Cottonwood Residential
- Company typePrivate
- Founded2004
- HeadquartersSalt Lake City, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
Cottonwood Residential firmographics
Firmographics- Name
- Cottonwood Residential
- Legal name
- Cottonwood Residential
- Website
- https://cottonwoodres.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Cottonwood Residential industry classification
Industry- Product category
- Multifamily Residential Real Estate
- NAICS
- Residential Property Managers (531311)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Services-To Dwellings & Other Buildings (7340)
- akta.pro primary industry
- Multifamily Apartment Property Management (BPAJAFAA)
- akta.pro secondary industry
- Multifamily (Apartment) Property Management (BPAJAGAD)
Keywords
Where Cottonwood Residential is headquartered
LocationHeadquarters
- HQ city
- Salt Lake City
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Cottonwood Residential business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Apartment Rental Income: Revenue generated from leasing apartment homes across owned multifamily communities. Residents pay monthly rent for studio, one-, two-, and three-bedroom units in properties across 15 states.
- Third-Party Management Fees: Revenue from managing apartment communities for third-party owners. As part of the RealSource acquisition, Cottonwood assumed management responsibilities for five additional communities, expanding operational reach through management contracts.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Cottonwood Residential product offering
Product offeringCore offering
Cottonwood Residential owns and manages quality class-A apartment communities in prime U.S. locations across 15 states, leasing studio, one-, two-, and three-bedroom units directly to residents. The company also generates revenue through third-party property management contracts for outside owners, with amenity innovations such as Apt CoWork coworking spaces and Self-Guided Tours differentiating the resident experience.
Product overview
Cottonwood Residential operates a diversified portfolio of apartment communities across 15 states as both owner-operator and third-party management partner. The company's core offering includes owned and managed multifamily properties ranging from historic restorations (Alpha Mill, The Melrose) to newly developed communities (The Richmond, Cottonwood Highland). The portfolio includes branded sub-products (Cottonwood Bayview, Cottonwood Westside, Cottonwood Reserve, Cottonwood Ridgeview) representing premium customer experiences, supplemented by the innovative Apt CoWork coworking amenity that transforms clubhouses into professional workspaces. The company offers investor services through its publicly registered non-traded REIT (Cottonwood Communities, Inc.) and provides self-guided touring capabilities for residents.
Differentiator
Problem solved
Functional benefit
Brands
- Apt CoWork: Coworking spaces transformed from apartment community clubhouses, serving residents and non-residents with professional work environments including conference rooms, privacy pods, and community work areas.
Products and services
- Apt CoWork Coworking spaces transformed from underutilized apartment community clubhouses, offering professional work environments with conference rooms, privacy pods, high-speed Wi-Fi, sit/stand desks, additional monitors, wireless printing, and community networking events for both residents and non-residents.
- The Richmond Apartments 328-residence class-A apartment community in Millcreek, Utah featuring studio, one-, and two-bedroom floor plans with quartz countertops, designer tile backsplashes, smart home technology, rooftop sky lounge with mountain views, and resort-style pool and spa.
- Cottonwood Highland Apartments 250-unit new apartment community in the Millcreek neighborhood of Salt Lake City featuring resort-style pool and spa, dog spa, EV charging stations, sky deck with Wasatch Mountains views, and partnership with Apt CoWork.
- The Westerly at Millcreek New apartment community development opening in 2026 located in Millcreek Commons city center with elevated amenity set and wide variety of floorplans targeting those seeking Salt Lake City's urban and outdoor lifestyle.
- Cottonwood Bayview Apartments 309-unit, 8-story class A apartment community in St. Petersburg, FL with panoramic views of Tampa Bay, featuring 42-inch European-styled cabinetry, Energy Star stainless-steel appliances, and rooftop terraces.
- Cottonwood Westside Apartments 197-unit luxury apartment property in Atlanta, GA located near Westside Provisions retail district with on-site retail shops including Revelator Coffee, Kane Boutique, Cooks & Soldiers, and SIA.
- Cottonwood Reserve Apartments Luxury apartment community in Charlotte, NC featuring brand-new apartments with quartz countertops, island kitchens, plank-style flooring, resort-style pool, and 24-hour spin and yoga fitness studio.
- Cottonwood Ridgeview Apartments 322-unit Class A apartment community in Plano, TX featuring resort pool with waterfall, bark park, resident car care center, and private garage options.
- Alpha Mill Apartments 267-unit historic restoration property in Charlotte, NC, transformed from a historic cotton mill to an upscale apartment community featuring nearly 30 different floorplans with ceilings up to seventeen feet, exposed brick, and wood beams.
- The Melrose Apartments Local landmark apartment property in Nashville, TN built on the site of the 1940-era Melrose Movie Theater, featuring 7,400 square foot historic movie space converted into trendy homes, resident amenities, and destination restaurant Sinema.
- Murano Apartments Luxury apartment community in Orlando, Florida featuring resort-style pool, fitness center, and proximity to major attractions including SeaWorld and Mall at Millennia.
- Third-Party Property Management Services Property management services provided to third-party owners of multifamily apartment communities, expanding Cottonwood Residential's operational reach without direct property ownership. The RealSource transaction added five third-party management contracts alongside the 11 acquired communities.
- Investor Services (Cottonwood Communities REIT) Investor account access portal for CROP and CRI investors of Cottonwood Communities, Inc. (the publicly registered non-traded REIT), providing company filings, account login, and downloadable investor forms.
- Self-Guided Apartment Tours Self-guided apartment touring technology launched in 2019 offering prospective residents greater flexibility and convenience to tour Cottonwood Residential's apartment communities on their own schedule.
