Rentlio
Rentlio is a Croatian cloud-based Property Management System and Channel Manager serving individual vacation rental hosts, property management companies, and small hotels across 40+ countries, with 18,000+ units managed and a self-claimed #1 PMS position in Southeast Europe.
- Company typePrivate
- Founded2014
- HeadquartersZadar, Croatia
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Rentlio does
Rentlio d.o.o. is a Croatian SaaS company founded in 2014 and headquartered in Zadar, with a primary operating office in Zagreb. The company provides a cloud-based Property Management System (PMS) for vacation rental hosts, hostels, small hotels, and multi-property management companies, organized as a three-tier platform: Rentlio One for individual hosts, Rentlio Plus for property management companies, and Rentlio Pro for hotels. All tiers include an integrated Channel Manager that synchronizes prices, availability, and reservations across 100+ OTA channels in real time (Booking.com, Airbnb, Expedia, Agoda, Hotelbeds, and others via direct integrations plus SiteMinder's 450+ channels), and a Booking Engine for direct bookings on the property's own website with Google Travel and Google Analytics 4 integration.
The platform architecture is mobile-first, accessible via iOS and Android apps, and exposes a public REST API with documentation at docs.rentl.io. The product suite extends beyond core PMS into payments (Rentlio Pay, powered by Worldline with Stripe and Monri integrations), business intelligence (Rentlio BI for ADR, RevPAR, and occupancy reporting), document scanning (Rentlio DocScan using machine learning to read identity documents in under one second), AI-assisted guest communication (Unified Inbox with translation and suggested responses), dynamic pricing (Yielding), and CRM. A broader Rentlio AI initiative is announced as forthcoming. Rentlio also offers localized compliance modules for Croatian fiscalization, Slovenian FURS and AJPES registration, and Portuguese SEF/tourist tax — a meaningful differentiator for regional customers.
The business model is recurring SaaS subscription across the three tiers with quote-based pricing, plus a 2% (+VAT) commission on direct bookings made through the Booking Engine for One and Plus users, and one-time hardware revenue from DocScan devices. Distribution is hybrid: self-serve via web and mobile for SMBs and individuals, with 15-minute free consultations and field sales for hotels and enterprise property managers. The company claims 18,000+ accommodation units managed across 40+ countries and positions itself as the #1 PMS and Channel Manager in Southeast Europe. The sole disclosed financing is a 2020 subsidized credit facility from HAMAG-BICRO (Croatian Agency for SME, Innovation and Investments) used to preserve jobs during COVID-19; no institutional venture funding, acquisitions, or secondary transactions are documented. The company is led by CEO Marko Mišulić and operates a regional annual hotel-tech event, Rediscover (4th edition, 330+ attendees), in partnership with 50+ educational institutions across the SEE region.
Rentlio firmographics
Firmographics- Name
- Rentlio
- Legal name
- Rentlio d.o.o.
- Website
- https://rentl.io
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Rentlio is a Croatian cloud-based Property Management System and Channel Manager serving individual vacation rental hosts, property management companies, and small hotels across 40+ countries, with 18,000+ units managed and a self-claimed #1 PMS position in Southeast Europe.
- Ownership category
- akta.pro rank
Rentlio industry classification
Industry- Product category
- Hospitality Property Management Software (PMS)
- NAICS
- Rental and Leasing Services (532)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Full-Service Vacation Rental Property Management (THAMAKAA)
- akta.pro secondary industries
- Direct Booking Platforms & Booking Engines for Hosts/Managers (THAMALAE), Owner Services, Reporting & Portfolio Administration (THAMAKAI)
Keywords
Where Rentlio is headquartered
LocationHeadquarters
- HQ city
- Zadar
- HQ country
- Croatia
- HQ region
- Europe
Offices2 records
Markets served
Rentlio business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Supply Chain, Marketing or Sales, Operations, Infrastructure
Revenue model
- Platform Subscriptions (Rentlio One, Plus, Pro): Tiered subscription model for Property Management System access. Three platforms targeting different customer segments: Rentlio One for individual hosts, Plus for property management companies, Pro for hotels. Pricing not publicly disclosed on website but follows subscription model.
- Booking Engine Transaction Commission: For direct bookings made through Rentlio Booking Engine (via customer websites), a commission of 2% (+ VAT) is charged for Rentlio One and Plus users. Rentlio Pro users have no additional Booking Engine costs included in their subscription.
- Rentlio DocScan Hardware: Physical document scanner device sold to customers for fast guest check-in. Pricing quote requested via landing page.
