What ScreenCore does

ScreenCore is a privately held programmatic advertising technology company headquartered in Warsaw, Poland, with a regional headquarters in Singapore through affiliated entity Screencore Pte. Ltd. The company operates three integrated product pillars: SuiteDSP, a global omnichannel demand-side platform launched in May 2026 that activates CTV, video, native, and display campaigns through a single RTB-driven workflow; a supply-side platform (SSP) that enables publishers to monetize inventory via Prebid, SDK, API, or tag integrations; and an internal Ad Exchange connecting both sides of the market. Underlying technology combines supply path optimization (SPO), explainable AI for bid allocation and predictive optimization, cookie-less contextual targeting, and a triple-layer verification stack (Pixalate, GeoEdge, HUMAN Security). The company claims infrastructure processing capacity of 500,000+ real-time bid requests per second and billions of monthly ad impressions.

ScreenCore serves two primary customer segments. On the demand side, advertisers, brands, and media agencies access SuiteDSP for programmatic buying with transparent pricing, AI-driven optimization, and measurable ROAS outcomes. On the supply side, publishers, app developers, and streaming platforms use the SSP for yield optimization and access to verified global demand. The company claims a footprint of 5,000+ advertisers, 30,000+ publishers, and 160+ markets, and pursues a hybrid go-to-market combining self-serve DSP access with managed-service support, supplemented by direct publisher onboarding and event-driven enterprise engagement (including a 2026 ExchangeWire Cannes Lions partnership). The company is TCF-registered (IAB Europe Vendor ID 1473) and claims GDPR and CCPA compliance.

ScreenCore monetizes through transaction fees on programmatic trades (SSP and Ad Exchange) and platform/service fees on DSP media spend. Pricing is not publicly disclosed and operates on a quote-based model. The company is privately held with no disclosed funding rounds, ownership structure, revenue, or financial metrics, representing a significant data gap for investors. Founded circa 2022 with 11-50 employees, ScreenCore appears to be in an early scaling phase, having concentrated its 2026 strategic activity around product launches, geographic expansion into APAC, and ecosystem partnerships.

Name

ScreenCore

Legal name

ScreenCore Sp. z o.o.

Website

https://screencore.io

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

ScreenCore is a Warsaw-based programmatic advertising technology company operating an omnichannel DSP (SuiteDSP), SSP, and Ad Exchange, serving advertisers, agencies, and publishers across 160+ markets with AI-driven optimization and supply path optimization.

Ownership category

akta.pro rank

Product category

Programmatic Advertising Technology

NAICS

Media Buying Agencies (541830), Media Buying Agencies (54183), Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Advertising (7310), Services-Prepackaged Software (7372)

akta.pro primary industry

Demand-Side Platforms (DSP) (BPAMALAB)

akta.pro secondary industries

Programmatic Display & Video (DSP/RTB) (BPAFACAC), Ad Networks & Exchanges (Programmatic RTB) (BPAMALAA), Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)

Keywords

• Programmatic advertising
• Demand-side platform
• Supply-side platform
• Connected TV advertising
• Ad exchange

Headquarters

HQ city

Warsaw

HQ country

Poland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Demand-Side Platform (DSP) Services: SuiteDSP generates revenue through programmatic ad buying fees charged to advertisers and agencies accessing the platform, with transparent pricing based on spend or performance metrics.
2. Supply-Side Platform (SSP) & Publisher Monetization: SSP revenue is generated through yield optimization services for publishers, monetizing their ad inventory via real-time auctions and dynamic pricing.
3. Ad Exchange (ADX): Internal ad exchange facilitating programmatic transactions between SSPs, DSPs, advertisers, and publishers, generating revenue through transaction fees on programmatic trades.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

ScreenCore operates a connected programmatic advertising platform comprising three core pillars: SuiteDSP, a global omnichannel demand-side platform activating CTV, Video, Native, and Display via a single RTB-driven workflow for advertisers and agencies; a Supply-Side Platform (SSP) that lets publishers monetize inventory through verified demand and real-time yield optimization; and an internal Ad Exchange (ADX) that facilitates programmatic transactions between connected DSPs and SSPs. The infrastructure processes over 500,000 bid requests per second, delivers billions of monthly ad impressions across 160+ markets, and emphasizes SPO-optimized supply paths, explainable AI, cookie-less contextual targeting, and 99.9% verified clean traffic.

Product overview

ScreenCore operates as a connected advertising platform with three core product pillars: SuiteDSP (omnichannel DSP for advertisers), SSP (supply-side platform for publishers), and an Ad Exchange facilitating programmatic transactions between them. The platform supports four primary ad formats — CTV, Video, Display & Native, and Interactive Experiences — all powered by AI-driven optimization and real-time bidding infrastructure. ScreenCore's infrastructure processes over 500K bid requests per second and delivers billions of monthly ad impressions across 160+ markets. The platform emphasizes transparency, privacy-first design, supply path optimization (SPO), and verified clean traffic as key differentiators.

Differentiator

Problem solved

Functional benefit

Brands

• SuiteDSP: Global omnichannel demand-side platform (DSP) that replaces opaque automation and channel silos with SPO-optimized supply paths and fully measurable outcomes. Activates CTV, Video, Native, and Display through a single RTB-driven platform powered by explainable AI.

