SunPower

What SunPower does

True Power Solar is a privately held solar and construction contractor headquartered in Pomona, California, founded in 2011. The company designs, installs, and maintains photovoltaic solar energy systems for residential and commercial customers across Southern California, with a stated reach across California more broadly. Core offerings include custom Solar PV design (with engineering-led site assessment covering roof measurements, solar access, azimuth, and tilt), installation across multiple formats (roof mount, ground mount, carport), and post-installation services such as system monitoring setup, maintenance, and troubleshooting service visits. The company has cumulatively served over 4,000 residential customers since inception.

The business operates as a direct-to-consumer regional contractor, relying on in-person consultations, field sales, local community presence, and digital channels (website, social media, Yelp) to generate leads. Revenue is generated primarily through one-time solar installation projects, supplemented by ongoing maintenance and service contracts, and an ancillary construction services line covering site preparation, foundation work, and full-scale construction management. Pricing is quote-based and not publicly disclosed, reflecting the custom nature of each installation. The company holds a BBB A+ accreditation, California Contractors State License Board license (#970591), and Owens Corning Preferred Contractor status, supporting consumer trust in a fragmented residential solar market.

Operationally, True Power Solar is a small-cap private firm (11-50 employees) with two Pomona locations (a headquarters at 201 Clark Ave and a warehouse/branch at 2510 Supply St), having relocated from Brea in 2016. No external funding rounds, parent company, M&A activity, or institutional ownership are disclosed in available sources. Its competitive positioning rests on regional reputation, licensed and certified installation capabilities, and a partnership-oriented customer approach rather than proprietary technology or scale-driven cost advantage.

Name

SunPower

Legal name

True Power Solar

Website

https://truepowersolar.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

True Power Solar is a privately held Pomona, California-based solar and construction contractor founded in 2011 that designs, installs, and maintains photovoltaic systems for residential and commercial customers across Southern California, with over 4,000 customers served.

Ownership category

akta.pro rank

Product category

Residential and Commercial Solar Installation Services

NAICS

Solar Electric Power Generation (221114)

SIC

Water, Sewer, Pipeline, Comm & Power Line Construction (1623)

akta.pro primary industry

Solar EPC & Construction (Utility-Scale, Rooftop, Balance of System) (EUAMABAB)

akta.pro secondary industries

Solar Design, Engineering & Performance Software (PV Modeling, Digital Twins, Monitoring) (EUAMABAH), PV Balance of System (BOS) & Electrical Infrastructure (Inverters, Transformers, Cabling, Substations) (EUACAGAC)

Keywords

• Residential solar installation
• Commercial solar installation
• Solar PV design
• Solar system maintenance
• Solar construction services

Headquarters

HQ city

Pomona

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Solar Energy System Installation: One-time installation services for residential and commercial solar energy systems, including initial consultation, site assessment, custom design, and professional installation.
2. Solar System Maintenance and Service: Ongoing maintenance and service visits for existing solar energy systems to ensure longevity and reliability.
3. Construction Services: Site preparation, foundation work, and full-scale construction management services supporting building projects.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

SunPower (operating as True Power Solar) provides end-to-end solar energy system installation and related construction services for residential and commercial properties in Southern California. The offering spans initial consultation and site assessment, custom solar PV design by an in-house engineering department, professional installation across roof-mount, ground-mount, and carport configurations, system monitoring setup, and ongoing maintenance and service visits. Supporting construction services cover site preparation, foundation work, and full-scale construction management for building projects.

Product overview

True Power Solar offers a comprehensive suite of solar energy solutions as a single-product service offering. The core offering centers on Solar Energy System Installation, which encompasses the full lifecycle from Energy Analysis and Design through to installation. They provide multiple solar solution types including Roof Mount, Ground Mount, and Carport installations. Supporting services include Solar Energy System Maintenance, Service Visits for troubleshooting, and Monitoring Setup for production tracking. Additionally, they offer Construction Services for site preparation and building project support.

Differentiator

Problem solved

Functional benefit

Products and services

• Solar Energy System Installation Turnkey solar energy system installation tailored to the unique needs of each home or business, covering initial consultation, site assessment, custom PV design, and professional installation across roof-mount, ground-mount, and carport configurations.
• Solar Energy System Maintenance Comprehensive maintenance services for installed solar energy systems to verify longevity and reliable operation for residential and commercial customers.
• Service Visits Technical support and troubleshooting visits for customers experiencing issues with their existing solar energy systems, with skilled technicians diagnosing and resolving problems on-site.
• Construction Services Site preparation, foundation work, and full-scale construction management services supporting residential and commercial building projects, delivered by the company's skilled construction team.

Quantifiable outcome

• Over 4,000 residential customers helped to go solar
• +1 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Moxie Solar: Residential solar installer with a comparable product offering (custom PV design, installation, monitoring) but operating primarily in the Southeastern U.S. — comparable in business model but geographically distinct from True Power Solar's SoCal base.

Broad incumbents

• Sunrun: Largest residential solar installer in the United States, operating across California and nationwide with solar lease and PPA financing — a major competitor in the same residential solar market True Power Solar serves, but at vastly greater scale.
• ADT Solar (formerly known as Sunpro Solar): National residential solar installer operating across many U.S. states, including California, with a similar direct-to-consumer sales motion and turnkey installation model — broader geographic reach but overlapping customer profile.
• Tesla Energy: National residential and commercial solar installer (Solar Roof, retrofit PV) with significant brand and capital advantages; competes head-to-head with True Power Solar for California residential customers.

Direct peers

• LA Solar Group: Los Angeles-based residential solar installer focused on the Southern California market, providing custom solar PV design, installation, and service — overlapping directly with True Power Solar's target customers and service mix.
• Renew Solar: Southern California residential solar contractor offering custom PV system design, installation, and service — comparable in scale, service mix, and direct-to-consumer sales motion to True Power Solar.
• Semper Solaris: San Diego-based residential and commercial solar installer with a similar SoCal geographic focus, offering custom PV design, installation, and roofing services directly to homeowners — directly comparable customer base and service offering to True Power Solar.
• Stellar Solar: San Diego/Carlsbad-based residential and commercial solar installer serving Southern California with custom design, installation, and service — a close regional peer with similar size and product mix.
• Baker Electric Solar: Escondido, CA-headquartered solar and electrical contractor serving Southern California residential and commercial customers, with a long operating history and similar custom design and installation services as True Power Solar.
• Green Home Systems: California-based residential solar and roofing contractor serving homeowners with custom solar installations, battery storage, and roof replacement — directly comparable in product offering and direct-to-consumer GTM.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/truepowersolar
• Facebookfacebook.com/TruePowerSolarOfficial
• LinkedInlinkedin.com/company/true-power-solar
• Instagraminstagram.com/truepowersolar

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SunPower