Sunwire
Sunwire Inc. is a privately held Canadian business communications and IT provider, founded in 2009 and headquartered in Sudbury, Ontario, serving 1,000+ organizations across Canada via its proprietary SolSwitch cloud platform spanning hosted PBX, SIP, SMS, internet, cybersecurity, cabling, and Microsoft Teams integration.
- Company typePrivate
- Founded2009
- HeadquartersSudbury, Canada
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Sunwire does
Sunwire Inc. is a privately held Canadian business communications and technology provider founded in 2009 and headquartered at 850 Barrydowne Road, Sudbury, Ontario. The company sells an integrated suite of telecommunications and IT services to more than 1,000 organizations across Canada, with advertised service availability in 2,096 cities and communities spanning all 13 provinces and territories. Operations span both business customers (primary segment) and residential customers (secondary), with no apparent geographic footprint outside Canada.
The core of the offering is the proprietary SolSwitch communications platform, which consolidates voice, SMS/MMS, and email into a single customizable hub. It is supplemented by SolSwitch Connect (a mobile and desktop softphone), SolCast (an automated outbound phone/SMS/email campaign tool), Cloud Hosted PBX, on-premise PBX, SIP trunking, business phone lines, and a Microsoft Teams integration that turns Teams into the office phone. Beyond communications, Sunwire also delivers infrastructure services — dedicated fibre and wireless internet, structured cabling design and installation, managed IT and cybersecurity, and cloud services including server co-location, off-site backups, and virtual machines. Mitel 6800/6900-series IP phones are supported devices, and third-party providers handle call transcription and translation features.
Sunwire operates a sales-led, direct-distribution model with 'Book Demo' and 'Get Quote' CTAs on its website, inside-sales phone support, and live chat. Revenue comes from four streams: recurring subscriptions (pre-paid and post-paid monthly billing on cloud PBX, internet, cybersecurity, cabling, and cloud services), usage-based charges (per-minute long distance at CAD $0.03 for Canada/US, per-call SMS, and pay-per-API), equipment sales (modems, Wi-Fi gear, set-top boxes), and non-refundable professional services (setup, activation, installation, cabling). Pricing is quote-based and not publicly disclosed for most offerings, and the company advertises a 99.999% uptime SLA. AI/ML functionality is limited to third-party call transcription and translation services used for voicemail and customer-service training.
Sunwire firmographics
Firmographics- Name
- Sunwire
- Legal name
- Sunwire Inc.
- Website
- https://sunwire.ca
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sunwire Inc. is a privately held Canadian business communications and IT provider, founded in 2009 and headquartered in Sudbury, Ontario, serving 1,000+ organizations across Canada via its proprietary SolSwitch cloud platform spanning hosted PBX, SIP, SMS, internet, cybersecurity, cabling, and Microsoft Teams integration.
- Ownership category
- akta.pro rank
Where Sunwire is headquartered
LocationHeadquarters
- HQ city
- Sudbury
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Sunwire business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Infrastructure, Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain
Revenue model
- Subscription Services: Recurring monthly service fees for cloud phone systems, hosted PBX, internet, cybersecurity, structured cabling, and cloud services. Customers can choose between Pre-Paid (pay in advance) or Post-Paid (billed after usage) billing models.
- Usage-Based Services: Pay-per-use services with costs per message, per call, per minute, or API call. Long distance rates apply at $0.03/min within Canada/US, with higher rates for territories, Alaska, and Hawaii.
- Equipment Sales: Sale of hardware including modems, Wi-Fi equipment, set-top boxes for TV services, and other telecommunications equipment.
- Professional Services: Installation, setup, and cabling services. Setup and activation fees are non-refundable. Cabling services include design, installation, maintenance, and repair.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Pre-Paid Services |
| Subscription | Monthly | Post-Paid Services |
| Usage-based | Monthly | Long Distance - Canada & US |
| Usage-based | Monthly | Toll-Free Services |
| Subscription | Monthly | North America Unlimited Plan |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Sunwire product offering
Product offeringCore offering
Sunwire provides cloud-based business communications and IT services for organizations across Canada, anchored by its proprietary SolSwitch platform. The offering bundles voice (hosted and on-premise PBX, SIP trunking, phone lines), messaging (business SMS/MMS, softphone apps, Microsoft Teams integration), broadband internet/Wi-Fi, structured cabling, managed cybersecurity and IT, and cloud infrastructure services. Customers subscribe on Pre-Paid or Post-Paid plans with usage-based charges for long distance and APIs.