- Channel Manager (included in platform): Channel Manager is included as part of all platform tiers with no additional fees for reservations received via OTA channels. Revenue derived from platform subscriptions rather than per-transaction charges.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Rentlio One - For individual hosts and private renters |
| Subscription | Monthly | Rentlio Plus - For property management companies |
| Subscription | Monthly | Rentlio Pro - For hotels |
| One time/ perpetual license | Pay-as-you-go | Rentlio DocScan - Document scanner hardware |
Distribution channels5 records
Marketing channels8 records
Rentlio product offering
Product offeringCore offering
Rentlio is a cloud-based SaaS platform providing an integrated Property Management System (PMS), Channel Manager, and Booking Engine for vacation rental owners, property management companies, and small hotels. The platform automates reservation management, guest communication, payments, and revenue analytics across 100+ OTA channels, serving 18,000+ accommodation units in 40+ countries.
Product overview
Rentlio is a comprehensive accommodation management platform with a three-tier platform architecture serving different market segments: Rentlio One for private hosts, Rentlio Plus for multi-property managers, and Rentlio Pro for hoteliers. All three platforms include the Property Management System (PMS), Channel Manager (synchronizing prices, availability and reservations across 100+ OTA channels), and Booking Engine (enabling direct bookings on property websites). Additional modules include Rentlio Pay for payment automation (now available for all tiers), Rentlio BI for business intelligence reporting, and Rentlio DocScan for AI-powered document scanning. The platform also offers Unified Inbox for AI-enhanced guest communication, Yielding for AI-powered pricing optimization, and CRM for guest relationship management. An AI feature is announced as coming soon.
Differentiator
Problem solved
Functional benefit
Brands
- Rentlio One: Platform for private accommodation providers (iznajmljivači) managing reservations, guests, and sales channels.
- Rentlio Plus
- Rentlio Pro
- Rentlio Pay
- Rentlio BI
- Rentlio DocScan
- Rentlio AI
- Rediscover
Products and services
- Rentlio One Cloud-based Property Management System designed for individual hosts and private renters managing apartments, villas, and vacation homes. Centralizes reservations, guests, and sales channels, and is described as the preferred choice of hosts from 40+ countries.
- Rentlio Plus Property Management Platform for multi-property management (MPM) companies running larger portfolios of accommodation units, supporting team coordination, channel optimization, and revenue growth across managed properties.
- Rentlio Pro Full-featured Property Management System for hotels and hoteliers with reception and staff, automating business processes from reception and sales to accounting and management, and including front desk, housekeeping, revenue, and BI functionality.
- Channel Manager Integrated Channel Manager component included across all Rentlio platforms that synchronizes prices, availability, and reservations across 100+ OTA channels including Booking.com, Airbnb, Expedia, Agoda, and Hotelbeds in real time, preventing double bookings.
- Booking Engine Direct booking widget embedded on property websites that allows guests to reserve accommodation directly, with calendar synchronized to PMS and OTA channels. Supports Google Travel integration, Google Analytics 4, Meta Pixel, multi-currency, and multi-language display.
- Rentlio Pay Automated payment processing solution covering Pay by Link, POS terminal integration, virtual card charging, and Tap on Mobile (using a smartphone as POS terminal). Powered by Worldline with 3DS authorization and card tokenization, with automated advance creation, charging per cancellation policy dynamics, and invoicing.
- Rentlio BI Hotel business intelligence software providing real-time revenue reports, ADR, RevPAR, occupancy metrics, booking pace, market segmentation, cashier reports, and automated scheduled report delivery via email.
- Rentlio DocScan Physical document scanner hardware device that uses machine learning to read guest identity documents in under one second and transfers the data directly to the PMS without photographing or storing the documents, reducing check-in to under 30 seconds.
Quantifiable outcome
- 3x more direct bookings for Hotel Garden Hill
- +8 more outcomes
Companies that use Rentlio
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
Rentlio technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration50 records
AI capability5 records
Feature10 records
Rentlio partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, major and minor.
- WorldlinecoreWorldline is the global payment services partner powering Rentlio Pay. As a leading payments company operating to the highest security standards, Worldline provides the infrastructure for automated payment processing, Tap on Mobile functionality, and secure transaction handling including 3DS authorization for all card payments.
- SiteMindermajorSiteMinder integration opens hotels access to 450+ OTA channels globally directly from Rentlio. Availability and prices are set once in Rentlio and SiteMinder automatically distributes them to GDS systems, regional and niche platforms, and hundreds of specialized channels.
- Google TravelmajorGoogle Travel integration enables hotels to display direct offers in Google search alongside OTA platforms, with bookings made on the hotel's own Booking Engine. With approximately 90% of global search market share, Google is the most direct path to guests.
- StripemajorStripe is integrated as one of the payment methods for processing reservations globally, designed to help hoteliers increase revenue through secure online payments.
