What SILVR Agency does

SILVR Agency is a full-service digital marketing agency founded in 2012 by Loryn Lyle and Sarah Dawber, headquartered in San Diego with a fully remote distributed team. The firm exclusively serves medical practices across the United States, with stated vertical specialization in ophthalmology, plastic surgery, dermatology, bariatric surgery, medical spas, and health/wellness. Its customer base spans solo practitioners through multi-location enterprise practices, and the company claims hundreds of clients and thousands of campaigns managed. The firm's position is differentiated by its healthcare-only focus and embedded compliance expertise, rather than by breadth of service offering.

The agency's core technology asset is SILVR CRM, built on the GoHighLevel (GHL) platform and customized for HIPAA- and CCPA-compliant patient communication, marketing automation, and workflow management. The service portfolio extends across SEO, Generative Engine Optimization (GEO) for AI-driven search, website design, paid search/PPC, email and social media marketing, reputation management, medical copywriting, and healthcare compliance consulting. Supporting integrations include Yext for listings management, CallRail for call tracking, and GA4 for analytics. AI capabilities are layered into service delivery through third-party tools (ChatGPT, Rytr, GHL AI features) and a dedicated Director of AI & Automation.

The business operates on a professional services model with quote-based, consultation-driven pricing initiated through a free digital evaluation call-to-action. There is no disclosed SaaS subscription pricing for SILVR CRM as a standalone product in the source material, suggesting CRM access is bundled into agency engagements. The company is bootstrapped, with no funding rounds disclosed, and employs approximately 25 team members across departments.

Name

SILVR Agency

Legal name

SILVR

Website

https://silvragency.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

SILVR Agency is a full-service digital marketing agency exclusively serving U.S. medical practices across ophthalmology, plastic surgery, dermatology, and related specialties, offering a HIPAA-compliant CRM, SEO, AI search optimization, paid media, and reputation management.

Ownership category

akta.pro rank

Product category

Healthcare Digital Marketing Services

NAICS

Advertising Agencies (541810), Media Buying Agencies (54183), Custom Computer Programming Services (541511)

SIC

Services-Advertising Agencies (7311), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Patient Relationship Management (PRM) & CRM for Provider Growth (Marketing/Outreach) (HLACAEAO)

akta.pro secondary industries

Omnichannel Patient Communications & Contact Center (Voice/SMS/Email/Chat) (HLACAEAC), Customer Service/Support CRM & Contact Center Platforms (BPAFAFAK), Patient Engagement, Education & Messaging Platforms (portal/CRM integrated) (HLALABAJ)

Keywords

• Healthcare digital marketing
• Medical practice SEO
• Patient acquisition services
• HIPAA-compliant marketing
• Medical website design

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Digital Marketing Professional Services: Full-service agency providing done-for-you digital marketing strategies including SEO, social media, web design, paid advertising, email marketing, and compliance consulting for medical practices. Revenue generated through service fees for ongoing marketing engagements.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels8 records

Core offering

SILVR Agency provides full-service digital marketing services exclusively for medical practices, including healthcare SEO and AI search optimization (GEO), website design and development, paid search/PPC advertising, social media marketing, email marketing, and reputation management. Its flagship product, SILVR CRM, is a HIPAA-compliant customer relationship management platform built on GoHighLevel with automated patient communication, marketing workflows, and lead-nurturing sequences. All services are bundled under a done-for-you engagement model with healthcare-specific compliance expertise built in.

