TBG
The Berndt Group (TBG) was a Baltimore-based Sitecore implementation partner focused on digital health transformations for enterprise healthcare clients. Founded in 1991, it was acquired by Valtech in April 2022 and now operates within Valtech's healthcare practice.
- Company typePrivate
- Founded1991
- HeadquartersBaltimore, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What TBG does
The Berndt Group (TBG) was a US-based digital agency founded in 1991 and headquartered in Baltimore, Maryland, that specialized in the design, implementation, and digital marketing of websites — primarily for clients in the healthcare industry. TBG built Sitecore-based digital experience platforms that integrated patients' physical and digital healthcare journeys, with the stated objective of enabling personalized, patient-centric care delivery and addressing fragmentation in healthcare user experiences.
The firm's core technology competency centered on Sitecore's content management and digital experience platform, and TBG was publicly described as a "leading Sitecore partner," indicating elevated tier status in the Sitecore partner ecosystem. This platform expertise was applied almost entirely within the healthcare vertical, where TBG's work targeted enterprise clients seeking to merge digital touchpoints with clinical and operational healthcare journeys — including the development of personalized digital patient experiences.
TBG operated as a private professional services firm, earning revenue through consulting, implementation, and digital marketing engagements delivered directly to enterprise healthcare clients. The firm had 101-250 employees at the time of its exit. On April 7, 2022, TBG was acquired by Valtech, a global business transformation and experience innovation company, in a transaction that combined TBG's healthcare DXP expertise with Valtech's broader multi-vertical CX capabilities. Following the acquisition, TBG ceased to operate as an independent entity and was absorbed into Valtech's healthcare practice.
TBG firmographics
Firmographics- Name
- TBG
- Legal name
- The Berndt Group
- Website
- https://berndtgroup.net
- Company type
- Private
- Founded year
- 1991
- Operating status
- Acquired
- Headcount range
- 101–250 employees
- Short description
- The Berndt Group (TBG) was a Baltimore-based Sitecore implementation partner focused on digital health transformations for enterprise healthcare clients. Founded in 1991, it was acquired by Valtech in April 2022 and now operates within Valtech's healthcare practice.
- Ownership category
- akta.pro rank
TBG industry classification
Industry- Product category
- Digital Health Services
- NAICS
- Graphic Design Services (54143), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- Backup, Disaster Recovery & Business Continuity (BCDR) Services (BPAEABAH)
Keywords
Where TBG is headquartered
LocationHeadquarters
- HQ city
- Baltimore
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
TBG business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Distribution channels1 record
Marketing channels1 record
TBG product offering
Product offeringCore offering
TBG (The Berndt Group) was a digital agency specializing in the design and implementation of websites and delivery of digital marketing services. The firm focused on digital health transformations, building Sitecore-based digital experience platforms that integrated patients' physical and digital healthcare journeys to deliver personalized, patient-centric care for healthcare clients.
Product overview
The Berndt Group (TBG) was a digital health transformation company headquartered in Baltimore, Maryland, and a leading Sitecore partner. TBG specialized in creating enhanced digital experiences in healthcare, helping clients integrate physical and digital healthcare journeys to deliver personalized, patient-centric care. In April 2022, TBG was acquired by Valtech and operates under the Valtech family. The company's offerings focused on healthcare digital transformations, working with clients across the health industry to create personalized and patient-centric digital experiences.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Health Transformation Services
- Website Design and Implementation
- Digital Marketing Services
Companies that use TBG
Customer profileSegments1 record
Ideal customer profiles1 record
TBG technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
TBG partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- ValtechcoreValtech acquired The Berndt Group (TBG) in April 2022. The acquisition added further depth to Valtech's cross-disciplinary capabilities, specifically strengthening their digital health offerings by combining TBG's healthcare expertise with Valtech's CX expertise across multiple verticals.
- SitecorecoreTBG was a leading Sitecore partner, utilizing Sitecore's content management system and digital experience platform to deliver digital health solutions to healthcare clients.
Recent moves3 records
Expansion highlights4 records
TBG competitors and assessment
Company assessmentDirect peers
- Velir: Long-standing Sitecore partner and digital experience agency focused on enterprise CMS implementations, mirroring TBG's core delivery proposition.
- Rightpoint: Digital experience consultancy and Sitecore implementation partner with a strong healthcare vertical practice, offering the same DXP-led web/digital transformation services TBG specialized in.
- Opti Digital: Sitecore-focused digital experience partner providing implementation, personalization, and content platform services across enterprise customers, similar in scale and positioning to TBG.
- Verndale: Sitecore Gold/Platinum partner and digital experience agency delivering CMS, commerce, and personalization implementations, directly comparable to TBG's Sitecore-led service model.
- Horizontal Digital: Digital experience agency that designs, builds, and runs enterprise digital platforms including Sitecore, serving healthcare and other regulated verticals comparable to TBG.
- XCentium: Digital consultancy and Sitecore partner delivering CMS, commerce, and personalization solutions for enterprise customers, closely overlapping with TBG's service portfolio.
Broad incumbents
- Slalom: Consultancy with a dedicated healthcare industry group delivering digital experience, marketing technology, and platform modernization work that competes for similar buyer budgets.
- EPAM Systems: Global digital engineering and consulting firm with a sizable healthcare/life sciences practice that competes for the same large-enterprise digital transformation engagements TBG pursued.
- Valtech: Global experience innovation company and TBG's acquirer; broader portfolio spans multiple verticals and serves as the platform through which TBG's healthcare capabilities are now scaled.
- Perficient: Large US digital consultancy with a substantial healthcare practice and broad Sitecore/DXM capabilities, serving many of the same enterprise healthcare buyers as TBG.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
TBG social profiles
Digital presenceTBG financial estimates
Financial estimateRevenue estimate
Valuation estimate
TBG leadership team
Management profileNumber of profiles
Profiles1 record
TBG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TBG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TBG
What does TBG do?
TBG (The Berndt Group) was a digital agency specializing in the design and implementation of websites and delivery of digital marketing services. The firm focused on digital health transformations, building Sitecore-based digital experience platforms that integrated patients' physical and digital healthcare journeys to deliver personalized, patient-centric care for healthcare clients.
Is TBG a public or private company?
TBG is a private company. It is classified as corporate owned and is currently acquired.
When was TBG founded?
TBG was founded in 1991. It employs 101 to 250 people.
Where is TBG based?
TBG is headquartered in Baltimore, United States, in the North America region.
Who are TBG's main competitors?
Direct peers on record are Velir, Rightpoint, Opti Digital, Verndale, Horizontal Digital and XCentium. Broad incumbents are Slalom, EPAM Systems, Valtech and Perficient.
Does TBG have an API?
No public API is recorded for TBG.
What industry is TBG in?
TBG's product category is Digital Health Services. Its primary akta.pro industry code is BPAEABAH, Backup, Disaster Recovery & Business Continuity (BCDR) Services. Its NAICS code is 54143 and its SIC code is 7374.