements covering caregiving, public policy, aging in place, and transportation research topics.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Community in the Cloud - Free Basic Access |
| Freemium | Pay-as-you-go | Rides in Sight Database - Free Public Access |
| Freemium | Pay-as-you-go | ITNCountry Platform - Free for Providers |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
ITNAmerica product offering
Product offeringCore offering
ITNAmerica operates a national nonprofit transportation network that delivers arm-through-arm, door-through-door rides to older adults and people with mobility challenges through local ITN Affiliates. It complements the ride service with a Salesforce-based software platform (ITNRides / ITNCountry), a national searchable database of transportation providers (Rides in Sight), a volunteer driver recruitment program (America's Volunteer Driver Center), and innovative payment programs (CarTrade, HealthyMiles, Road Scholarship, Transportation Social Security) that connect families, businesses, healthcare providers, and volunteers in funding senior rides.
Product overview
ITNAmerica is a nonprofit national transportation network that offers a platform-plus-modules architecture. The core network includes ITNAmerica itself (the national umbrella organization) and ITN Affiliates (local nonprofit transportation providers operating under the flagship model). The primary technology platform is ITNCountry, which provides access to ITNRides ride management software built on Salesforce. Supporting products include Rides in Sight (a searchable database of 10,000+ transportation providers), America's Volunteer Driver Center (volunteer recruitment platform), Community in the Cloud (online training resource), and Research services. The portfolio also includes Innovative Payment Plans with programs like CarTrade, Ride Services, Ride & Shop, HealthyMiles, Road Scholarship, and Transportation Social Security that enable flexible funding and coordination of mobility resources across families, businesses, and healthcare providers.
Differentiator
Problem solved
Functional benefit
Brands
- ITNCountry: A shared national platform that helps nonprofit and government-affiliated transportation services operate more efficiently, offering ride scheduling software, volunteer coordination tools, and reporting features.
- America's Volunteer Driver Center (AVDC)
- Rides in Sight
- Community in the Cloud
Products and services
- ITNCountry Platform Shared national platform that gives nonprofit and government-affiliated transportation providers access to ITNRides ride scheduling software, volunteer coordination tools, training, and Innovative Payment Plans, enabling them to operate more efficiently at community scale.
- ITN Affiliates Program Flagship community-based transportation service operated by local nonprofit affiliates under the ITNAmerica model, delivering arm-through-arm, door-through-door rides with a combination of volunteer and paid drivers. Riders enroll through Personal Transportation Accounts.
- America's Volunteer Driver Center (AVDC) National online platform and public information campaign that grows the supply of volunteer drivers and connects them with local nonprofit transportation providers, including public information campaign tools and recruitment infrastructure.
- Rides in Sight
- Community in the Cloud
- Innovative Payment Plans
- Transportation Research Services
- Consulting and Public Speaking
Quantifiable outcome
- 96% of riders rate their experience with ITNAmerica as excellent or very good (2024 Customer Satisfaction Survey)
- +3 more outcomes
Companies that use ITNAmerica
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles6 records
ITNAmerica technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
ITNAmerica partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core, major and supporting.
- Federal Transit Administration (FTA)coreFTA provided technical support for developing America's Volunteer Driver Center, a national initiative to recruit volunteer drivers for nonprofit transportation providers.
- Centers for Disease Control and Prevention (CDC)coreCDC provided technical support for AVDC development and recognizes Rides in Sight in their MyMobility toolkit for older adults.
- Regeneron PharmaceuticalsmajorCorporate sponsor supporting Rides in Sight program to expand access to transportation information for older adults and people with mobility challenges.
- National Council on AgingmajorPartner supporting Rides in Sight program, connecting transportation resources with aging services.
- SalesforcecoreITNRides platform built on Salesforce infrastructure. Brian Komar, former VP at Salesforce.org, serves on ITNAmerica Board of Directors.
- EsricoreGeographic information systems company that donated routing algorithms used in ITNRides platform for volunteer logistics and ride coordination.
- CVS HealthmajorCorporate sponsor supporting ITNAmerica's mission to expand transportation access for older adults.
- GooglesupportingTechnology supporter providing resources and tools for transportation programs.
- U.S. Senator Susan CollinsmajorFederal legislator supporting ITNAmerica through Congressional Directed Spending grants for America's Volunteer Driver Center.
- U.S. Senator Angus KingmajorFederal legislator supporting ITNAmerica through Congressional Directed Spending grants for America's Volunteer Driver Center.
- CareQuest InstitutesupportingHealthcare foundation supporting oral health and transportation integration initiatives.
- SalesloftsupportingTechnology company providing tools to support ITNAmerica's operations.
- VerrillsupportingLaw firm providing legal counsel and pro bono support to ITNAmerica.
- Windels MarxsupportingLaw firm providing legal counsel to ITNAmerica.
