SD-WAN Experts

What SD-WAN Experts does

SD-WAN Experts (operating commercially as SASE Experts and historically as MPLS Experts) is an independent, vendor-neutral consulting and advisory firm founded in 2007 by Steve Garson that helps global enterprises design, source, and implement SD-WAN, SASE, and hybrid WAN networks. The firm is headquartered in Jericho, NY, with a secondary presence in Denver, CO, and claims reach across 180+ countries via its supplier-management offering. Core service lines include WAN Requirements Assessment, SD-WAN & SASE Architecture & Design, Vendor Sourcing & Benchmarking (leveraging a proprietary benchmark-pricing database), Network Implementation project management, Multi-Cloud Services delivered through a partnership with Alkira, Multi-Site Supplier Management, Cybersecurity and Risk Transformation, and continuous Penetration Testing. The firm also distributes a portfolio of free lead-generation assets, including the WAN Throughput Calculator, Microsoft Office 365 Bandwidth Calculator, and a WAN Jumpstart Kit (an RFP template bundled with one hour of consulting).

Revenue is generated through professional services fees quoted on a per-engagement basis; pricing is not publicly disclosed. The CEO personally leads every engagement and manages price and contract negotiations, with a bench of six publicly named senior practitioners (including a CISO and senior engineers with prior experience at AT&T, Verizon, BT, Orange, Microsoft, GE, IBM, and Raytheon). Distribution relies on thought leadership — a long-running "Ask the WAN Expert" column on NetworkWorld, a 29+ page company blog, free vendor-comparison guides, and webinars — supplemented by direct enterprise sales. The company is bootstrapped with no disclosed institutional funding, has been rebranded twice (MPLS Experts → SD-WAN Experts in 2017 → SASE Experts in 2020) to track industry evolution, and operates from a small expert bench of 11–50 employees serving customers that include Take-Two Interactive Software, Bourns, and a broad range of enterprise logos across entertainment, manufacturing, government, and technology verticals.

Name

SD-WAN Experts

Legal name

SASE Experts

Website

https://sd-wan-experts.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

SD-WAN Experts (SASE Experts) is an independent, vendor-neutral consulting firm founded in 2007 that designs, sources, and implements SD-WAN, SASE, and hybrid WAN networks for global enterprises, led personally by CEO Steve Garson from Jericho, NY.

Ownership category

akta.pro rank

Product category

Network Consulting Services

NAICS

Management Consulting Services (54161), Other Scientific and Technical Consulting Services (54169), Other Computer Related Services (541519)

SIC

Services-Management Consulting Services (8742), Services-Engineering Services (8711), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Telecommunications & Network Engineering Consulting (BPAHAIAH)

akta.pro secondary industries

Edge Networking & SD-WAN Integration (SASE/SD-WAN Edge On-ramps) (HDABAGAJ), Virtualized Security & SASE for Telco Networks (vFW, vDDoS, vSEC, Secure Edge) (HDAIAIAK)

Keywords

• SD-WAN consulting services
• SASE advisory services
• WAN network sourcing
• Hybrid WAN consulting
• Network architecture design

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Consulting Services: Professional consulting fees for SD-WAN and SASE advisory services including network assessment, architecture design, requirements analysis, and implementation project management

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

SD-WAN Experts (also known as SASE Experts) is an independent, vendor-neutral consulting and advisory firm that designs, sources, and implements SD-WAN, SASE, MPLS, and hybrid WAN networks for global multi-site enterprises. Engagements span network requirements assessment, architecture and design, vendor selection and RFP management, cybersecurity/risk transformation, deployment project management, multi-cloud integration (via Alkira), multi-site supplier management across 180+ countries, and penetration testing. The firm supplements its consulting with proprietary free tools and resources such as a WAN RFP Jumpstart Kit, WAN Throughput Calculator, O365 Bandwidth Calculator, and a benchmark-pricing database.

Product overview

SASE Experts (previously known as MPLS Experts and SD-WAN Experts) is an independent, vendor-neutral consulting and advisory firm founded in 2007, specializing in the design, sourcing, and implementation of SD-WAN, SASE, and hybrid WAN networks for global enterprises. The company does not sell a packaged software product but rather offers a portfolio of consulting services and free tools. Core consulting services include WAN Requirements Assessment, SD-WAN & SASE Architecture & Design, SD-WAN & SASE Sourcing Services, Cybersecurity and Risk Transformation Services, Network Implementation, Multi-Cloud Services (via Alkira), Supplier Management (multi-site internet with one invoice), and Penetration Testing. Supporting free tools and resources include the WAN Throughput Calculator, Microsoft Office 365 Bandwidth Calculator, WAN Jumpstart Kit (RFP template with one hour of consulting), The Ultimate SD-WAN Guide, SASE Ultimate Guide, SD-WAN Vendor Buyer's Guide, WAN Glossary of Terms, and Case Studies. The company is headquartered in Jericho, NY, with a presence in Denver, CO.

