Intelematics

What Intelematics does

Intelematics Australia Pty Ltd is an Australian connected-mobility technology company and a wholly-owned subsidiary of the Royal Automobile Club of Victoria (RACV), headquartered in Melbourne with offices also in North America and Europe. Founded in 1999, the company builds a connected-vehicle platform spanning safety (Asure eCall), AI-based predictive battery maintenance (FailSafe), real-time traffic data (SUNA), mobility-as-a-service (Omniway, ridePlan), and traffic analytics for councils (INSIGHT). Underlying infrastructure ingests 1 billion IoT data points annually across more than 900,000 connected vehicles, with patented ML algorithms (e.g., FailSafe trained on 2 million trips) supporting OEM-grade safety and predictive maintenance services.

The company operates a B2B and B2B2C model. Primary revenue comes from multi-year, subscription and licensing contracts with automotive OEMs (Toyota, Lexus, Hyundai, Mitsubishi, Genesis, BYD for eCall; plus fifteen-plus brands integrating SUNA traffic data including Honda, Audi, Porsche, Ford, Mercedes-Benz, Volvo, Nissan, Subaru, Kia, Isuzu, and Suzuki). Secondary revenue includes marketplace-based distribution of FailSafe through Geotab (Australia and New Zealand) and Voyomotive (United States), government/council subscriptions for INSIGHT traffic data, and consumer-facing MaaS apps. Pricing is bespoke and quote-based, with no public consumer list price, reflecting OEM negotiating dynamics and certification-grade technical integration.

The strategic agenda is anchored to ANCAP 2026 eCall recognition, which makes compliant eCall infrastructure a regulatory necessity for five-star vehicle ratings in Australia; Intelematics is positioned as a ready solution provider, evidenced by its expanding OEM roster and certified ISO 27001 information security posture. Beyond safety compliance, the company has expanded FailSafe from Australia into the US via Voyomotive, opened a Geotab Marketplace channel, and engaged in academic research (QUT, iMOVE Australia) to broaden the evidentiary basis of its crash-severity and road-safety models.

Name

Intelematics

Legal name

Intelematics Australia Pty Ltd

Website

https://intelematics.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

101–250 employees

Short description

Intelematics is an Australian connected-mobility provider, wholly owned by RACV, that delivers eCall safety, AI-based battery prediction, real-time traffic data, and MaaS platforms to automotive OEMs, fleet operators, and government clients across Australia, New Zealand, and select international markets.

Ownership category

akta.pro rank

Product category

Connected Vehicle Software and Telematics

akta.pro primary industry

OEM Embedded Connectivity & Telematics Platforms (TLAEAFAA)

Keywords

• Connected vehicle services
• Emergency call technology
• Predictive battery maintenance
• Real-time traffic data
• Mobility as a service

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. eCall and Connected Vehicle Services: Bespoke third-party eCall services provided to automotive manufacturers, integrated into vehicles to meet safety regulations like ANCAP 2026 requirements. Revenue generated through service contracts with OEMs.
2. FailSafe Battery Prediction: AI-powered predictive battery maintenance service distributed through Geotab Marketplace, Voyomotive partnership in the US, and direct B2B relationships with fleet operators. Provides battery health analytics with API integration.
3. SUNA Traffic Data: Real-time traffic information provided to automotive manufacturers for in-vehicle navigation systems. Transmitted via FM broadcast and mobile data to compatible GPS and navigation devices. Covers 90% of Australia and NZ.
4. Traffic Data as a Service (INSIGHT): Council and government-facing traffic data portal providing traffic volumes, speeds, and analytics. Subscription-based access to traffic database for NSW and Victoria.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Intelematics builds and operates connected vehicle technology platforms that automotive OEMs embed into their vehicles. Its portfolio includes the Asure eCall safety and emergency-response platform, the FailSafe AI-driven predictive battery maintenance service, and the SUNA real-time traffic information service, supplemented by the Omniway Mobility-as-a-Service platform, the ridePlan navigation app, and the INSIGHT traffic data portal for councils. Customers are primarily automotive manufacturers, fleet operators, and government agencies in Australia, New Zealand, and selected international markets.

