DoctorLogic
DoctorLogic is a Plano, Texas-based SaaS company that provides an integrated, HIPAA-compliant patient acquisition platform for medical and dental practices, combining website design, SEO, content marketing, Google Ads, reputation management, and AI content tools. It serves over 1,000 practices across dental, aesthetics, vision, specialty, general, and wellness verticals under the Yapi + DoctorLogic brand.
- Company typePrivate
- Founded2014
- HeadquartersPlano, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What DoctorLogic does
DoctorLogic is a Plano, Texas-based software and services company founded in 2013/2014 that operates an integrated patient acquisition platform targeted exclusively at medical and dental practices in the United States. The platform combines HIPAA-compliant medical website design, SEO, content marketing, reputation management (across Healthgrades, Vitals, ZocDoc, RateMDs, and Wellness.com), Google Ads management, and AI-assisted content creation through its SmartAI Tools suite (SmartAI Blogs, SmartAI Galleries, SmartAI Promotions). It is delivered as a proprietary multi-tenant SaaS application with dynamically generated websites and native integrations into practice management (Dentrix Ascend, NexHealth), CRM (HubSpot, Salesforce), and automation (Zapier) systems.
The company generates revenue primarily through annual subscriptions priced on a quote basis tied to practice size, number of providers/locations, and selected services, with additional professional services fees for custom development and bespoke content work. Distribution is sales-led via direct website demo requests, phone sales, and dedicated customer success managers, supported by content marketing, organic SEO, webinars, and a Google Partner relationship. Following its merger with Yapi, the entity now operates as Yapi + DoctorLogic and serves more than 1,000 practices across dental, aesthetics, vision, specialty, general, and wellness verticals, with dental and aesthetics as the primary segments. Recent strategic activity has focused on extending the platform beyond marketing into intake, payments (Rectangle Health partnership, February 2026), and deeper practice management connectivity (expanded Dentrix Ascend integration, April 2026).
DoctorLogic firmographics
Firmographics- Name
- DoctorLogic
- Legal name
- DoctorLogic
- Website
- https://doctorlogic.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- DoctorLogic is a Plano, Texas-based SaaS company that provides an integrated, HIPAA-compliant patient acquisition platform for medical and dental practices, combining website design, SEO, content marketing, Google Ads, reputation management, and AI content tools. It serves over 1,000 practices across dental, aesthetics, vision, specialty, general, and wellness verticals under the Yapi + DoctorLogic brand.
- Ownership category
- akta.pro rank
DoctorLogic industry classification
Industry- Product category
- Healthcare Marketing Software
- NAICS
- Offices of Physicians (6211)
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- Patient Education, Content & Personalized Journey Orchestration (HLACAEAE)
Keywords
Where DoctorLogic is headquartered
LocationHeadquarters
- HQ city
- Plano
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
DoctorLogic business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Platform Subscription Services: Subscription-based access to the DoctorLogic patient acquisition platform including website management, SEO tools, content marketing, reputation management, and advertising management. Pricing varies by practice size and contract scope.
- Professional Services: Additional fees for custom development work, new procedure page content creation (2-3 week turnaround), custom-coded markup pages, and other bespoke services beyond standard platform access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom pricing based on practice size and required services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
DoctorLogic product offering
Product offeringCore offering
DoctorLogic provides a HIPAA-compliant, multi-tenant Patient Acquisition Platform for medical and dental practices. Subscribers receive integrated medical website design, SEO, content marketing, paid Google Ads management, online reputation management, and SmartAI generative content tools, with native integrations to practice management and CRM systems. Pricing is quote-based on annual subscriptions, with additional fees for custom development and new procedure pages.
Product overview
DoctorLogic operates as a unified Patient Acquisition Platform for medical and dental practices, combining a comprehensive digital marketing stack with AI-powered tools. The core platform integrates Medical Website Design, Medical SEO Services, Medical Content Marketing, Medical Google Ads management, Online Reputation Management, and SmartAI Tools for content creation. Add-on modules extend functionality with Premium Call Tracking, Managed Chat, Managed Social Media, Website Accessibility, Website Translation, and integrations with practice management systems (Dentrix Ascend) and CRM platforms (HubSpot, Salesforce). The platform supports practices across multiple specialties including Aesthetics, Dental, Vision, Specialist, General, and Wellness. Founded in 2014, the company has developed thousands of healthcare websites serving over 1,000 medical practices.
Differentiator
Problem solved
Functional benefit
Products and services
- Medical Website Design
Quantifiable outcome
- 479% more search visibility and 375% growth in website pages (Emigh Dental Care)
- +4 more outcomes
Companies that use DoctorLogic
Customer profileNamed customers9 records
Segments9 records
Ideal customer profiles1 record
DoctorLogic technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability4 records
Feature5 records
DoctorLogic partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Dentrix AscendcoreYapi-DoctorLogic expanded practice management integrations with Dentrix Ascend to help practices accelerate growth through a unified patient experience platform. Expanded connectivity supports the end-to-end patient journey by connecting acquisition, conversion, intake, communication, and practice management.