Products and services

• SuiteDSP Global omnichannel demand-side platform (DSP) that enables advertisers and agencies to activate campaigns across CTV, video, native, and display channels through a single RTB-driven workflow. Features SPO-optimized supply paths, explainable AI optimization, cookie-less performance, and 99.9% verified clean traffic for enterprise advertisers and media agencies.
• SSP (Supply-Side Platform) Supply-side platform that enables publishers, app developers, and streaming platforms to monetize their advertising inventory through access to verified demand sources, real-time yield optimization, and dynamic pricing. Supports onboarding via Prebid, SDK, API, or tags.
• Ad Exchange (ADX) Programmatic exchange that facilitates real-time transactions between advertisers buying inventory and publishers selling inventory, connecting Screencore's DSP and SSP infrastructure and supporting the broader programmatic ecosystem.
• CTV Advertising Connected TV advertising format combining contextual targeting, frequency control, and real-time measurement to maximize visibility on the largest household screen, delivering higher view-through rates and measurable brand lift for advertisers.
• Video Advertising In-stream, out-stream, and rewarded video ad formats powered by AI-driven creative optimization for seamless viewer engagement across devices.
• Display & Native Ads Display and native advertising formats that integrate organically into user experiences, with dynamic delivery ensuring the right message reaches the right audience across open web and app ecosystems.
• Interactive Experiences Interactive and shoppable ad units including CTV overlays and mobile extensions that transform passive viewing into real-time engagement, with measurable actions and higher conversions.

Quantifiable outcome

• 25–40% improvement in ROAS compared to traditional DSPs
• +4 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability5 records

Feature7 records

Partnerships

Five partnerships are on record, tiered core.

• ExchangeWirecoreGTM or Marketing Partner · 16 June 2026Screencore has established a strategic marketing partnership with ExchangeWire as an official event partner at Cannes Lions 2026. The partnership includes participation in The Cannes Social, ExchangeWire's exclusive networking event during Cannes Lions. The collaboration reflects shared commitment to transparency, collaboration, and industry progress in programmatic advertising, providing Screencore with high-profile brand visibility among global advertisers, agencies, publishers, and technology leaders.
• PixalatecoreTechnology or IntegrationPixalate is a specialized advertising fraud and quality monitoring vendor used by Screencore to detect invalid traffic, ensure brand safety, and maintain clean supply chains. Pixalate provides continuous monitoring and intelligence to protect Screencore's programmatic ecosystem and ensure verified results for advertisers.
• GeoEdgecoreTechnology or IntegrationGeoEdge is a verification and brand safety partner integrated into Screencore's advertising infrastructure to ensure that every impression is real, viewable, and brand-safe. The partnership supports Screencore's commitment to transparent, fraud-free advertising delivery.
• HUMAN SecuritycoreTechnology or IntegrationHUMAN Security (formerly White Ops) is a specialized advertising fraud detection and quality monitoring partner. Screencore leverages HUMAN's technology to detect and prevent invalid traffic, bot activity, and other threats to advertising integrity across its platform.
• IAB Europe (TCF)coreTechnology or IntegrationScreencore participates in the IAB Transparency & Consent Framework (TCF) as a registered vendor (Vendor ID 1473), operating within a standardized consent and transparency model used across the digital advertising industry in Europe and globally.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Equativ (formerly Smart AdServer): Independent ad-tech platform offering a DSP, SSP, and curation tools for omnichannel programmatic execution. Comparable to Screencore across both sides of the market, with a similar independence-from-walled-gardens positioning versus Google and Amazon.
• Adform: European-headquartered ad-tech platform offering a DSP, SSP, and Ad Exchange across CTV, video, display, and native. Closest geographic and product analogue to Screencore — same three-pillar structure (buy-side, sell-side, exchange), similar omnichannel positioning, and overlapping buyer segment of European advertisers and agencies.
• Pubmatic: Independent SSP and supply-side programmatic platform supporting CTV, video, and display across web and mobile. Closely comparable to Screencore's SSP and yield optimization capabilities and overlaps significantly on the publisher customer segment.
• MediaMath: Omnichannel DSP focused on enterprise advertisers, with a TerminalOne platform for campaign management across CTV, video, display, and native. Directly comparable to SuiteDSP in product scope and target buyer, historically emphasizing transparency in a similar manner to Screencore.
• StackAdapt: Multichannel programmatic DSP for native, display, video, CTV, and audio with AI-driven optimization. Comparable to SuiteDSP in product breadth and self-serve-plus-managed GTM motion, with stronger traction in mid-market North American advertisers.
• Magnite: Largest independent SSP with strong CTV focus, connecting publisher inventory to programmatic demand via header bidding and direct deals. Directly comparable to Screencore's SSP and Ad Exchange products on the supply-side, particularly in CTV monetization for streaming publishers.
• The Trade Desk: Leading independent omnichannel DSP with a global self-serve platform for advertisers and agencies. Directly comparable to SuiteDSP in product scope (CTV, video, display, native), GTM motion (hybrid self-serve + managed), and target buyer (enterprise advertisers and agencies), with significantly larger scale and brand.
• Index Exchange: Independent global ad exchange and supply-side platform for publishers, with strong CTV and header bidding capabilities. Directly comparable to Screencore's Ad Exchange and SSP layer, particularly on the publisher side and in programmatic CTV.

Broad incumbents

• Amazon DSP: Amazon's omnichannel DSP with privileged access to Amazon retail and streaming (Prime Video, Twitch) audiences. Comparable to SuiteDSP in product surface area, but operates as a walled-garden incumbent whose exclusive first-party data advantage is the structural risk Screencore must navigate in any enterprise RFP.
• Google Display & Video 360 (DV360): Google's enterprise DSP within the Google Marketing Platform, offering omnichannel activation across CTV, video, display, and native with deep integration to YouTube and Google Ads inventory. Comparable to SuiteDSP in product scope, but as a walled-garden incumbent with unique data and supply advantages Screencore cannot replicate.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/screencore_io
• LinkedInlinkedin.com/company/screen-core

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ScreenCore