Product overview

Intelematics offers a connected vehicle and mobility technology platform with three core product lines: Asure (safety and eCall services), Connected Vehicle Solutions (vehicle connectivity), and FailSafe (AI-powered battery prediction). The portfolio includes supplementary products like SUNA (real-time traffic data), Omniway (MaaS platform), ridePlan (bike navigation), and INSIGHT (traffic analytics for councils). The platform architecture connects vehicles, infrastructure, and systems to deliver safety, efficiency, and data insights across the automotive ecosystem.

Differentiator

Problem solved

Functional benefit

Brands

• SUNA: Australia's leading real-time traffic information service, providing live traffic updates (accidents, roadworks, congestion) transmitted via FM broadcast and mobile data to in-vehicle and GPS navigation devices. Covers 90% of metro areas across Australia and New Zealand.
• Asure
• FailSafe
• Omniway
• ridePlan

Products and services

• FailSafe AI-powered predictive battery maintenance service that uses machine learning algorithms trained on data from millions of vehicle trips to identify lead-acid batteries nearing end of life 2-6 weeks in advance, exposed via API for fleet operators, OBDII controllers, and the Geotab Marketplace.
• Asure Adaptive connected vehicle platform that powers safety, security, and emergency response services including Automatic Collision Notification (ACN), SOS button features, and enhanced crash data transmission (airbag deployment, occupant count, impact zones, vehicle speed) to emergency responders, delivered to automotive manufacturers for in-vehicle integration.
• Connected Vehicle Solutions Connected vehicle platform offering for automotive manufacturers and enterprises that enables next-generation connectivity between vehicles, infrastructure, and systems, supporting telematics, vehicle data exchange, and IoT connectivity.
• SUNA Real-time traffic information service delivering live updates on accidents, roadworks, and congestion via FM broadcast and mobile data to navigation devices and in-vehicle systems, covering 90% of metropolitan Australia and New Zealand.
• Omniway Mobility-as-a-Service (MaaS) platform that combines turn-by-turn navigation, real-time public transport scheduling, bike riding path categorisation, and integrated booking and payment for end-to-end multi-modal journey planning.
• ridePlan Bike and multi-transport journey planner mobile app for iOS and Android that delivers turn-by-turn navigation with route options (fastest, quietest, flattest), public transport information, voice guidance, dark/light mode, and real-time disruption alerts across Australian cities.
• INSIGHT Traffic Data-as-a-Service portal providing Australian and New Zealand councils with 15-minute granularity traffic volumes and speeds, origin-destination analysis, and visual analytics built on AI-harmonised car probe, fleet, and SCATS data sources.

Quantifiable outcome

• 500 surveyed people: 1-in-5 Australians consider automatic crash detection and eCall must-haves for next car
• +4 more outcomes

Named customers20 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability6 records

