Tiesports

What Tiesports does

TieSports is a Portuguese software company that operates an integrated management platform for racket sports clubs, founded in 2015 and headquartered in Lisbon as TieSports, Lda. The platform is delivered as a connected three-product ecosystem: TieManager, the B2B club management software covering court bookings, memberships, payments, academy operations, tournaments, and reporting; TiePlayer, the consumer mobile app used by individual players to book courts, join matches, pay, and access AI-powered performance data; and TieCoach, the coaching platform for lesson scheduling, attendance, and player evaluation. All three products share data through real-time synchronization and APIs, supporting club management plus a B2B2C acquisition motion in which player adoption creates pull-through demand for clubs. TieManager integrates with Stripe, MB Way, Vendus, WeoInvoice, XD Software, Codelocks (smart access), Smart Padel (court automation), Brevo, Google, and Matchlytics (AI video), positioning the platform as a connective layer in the Portuguese racket sports technology stack.

The company monetises through tiered SaaS subscriptions for clubs (Pro €63/month, Elite €83/month, Master €113/month, billed annually), per-coach fees for TieCoach access (€10/month), add-on subscriptions for Multi-Location Management (€30/month), Financial API (€20/month), and additional Payment Gateway (€15/month), plus a 1% transaction fee on bookings processed through TieManager and TiePlayer, materially below the ~3% industry baseline. Add-on revenue streams include usage-based fees for Matchlytics AI match recording. Go-to-market combines direct consultative sales to club owners with a 14-day free trial and guided implementation, alongside a product-led motion through TiePlayer's app store presence. Additional modules target national/regional federations (license, competition, and ranking management) and municipal smart cities (public facility booking, citizen access, urban sports analytics). TieSports is privately held, founder-led by CEO Diogo Mascarenhas, and bootstrapped, with no disclosed institutional funding rounds or M&A activity. At the time of input the company is reported to serve 400+ clubs, 500,000+ registered players, and has processed 5M+ bookings generating €87M+ in platform operations.

Name

Tiesports

Legal name

TieSports, Lda

Website

https://tiesports.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

TieSports is a Portuguese SaaS provider of an integrated management platform (TieManager, TiePlayer, TieCoach) for tennis, padel, pickleball, and squash clubs, serving 400+ clubs and 500,000+ players with bookings, payments, academy administration, tournaments, and AI-powered performance analytics.

Ownership category

akta.pro rank

Product category

Sports Club Management Software

NAICS

Fitness and Recreational Sports Centers (713940)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash) (MPAKABAF)

Keywords

• Sports club software
• Club management platform
• Racket sports SaaS
• Player booking app
• Coach management tools

Headquarters

HQ city

Lisboa

HQ country

Portugal

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscriptions (TieManager): Tiered subscription plans for club management software. Three tiers (Pro, Elite, Master) ranging from €63-113/month billed annually, with varying feature sets covering bookings, payments, academy, coaching, tournaments, and integrations. Additional add-ons available for multi-location management, financial API, and video analysis.
2. Transaction Fees: TieSports charges a 1% transaction fee on bookings processed through the platform, compared to 3% charged by competitors. This applies to all payment transactions including court bookings, lessons, memberships, and point-of-sale items processed through TieManager and TiePlayer.
3. TieCoach Subscriptions: Additional TieCoach access available at €10/month per coach on applicable plans. Provides tools for class tracking, player management, and performance insights.
4. Matchlytics AI Services: Premium AI-powered match recording and analysis service offered as an extra revenue stream for clubs with Matchlytics smart cameras installed. Players can add Matchlytics recordings when booking courts for enhanced experience.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

TieSports operates an integrated SaaS platform for racket-sports (tennis, padel, pickleball, squash) clubs, built around three named products: TieManager for back-office club operations (bookings, payments, members, marketing), TiePlayer for the consumer-facing booking and community mobile app, and TieCoach for coach scheduling and lesson management. The company monetizes through tiered monthly SaaS subscriptions to clubs (Pro, Elite, Master) plus a 1% transaction fee on payments processed through the platform, serving a stated installed base of 400+ clubs and 450,000+ players.

Product overview

TieSports offers a three-pillar ecosystem for racket sports management: TieManager (club management software), TiePlayer (mobile app for players), and TieCoach (coaching platform). TieManager serves as the central platform for club operations including court booking, member management, academy management, financial billing, tournament organization, and multi-location support. TiePlayer connects players to clubs for bookings, payments, social features, and AI-powered performance analytics. TieCoach provides dedicated tools for coaches to manage training, evaluate players, and track attendance. Additional modules include Federation Solutions for national sports organizations, Smart Cities Solutions for municipal infrastructure, Communication Tools, and Reports & Analytics. Pricing tiers (Pro €63/month, Elite €83/month, Master €113/month) plus add-ons for Multi-Location Management (€30/month), Financial API (€20/month), and Additional Payment Gateway (€15/month).

