Misha's Cupcakes
Misha's Cupcakes is a Miami-based, founder-owned bakery producing 10,000-plus cupcakes daily across 36+ flavors through three South Florida retail storefronts, Shopify e-commerce, vending machines, and Goldbelly nationwide shipping, serving individual consumers, corporate gifting clients, and South Florida wholesale accounts.
- Company typePrivate
- Founded2005
- HeadquartersMiami, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Misha's Cupcakes does
Misha's Cupcakes is a Miami-based, founder-owned bakery operating since 2005, currently running three retail storefronts in South Florida and a Shopify-powered e-commerce site. The company produces over 10,000 cupcakes daily across 36-plus flavors — including Miami-inspired specialties such as 4 Leches, Guava Cream Cheese, and Tres Leches — alongside a broader portfolio of signature celebration cakes (priced from $32 for a 4-inch to $442 for a half-sheet serving 85), elegant and party designer cakes, cake-in-a-jar items, curated gift boxes, gluten-free options, and themed seasonal collections. Distribution spans owned retail stores, unmanned vending machines at Miami International Airport (Gates D21/D15), Aventura Mall, and FIU, a direct Shopify website with local delivery, Goldbelly for nationwide and Canadian shipping, and wholesale accounts throughout South Florida.
The company's revenue model is primarily transactional unit pricing paid up-front: individual cupcakes ($2.25–$4.75), pre-assorted cupcake boxes ($20.25+), build-your-own cupcake boxes, gift boxes ($39–$78), and customizable celebration cakes. A sales-led corporate gifting motion adds higher-AOV bulk orders with custom logo printing on edible sugar sheets, supported by a dedicated B2B contact channel. Customer segments split into individual consumers (primary, served via all channels), corporate clients (employee appreciation, client gifts, event merchandise), and wholesale B2B accounts in South Florida. Misha's Cupcakes is privately held and bootstrapped with no recorded external funding, institutional investors, or parent company.
Misha's Cupcakes firmographics
Firmographics- Name
- Misha's Cupcakes
- Legal name
- Misha's Cupcakes
- Website
- https://mishascupcakes.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Misha's Cupcakes is a Miami-based, founder-owned bakery producing 10,000-plus cupcakes daily across 36+ flavors through three South Florida retail storefronts, Shopify e-commerce, vending machines, and Goldbelly nationwide shipping, serving individual consumers, corporate gifting clients, and South Florida wholesale accounts.
- Ownership category
- akta.pro rank
Misha's Cupcakes industry classification
Industry- Product category
- Specialty Bakery
- NAICS
- Retail Bakeries (311811), Baked Goods Retailers (445291)
- SIC
- Bakery Products (2050)
- akta.pro primary industry
- Cupcake Shops (THAFAGAG)
- akta.pro secondary industries
- Cake Shops & Custom Celebration Cakes (THAFAFAC), Dessert-First Bakeries (Cupcakes, Cookies, Brownies) (THAFAFAH)
Keywords
Where Misha's Cupcakes is headquartered
LocationHeadquarters
- HQ city
- Miami
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Misha's Cupcakes business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Retail Store Sales: Direct retail sales through 3 physical store locations in South Florida, serving walk-in customers for cupcakes, cakes, and other baked goods.
- E-commerce Sales: Online ordering through Shopify-powered website with local delivery and nationwide Goldbelly shipping.
- Nationwide Shipping (Goldbelly): Partnership with Goldbelly for nationwide delivery of cupcakes and cakes to customers outside Miami area, extending geographic reach beyond South Florida.
- Wholesale Accounts: Supplying cupcakes and baked goods to wholesale clients throughout South Florida.
- Corporate Gifting: Customizable gift boxes for corporate occasions with options for company logo printing, custom messaging, and bulk orders.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual cupcakes from $2.25 to $4.75 |
| Unit Pricing | Pay-as-you-go | Build Your Own Cupcake Box - customize flavors and quantities |
| Unit Pricing | Pay-as-you-go | Build Your Own Cake starting at $32 |
| Unit Pricing | Pay-as-you-go | Gift Boxes from $39 to $78 |
| Unit Pricing | Pay-as-you-go | Pre-assorted cupcake boxes from $20.25 |
| Unit Pricing | Pay-as-you-go | Cake Slices up to $7.50 |
| Unit Pricing | Pay-as-you-go | Cake in a Jar from $5.00 to $8.00 |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Misha's Cupcakes product offering
Product offeringCore offering
Misha's Cupcakes is a specialty bakery that produces and sells freshly baked cupcakes (36+ flavors), signature celebration and elegant designer cakes, cake-in-a-jar products, gift boxes, and complementary bakery items (brownies, cookies, bars). Offerings are sold through three South Florida retail storefronts, an owned e-commerce site (Shopify), vending machines at major Miami venues, wholesale accounts, and the Goldbelly marketplace for nationwide shipping, with a corporate gifting line that allows companies to brand 12-mini-cupcake gift boxes with custom logos on edible sugar sheets.
