TDA_Boulder
TDA Boulder is an independent, full-service advertising agency founded in 1994 in Boulder, Colorado, offering creative, design, strategy, and data-driven media services to enterprise and mid-market brands across banking, food and beverage, pet, golf, and wellness verticals.
- Company typePrivate
- Founded1994
- HeadquartersBoulder, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What TDA_Boulder does
TDA Boulder is an independent, full-service advertising agency founded in 1994 and headquartered at 1435 Arapahoe Avenue in Boulder, Colorado. The firm operates on the founding premise that happier employees produce better creative work and has been recognized by Outside Magazine as a Best Place to Work continuously since 2014. It is privately held with no disclosed institutional investors or parent company, and falls within AdAge's small-agency classification (11–75 employees).
The agency's offerings are organized across four service lines: Design (brand identity and packaging), Strategy (brand and creative strategy), Advertising (campaign creative), and TDA_Media (a dedicated data-driven media planning and buying sub-brand covering audience segmentation, media buying, partnerships, reporting, and analytics). Services are delivered directly to clients through agency-of-record engagements, project-based work, and pitches; pricing is quote-based and not publicly disclosed. The technology stack is non-proprietary and standard for a creative services firm, with no disclosed AI/ML capabilities, patents, or software products.
TDA Boulder serves enterprise and mid-market brand clients across banking (FirstBank as a multi-year anchor, First Interstate Bank as of 2026), pet food (Champion Pet Foods/ORIJEN/ACANA as AOR since 2021, Naturally Fresh), food and beverage (Justin's, Daiya, Del Real, Purely Elizabeth, Deschutes Brewery, Ascent Protein, FatBoy, Desert Door), golf (Erin Hills, National Golf Foundation), apparel (Original Penguin), and health and wellness (AliveCor, Foria, Outdoor Research). Go-to-market is sales-led with a dedicated new business function ([email protected]), supplemented by event-driven visibility (Super Bowl campaigns for FirstBank) and earned media through industry awards and trade press coverage in AdAge, Adweek, MediaPost, and Shot Magazine. Revenue is generated through professional services fees, retainers, and media commissions, though financial figures are not publicly disclosed.
TDA_Boulder firmographics
Firmographics- Name
- TDA_Boulder
- Legal name
- TDA_Boulder
- Website
- https://tdaboulder.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TDA Boulder is an independent, full-service advertising agency founded in 1994 in Boulder, Colorado, offering creative, design, strategy, and data-driven media services to enterprise and mid-market brands across banking, food and beverage, pet, golf, and wellness verticals.
- Ownership category
- akta.pro rank
Where TDA_Boulder is headquartered
LocationHeadquarters
- HQ city
- Boulder
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
TDA_Boulder business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Creative Agency Services: Full-service advertising agency providing creative campaigns, brand strategy, design services, and media planning/buying. Revenue generated through client retainers, project fees, and media commissions.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
TDA_Boulder product offering
Product offeringCore offering
TDA Boulder is an independent, full-service advertising agency delivering creative campaigns, brand and creative strategy, brand identity and packaging design, and data-driven media planning and buying. The agency operates as a unified creative practice serving consumer brands across food & beverage, pet food, banking, golf, and health & wellness industries. TDA_Media, a service line under the agency, provides media strategy, buying, partnerships, audience segmentation, and analytics.
Product overview
TDA_Boulder is an advertising and design agency offering a comprehensive suite of marketing services organized into four core offerings: Design (brand identity and packaging), Strategy (brand and creative strategy), Advertising (creative campaigns), and TDA_Media (data-driven media planning and buying). The agency operates as a single unified service practice rather than a software platform with modules, delivering integrated marketing solutions across various industry sectors including food & beverage, sports & outdoor, finance, pet food, and health & wellness.
Differentiator
Problem solved
Functional benefit
Products and services
- Design Services
Quantifiable outcome
- Hapa marijuana pairing menu increased sales by 18%
- +1 more outcomes
Companies that use TDA_Boulder
Customer profileNamed customers19 records
Ideal customer profiles2 records
TDA_Boulder technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
TDA_Boulder partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- First Interstate BankcoreWon AOR for First Interstate Bank in March 2025/2026, expanding the agency's banking client portfolio.
- BraggminorWon Bragg account along with Naturally Fresh in January 2025/2026.
