20North

What 20North does

20North (legal entity: 20North Marketing) is a full-service digital marketing agency headquartered at 3525 Piedmont Rd NE, Ste 7-700 in Atlanta, Georgia. The firm delivers an integrated suite of services organized around five product lines: Search Engine Optimization (SEO, including a marketed AI SEO / Answer Engine Optimization sub-line), Paid Media / Digital Advertising, Web Design & Development (across Shopify, WordPress, Webflow, and BigCommerce), Email Marketing (delivered through Klaviyo), and Conversion Rate Optimization (CRO). It serves SMB, mid-market, and enterprise clients across approximately 17 industry verticals — including manufacturing, legal, construction, e-commerce, healthcare, technology, private equity, and franchise — and holds strategic platform partnerships with Shopify (Premier Partner), Klaviyo, Google, and Meta.

The agency monetizes through tiered monthly retainer engagements: standard tiers at $5,000, $10,000, and $25,000 per month, with custom pricing for larger enterprise accounts. Its go-to-market is sales-led and consultative, combining enterprise field sales (discovery calls, tailored proposals, dedicated account management) with inside sales and website-driven inbound for SMB and mid-market inquiries. The firm cites 150+ active clients, a 90% client retention rate, 1,000+ successful projects, and 80+ in-house team members as scale markers. 20North was recognized on the Inc. 5000 list at #894 nationally, #40 in Georgia, and #65 in the Marketing & Advertising category. The business is privately held with no disclosed institutional investors, parent entity, or acquisition activity.

Name

20North

Legal name

20North Marketing

Website

https://20northmarketing.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

20North is a full-service Atlanta-based digital marketing agency delivering SEO, paid media, web development, Klaviyo-powered email marketing, and CRO to SMB, mid-market, and enterprise clients across 17 industry verticals.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising, Public Relations, and Related Services (5418), Advertising Agencies (541810), Marketing Consulting Services (541613)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Telemarketing & Telesales Services (Outbound/Inbound) (BPAFAKAC)

Keywords

• Digital marketing agency
• Search engine optimization
• Paid media advertising
• Conversion rate optimization
• Email marketing services

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Digital Marketing Services Retainer: Ongoing retainer-based digital marketing services including SEO, paid advertising, web development, email marketing, and conversion rate optimization. Clients select from tiered budget options and receive continuous service with regular check-ins and reporting.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

20North is a full-service digital marketing agency that sells retainer-based multi-channel digital marketing services to businesses, delivered through five integrated modules: Search Engine Optimization, Paid Media/Digital Advertising, Web Design & Development, Email Marketing (powered by Klaviyo), and Conversion Rate Optimization. Services are offered via tiered monthly retainers ($5k, $10k, $25k) and custom enterprise engagements, with in-house execution across 17 industry verticals by a 50–80+ person specialist team.

Product overview

20North is a full-service digital marketing agency that operates as a unified platform delivering five integrated service modules: Search Engine Optimization (SEO), Paid Media/Digital Advertising, Web Design & Development, Email Marketing (powered by Klaviyo), and Conversion Rate Optimization (CRO). These services work cohesively as a multi-channel digital strategy, combining data-driven analytics with creative execution. The agency also offers Shopify development as a specialized e-commerce offering under their Shopify Premier Partner status, and provides industry-specific expertise across sectors including Manufacturing, Legal, Construction, E-Commerce, Healthcare, Technology, and more. The product portfolio functions as an integrated system where SEO, paid media, web development, email, and CRO complement each other to drive measurable business growth for clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Search Engine Optimization (SEO) SEO services that grow online presence and drive organic traffic through keyword research, on-page optimization, technical SEO, content creation, local SEO, e-commerce SEO, internal linking, and proprietary AI SEO strategies that optimize content for AI overviews and large-language-model-driven search results. Targeted at business clients seeking measurable organic growth across 17 verticals.
• Paid Media / Digital Advertising Paid advertising campaign management across Google Ads (Search, Shopping, Display, Discovery), Meta (Facebook/Instagram), LinkedIn, TikTok, Amazon, YouTube, Snapchat, and streaming platforms. Includes creative development, audience targeting, retargeting, and data-driven optimization to reach target audiences and deliver measurable acquisition outcomes.
• Web Design & Development Custom website design and full-stack development with SEO integration, ongoing maintenance, and CRO-focused design. Includes Shopify Premier Solutions, Shopify Plus enterprise builds, platform migrations, and builds on WordPress, BigCommerce, and Webflow CMS platforms. Designed for clients needing e-commerce storefronts or marketing-focused websites.
• Email Marketing (Klaviyo) Klaviyo-powered email marketing including strategy development, campaign creation, precise audience segmentation, reporting and analytics, marketing automation workflows (abandoned cart recovery, welcome series), and list management. Targeted at e-commerce brands seeking customer retention, engagement, and revenue growth through personalized email communications.
• Conversion Rate Optimization (CRO) CRO services that turn existing website visitors into paying customers through audit and analysis, strategy development, design and development implementation, A/B testing, multivariate testing, reporting, and continued experimentation using Google Analytics, heatmaps, and session recordings. Targeted at businesses seeking to maximize conversion from their existing traffic.