Feature6 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• BYDcoreStrategic or Co-development Partner · 12 June 2026BYD partnered with Intelematics to integrate advanced eCall capability including Automatic Collision Notification and SOS button features into BYD vehicles starting with the Sealion 8 in Australia. The system transmits enhanced crash data (airbag deployment, occupant count, impact zones, vehicle speed) to help emergency responders dispatch assistance faster. Partnership designed to help BYD meet ANCAP 2026 post-crash safety requirements.
• GeotabcoreTechnology or Integration · 29 October 2025Intelematics FailSafe AI-powered fleet battery prediction technology made available on Geotab Marketplace in Australia and New Zealand. Enables fleet operators using Geotab telematics to access predictive battery maintenance services.
• Women in AutomotiveminorGTM or Marketing Partner · 10 September 2025Intelematics became official corporate member of Women in Automotive, Australia's leading organization promoting female and non-binary participation in automotive. Intelematics sponsors events including Change Makers in Melbourne and promotes diversity internally and externally. Joins brands including BMW, VIC Roads, and Honda as members/partners.
• Queensland University of Technology (QUT)minorStrategic or Co-development Partner · 30 July 2025Research partnership to predict car crash injury severity. Study uses real-world vehicle sensor data from crashes alongside trauma-related health outcomes to predict crash injury severity and provide insights for first responders. Project duration 14 months, expected to inform policy development around vehicle connectivity and emergency service collaboration.
• iMOVE AustraliaminorStrategic or Co-development Partner · 30 July 2025Cooperative Research Centre partner in QUT research project. iMOVE supports the project as a meaningful step forward in using vehicle data to improve road trauma outcomes and as an enabler of future safety-focused collaborations.
• VoyomotivecoreChannel Partner/ Reseller/ Distributor · 10 July 2023US-based Voyomotive distributes Intelematics FailSafe predictive battery maintenance technology across the United States. Following a two-year trial, a formal distribution partnership was signed. FailSafe integrated into Voyomotive's VOYO telematics platform (VOYOLink) for roadside response, service/repair, and fleet applications.
• Voyomotive (Joint Venture)coreStrategic or Co-development Partner · 9 September 2020Initial joint venture between Intelematics and Voyomotive to bring predictive battery analytics to North American market. Dual API platform combining Intelematics AI analytics with Voyomotive vehicle data from aftermarket controllers and telematics platform. FailSAFE application predicts battery failure 2-4 weeks in advance.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Geotab: Global leader in fleet telematics with extensive ANZ presence. Intelematics' FailSafe is actually distributed through the Geotab Marketplace, making Geotab both a partner and the closest competitor in fleet battery/vehicle analytics — they serve similar enterprise fleet buyers with overlapping telematics capabilities.
• Samsara: Connected fleet operations platform combining telematics, video-based safety, and IoT sensors for enterprise fleets. Comparable to Intelematics' FailSafe fleet offering and connected vehicle services, with a much larger global footprint and broader product portfolio targeting the same fleet operator buyer.
• TomTom: Global provider of navigation maps, real-time traffic data, and location services to automotive OEMs and navigation device makers. Direct competitor to Intelematics' SUNA traffic information service in the OEM navigation data layer, with broader geographic coverage and a wider OEM customer base.
• HERE Technologies: Location services and traffic data platform supplying navigation, traffic, and connected vehicle data to global automotive OEMs. Direct competitor to SUNA in OEM-embedded traffic data licensing and similar in eCall/connected vehicle services, with much broader global scale.
• Webfleet (Bridgestone): European fleet telematics platform owned by Bridgestone, providing vehicle tracking, driver behavior, and connected fleet services. Comparable to Intelematics in targeting commercial fleet operators with subscription-based telematics, with a larger European presence but limited ANZ footprint.
• Voyomotive: US-based connected car and fleet telematics provider, and an existing Intelematics distribution partner for FailSafe in North America. Operates a comparable OBDII-based telematics platform with predictive analytics, competing in the same fleet predictive maintenance use case Intelematics serves.

Broad incumbents

• Verizon Connect: Large enterprise fleet telematics and connected vehicle platform backed by Verizon's network. Competes with Intelematics' FailSafe and broader connected vehicle services in the fleet segment with a much larger sales force and broader product suite including hardware.
• Trimble Transportation: Major enterprise SaaS provider for fleet management, logistics, and transportation. Competes with Intelematics' INSIGHT traffic data and broader fleet telematics offering with a much larger global enterprise footprint and integrated supply chain software suite.
• Bosch (Mobility Solutions): Global Tier-1 automotive supplier providing eCall control units, telematics control units, and connected vehicle services directly to OEMs. Competes with Intelematics' Asure at the OEM embedded connectivity layer with far greater scale, in-house hardware, and multi-decade OEM relationships.
• Continental (Automotive): Global Tier-1 automotive supplier offering eCall modules, telematics control units, and connected vehicle services to OEMs worldwide. Directly competes with Intelematics' Asure in OEM embedded eCall/connectivity with deep engineering resources, regulatory expertise across markets, and integrated hardware-software offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/intelematics-australia
• Xx.com/intelematicse

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Intelematics