- Naturally FreshminorWon Naturally Fresh account along with Bragg in January 2025/2026. Launched 'Weird is Wonderful' campaign in June 2026.
- Rebel CreameryminorFirst AOR relationship for Rebel Creamery ice cream brand.
- Champion Pet FoodscoreNamed Agency of Record for North America in April 2021. Manages creative strategy for ORIJEN and ACANA pet food brands including the 'Go Beyond' platform and multiple product campaigns.
- Justin's Nut ButtercoreFirst Agency of Record relationship established in August 2017. Created packaging design and national advertising campaigns for the nut butter brand.
- FirstBankcoreLong-standing banking client relationship. TDA Boulder has been FirstBank's agency partner for multiple years, producing Super Bowl commercials, ongoing brand campaigns, and comprehensive creative strategy including 'Feel Good Banking', 'Courage', and 'Really Good at Banking' campaigns.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
TDA_Boulder competitors and assessment
Company assessmentDirect peers
- The Richards Group: Historically independent (now operating under the Truth Collective name) creative agency of similar size and positioning. Comparable to TDA in mid-market enterprise AOR work and independent culture.
- Mekanism: Independent creative agency with a similar CPG-heavy book of business and comparable emphasis on cultural/emotive creative. Directly competitive with TDA in mid-market CPG pitches and share a similar headcount profile.
- Mother: Independent creative agency network of comparable size and positioning, with offices in NY/London/LA. Like TDA, Mother competes for the same AOR and creative pitch opportunities with mid-market and enterprise brands across CPG and consumer categories.
- Carmichael Lynch: Independent creative agency of similar scale with a strong CPG and brand-building heritage. Directly comparable to TDA in business model, client types (food/beverage, retail), and independent ownership structure.
- Anomaly: Independently held creative and brand strategy agency with similar full-service structure (creative + media + strategy). Competes head-to-head with TDA in mid-market to enterprise pitches for CPG and consumer brands.
- Barkley: Independent, employee-owned creative agency of comparable size and mid-market enterprise focus. Directly competitive with TDA for CPG, banking, and consumer brand AOR assignments.
- Venables Bell + Partners: Independent creative agency with a comparable small-shop model and a CPG/enterprise client mix. Competes with TDA in similar creative reviews and shares the independent, founder-influenced culture.
- Wieden+Kennedy: Iconic independent creative agency and the archetypal 'small but mighty' shop competing for the same enterprise AOR assignments. Same independent ownership model, same award-driven positioning, though materially larger scale than TDA.
- 72andSunny: Independent creative agency known for bold, attention-earning campaigns and a culture-led talent model — directly comparable to TDA's 'earn the audience' positioning and its CPG/entertainment client roster (Adidas, Google, Activision).
Broad incumbents
- Droga5 (Accenture Song): Formerly independent creative powerhouse, now part of Accenture Song — competes with TDA for enterprise creative AOR work at a larger scale and with deeper global capabilities. Represents the holding-company competitive threat TDA faces.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
TDA_Boulder social profiles
Digital presenceTDA_Boulder financial estimates
Financial estimateRevenue estimate
Valuation estimate
TDA_Boulder leadership team
Management profileNumber of profiles
Profiles10 records
TDA_Boulder funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TDA_Boulder M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TDA_Boulder
What does TDA_Boulder do?
TDA Boulder is an independent, full-service advertising agency delivering creative campaigns, brand and creative strategy, brand identity and packaging design, and data-driven media planning and buying. The agency operates as a unified creative practice serving consumer brands across food & beverage, pet food, banking, golf, and health & wellness industries. TDA_Media, a service line under the agency, provides media strategy, buying, partnerships, audience segmentation, and analytics.
Is TDA_Boulder a public or private company?
TDA_Boulder is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TDA_Boulder founded?
TDA_Boulder was founded in 1994. It employs 11 to 50 people.
Where is TDA_Boulder based?
TDA_Boulder is headquartered in Boulder, United States, in the North America region.
How does TDA_Boulder make money?
One revenue line is on record: creative Agency Services.
Who are TDA_Boulder's main competitors?
Direct peers on record are The Richards Group, Mekanism, Mother, Carmichael Lynch, Anomaly, Barkley, Venables Bell + Partners, Wieden+Kennedy and 72andSunny. Droga5 (Accenture Song) is listed as a broad incumbent.
Does TDA_Boulder have an API?
No public API is recorded for TDA_Boulder.