- MonrimajorAdvanced omnichannel payment solution, the only omnichannel payment provider in the region. Monri integration with Rentlio enables unified and connected reservation billing and payment experience for bookings received via Booking Engine.
- HubSpotmajorReservations from Rentlio are sent to HubSpot via integration and stored on the contact profile. Combined with all other guest communication, this provides a complete overview of interactions in one place, improving customer relationships.
- Ekonomski fakultet Dubrovnik (University of Dubrovnik Faculty of Economics)minorAcademic partnership in hospitality education making Rentlio Pro part of the industry standard curriculum for hospitality professionals.
- WorldSkillsminorWorldSkills partner - Rentlio supports vocational skills competitions and training in hospitality technology.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
Rentlio competitors and assessment
Company assessmentDirect peers
- SiteMinder: Global hotel channel manager and PMS platform. Directly comparable to Rentlio's Channel Manager and PMS offering, and integrated as a partner, but SiteMinder operates at much larger scale worldwide targeting similar accommodation providers.
- BookingSync: Vacation rental channel manager and API-driven PMS. Comparable to Rentlio Plus in target customer (multi-property managers), with deep focus on vacation rental workflow automation.
- Guesty: Property management platform purpose-built for short-term rentals and vacation rental managers. Directly comparable to Rentlio Plus, with multi-property portfolio management, channel manager, and unified inbox features.
- Cloudbeds: All-in-one hospitality management suite combining PMS, channel manager, and booking engine. Closest direct competitor to Rentlio's bundled offering, serving hotels, hostels, and vacation rentals globally with VC scale.
- Mews: Cloud-native hotel PMS with integrated payments, automation, and guest experience tools. Directly comparable in product scope to Rentlio Pro, targeting modern hoteliers with an enterprise-grade subscription model.
- Hostaway: Vacation rental property management system and channel manager for professional property managers. Overlaps directly with Rentlio Plus, serving multi-unit short-term rental operators globally.
- Smoobu: Channel manager and vacation rental PMS for individual hosts and small property managers. Comparable to Rentlio One in scope and target customer, with broad European OTA coverage.
- Lodgify: Vacation rental website builder with booking engine and channel manager. Comparable to Rentlio's Booking Engine and channel distribution offering for individual hosts and small property managers.
- Little Hotelier: PMS and channel manager built specifically for small hotels, B&Bs, and hostels. Directly comparable to Rentlio One/Pro tiers with a focus on smaller accommodation providers.
Regional players
- Avantio: Vacation rental software and channel manager headquartered in Spain with strong European (especially Mediterranean) presence. Comparable to Rentlio as a regional PMS specialist serving holiday rental agencies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Rentlio social profiles
Digital presenceRentlio compliance and trust
Trust signalCompliance1 record
Rentlio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rentlio leadership team
Management profileNumber of profiles
Profiles1 record
Rentlio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rentlio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rentlio
What does Rentlio do?
Rentlio is a cloud-based SaaS platform providing an integrated Property Management System (PMS), Channel Manager, and Booking Engine for vacation rental owners, property management companies, and small hotels. The platform automates reservation management, guest communication, payments, and revenue analytics across 100+ OTA channels, serving 18,000+ accommodation units in 40+ countries.
Is Rentlio a public or private company?
Rentlio is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rentlio founded?
Rentlio was founded in 2014. It employs 1 to 10 people.
Where is Rentlio based?
Rentlio is headquartered in Zadar, Croatia, in the Europe region.
How does Rentlio make money?
Four revenue lines are on record. Platform Subscriptions (Rentlio One, Plus, Pro) is the primary driver. The others are booking Engine Transaction Commission, rentlio DocScan Hardware and channel Manager (included in platform).
Who are Rentlio's main competitors?
Direct peers on record are SiteMinder, BookingSync, Guesty, Cloudbeds, Mews, Hostaway, Smoobu, Lodgify and Little Hotelier. Avantio is listed as a regional player.
Does Rentlio have an API?
Yes. Rentlio offers an open API documentation that enables users to connect Rentlio PMS with numerous other tools. The API allows for integration with third-party systems for restaurants, accounting, payment, distribution, government services, housekeeping, revenue management, guest communication, guest experience, document scanning, and access control. Developer documentation is at docs.rentl.io.
What industry is Rentlio in?
Rentlio's product category is Hospitality Property Management Software (PMS). Its primary akta.pro industry code is THAMAKAA, Full-Service Vacation Rental Property Management, with a secondary code of THAMALAE, Direct Booking Platforms & Booking Engines for Hosts/Managers. Its NAICS code is 532 and its SIC code is 6531.