Themeum

WordPress Plugins and Themesthemeum.com

Themeum is a privately held WordPress plugin and theme developer — a subsidiary of Ollyo — that sells Tutor LMS, Kirki, Droip, Growfund, and WP Crowdfunding directly to educators, course creators, agencies, and SMBs via annual and lifetime plans.

Company typePrivate
Founded2013
HeadquartersSan Pedro, United States
Headcount—
GTM typeB2B
OfferingSoftware

What Themeum does

Themeum develops and sells WordPress plugins and themes through direct-to-consumer e-commerce storefronts, operating as a product-led, self-serve software company. Its current portfolio centers on five core products: Tutor LMS (a learning management system for course creation, management, and monetization), Kirki (a freeform visual website builder with infinite canvas and real CMS integration), Droip (a no-code website builder with drag-and-drop editing, animations, forms, and SEO tools), Growfund (a donation and crowdfunding plugin), and WP Crowdfunding (a crowdfunding solution for WordPress). All products are built natively for the WordPress ecosystem, with deep CMS integration and Gutenberg compatibility. The company serves educators, course creators, non-technical website builders, WordPress agencies/developers, and nonprofits, with no named enterprise customers and a customer mix that is overwhelmingly SMB and individual.

The company runs a hybrid pricing model offering both annual subscription plans and one-time lifetime licenses, supported by an affiliate program, content marketing (blog, LinkedIn, X, Facebook), and seasonal promotional campaigns. In October 2023 Themeum executed a portfolio restructuring, sunsetting Qubely, WP Mega Menu, and WP Page Builder while launching Droip as its next-generation no-code builder and Growfund to broaden its vertical coverage. Collectively, Themeum's products have achieved over 15 million downloads.

Themeum is a privately held, wholly-owned subsidiary of Ollyo. The company does not disclose revenue, headcount, funding, or detailed pricing. Its founder and CEO is Kawshar Ahmed.

Themeum firmographics

Firmographics

Name: Themeum
Legal name: Themeum
Website: https://themeum.com
Company type: Private
Founded year: 2013
Operating status: Operating
Short description: Themeum is a privately held WordPress plugin and theme developer — a subsidiary of Ollyo — that sells Tutor LMS, Kirki, Droip, Growfund, and WP Crowdfunding directly to educators, course creators, agencies, and SMBs via annual and lifetime plans.
Ownership category
akta.pro rank

Themeum industry classification

Industry

Product category: WordPress Plugins and Themes
NAICS: Software Publishers (5132)
SIC: Services-Prepackaged Software (7372)
akta.pro primary industry: Course Authoring, Hosting & Delivery Tools (LMS for Creators) (MPACALAJ)
akta.pro secondary industries: Creator-Led Course Hosting & Monetization Platforms (EDAFAIAC), Digital Learning & Course Subscriptions (CRAFAIAD), Standalone Creator Course Platforms (Branded Schools) (MPACALAB), Online Learning Content & Course Publishing Platforms (BPAMAJAL)

Keywords

WordPress plugins
WordPress themes
No-code website builder
Learning management system
Crowdfunding platform software

Where Themeum is headquartered

Location

Headquarters

HQ city: San Pedro
HQ country: United States
HQ region: North America

Markets served

Themeum business model

Business model

GTM type: B2B
Offering type: Software
Cost components: Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

WordPress Plugins and Themes Sales: Themeum generates revenue by selling WordPress plugins (Tutor LMS, Kirki, Growfund, WP Crowdfunding) and WordPress themes through annual and lifetime subscription plans. The company offers multiple product tiers with varying domain limits and feature sets, providing recurring revenue through annual plans and one-time revenue through lifetime purchases.

Pricing tiers

Model	Billing	Price
Hybrid	Multi-year contract	Annual and Lifetime plans available for products including Tutor LMS and WordPress themes

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Themeum product offering

Product offering

Core offering

Themeum develops and sells WordPress plugins and themes including Kirki (freeform visual website builder), Tutor LMS (learning management system), Growfund (donation and crowdfunding plugin), Droip (no-code website builder), and WP Crowdfunding. The company sells these products through annual subscriptions and lifetime one-time plans via its own e-commerce websites, targeting educators, course creators, developers, agencies, and small business owners who want to build WordPress websites without coding expertise.

Product overview

Themeum is a WordPress theme and plugin development company offering a portfolio of complementary products centered around LMS, no-code website building, and crowdfunding solutions. The core product lineup includes Kirki (a freeform visual builder with infinite canvas for no-code website creation), Tutor LMS (a comprehensive learning management system for course creation, management, and monetization), Growfund (a donation and crowdfunding plugin for WordPress), Droip (a no-code website builder for WordPress with visual editing, animations, forms, and SEO tools), and WP Crowdfunding (a crowdfunding solution for launching campaign websites). Collectively, their products have reached over 15 million downloads. The company operates as an Ollyo company with a streamlined portfolio following the sunset of Qubely, WP Mega Menu, and WP Page Builder.

