EveryoneOn

What EveryoneOn does

EveryoneOn (legally Connect to Compete Inc.) is a 501(c)(3) nonprofit founded in 2012 in response to a Federal Communications Commission challenge to close the U.S. digital divide. Originally launched as the Connect2Compete (C2C) pilot focused on affordable internet for K-12 students through cable ISP partnerships, the organization rebranded to EveryoneOn in 2020 and expanded its mission to deliver holistic digital inclusion to under-resourced communities. The organization serves low-income households, K-12 students, adult learners, and Lifeline-eligible households across 48 states, with place-based regional operations in the Bay Area, Central Valley (Bakersfield/Fresno), Los Angeles, Milwaukee, Minneapolis/St. Paul, St. Louis, and Portland.

The core product portfolio consists of the Offer Locator Tool (a self-service website search platform indexed by zip code and eligibility criteria for low-cost internet and computer offers), the Digital Learning Center (an online resource hub with categorized digital literacy courses covering computer basics, internet navigation, email, online safety, and employment skills), and in-person Digital Skills Training delivered by 40+ field-based digital skills instructors. Supporting services include Digital Navigator assistance for program enrollment, Capacity Building Training for partner organizations, Affordable Connectivity Program (ACP) enrollment support, Device Distribution, and policy advocacy through coalitions such as CADE, CETF, and DELA. Technology is built on a Squarespace-hosted website with Google Analytics integration; no proprietary AI/ML capabilities are documented. The underlying delivery model relies on a network of 700+ partner organizations and 250+ cross-sector partners.

The organization generates revenue exclusively through donations, corporate sponsorships, and foundation grants under the 501(c)(3) framework; cumulative fundraising under CEO Norma E. Fernandez exceeds $10 million since late 2019. End-user services (training, offer locator) are free to participants, while connected internet services are priced at $10-$20 per month for qualifying low-income households through partner ISPs including Cox Communications, Mediacom, and AT&T. Lifetime outcomes reported include 2,000,000+ people connected to internet, 10,000+ computers distributed, and 8,000+ participants trained in digital skills since 2020.

Name

EveryoneOn

Legal name

Connect to Compete Inc.

Website

https://EveryoneOn.org

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

EveryoneOn is a 501(c)(3) nonprofit digital inclusion organization that connects under-resourced U.S. communities across 48 states to affordable internet, computers, and digital skills training through 700+ community partners and 40+ field instructors.

Ownership category

akta.pro rank

Product category

Digital Inclusion Services

NAICS

Educational Services (611), Educational Support Services (611710)

akta.pro primary industry

Digital Inclusion & Public Tech Access Training (Device/Internet/Basic IT) (EDAAAFAE)

akta.pro secondary industry

Assistive Technology & Accessible Digital Skills (EDAAAIAK)

Keywords

• Digital inclusion services
• Affordable internet access
• Digital literacy training
• Digital equity programs
• Community broadband outreach

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Donations and Grants: As a 501(c)(3) nonprofit, EveryoneOn raises funds through individual donations, corporate sponsorships, and foundation grants. The organization has raised over $10 million from diverse funding sources under current CEO leadership.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

EveryoneOn is a digital inclusion nonprofit that connects under-resourced communities to affordable internet service and low-cost computers through an Offer Locator Tool, provides digital skills training via in-person and virtual instruction by trained digital skills instructors, and distributes devices to income-insecure households. The organization also runs Digital Navigator Services to assist households with enrollment in programs such as the Affordable Connectivity Program, and conducts Advocacy and Policy Initiatives to advance digital equity.

Product overview

EveryoneOn operates as a digital inclusion nonprofit offering a coordinated suite of programs centered on closing the digital divide. The core offering consists of an Offer Locator Tool (a search platform for low-cost internet and computer offers), Digital Skills Training (in-person and virtual instruction by trained digital skills instructors), and Device Distribution programs. These are supported by Digital Navigator Services that help community members enroll in programs and access resources, Capacity Building Training for partner organizations, and Advocacy Initiatives to advance digital equity policy. The organization also provides the Digital Learning Center as an online resource hub. Since 2012, the portfolio has expanded from its origins as Connect2Compete to encompass dozens of cities nationwide, with a focus on under-resourced communities including Black/African-American, Tribal, and Latino populations.

Differentiator

Problem solved

Functional benefit

Products and services

• Offer Locator Tool A searchable, self-service website tool that helps low-income families find low-cost internet offers and computer deals in their area based on zip code and eligibility criteria such as income level, participation in assistance programs, or household composition.
• Digital Learning Center An online resource hub providing digital literacy education through categorized courses covering computer basics, internet navigation, email setup, online safety, and applied digital skills training for various skill levels.

Quantifiable outcome

• Connected 2,000,000 people to internet since 2012
• +3 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature2 records

Partnerships

21 partnerships are on record, tiered founding, core, flagship and minor.

