What Regan Communications does

Regan Communications Group is a full-service public relations and marketing communications firm founded in 1984 by George K. Regan Jr. and headquartered at 106 Union Wharf, Boston, MA. The firm operates as a privately held, founder-owned company with no external investment, ranked as New England's largest privately owned PR firm and the sixth-largest privately owned PR firm in the United States. The company delivers an integrated suite of services including public relations, crisis communications, digital marketing, branding, social media management, website and mobile app development, event promotion and management, media training, graphic design, and in-house video production, served by an in-house Emmy- and Peabody-Award-winning video team.

The firm operates 12 offices across 8 states — Massachusetts, Rhode Island, New York, Delaware, Florida, South Carolina, Connecticut, and Washington DC — staffed by approximately 140 professionals. Revenue is generated through professional services fees on retainer and project bases, with quote-based pricing tailored to client scope. Service delivery is organized through four wholly-owned sub-brands: Pierce-Coté (Cape Cod, MA), Quinn & Hary (New London, CT), Regan Digital Studio (AI-driven digital marketing), and Regan Marketing & Media (sports and radio marketing).

Regan serves a diversified client base of 100+ active accounts spanning hospitality, food and beverage, nonprofit, government, healthcare, higher education, banking and finance, professional services, sports and entertainment, and real estate verticals. Named enterprise clients include the Boston Celtics, New England Patriots, New Balance, Suffolk Construction, Planet Fitness, Simon Property Group, Mandarin Oriental Boston, and SBLI. The firm's competitive positioning rests on 40+ years of accumulated media relationships, senior talent drawn from major news organizations (NBC, ABC, CBS, Boston Globe), and a multi-office regional footprint combining local market expertise with national reach.

Name

Regan Communications

Legal name

Regan Communications Group

Website

https://regancomm.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

101–250 employees

Short description

Regan Communications Group is a full-service, founder-owned PR and marketing communications firm founded in 1984, operating 12 offices across 8 states with 140+ staff, serving 100+ enterprise and mid-market clients across hospitality, healthcare, sports, finance, and nonprofit verticals.

Ownership category

akta.pro rank

Product category

Public Relations Services

NAICS

Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (54182)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Corporate & Financial Communications PR (MPAAADAA)

akta.pro secondary industries

Media Relations & Press Office Services (MPAAADAI), Public Affairs & Government Relations (MPAAADAE), Event PR & Communications Support (BPAFADAO)

Keywords

• Public relations services
• Crisis communications management
• Integrated marketing communications
• Media relations strategy
• Digital marketing agency

Headquarters

HQ city

Boston

HQ country

United States

HQ region

North America

Offices11 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services - Public Relations: Regan Communications generates revenue through retainer-based and project-based professional service fees for public relations services including media relations, crisis communications, strategic communications, and reputation management.
2. Digital Marketing Services: Revenue generated from digital marketing services including social media management, paid media, content creation, and website development.
3. Creative and Production Services: Fees for graphic design, video production, branding, and event management services.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Regan Communications Group is a full-service public relations and marketing communications firm providing retainer-based and project-based services including media relations, crisis communications, strategic communications, digital marketing, branding, social media management, website and mobile app development, video production, graphic design, event promotion, and media training. The firm serves enterprise and mid-market clients across hospitality, sports, healthcare, higher education, banking, real estate, government, and nonprofit sectors through 12 offices across the Northeast, Southeast, and Florida.

Product overview

Regan Communications Group is a full-service public relations and marketing communications firm founded in 1984. The company operates as a unified agency structure with integrated service offerings including Public Relations, Crisis Communications, Digital Marketing, Branding, Social Media Management, Website & Mobile App Development, Event Management, Media Training, Graphic Design, and Video Production. The firm also maintains specialized divisions including Regan Digital Studio (AI-driven digital marketing), Pierce-Coté (Cape Cod-based marketing), and Regan Marketing & Media (sports and radio marketing). Services are delivered across 12 offices by a team of 140+ professionals, serving clients in hospitality, healthcare, higher education, real estate, banking, government, and nonprofit sectors.