Differentiator

Problem solved

Functional benefit

Brands

Kirki: The first freeform visual builder for WordPress featuring an infinite canvas, real CMS, and comprehensive website building tools.
Tutor LMS
Growfund
WP Crowdfunding

Products and services

Kirki A freeform visual builder for WordPress featuring an infinite canvas, real CMS integration, and a comprehensive set of building tools enabling users to design websites without writing code. Built specifically for WordPress theme developers and non-technical users.
Tutor LMS A comprehensive learning management system (LMS) for WordPress that enables course creation, management, and monetization with built-in tools for eLearning sites. Targeted at educators, trainers, and educational platforms seeking to build and monetize online learning websites.
Growfund A donation and crowdfunding plugin for WordPress that enables users to launch crowdfunding platforms for donations or reward-based campaigns. Built for nonprofits, social enterprises, and individuals seeking to raise funds.
Droip A no-code WordPress website builder that allows users to build and customize websites without writing code, featuring drag-and-drop visual editing, interactive animations, media management, popup design, accessibility options, form creation, SEO tools, and developer mode. Includes integrations with Unsplash, Pexels, Mailchimp, Google reCAPTCHA, and ChatGPT.
WP Crowdfunding A fully-featured crowdfunding solution for WordPress that empowers launching successful campaigns directly on WordPress sites, including reward-based crowdfunding.

Quantifiable outcome

15M+ combined downloads across all products

Companies that use Themeum

Customer profile

Segments4 records

Ideal customer profiles4 records

Themeum technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Themeum partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Themeum competitors and assessment

Company assessment

Direct peers

Elementor: Elementor is the leading no-code/drag-and-drop website builder for WordPress with broad adoption. It competes with Themeum's Kirki and Droip products for the same non-technical WordPress users and agencies building marketing and business sites.
IgnitionDeck: IgnitionDeck is a WordPress crowdfunding plugin enabling campaign creation on self-hosted sites. It competes directly with Themeum's WP Crowdfunding and Growfund products in the WordPress-native fundraising space.
LearnDash: LearnDash is one of the most established WordPress LMS plugins, enabling course creation, quizzes, and monetization on WordPress. It competes head-to-head with Themeum's Tutor LMS in the same educator and training-organization buyer segment.
LifterLMS: LifterLMS is a WordPress-native learning management system offering course building, memberships, and community features. It targets the same course-creator and SMB training market as Tutor LMS.
SeedProd: SeedProd is a WordPress landing-page and site builder used for lead pages and full sites. It is a comparable no-code website builder for WordPress, overlapping with Droip and Kirki for SMB and marketer use cases.
LearnPress: LearnPress is a free WordPress LMS plugin providing course, quiz, and lesson management that directly competes with Tutor LMS, especially in the free and price-sensitive segments of the WordPress education market.
Beaver Builder: Beaver Builder is a premium WordPress page builder used by agencies and freelancers. It competes with Kirki and Droip in the no-code website-building space for the WordPress developer and agency segment.
MasterStudy by StylemixThemes: MasterStudy is a WordPress LMS theme and plugin bundle used to build online schools and course marketplaces. It overlaps directly with Tutor LMS in serving educators building full-featured eLearning sites on WordPress.
Divi by Elegant Themes: Divi is a WordPress theme and visual page builder suite that overlaps with Themeum's theme and builder products (Kirki, Droip) for non-technical SMB and consumer website creators.

Others

Olio by Ollyo: Ollyo is Themeum's parent company and a broader WordPress product studio building additional commercial plugins and themes. While not a direct competitor to individual Themeum products, Ollyo's portfolio strategy (including overlap with Themeum sub-brands) makes it the most comparable corporate sibling for capital-allocation and product-portfolio benchmarking.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Themeum financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Themeum leadership team

Management profile

Number of profiles

Profiles1 record

Themeum subsidiaries and ownership

Company hierarchy

Subsidiaries4 records

Themeum funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Themeum M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Themeum

What does Themeum do?

Is Themeum a public or private company?

Themeum is a private company. It is classified as corporate owned and is currently operating.

When was Themeum founded?

Themeum was founded in 2013.

Where is Themeum based?

Themeum is headquartered in San Pedro, United States, in the North America region.

How does Themeum make money?

One revenue line is on record: wordPress Plugins and Themes Sales.

Who are Themeum's main competitors?

Direct peers on record are Elementor, IgnitionDeck, LearnDash, LifterLMS, SeedProd, LearnPress, Beaver Builder, MasterStudy by StylemixThemes and Divi by Elegant Themes. Olio by Ollyo is listed as an others.

Does Themeum have an API?

No public API is recorded for Themeum.

What industry is Themeum in?

Themeum's product category is WordPress Plugins and Themes. Its primary akta.pro industry code is MPACALAJ, Course Authoring, Hosting & Delivery Tools (LMS for Creators), with a secondary code of EDAFAIAC, Creator-Led Course Hosting & Monetization Platforms. Its NAICS code is 5132 and its SIC code is 7372.