Product overview
Sunwire is a Canadian business communications and technology provider offering a unified platform (SolSwitch) with multiple integrated modules and services. The core SolSwitch platform serves as the central communications hub, supplemented by SolSwitch Connect (softphone app) and SolCast (outbound campaign automation). Voice and messaging services include Cloud Hosted PBX, On-Premise PBX, Business SMS/MMS, Phone Lines, and SIP Trunking. Infrastructure services cover Internet/Wi-Fi, Cybersecurity & IT, Structured Cabling, and Cloud Services. An additional integration with Microsoft Teams allows users to leverage Teams as their office phone system.
Differentiator
Problem solved
Functional benefit
Brands
- SolSwitch: Communications platform for business telecommunication needs including voice, messaging, and collaboration features.
- SolSwitch Connect
- SolCast
Products and services
- SolSwitch Communications Platform A customizable and scalable cloud communications platform that houses all of a business's telecommunication needs, including voice, messaging (SMS/MMS), email, and collaboration features. Built by Sunwire and targeted at organizations consolidating multiple telecom and IT functions onto a single platform.
- SolSwitch Connect Mobile and desktop softphone application that lets users call, chat, and text from any device, providing always-on connectivity to the office through the SolSwitch platform.
- SolCast Automated outbound campaign platform for phone, SMS, and email alerts with built-in contact list management, scheduling, and compliance features. Targets businesses running mass notifications or marketing communications.
- Cloud Hosted PBX (Phone Service) An advanced, easy-to-use, fully customizable hosted business phone system that manages phone numbers, queues, extensions, and call routing. Targeted at organizations replacing legacy phone systems with a cloud-based PBX.
- On-Premise PBX System Enterprise-grade, fully customizable on-site PBX operating at customer locations for organizations that require on-premises telephony infrastructure rather than a hosted cloud deployment.
- Business SMS / MMS Texting Business texting capability that lets organizations send and receive text and media messages via short code or long code through the SolSwitch platform. Targets businesses that need to text customers from their main business number.
- Business Phone Lines Traditional business telephone numbers and lines for organizations requiring conventional PSTN telephony services as part of their phone system.
- SIP Trunking PSTN connectivity service that increases agility, reduces costs, and expands public switched telephone network connectivity for businesses using IP-based phone systems.
- Internet and Wi-Fi High-speed corporate internet services including dedicated fibre optic, cable, DSL, P2P wireless, private circuits, and Wi-Fi management for businesses.
- Cybersecurity & IT Services Managed IT and network security services that help organizations understand and reduce cyber risk across their digital infrastructure, including security monitoring and IT management for businesses.
- Structured Cabling Services Design, installation, maintenance, and repair services for cabling systems of any deployment size, providing the physical network foundation for phone, internet, and IT systems.
- Cloud Services Server co-location, off-site backups, and virtual machine services for business infrastructure needs, providing a cloud-hosting and backup layer alongside Sunwire's communications platform.
- Microsoft Teams + SolSwitch Telephony Integration Integration that enables users to use Microsoft Teams as their office phone from a PC or mobile device, eliminating the need for a separate desk phone while leveraging the SolSwitch backbone.
Quantifiable outcome
- 99.999% uptime SLA
- +1 more outcomes
Companies that use Sunwire
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles1 record
Sunwire technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability3 records
Feature8 records
Sunwire partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights4 records
Sunwire competitors and assessment
Company assessmentDirect peers
- RingCentral: RingCentral is the leading global cloud UCaaS/hosted PBX provider, with RingEX and RingCX for business communications. It is the most direct competitor to Sunwire's SolSwitch hosted PBX, voice, and messaging product, competing for the same SMB/mid-market business customers on subscription VoIP.