Product overview
Misha's Cupcakes is a Miami-based bakery operating 3 retail locations and numerous wholesale accounts throughout South Florida, with nationwide shipping via Goldbelly. The product portfolio centers on fresh-baked cupcakes (over 36 flavors, 10,000+ daily), complemented by signature celebration cakes, elegant designer cakes, cake-in-a-jar offerings, curated gift boxes (including corporate gifting with custom logo printing), pre-assorted combo boxes, specialty baked goods (brownies, cookies, bars), and gluten-free options. The offering is organized around occasions: everyday cupcakes and cakes, celebration/party cakes with custom topper options, themed seasonal collections (Valentine's, Easter, Christmas, Graduation, Father's Day), and corporate/sports branded gift boxes. The core products—cupcakes, signature cakes, elegant cakes, and party cakes—share a common platform of 6 base flavors (vanilla, chocolate, Oreo, red velvet, coconut, marble) with customizable sizes, frostings, and decorative elements, while gift boxes and corporate offerings represent add-on modules built on the same baked goods infrastructure.
Differentiator
Problem solved
Functional benefit
Products and services
- Cupcakes Misha's signature mini and regular-sized cupcakes in over 36 flavors including vanilla, chocolate, red velvet, Oreo, coconut, marble, and specialty seasonal flavors, sold individually, in pre-assorted boxes, or as customizable Build-Your-Own assortments for retail and gifting occasions.
- Signature Cakes Full-size celebration cakes in multiple flavors (4 Leche, Birthday/Funfetti, Boston Cream, Carrot Cake, Chocolate, Coconut, Cookie Dough, Dirt Cup, Dulce De Leche, Marble, Red Velvet, etc.) with sizes from 4-inch to half sheet serving 85+ guests.
- Gift Boxes & Corporate Gifts Curated gift boxes (Best Gift Box Ever, Bestseller Gift Box, Brownie and Vanilla Bean Bar, Cupcake Lovers, Cookie Lovers, Deluxe Cake Jar, Holiday Gift Box, Branded Corporate Box, Sports Fan Box) sold to retail gift-givers and corporate clients, with edible-logo customization available on the corporate box.
- Cake in a Jar Individual 8-ounce food-grade jars filled with almost one pound of cake, available in 9 varieties (vanilla, chocolate, heath, coconut, guava, dulce, dirt cup, chocolate caramel ganache) and customizable for occasions.
- Elegant Cakes Designer celebration cakes featuring styles such as semi-scraped naked cake, scraped naked cake, striped textured (thin/thick/horizontal/vertical/rustic), boho, smooth ombre, textured ombre, watercolor, floral semi-naked, and heart-shaped designs for weddings and upscale events.
- Party Cakes Celebration cakes designed for themed occasions — birthdays, holidays, sports events, and special occasions — including licensed character designs (Batman, Spider-Man, Superman) and seasonal themes, with custom topper options.
- Pre-Assorted Cupcake Combos Pre-selected cupcake assortment boxes including Original 12 Pack, Local Faves 12 Pack, Kids Combo, Chocolate Lovers, Tropical, Nutty, Life is Sweet Box, and Misha's Collection Box with consistent multi-flavor packaging.
- Other Goodies (Specialty Bakery Items) Additional bakery items including brownies, cookie dough s'mores brownies, tres leches, vanilla bean bars, mini chocolate chip cookies, merengues, guava pie bars, and cookie dough for home baking.
- Cake Slices Individual cake slices available in red velvet, vanilla, dulce de leche, rum, coffee, chocolate, coconut, gluten-free marble, and Oreo flavors, sold by the slice for individual consumption.
- Gluten Free Collection Gluten-free versions of popular items including vanilla and chocolate cupcakes, dulce de leche cake, lemon cake, s'mores cake, guava cream cheese cake, and dirt cup cake.
- Butterfly Collection Butterfly-themed celebration cakes and 12-mini cupcake boxes featuring whimsical butterfly garden designs and magical butterfly adornments in various flavors.
- Dubai Chocolate Cake Luxury chocolate cake with layers of moist chocolate cake enrobed in silky chocolate ganache, pistachio tahini, kataifi crunch, dark chocolate drizzle, roasted pistachios, and a pistachio buttercream border.
- Sweet Decorator Kit DIY decorating kit including 12 unfrosted cupcakes in vanilla, chocolate, Oreo and red velvet varieties, a frosting pastry bag in selected flavor, and signature confetti sprinkles for at-home decoration.
- Cake Decorating Kit with Freeze-Dried Edible Flowers Decoration kit containing freeze-dried edible roses, oregano flowers, Amaranth (Firesticks) in warm fall colors, plus edible fern and geranium leaf accents for cake and cupcake decoration.