Quantifiable outcome

• BRUCE BOLT achieved triple sales growth year-over-year (5x, 3x, 2x in consecutive years), reaching over $1 million/month in advertising-driven revenue
• +7 more outcomes

Named customers25 records

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability4 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• ShopifycoreTechnology or Integration20North is a Shopify Premier Partner, designing and developing e-commerce solutions on the Shopify platform. They build immersive customer experiences with secure payment gateways, user-friendly navigation, and custom checkout experiences. Their expertise includes Shopify Plus enterprise-level e-commerce builds and migrations from other platforms.
• KlaviyocoreTechnology or Integration20North is a trusted Klaviyo email marketing partner, specializing in Klaviyo email marketing strategy, campaign management, automation workflows, audience segmentation, and list management. They leverage Klaviyo's platform for customer retention, engagement, and revenue growth through personalized email communications.
• GooglecoreTechnology or Integration20North operates as a Google Ads partner managing campaigns across Google Search, Shopping, Display, and Discovery advertising. They implement best practice methodologies for search engine advertising and maintain expertise in Google Ads platform management.
• Meta (Facebook/Instagram)coreTechnology or Integration20North manages Meta advertising campaigns including Facebook and Instagram ads. They develop creative services and content for Meta Ads with focus on both acquisition and retargeting strategies.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• KlientBoost: Performance marketing agency focused on paid media, CRO, and SaaS/e-commerce growth — directly comparable in channel emphasis (paid + conversion) and ideal customer profile.
• Lounge Lizard: Established full-service digital marketing and web design agency offering SEO, PPC, web development, and email — comparable service breadth and mid-market retainer model to 20North.
• WebFX: Full-service digital marketing agency offering SEO, paid media, web development, email, and CRO on a retainer model to SMB and mid-market clients — directly comparable service mix, tiered pricing, and customer profile to 20North.
• Ignite Visibility: Full-service digital marketing agency with a strong SEO and search-centric offering tier — directly comparable service portfolio and mid-to-large client mix to 20North's search-led positioning.
• Disruptive Advertising: Performance-focused digital agency specialized in paid media, SEO, and CRO for mid-market and enterprise clients; directly comparable in channel mix and funnel-stage emphasis (paid search and conversion) to 20North.
• HigherVisibility: SEO-led digital marketing agency with paid media and web development services, frequently recognized on Inc. 5000-style rankings — directly comparable SEO-anchored offering to 20North's core.
• SmartSites: Full-service digital marketing agency offering web design, SEO, PPC, and email marketing to SMB and mid-market clients — directly comparable offering mix and customer segment to 20North.
• Coalition Technologies: Digital marketing and web design agency specialized in SEO, paid media, and e-commerce development — directly comparable service mix and focus on e-commerce / Shopify-style clients to 20North.
• Thrive Internet Marketing Agency: Atlanta-headquartered full-service digital marketing agency providing SEO, web design, paid media, and social — a strong geographic and offering peer to 20North with similar SMB/mid-market retainer model.

Broad incumbents

• Tinuiti: Large independent performance marketing agency spanning paid media, SEO, email, and Amazon advertising across enterprise clients — a broader-incumbent peer to 20North with overlapping capabilities and larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/20NorthMktg
• YouTubeyoutube.com/@20northmarketing
• Facebookfacebook.com/20NorthInc
• LinkedInlinkedin.com/company/20north-marketing
• Instagraminstagram.com/20northmarketing
• TikToktiktok.com/@20northmarketing

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 20North