- 8x8: 8x8 is a cloud communications platform offering cloud PBX, voice, contact center, and unified communications as a service. It directly competes with SolSwitch in the same hosted telephony category serving SMB and mid-market organizations with subscription VoIP and SIP trunking.
- Vonage (Ericsson): Vonage, now part of Ericsson, provides cloud communications, UCaaS, and VoIP APIs. It competes head-to-head with Sunwire in hosted PBX and SIP trunking, including for businesses looking to unify voice, SMS, and messaging on a subscription platform.
- Mitel: Mitel is a Canadian-headquartered provider of cloud and on-premises business communications, including MiCloud and MiVoice offerings, and is also a Sunwire hardware partner for IP phones. It directly competes with Sunwire's SolSwitch and on-prem PBX offerings across the SMB and mid-market.
- VoIP.ms: VoIP.ms is a Canadian VoIP provider offering SIP trunking, hosted PBX, and DID numbers on a prepaid/postpaid basis. It targets the same Canadian SMB and reseller channel as Sunwire with comparable pricing models and per-minute usage billing.
- Sangoma Technologies: Sangoma is a Canadian company providing UCaaS, PBX, SIP trunking, and IP phones to SMBs and carriers via Switchvox, FreePBX, and Star2Star. It directly competes with SolSwitch as another Canadian-headquartered unified communications provider spanning cloud and on-prem.
Broad incumbents
- Zoom (Zoom Phone): Zoom offers Zoom Phone as a global cloud PBX layered on its widely deployed meeting platform. It competes broadly with SolSwitch for hosted telephony workloads and is a credible alternative for businesses standardizing on the Zoom ecosystem.
- Cisco (Webex Calling): Cisco provides Webex Calling as part of its Webex collaboration suite, alongside broad networking and security portfolios. It overlaps with Sunwire's PBX/voice offering as a broader incumbent UCaaS provider often selected by enterprises.
- Microsoft (Teams Phone): Microsoft Teams Phone and Operator Connect are global cloud telephony solutions tightly integrated with Teams. They are a broad incumbent substitute for hosted PBX like SolSwitch and a key partner/integration target for Sunwire's Teams-direct routing line of business.
Regional players
- TELUS Business Solutions: TELUS is a major Canadian incumbent carrier offering voice, SIP, internet, managed IT, and security to Canadian businesses. It competes with Sunwire across the entire bundled telecom+IT+cybersecurity stack, but only inside Canada.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Sunwire social profiles
Digital presenceSunwire financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sunwire leadership team
Management profileNumber of profiles
Sunwire funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sunwire M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sunwire
What does Sunwire do?
Sunwire provides cloud-based business communications and IT services for organizations across Canada, anchored by its proprietary SolSwitch platform. The offering bundles voice (hosted and on-premise PBX, SIP trunking, phone lines), messaging (business SMS/MMS, softphone apps, Microsoft Teams integration), broadband internet/Wi-Fi, structured cabling, managed cybersecurity and IT, and cloud infrastructure services. Customers subscribe on Pre-Paid or Post-Paid plans with usage-based charges for long distance and APIs.
Is Sunwire a public or private company?
Sunwire is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sunwire founded?
Sunwire was founded in 2009. It employs 11 to 50 people.
Where is Sunwire based?
Sunwire is headquartered in Sudbury, Canada, in the North America region.
How does Sunwire make money?
Four revenue lines are on record. Subscription Services are the primary driver. The others are usage-Based Services, equipment Sales and professional Services.
Who are Sunwire's main competitors?
Direct peers on record are RingCentral, 8x8, Vonage (Ericsson), Mitel, VoIP.ms and Sangoma Technologies. Broad incumbents are Zoom (Zoom Phone), Cisco (Webex Calling) and Microsoft (Teams Phone). TELUS Business Solutions is listed as a regional player.
Does Sunwire have an API?
Yes. Sunwire's platform supports API-based usage with pay-per-use billing model (API call pricing). The Terms and Conditions reference API calls as part of service billing. However, no public developer documentation, API portal, authentication methods, or SDK details are provided on the website. A third-party service is used for call transcription functionality.