Country Farm and Home Center

Name

Country Farm and Home Center

Legal name

Country Farm and Home

Website

https://countryfarmandhome.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Byrdstown

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Product Sales: Retail sales of farm equipment, mowers, trailers, and related supplies through two physical store locations. Products include riding mowers, tractor attachments, fencing, gates, livestock equipment, and trailers.
2. Equipment Rentals: Construction and commercial-grade equipment rental program at both locations, allowing customers to rent tools without purchase cost or maintenance concerns.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Country Farm and Home Center is a family-owned retail farm and home supply store operating two brick-and-mortar locations in Byrdstown, TN and Monticello, KY. The company sells farm equipment, residential and commercial zero-turn mowers, trailers, livestock equipment, tractor attachments, and construction tools, while also offering an equipment rental program. Products are sourced from established manufacturers including Stihl, Scag, Bobcat, Troy-Bilt, Tarter, and Dirt Dog.

Product overview

Country Farm and Home Center is a family-owned retail farm and home supply store offering a comprehensive range of products through two physical locations in Byrdstown, TN and Monticello, KY. The product portfolio consists of four core categories: Farm Equipment (including tractor implements, hay management, livestock equipment, ATV accessories, fencing, and feeding products), Mowers (residential and commercial zero-turn mowers from Bobcat, Scag, and Troy-Bilt brands), Trailers (equipment trailers, car haulers, and utility trailers), and Equipment Rentals (construction equipment for short-term rental). The Scag and Bobcat mower sub-brands focus on commercial-grade products while Troy-Bilt serves the residential segment. Tractor attachments from brands like Tarter and Dirt Dog provide specialized implements including box blades, finish mowers, rotary cutters, tillers, and harrows for Category 1 and 2 tractors. The company also offers livestock management products including creep feeders, mineral feeders, and tube gates.

Differentiator

Problem solved

Functional benefit

Products and services

• Farm Equipment Wide range of farming equipment including tractor implements, hay management, livestock equipment, ATV accessories, fencing, feeding equipment, and general farm tools sold through two retail locations to local farmers and agricultural operations.
• Mowers Residential and commercial zero-turn mowers and riding lawn mowers from Bobcat, Scag, and Troy-Bilt brands with various deck sizes and engine options sold to homeowners, farmers, and commercial mowing contractors.
• Trailers Equipment trailers, car haulers, and utility trailers in various sizes and weight capacities sold to farmers, contractors, and homeowners for hauling and transport needs.
• Equipment Rentals Construction equipment for rent at both Byrdstown and Monticello locations, allowing customers to rent commercial-grade tools without purchasing, with no purchase cost or maintenance concerns.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• StihlcoreChannel Partner/ Reseller/ DistributorCountry Farm and Home is an authorized Stihl dealer, reselling Stihl outdoor power equipment including chainsaws, trimmers, and blowers.
• Schluter SystemsminorStrategic or Co-development PartnerSchluter Systems conducts product demonstrations at Country Farm and Home's Monticello location, teaching customers about Schluter product installation.
• Scag Power EquipmentcoreChannel Partner/ Reseller/ DistributorAuthorized Scag dealer selling commercial riding, stand-on, and walk-behind lawn mowers. Scag has manufactured equipment since 1983 and is known for innovation and quality.
• Bobcat CompanycoreChannel Partner/ Reseller/ DistributorSells Bobcat zero-turn mowers including ZT3000, ZT3500, ZT6000, and ZT7000 models.
• Troy-BiltcoreChannel Partner/ Reseller/ DistributorSells Troy-Bilt zero-turn mowers including Z46 and Z54 models with Kohler engines.
• Tarter Farm and Ranch EquipmentcoreChannel Partner/ Reseller/ DistributorSells extensive line of Tarter farm equipment including box blades, rotary cutters, finish mowers, grader blades, feeders, gates, boom poles, and more.
• Dirt Dog ManufacturingcoreChannel Partner/ Reseller/ DistributorSells Dirt Dog implements including ATV frames, post hole diggers, disc harrows, grader blades, aerators, pluggers, landscape rakes, and all-purpose plows. Made in USA.

Scale indicators2 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Runnings: Family-owned farm and outdoor retailer with ~50 stores across the Upper Midwest and Northern Plains selling farm equipment, livestock, hardware, and lawn/garden. Comparable family-owned positioning and rural customer focus, with stronger presence in the Midwest.
• Bomgaars: Farm and ranch supply retailer serving rural communities across the Midwest with farm equipment, livestock supplies, hardware, and lawn/garden. Comparable small-town footprint and product mix, with deeper regional density than Country Farm and Home.
• Tractor Supply Company: Largest U.S. rural lifestyle retailer operating ~2,500 stores selling farm equipment, livestock supplies, fencing, and outdoor power equipment. Direct competitor to Country Farm and Home across virtually every product category, with vastly greater scale, e-commerce capabilities, and private-label margin advantages.
• Orscheln Farm and Home: Mid-size farm, ranch, and home retail chain operating ~170 stores in the Midwest and South. Closely comparable offering (farm supplies, equipment, hardware, livestock) with similar customer demographics to Country Farm and Home.
• Atwoods Farm & Ranch: Farm and ranch retail chain serving rural communities across the South-Central U.S. with farm equipment, livestock, hardware, and lawn/garden categories. Closely comparable product mix to Country Farm and Home in the rural farmer/DIY segment.
• Rural King: Midwest-rooted farm and home retail chain carrying farm equipment, livestock, hardware, and lawn/garden. Closely comparable to Country Farm and Home in product mix and rural customer base, with significantly larger store footprint and growing online presence.

Regional players

• Fleet Farm: Upper Midwest farm-and-retail chain selling farm supplies, hardware, outdoor power equipment, and trailers. Comparable merchandise categories with a regional store footprint that does not directly overlap Country Farm and Home's TN/KY trade area.
• Coastal Farm & Home: Pacific Northwest farm, ranch, and home retailer carrying farm equipment, fencing, livestock, and outdoor power equipment. Comparable product mix but operates primarily in Oregon/Washington rather than the Southeast.

Emerging players

• Southern States Cooperative: Farmer-owned cooperative serving the Mid-Atlantic and Southeast with farm supplies, livestock equipment, and agronomy services. Comparable overlap in livestock feeding equipment, fencing, and farm supplies, operating closer to Country Farm and Home's TN/KY geography than most peers on this list.

Others

• Stihl USA (local independent dealers): Stihl's authorized independent dealer network is the industry framework within which Country Farm and Home competes for outdoor power equipment sales and service. The relationship is both partnership (authorized dealer) and partial peer, as rival local Stihl dealers in adjacent counties compete for the same chainsaw/blower/trimmer demand.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/CountryFarmandHomeByrdstown
• LinkedInlinkedin.com/company/country-farm-and-home-center-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Country Farm and Home Center