Companies that use Misha's Cupcakes
Customer profileSegments3 records
Ideal customer profiles3 records
Misha's Cupcakes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Misha's Cupcakes partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- GoldbellycoreGoldbelly is a nationwide food shipping marketplace that enables Misha's Cupcakes to ship their products anywhere in the US and Canada. Through this partnership, customers can order cupcakes and cakes for nationwide delivery, extending Misha's geographic reach beyond South Florida.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Misha's Cupcakes competitors and assessment
Company assessmentDirect peers
- Sprinkles Cupcakes: Cupcake-specialty chain founded in Beverly Hills with multiple retail locations and nationwide shipping via Goldbelly; directly comparable on product mix (cupcakes, cakes, gift boxes), DTC e-commerce model, and goldbelly-driven national expansion.
- Georgetown Cupcake: Washington D.C.-based cupcake bakery with multiple retail storefronts and nationwide shipping via Goldbelly; comparable cupcake-and-cake portfolio, retail-plus-DTC model, and premium pricing structure.
- Baked by Melissa: NYC-based bite-size cupcake brand with strong DTC e-commerce and gift-box focus; directly comparable on mini-cupcake assortment model, premium gifting positioning, and nationwide shipping.
- Magnolia Bakery: Iconic NYC bakery famous for cupcakes and banana pudding, with multiple retail locations and nationwide shipping; directly comparable on signature cupcake product, retail-and-DTC distribution, and brand-led special-occasion positioning.
- Milk Bar: Christina Tosi-founded dessert brand (part of Momofuku) known for cakes, cookies, and 'Cake-in-a-jar'-style formats; closely comparable on dessert-portfolio breadth, DTC e-commerce, Goldbelly shipping, and gift-box occasion positioning.
- Carlo's Bake Shop: Hoboken, NJ-based cake and cupcake bakery with multiple retail locations, national brand recognition (Cake Boss), and Goldbelly shipping; comparable on custom celebratory cakes, multi-store retail, and DTC-plus-marketplace model.
Regional players
- Bachour: Miami-based pastry chef brand offering designer cakes, pastries and confections with local retail locations; comparable on Miami premium-patisserie positioning and custom celebration cakes, but operates only regionally without Misha's scale or nationwide shipping.
Broad incumbents
- Tatte Bakery & Café: Multi-location Boston/regional bakery-café chain with broad pastry portfolio and corporate catering; comparable on bakery-as-occasion retail model and corporate gifting/catering channel, though broader (full café) than Misha's cupcake-specialty focus.
- Nothing Bundt Cakes: Franchised cake specialty retailer with 500+ U.S. locations; comparable on occasion-driven cake gifting, multi-channel retail, and corporate gifting, but operates through franchising at much greater scale than Misha's owned-and-operated model.
- Crumbl Cookies: Large franchised cookie and dessert retailer with 1,000+ locations; adjacent category competitor for dessert occasion spending, gift boxes, and nationwide brand presence, though focused on cookies rather than cupcakes.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Misha's Cupcakes social profiles
Digital presenceMisha's Cupcakes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Misha's Cupcakes leadership team
Management profileNumber of profiles
Profiles1 record
Misha's Cupcakes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Misha's Cupcakes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Misha's Cupcakes
What does Misha's Cupcakes do?
Misha's Cupcakes is a specialty bakery that produces and sells freshly baked cupcakes (36+ flavors), signature celebration and elegant designer cakes, cake-in-a-jar products, gift boxes, and complementary bakery items (brownies, cookies, bars). Offerings are sold through three South Florida retail storefronts, an owned e-commerce site (Shopify), vending machines at major Miami venues, wholesale accounts, and the Goldbelly marketplace for nationwide shipping, with a corporate gifting line that allows companies to brand 12-mini-cupcake gift boxes with custom logos on edible sugar sheets.
Is Misha's Cupcakes a public or private company?
Misha's Cupcakes is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Misha's Cupcakes founded?
Misha's Cupcakes was founded in 2005. It employs 11 to 50 people.
Where is Misha's Cupcakes based?
Misha's Cupcakes is headquartered in Miami, United States, in the North America region.
How does Misha's Cupcakes make money?
Five revenue lines are on record. Retail Store Sales are the primary driver. The others are E-commerce Sales, nationwide Shipping (Goldbelly), wholesale Accounts and corporate Gifting.
Who are Misha's Cupcakes's main competitors?
Direct peers on record are Sprinkles Cupcakes, Georgetown Cupcake, Baked by Melissa, Magnolia Bakery, Milk Bar and Carlo's Bake Shop. Bachour is listed as a regional player. Broad incumbents are Tatte Bakery & Café, Nothing Bundt Cakes and Crumbl Cookies.
Does Misha's Cupcakes have an API?
No public API is recorded for Misha's Cupcakes.
What industry is Misha's Cupcakes in?
Misha's Cupcakes's product category is Specialty Bakery. Its primary akta.pro industry code is THAFAGAG, Cupcake Shops, with a secondary code of THAFAFAC, Cake Shops & Custom Celebration Cakes. Its NAICS code is 311811 and its SIC code is 2050.