Differentiator

Problem solved

Functional benefit

Brands

• Pierce-Coté: Marketing communications and creative services, particularly serving Cape Cod and surrounding regions.
• Regan Digital Studio
• Regan Marketing & Media
• Quinn & Hary

Products and services

• Public Relations Core public relations service with a national network of news contacts, focusing on packaging, pitching, and landing featured stories for clients across hospitality, sports, healthcare, education, banking, government, and nonprofit sectors.
• Crisis Communications Specialized service creating proactive crisis plans for clients, establishing clear chains of communication and action procedures to manage crisis events effectively.
• Digital Marketing Suite of digital marketing services including campaigns that control the message, engage the audience, and build raving fans, led through the Regan Digital Studio division with AI-driven strategies and marketing automation.
• Branding Brand strategy service helping shape iconic brands and brand messaging, drawing on over thirty years of experience across client engagements.
• Social Media Management Social media management service grounded in audience-centric process with strategies tied directly to audience intent, encompassing organic social, paid social, influencer marketing, and content development.
• Website & Mobile App Design & Development Technology-led web and mobile app design and development across a wide variety of platforms and technologies, delivered through the Regan Digital Studio division.
• Event Promotion & Management Event planning and production service producing memorable client events including premieres, fireside chats, anniversary celebrations, and tourism activations.
• Media Training Media training programs tailored to an organization's distinct messaging and media engagement needs, offered as part of the PR and Crisis Management service line.
• Graphic Design Creative and graphic design service producing innovative graphics and interactive media products from logos to social media reels across print and digital projects.
• Video & Production Award-winning in-house video production service creating cinematic-quality videos for broadcast, streaming, CTV/OTT, websites, and social media, led by John Senecal (Director of Video Services, Emmy Award winner and Peabody contributor).

Quantifiable outcome

• Trusted by over 400 notable US brands
• +1 more outcomes

Named customers28 records

Segments10 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• PAN Communications: PAN Communications is a privately held, mid-sized PR and integrated marketing firm based in Boston serving B2B technology, healthcare, and consumer clients. Comparable in size, geography (New England), and full-service integrated model.
• Inkhouse: Inkhouse is a privately held, mid-sized integrated PR agency headquartered in Waltham, MA with comparable services in media relations, content, and social. A direct geographic and service-line competitor in the New England market.
• Matter Communications: Matter Communications is a New England-based (Plymouth, MA) privately held PR, social media, and creative agency of comparable size. Direct regional and service-line peer with overlap in mid-market and consumer clients.
• Ruder Finn: Ruder Finn is a privately held, mid-sized integrated communications firm with comparable headcount (200-500 range) and similar full-service offerings spanning PR, digital, and content. Long-standing peer in the privately-owned mid-tier PR segment.
• 5W Public Relations: 5W is a privately held, mid-sized full-service PR agency headquartered in New York with ~150+ employees and a similar mix of consumer, lifestyle, corporate, and crisis communications. Comparable in scale, ownership structure, and service breadth to Regan.

Emerging players

• Walker Sands: Walker Sands is a privately held integrated B2B marketing and PR agency with comparable headcount and a similar mix of PR, content, and digital services. Relevant comparable in scale and ownership model, though more B2B/tech focused than Regan.
• BerlinRosen: BerlinRosen is a fast-growing, independently held communications firm headquartered in New York with strength in public affairs, consumer, and tech. Comparable in trajectory and ownership model to Regan; competes for similar mid-market and public affairs accounts.

Broad incumbents

• Edelman: Edelman is the world's largest privately held PR firm and a global incumbent offering integrated communications, public affairs, and digital services. It competes with Regan for large corporate accounts and is the most relevant top-tier competitor by service line and ownership model.
• Weber Shandwick: Weber Shandwick is a top-five global PR network offering media relations, public affairs, and integrated marketing communications. Competes with Regan for enterprise AOR engagements and on larger multi-region mandates that exceed Regan's geographic footprint.
• FleishmanHillard: FleishmanHillard is a top global PR network (part of Omnicom) offering integrated communications, public affairs, and digital marketing. A relevant incumbent peer competing for large corporate and public affairs mandates that Regan also targets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/regancomm
• Facebookfacebook.com/regancommunications
• LinkedInlinkedin.com/company/regan-communications
• Instagraminstagram.com/regancomm

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Regan Communications