- Rectangle HealthcoreYapi-DoctorLogic and Rectangle Health announced a strategic partnership to modernize patient intake and payment processes for dental practices. The collaboration introduces digital forms and streamlined payment solutions to enhance efficiency and patient experience, connecting acquisition, conversion, intake, and communication into a unified platform.
- GooglecoreGoogle Partner status with Google Ads management, Google Analytics 4 integration, Google Business Profile management, and YouTube video integration capabilities.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
DoctorLogic competitors and assessment
Company assessmentDirect peers
- Tebra (PatientPop): Tebra's PatientPop platform provides healthcare practices with website design, SEO, reputation management, and patient acquisition tools. It is the closest direct competitor to DoctorLogic's Patient Acquisition Platform, with overlapping SMB practice customer base and a similar integrated marketing stack.
- NexHealth: NexHealth offers a patient experience platform with online scheduling, patient communication, and integrations that connect to practice websites. DoctorLogic integrates with NexHealth for scheduling widgets, and NexHealth competes for the same dental/medical practice technology budget that DoctorLogic targets.
- Officite: Officite is a healthcare-exclusive web design and digital marketing agency offering websites, SEO, and patient acquisition services for medical and dental practices. It competes head-to-head with DoctorLogic in the same healthcare-only vertical with a comparable SMB practice target market.
- PatientGain: PatientGain provides healthcare marketing software and services including websites, SEO, reputation management, and patient engagement tools. It targets a similar medical practice customer base with a comparable integrated platform offering.
- Practice Builders: Practice Builders is a healthcare practice marketing and consulting firm offering website design, SEO, and patient acquisition services. It targets the same medical and dental practice audience as DoctorLogic with a comparable service-led go-to-market motion.
- Practis: Practis is a healthcare digital marketing agency focused on website design, SEO, and patient acquisition for medical practices. It competes directly with DoctorLogic in healthcare-only digital marketing for specialty practices and physician groups.
Broad incumbents
- Solutionreach: Solutionreach is a broader patient engagement and communication platform for medical and dental practices offering appointment reminders, recall, surveys, and patient messaging. It is a broader incumbent in the practice experience space with overlap on DoctorLogic's reputation management and patient communication workflows.
- Birdeye: Birdeye is a leading reputation management and customer experience platform with significant healthcare practice adoption. DoctorLogic integrates and competes with Birdeye on review management, listings, and patient feedback for medical and dental SMB customers.
- Reputation.com: Reputation.com is an enterprise reputation and customer experience platform with healthcare practice deployments including listings, reviews, and surveys. It competes with DoctorLogic's reputation management module for multi-location practices and DSOs.
Emerging players
- Doctor.com: Doctor.com provides healthcare practice marketing, online profiles, scheduling, and reputation management; it was acquired by Press Ganey. It overlaps with DoctorLogic's patient acquisition and reputation management capabilities for the medical practice segment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
DoctorLogic social profiles
Digital presenceDoctorLogic compliance and trust
Trust signalCompliance3 records
DoctorLogic financial estimates
Financial estimateRevenue estimate
Valuation estimate
DoctorLogic leadership team
Management profileNumber of profiles
Profiles8 records
DoctorLogic funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DoctorLogic M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DoctorLogic
What does DoctorLogic do?
DoctorLogic provides a HIPAA-compliant, multi-tenant Patient Acquisition Platform for medical and dental practices. Subscribers receive integrated medical website design, SEO, content marketing, paid Google Ads management, online reputation management, and SmartAI generative content tools, with native integrations to practice management and CRM systems. Pricing is quote-based on annual subscriptions, with additional fees for custom development and new procedure pages.
Is DoctorLogic a public or private company?
DoctorLogic is a private company. It is classified as venture growth investor backed and is currently operating.
When was DoctorLogic founded?
DoctorLogic was founded in 2014. It employs 11 to 50 people.
Where is DoctorLogic based?
DoctorLogic is headquartered in Plano, United States, in the North America region.
How does DoctorLogic make money?
Two revenue lines are on record. Platform Subscription Services are the primary driver. The others are professional Services.
Who are DoctorLogic's main competitors?
Direct peers on record are Tebra (PatientPop), NexHealth, Officite, PatientGain, Practice Builders and Practis. Broad incumbents are Solutionreach, Birdeye and Reputation.com. Doctor.com is listed as an emerging player.
Does DoctorLogic have an API?
No public API is recorded for DoctorLogic.
What industry is DoctorLogic in?
DoctorLogic's product category is Healthcare Marketing Software. Its primary akta.pro industry code is HLACAEAE, Patient Education, Content & Personalized Journey Orchestration. Its NAICS code is 6211 and its SIC code is 8000.