Differentiator

Problem solved

Functional benefit

Brands

• TieManager: Club management platform for padel, tennis, pickleball and squash clubs that centralizes bookings, members, payments, tournaments, lessons and reports.
• TiePlayer
• TieCoach

Products and services

• TieManager Back-office SaaS for racket-sports clubs covering court bookings, payment processing, member management, marketing automation, and club operations. Sold to club owners and operators on a tiered monthly subscription (Pro, Elite, Master) plus a 1% transaction fee on payments processed.
• TiePlayer Consumer-facing iOS and Android mobile app that allows individual players to discover nearby racket-sports clubs, book courts, pay for sessions, find opponents via Matchlytics AI matchmaking, and join community events. Available free on Apple App Store and Google Play Store.
• TieCoach Coach management and lesson-scheduling platform that lets racket-sports coaches manage their students, schedule private and group lessons, collect payments, and track athlete performance. Sold as a per-coach add-on to the TieManager subscription.
• Tournament Management Digital tournament management module for organizing brackets, draws, and competitions across tennis, padel, pickleball, and squash, with ranking support via the TARS rating engine. Served as a standalone add-on for clubs and federations.
• Federation Solutions Software solution for national and regional racket-sports federations that need tournament management, official player rankings, and a unified data layer across hundreds of affiliated clubs.
• Smart Cities Solutions Software offering for municipalities and Smart Cities programs that digitizes public racket-sports facilities, providing unified booking, payment, and community engagement infrastructure for citizens.

Quantifiable outcome

• 70%+ of Portuguese racket sports clubs use TieSports
• +3 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability7 records

Feature8 records

Partnerships

Ten partnerships are on record, tiered flagship, core and supporting.

• MatchlyticsflagshipStrategic or Co-development Partner · 1 January 2026Strategic partnership for AI-powered match recording and analysis. Matchlytics smart cameras installed at partner clubs automatically record matches, generate video highlights, performance stats, and heatmaps accessible directly in TiePlayer app. TiePlayer is Matchlytics' official technology partner.
• StripecoreTechnology or IntegrationSecure online payment platform integration enabling TieManager to process card payments, subscriptions, and recurring billing seamlessly. Powers the online payment functionality across the ecosystem.
• VenduscoreTechnology or IntegrationComplete invoicing and point-of-sale system integration allowing TieManager to automate billing, fiscal receipts, and tax compliance directly from the platform for clubs with café, bar, or pro shop operations.
• WeoInvoicesupportingTechnology or IntegrationCloud-based invoicing solution that syncs automatically with TieManager to generate invoices and manage accounting in real time for fiscal compliance.
• XD SoftwaresupportingTechnology or IntegrationLocal POS integration connecting TieManager to existing sales and fiscal systems for compliant, real-time transaction management in Portuguese market.
• CodelockssupportingTechnology or IntegrationSmart access control integration generating unique digital codes for TieManager bookings, enabling automated entry for courts or facilities. Supports 24/7 club operations.
• Smart PadelsupportingTechnology or IntegrationAdvanced court automation solution syncing with TieManager to control lights, access, and energy usage automatically based on bookings for optimized facility management.
• BrevosupportingTechnology or IntegrationEmail marketing and automation integration connecting TieManager's contact data with Brevo to create personalized communication campaigns for member engagement.
• GooglesupportingTechnology or IntegrationIntegration with Google Workspace and Maps syncing schedules, locations, and calendar events directly from TieManager for enhanced accessibility.
• MB WaycoreTechnology or IntegrationPopular Portuguese instant payment method integration enabling players to pay via MB Way directly through TieManager and TiePlayer for seamless checkout.

Scale indicators11 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• SportEasy: French team and club management platform for amateur sports, including player/team coordination, payments, and communication. Adjacent product overlap with TiePlayer/TieCoach in the European club ecosystem.
• CourtReserve: US-based tennis and pickleball club management platform with court booking, member management, and online payments. Direct functional analog of TieManager in the US racket sports market.
• ClubManager: Belgian-Dutch club management SaaS offering bookings, member admin, payments and access control for sport and fitness clubs. Direct functional peer for TieManager's core club administration workflow.
• Resamania: French sports club management software covering bookings, member management, and payments for sport and fitness clubs. Comparable mid-market club management SaaS serving European sports facilities.
• Playtomic: Spain-based global padel and tennis court booking and club management platform, repeatedly referenced as TieSports' main competitor. Offers a comparable club SaaS and player app experience across multiple countries.
• Playmetrics: US sports facility management SaaS covering registrations, scheduling, and payments for academies and clubs. Comparable vertical SaaS positioning to TieManager in the sports club/academy segment.
• ClubSpark: UK-based club management SaaS used heavily by tennis and padel clubs (including LTA-affiliated venues). Closely comparable in vertical focus on tennis/racquet club management and member booking.

Emerging players

• Spond: Norwegian team and group management app used across European amateur sports for scheduling, payments, and communication. Comparable to TiePlayer/TieCoach on the player- and coach-facing experience.

Broad incumbents

• ClubReady: US-based fitness and club management SaaS with member management, billing, and scheduling. A broader incumbent pursuing similar club automation use cases that TieManager addresses for racket sports.
• Mindbody: Large, established wellness and fitness business management SaaS. While not racquet-sports-specific, it competes for the same club operations budget with broader scheduling, membership, and payments tooling.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=Slz2jtqeC_M
• Facebookfacebook.com/tieplayerapp
• LinkedInlinkedin.com/company/tiesports

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tiesports