Quantifiable outcome
- Successfully integrated 16 multifamily communities across the country as part of RealSource portfolio transaction
- +1 more outcomes
Companies that use Cottonwood Residential
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles2 records
Cottonwood Residential technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature2 records
Cottonwood Residential partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- Apt CoWorkcoreCottonwood Residential's innovative coworking concept that transforms apartment clubhouses into professionally designed workspaces. Started as an amenity initiative and grew into a nationwide network serving residents and the broader community across Florida, Georgia, North Carolina, Tennessee, Texas, and Utah.
- ConserviceminorSponsorship partner for Cottonwood Residential's 20th anniversary celebration events. Conservice contributed to anniversary activities honoring the company's two decades of achievements.
- DeNyse SignsminorSponsorship partner for Cottonwood Residential's 20th anniversary celebration events.
- HD SupplyminorSponsorship partner for Cottonwood Residential's 20th anniversary celebration events.
- Leisure CreationsminorSponsorship partner for Cottonwood Residential's 20th anniversary celebration events.
- Lowe'sminorSponsorship partner for Cottonwood Residential's 20th anniversary celebration events.
- POPICminorSponsorship partner for Cottonwood Residential's 20th anniversary celebration events.
- Real FloorsminorSponsorship partner for Cottonwood Residential's 20th anniversary celebration events.
- The Home DepotminorSponsorship partner for Cottonwood Residential's 20th anniversary celebration events.
- Unity Construction & PaintingminorSponsorship partner for Cottonwood Residential's 20th anniversary celebration events.
- United Healthcare (UHC)minorHealth plan provider referenced in Transparency in Coverage regulations. Provides in-network and out-of-network rate disclosures as required under federal transparency regulations.
Scale indicators7 records
Recent moves9 records
Expansion highlights6 records
Cottonwood Residential competitors and assessment
Company assessmentBroad incumbents
- Greystar Real Estate Partners: World's largest multifamily property manager and operator with hundreds of thousands of units under management. Directly comparable as a multifamily owner-operator and third-party manager, but at far greater scale and broader geographic reach than Cottonwood.
- Lincoln Property Company: Major national multifamily owner-operator and third-party manager with a diversified portfolio across the U.S. Closely comparable to Cottonwood's owner/operator model, though significantly larger and with broader commercial real estate exposure.
- Camden Property Trust: Publicly traded multifamily REIT owning and operating ~170 apartment communities with ~58,000 units. Comparable to Cottonwood Communities REIT in structure, though at materially larger scale and with public market liquidity.
- Mid-America Apartment Communities (MAA): Large-cap multifamily REIT with over 100,000 units concentrated in the Sun Belt. Directly comparable to Cottonwood's Sun Belt-heavy geographic footprint and REIT structure, though at vastly larger scale.
- AvalonBay Communities: Publicly traded multifamily REIT owning ~80,000 Class A apartment homes in high-growth U.S. markets. Comparable to Cottonwood Communities REIT in Class A focus and urban/suburban high-growth market strategy, though at larger scale.
Direct peers
- Asset Living: One of the largest third-party multifamily property managers in the U.S., managing over 150,000 units. Directly comparable to Cottonwood's third-party management arm, with similar mix of owned and fee-managed assets across multiple states.
- Bozzuto Group: Multifamily owner, developer, and property manager known for strong resident experience focus. Comparable to Cottonwood in business model (own + manage), talent-driven culture, and emphasis on differentiated amenities in Class A assets.
- Bell Partners: Privately held multifamily owner-operator with institutional capital managing ~80,000 units. Comparable to Cottonwood as a privately held owner-operator/manager with a mix of owned assets and third-party management contracts.
- BH Management Services: Large third-party multifamily management firm managing tens of thousands of units nationwide. Directly comparable to Cottonwood's management services arm, competing for institutional fee-management mandates.
- Dominium: Multifamily developer and manager with national footprint across more than 20 states. Comparable to Cottonwood in combining development, acquisition, and management of apartment communities with similar geographic dispersion.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks4 records
Key highlights7 records
Customer concentration
Cottonwood Residential social profiles
Digital presenceCottonwood Residential financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cottonwood Residential leadership team
Management profileNumber of profiles
Profiles1 record
Cottonwood Residential funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cottonwood Residential M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cottonwood Residential
What does Cottonwood Residential do?
Cottonwood Residential owns and manages quality class-A apartment communities in prime U.S. locations across 15 states, leasing studio, one-, two-, and three-bedroom units directly to residents. The company also generates revenue through third-party property management contracts for outside owners, with amenity innovations such as Apt CoWork coworking spaces and Self-Guided Tours differentiating the resident experience.
Is Cottonwood Residential a public or private company?
Cottonwood Residential is a private company. It is classified as unknown and is currently operating.
When was Cottonwood Residential founded?
Cottonwood Residential was founded in 2004. It employs 251 to 500 people.
Where is Cottonwood Residential based?
Cottonwood Residential is headquartered in Salt Lake City, United States, in the North America region.
How does Cottonwood Residential make money?
Two revenue lines are on record. Apartment Rental Income is the primary driver. The others are third-Party Management Fees.
Who are Cottonwood Residential's main competitors?
Broad incumbents on record are Greystar Real Estate Partners, Lincoln Property Company, Camden Property Trust, Mid-America Apartment Communities (MAA) and AvalonBay Communities. Direct peers are Asset Living, Bozzuto Group, Bell Partners, BH Management Services and Dominium.
Does Cottonwood Residential have an API?
No public API is recorded for Cottonwood Residential.
What industry is Cottonwood Residential in?
Cottonwood Residential's product category is Multifamily Residential Real Estate. Its primary akta.pro industry code is BPAJAFAA, Multifamily Apartment Property Management, with a secondary code of BPAJAGAD, Multifamily (Apartment) Property Management. Its NAICS code is 531311 and its SIC code is 6531.