Scale indicators10 records
Recent moves7 records
Expansion highlights5 records
ITNAmerica competitors and assessment
Company assessmentBroad incumbents
- Uber Health: Healthcare and accessibility arm of Uber, offering Uber WAV and HIPAA-compliant ride booking for medical appointments. A broad incumbent whose senior and accessible ride offerings increasingly overlap with ITNAmerica's payer-funded services.
- Modivcare: Large public NEMT and paratransit broker with personal care and monitoring segments. Operates at significantly greater scale than ITNAmerica across managed care and government contracts for senior and disabled transportation.
- Lyft Healthcare: Lyft's healthcare and Access Mode (accessible ride) products target the same NEMT and senior mobility use cases as ITNAmerica, with substantially deeper driver supply and venture capital backing.
Emerging players
- HopSkipDrive: Tech-enabled ride service for vulnerable populations (children, seniors, patients) with care-trained drivers. Overlaps with ITNAmerica's assisted-ride niche and competes for healthcare and family-funder dollars.
Direct peers
- Veyo: Technology-driven non-emergency medical transportation (NEMT) broker operating across multiple U.S. states. Directly competes with ITNAmerica's HealthyMiles healthcare payer partnerships and paratransit-adjacent services.
- SilverRide: Door-through-door senior transportation service offering assisted rides with trained drivers in select U.S. metros. Closely aligned with ITNAmerica's arm-through-arm service model and same target rider segment.
- GoGoGrandparent: On-demand ride coordination service that connects seniors to Uber/Lyft drivers with concierge phone-based booking and live assistance. Direct functional peer to ITNAmerica's accessible on-demand coordination model, though it relies on third-party TNC drivers rather than volunteer drivers.
Others
- National Aging in Place Council: Advocacy and member organization promoting aging-in-place services, including transportation referrals. Not a direct operator but addresses overlapping senior mobility needs and competes for the same donor mindshare.
- Eldercare Locator (U.S. Administration for Community Living): Federal public directory connecting older adults to local services including transportation. Functions similarly to Rides in Sight at the national policy level and is a partner/adjacent rather than competitor.
Regional players
- WellMed Transportation / Logisticare: Managed care and NEMT providers (Logisticare operates across many U.S. states; WellMed serves specific Medicare-heavy markets). Regional competitors for healthcare-payer-funded senior transportation contracts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
ITNAmerica social profiles
Digital presenceITNAmerica financial estimates
Financial estimateRevenue estimate
Valuation estimate
ITNAmerica leadership team
Management profileNumber of profiles
Profiles14 records
ITNAmerica subsidiaries and ownership
Company hierarchySubsidiaries4 records
ITNAmerica funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ITNAmerica M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ITNAmerica
What does ITNAmerica do?
ITNAmerica operates a national nonprofit transportation network that delivers arm-through-arm, door-through-door rides to older adults and people with mobility challenges through local ITN Affiliates. It complements the ride service with a Salesforce-based software platform (ITNRides / ITNCountry), a national searchable database of transportation providers (Rides in Sight), a volunteer driver recruitment program (America's Volunteer Driver Center), and innovative payment programs (CarTrade, HealthyMiles, Road Scholarship, Transportation Social Security) that connect families, businesses, healthcare providers, and volunteers in funding senior rides.
Is ITNAmerica a public or private company?
ITNAmerica is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was ITNAmerica founded?
ITNAmerica was founded in 1988. It employs 11 to 50 people.
Where is ITNAmerica based?
ITNAmerica is headquartered in Westbrook, United States, in the North America region.
How does ITNAmerica make money?
Six revenue lines are on record. Donations and Philanthropy is the primary driver. The others are corporate Sponsorships, program Grants, membership Fees, vehicle Donations and consulting Services.
Who are ITNAmerica's main competitors?
Broad incumbents on record are Uber Health, Modivcare and Lyft Healthcare. HopSkipDrive is listed as an emerging player. Direct peers are Veyo, SilverRide and GoGoGrandparent. Others are National Aging in Place Council and Eldercare Locator (U.S. Administration for Community Living). WellMed Transportation / Logisticare is listed as a regional player.
Does ITNAmerica have an API?
Yes. Rides in Sight offers an API that enables organizations, agencies, and healthcare systems to integrate the searchable transportation database directly into their own websites and platforms. The database contains information on more than 10,000 transportation providers across the United States. Developer documentation is at ridesinsight.org/api.
What industry is ITNAmerica in?
ITNAmerica's product category is Senior Transportation Services. Its primary akta.pro industry code is HSABAOAB, Door-to-Door Senior Ride Services (Non-Medical), with a secondary code of HSABAOAJ, On-Demand Ride Coordination & Assisted Rides (TNC/Taxi Brokerage). Its NAICS code is 485991 and its SIC code is 4100.