• Federal Communications Commission (FCC)foundingStrategic or Co-development Partner · 1 January 2012Initially spurred by FCC challenge in 2012 to help connect all people in the U.S. This led to the creation of Connect2Compete (C2C) as a public awareness campaign and digital inclusion pilot.
• Cox CommunicationscoreChannel Partner/ Reseller/ DistributorPartner ISP providing affordable internet service through the Connect2Compete program for qualifying K-12 families
• MediacomcoreChannel Partner/ Reseller/ DistributorPartner ISP providing affordable internet service through the Connect2Compete program for qualifying families
• AT&TcoreChannel Partner/ Reseller/ DistributorAT&T's Access from AT&T program is a low-cost broadband offer; Jovan C. Hicks leads outreach and strategic development for this program while serving on EveryoneOn's board
• Capital OneflagshipStrategic or Co-development PartnerCorporate partner with case study demonstrating digital inclusion collaboration
• Best BuyflagshipStrategic or Co-development PartnerCorporate partner for case study 2020-2025 covering digital equity initiatives
• MicrosoftflagshipStrategic or Co-development PartnerMicrosoft case study from 2023 documenting digital equity partnership; Ryan Palmer previously served as U.S. Director of Microsoft's Airband Initiative
• VisaflagshipStrategic or Co-development PartnerCorporate partner with case study from 2024 covering financial inclusion and digital equity
• DoubleVerifyminorStrategic or Co-development PartnerCorporate partner with HCFF case study from 2024
• Employ MilwaukeecoreStrategic or Co-development PartnerWorkforce development partner with case study 2020-2024 covering Milwaukee digital inclusion programs
• Vaughn Next Century Learning CentercoreStrategic or Co-development PartnerEducation partner with case studies covering 2022-2024 digital inclusion programming
• Hispanic Foundation of Silicon ValleycoreStrategic or Co-development PartnerCommunity foundation partner with case study 2023-2024 for Latino community digital equity
• Oakland UndividedcoreStrategic or Co-development PartnerCoalition partner with case study 2023 covering Oakland digital equity initiatives
• Jersey City Housing AuthoritycoreStrategic or Co-development PartnerHousing authority partner with case study 2023 for public housing digital inclusion
• PUENTE Learning CentercoreStrategic or Co-development PartnerCommunity partner with case study 2024 for Central Valley digital skills training
• Simply HealthcareminorStrategic or Co-development PartnerHealthcare partner with case study 2022 covering healthcare access through digital inclusion
• Activate LAcoreStrategic or Co-development PartnerLA-based coalition partner for ACP enrollment with case study April 2023
• Digital Equity Los Angeles (DELA)coreStrategic or Co-development PartnerCoalition member for local and statewide advocacy in California
• CETF Digital Equity CoalitioncoreStrategic or Co-development PartnerStatewide California coalition for digital equity advocacy
• California Alliance for Digital Equity (CADE)coreStrategic or Co-development PartnerStatewide California alliance for digital equity policy and programs
• San Joaquin Valley Health Fund IHHEEL Digital Divide SubcommitteecoreStrategic or Co-development PartnerRegional coalition addressing digital divide in Central Valley communities

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Digital Promise: Nonprofit focused on equitable access to education technology and digital learning — overlapping with EveryoneOn's digital equity mission, particularly in serving K-12 and adult learners.

Direct peers

• Per Scholas: Nonprofit providing tuition-free tech training and career development to under-resourced adults — comparable to EveryoneOn's Digital Skills Academy in target population and applied digital skills focus.
• PCs for People: Nonprofit providing refurbished computers and low-cost internet to low-income households, with digital skills training programs — a direct functional peer in the device distribution and connectivity space.
• Connected Nation: Nonprofit focused on expanding broadband access and digital literacy across the U.S., serving similar under-resourced populations with a comparable mix of community programs, training, and policy advocacy.
• Human-I-T: Nonprofit that refurbishes technology, provides low-cost computers, and delivers digital literacy training to underserved communities — overlapping directly with EveryoneOn's device distribution and Digital Skills Academy offerings.
• NPower: Nonprofit delivering digital skills training and job placement for veterans and under-resourced youth — a peer in digital skills training with a similar constituency and workforce development lens.
• National Digital Inclusion Alliance (NDIA): A national nonprofit alliance advancing digital equity through advocacy, training, and coalition building — directly comparable to EveryoneOn's mission, with overlapping partners (Benton Institute) and joint advocacy on the Digital Equity Act.

Broad incumbents

• Comcast Internet Essentials: Comcast's low-cost broadband program for low-income households — a direct competitor to the low-cost internet offers on EveryoneOn's Offer Locator Tool, but backed by an incumbent ISP with its own distribution.
• Microsoft Airband Initiative: Microsoft's broadband expansion initiative targeting underserved U.S. communities — overlapping with EveryoneOn's mission but coming from a corporate program with vastly deeper funding and a former Microsoft Airband leader on EveryoneOn's own board.

Others

• Benton Institute for Broadband & Society: Policy and research nonprofit advancing universal broadband access — comparable to EveryoneOn's policy advocacy work and a co-awarder of the 2024 Digital Equity Champion recognition to EveryoneOn's CEO.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/everyoneon
• Instagraminstagram.com/everyoneonorg
• YouTubeyoutube.com/everyoneonorg

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EveryoneOn