Product overview

SILVR Agency is a full-service digital marketing agency specializing in medical practices, offering a unified portfolio of services centered around SILVR CRM (built on GoHighLevel) and integrated digital marketing solutions. The core offering consists of healthcare-specific SEO and AI search optimization, website design and development, paid search/PPC advertising, email marketing, social media marketing, reputation management, medical copywriting, and compliance consulting. All services are coordinated under one roof with a focus on patient acquisition for practices across ophthalmology, plastic surgery, medical aesthetics, dermatology, bariatric surgery, and wellness. The agency differentiates through specialized medical industry knowledge, HIPAA compliance expertise, and emerging AI search optimization capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• SILVR CRM HIPAA-compliant customer relationship management platform built on GoHighLevel, specifically designed for medical practices. Provides patient communication automation, marketing automation workflows, appointment reminders, review management, and lead-nurturing sequences for ophthalmology, plastic surgery, medical aesthetics, and weight and wellness practices.
• Digital Marketing Solutions Full-suite, omnichannel digital marketing services for medical practices covering SEO, social media, website design, paid advertising, email marketing, and reputation management. Strategies are focused on patient acquisition and backed by 20 years of healthcare-specific expertise, delivered under a single done-for-you engagement model.
• Website Design & Development Custom website design and development services for medical practices featuring conversion optimization, mobile responsiveness, ADA compliance, privacy compliance, user experience optimization, and integration with practice management systems.
• AI & Search Engine Optimization Healthcare-specific SEO services including AI search optimization (Generative Engine Optimization / GEO) for ChatGPT, Perplexity, and Google AI Overviews, traditional SEO, local search optimization, NAP consistency management, link building, and content strategy built on E-E-A-T principles for medical practices.
• Paid Search & PPC Advertising Healthcare-focused paid media management including Google Ads, Bing Ads, display advertising, remarketing and retargeting campaigns, paid social advertising on LinkedIn, Facebook, Instagram, and TikTok, and landing page optimization for patient acquisition.
• Email Marketing HIPAA-compliant email marketing services including list growth and segmentation, high-impact content creation, automated drip campaigns, follow-up sequences, re-engagement campaigns, appointment reminders, and performance analytics for medical practices.
• Social Media Marketing Social media strategy and management services including platform selection, profile optimization, audience targeting, content planning, HIPAA-compliant posting guidance, performance metrics, paid social support, and landing page integration for medical practices.

Quantifiable outcome

• Thousands of successful marketing campaigns deployed for medical practices
• +1 more outcomes

Named customers19 records

Segments7 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability7 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• STAAR SurgicalcoreStrategic or Co-development PartnerSILVR Agency has worked with STAAR Surgical, a global leader in refractive surgery technology, developing marketing assets and training materials for surgical practices. This partnership demonstrates SILVR's ability to serve surgical and specialty practices with targeted marketing solutions.
• Allergan Digital ConsultantscoreStrategic or Co-development PartnerLoryn Lyle collaborates with Allergan Digital Consultants, advising on marketing strategies for practices offering Allergan products and services. This positions SILVR as a recognized partner for pharmaceutical-adjacent medical marketing.
• GoHighLevel (GHL)coreTechnology or IntegrationSILVR Agency is the premier GoHighLevel (GHL) resource for medical practices specializing in ophthalmology, plastic surgery, medical aesthetics, and weight and wellness. SILVR CRM is built on the GoHighLevel platform. They provide system configuration, implementation, migration, integration, workflow automation, staff training, and ongoing support for GHL in healthcare contexts.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Healthcare Success: Healthcare Success is a full-service digital marketing agency exclusively serving medical practices and healthcare organizations, offering SEO, paid media, web design, and patient acquisition — a near-direct vertical competitor to SILVR.
• Cardinal Digital Marketing: Cardinal Digital Marketing is a healthcare-focused digital agency providing SEO, paid media, and patient acquisition services to multi-location medical practices and health systems, closely overlapping with SILVR's specialty and service mix.
• Practis: Practis is a digital marketing agency specializing in healthcare and medical practices, with services spanning website design, SEO, paid media, and CRM — directly comparable to SILVR's healthcare-specialized offering.
• Geonetric: Geonetric is a healthcare digital agency offering web design, content strategy, SEO, and marketing services to hospitals and medical practices, making it a direct vertical peer to SILVR.
• Aha Media Group: Aha Media Group is a healthcare content and marketing agency serving hospitals, health systems, and medical practices with SEO, content, and digital strategy — directly comparable to SILVR's healthcare marketing focus.
• Officite: Officite provides website design, SEO, and digital marketing services specifically for medical and dental practices, overlapping with SILVR's website development and patient acquisition services.
• DoctorLogic: DoctorLogic is a healthcare marketing platform serving medical practices with website design, SEO, reputation management, and patient engagement tools — directly competitive with SILVR's core service stack.
• MedRank Interactive: MedRank Interactive is a digital marketing agency focused on elective healthcare and medical practices, offering SEO, paid media, and web design — a direct vertical peer to SILVR.

Broad incumbents

• Tebra (formerly PatientPop): Tebra is a larger healthcare practice growth platform offering patient acquisition, websites, reputation management, and practice software; while not an agency, it competes for the same medical practice marketing and CRM budget that SILVR targets.
• Influence Health: Influence Health is a healthcare CRM and marketing technology vendor serving hospitals and large provider organizations, operating in the adjacent healthcare CRM/marketing space that overlaps with SILVR CRM's positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@silvragency
• Facebookfacebook.com/silvragency
• LinkedInlinkedin.com/company/silvragency
• Instagraminstagram.com/silvragency
• Xx.com/SILVRSOCIAL

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SILVR Agency