Differentiator

Problem solved

Functional benefit

Products and services

• WAN Requirements Assessment Consulting engagement that analyzes network applications, users, and traffic requirements using SNMP, NTOP, and MRTG to determine optimal WAN technology choices (SD-WAN, MPLS, or hybrid).
• SD-WAN and SASE Architecture and Design Methodology-driven network architecture engagement covering site surveys, traffic assessment, configuration documentation, redundancy planning, cost calculation, and ROI analysis, delivered as an Expert Report with findings and recommendations.
• SD-WAN and SASE Sourcing Services Vendor-neutral sourcing engagement that reviews network requirements, ranks vendors against agreed criteria, solicits pricing, normalizes comparisons using a proprietary benchmark-pricing database, and facilitates contracting and POC implementation.
• Cybersecurity and Risk Transformation Services Suite of security consulting services including cyber security strategy, risk assessment and management, solution implementation, regulatory compliance (GRC), IoT security strategy, cyber security training, cloud security services, and executive/board education.
• Network Implementation Full project management of WAN deployments covering infrastructure installation, cable scheduling, equipment logistics, secure device onboarding, testing coordination, cut-over management, and ongoing network management for SD-WAN clients.
• Multi-Cloud Services Multi-cloud connectivity services powered by Alkira, enabling enterprises to integrate multiple cloud providers into their SASE/SD-WAN architecture through a unified network design.
• Supplier Management Multi-site internet access management across up to 180 countries, providing a single NOC, a single invoice, static IP addresses, on-site installation, Ethernet hand-off, and standard or premium SLAs.
• Penetration Testing Autonomous/continuous penetration testing services designed to enhance security posture within a SASE environment, identifying vulnerabilities through ongoing automated testing rather than point-in-time assessments.
• SD-WAN and MPLS Consulting Broad consulting umbrella covering SD-WAN and MPLS network sourcing management, network analysis and design, RFQ development and management, implementation and project management, and network architecture and problem resolution.

Quantifiable outcome

• Potential to reduce cost of global networks by 25% versus AT&T or Verizon solution
• +2 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered minor and core.

• AT&TminorOthersAT&T is one of the major carriers SASE Experts has experience working with and against in pricing comparisons. The company claims their solutions can reduce costs by 25% versus AT&T or Verizon solutions.
• VerizonminorOthersVerizon is one of the major carriers SASE Experts has experience working with and comparing against. Solutions positioned as potentially 25% less expensive than Verizon.
• CiscocoreTechnology or IntegrationSASE Experts works extensively with Cisco SD-WAN solutions (previously Viptela). Team has expertise with Cisco ISR routers, routing platforms, and security integration. Provides Cisco Viptela SD-WAN implementation and support.
• Internet Service Providers and Carriers (Global)coreOthersSASE Experts has relationships with all carriers and SD-WAN technology players worldwide including BT and Orange. Can obtain pricing from suitable carriers/vendors providing SD-WAN, MPLS, or VPLS solutions that carriers typically won't introduce directly to clients.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• World Wide Technology (WWT): Large technology solutions provider with a significant network consulting practice offering vendor-neutral SD-WAN, SASE architecture, and implementation services to global enterprises — the most established scaled analog of SASE Experts.
• Optiv: Cybersecurity and network advisory firm delivering vendor-neutral consulting, architecture, sourcing and managed services across SASE, zero-trust and enterprise network transformation — overlapping directly with SASE Experts' advisory scope.
• Presidio: Global digital solutions and managed services provider with SD-WAN, SASE and cloud networking consulting practices serving multi-site enterprises — directly comparable business model and target customer profile.
• Insight Enterprises: Global solutions integrator with a connected workforce, cloud, and modern infrastructure practice including SD-WAN/SASE advisory and implementation services to mid-market and enterprise clients.
• Slalom: Technology and business consulting firm with a cloud & network practice that includes SD-WAN, SASE, and enterprise WAN transformation advisory for multi-site customers — comparable consulting-led, vendor-neutral model.
• Deloitte (Enterprise Network & Cyber): Big Four advisory with a global Network Engineering, SD-WAN and SASE consulting practice serving large multi-national enterprises — a much larger, end-to-end alternative to boutique independents.

Direct peers

• Avant Communications: Channel-led technology advisor and solutions provider focused on SD-WAN, SASE, UCaaS and network services sourcing/management for mid-market and enterprise customers — the closest peer in terms of advisor/sourcing business model.
• NWN Corporation: Managed network and cloud services provider with deep SD-WAN/SASE and unified communications advisory and managed service offerings to multi-site enterprise and public-sector customers.
• Trace3: Technology consulting firm with a substantial networking and security infrastructure practice delivering SD-WAN, SASE advisory, sourcing and implementation for enterprise customers.
• ConvergeOne: Solutions integrator specializing in enterprise network transformation, SD-WAN, SASE, security and managed network services — directly comparable boutique-to-mid-size advisory and sourcing play.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/WANExperts
• Facebookfacebook.com/WANExperts
• LinkedInlinkedin.com/company/sd-wan-experts

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SD-WAN Experts