Niche Academy
- Company typePrivate
- Founded2014
- HeadquartersOrem, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Niche Academy firmographics
Firmographics- Name
- Niche Academy
- Legal name
- Niche Academy LLC
- Website
- https://nicheacademy.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Niche Academy industry classification
Industry- Product category
- Learning Management System (LMS) Software
- NAICS
- Educational Support Services (611710), Professional and Management Development Training (61143)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Educational Services (8200)
- akta.pro primary industry
- Core LMS Platforms (Academic & Corporate) (EDAFAAAA)
- akta.pro secondary industries
- Learning Management Systems (LMS) & Academic Application Support (EDALAMAC), Educational Digital Courseware & Learning Platforms (LMS-Integrated) (MPAJABAH)
Keywords
Where Niche Academy is headquartered
LocationHeadquarters
- HQ city
- Orem
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Niche Academy business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Subscription-Based SaaS: The primary revenue model is subscription-based SaaS. Organizations pay for access to the platform's full features including pre-built content library, custom tutorial creation, learner reports, and integrations. Accounts can be created free of charge with limited access, while full-featured academies require paid subscriptions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free account tier with basic access |
| Subscription | Annual | Paid subscription for full platform access |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Niche Academy product offering
Product offeringCore offering
Niche Academy is a cloud-based learning management system (LMS) that enables libraries, nonprofits, municipalities, and other mission-driven organizations to deliver consistent training to staff, volunteers, and community members. The platform combines a pre-built Tutorial Marketplace of sector-specific content, custom tutorial authoring tools, learner progress tracking and reporting, and embeddable widgets for point-of-need training inside existing websites.
Product overview
Niche Academy is a unified online learning management platform that provides libraries, nonprofits, and mission-driven organizations with an all-in-one training solution. The core platform combines a Tutorial Marketplace (offering hundreds of professionally crafted, continuously updated tutorials), Custom Tutorial Creation tools, comprehensive Reports dashboards, and Embeddable Widgets. These components work together as an integrated system where organizations can set up their own academy, browse and add built-in content with one click, customize or create their own tutorials, enroll learners, and track progress through real-time analytics.
Differentiator
Problem solved
Functional benefit
Products and services
- Niche Academy Platform Cloud-based learning management system (LMS) that enables libraries, nonprofits, municipalities, parks and recreation departments, and direct care providers to deliver consistent training to staff, volunteers, and community members through built-in tutorial content, custom tutorials, learner tracking, and reporting. Sold to organizations on a subscription basis with a freemium entry point and a 30-day free trial.
Quantifiable outcome
- 1700+ organizations trust and rely on Niche Academy
- +2 more outcomes
Companies that use Niche Academy
Customer profileNamed customers14 records
Segments6 records
Ideal customer profiles6 records
Niche Academy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
Niche Academy partnerships and signals
Strategic signalScale indicators3 records
Recent moves1 record
Expansion highlights6 records
Niche Academy competitors and assessment
Company assessmentDirect peers
- Skilljar: Skilljar is a SaaS learning platform that enables businesses to deliver external training to customers and partners. Like Niche Academy, it focuses on a specific audience (customer/partner education vs. libraries/nonprofits), uses subscription pricing, and combines a content library with custom content creation tools and analytics dashboards.
- TalentLMS: TalentLMS is a cloud-based LMS offering course creation, ready-made content, and learner progress tracking on a subscription model. Although it serves a broader market than Niche Academy, its feature set (course marketplace, custom courses, embeddable elements, reporting) overlaps heavily with Niche Academy's core product offering.
- WebJunction (OCLC): WebJunction is OCLC's free library-focused training program providing self-paced courses and webinar content to library staff worldwide. It is the closest direct peer for the Public Libraries and Academic Libraries segments of Niche Academy and represents the most direct competitive substitute in the library vertical.
- TechSoup: TechSoup provides discounted technology, training resources, and learning content specifically for nonprofits. It is a direct peer for Niche Academy's nonprofit segment, addressing the same constrained-budget training pain points with curated learning offerings.
- LearnDash: LearnDash is a WordPress-based LMS plugin with course creation, quizzes, reporting, and content marketplace features. It serves the same workflow of building and delivering training modules with subscription-like access, making it a direct functional peer to Niche Academy's platform even though it targets a different customer base.
Broad incumbents
- Moodle: Moodle is the dominant open-source LMS used globally across academic libraries, schools, and universities. It overlaps with Niche Academy on the academic library segment and is the default incumbent in higher-ed LMS procurement decisions.
- Canvas (Instructure): Canvas is the leading academic LMS used by universities and academic libraries. It competes with Niche Academy for the information literacy and research skills training use case in academic libraries, and is the dominant incumbent in the higher-ed LMS space.
- LinkedIn Learning: LinkedIn Learning (formerly Lynda.com) offers a broad video course library widely subscribed to by public libraries as a patron resource. It is a broad incumbent competitor for the patron-facing and professional development content use cases that Niche Academy also serves.
- Thinkific: Thinkific is a broader LMS and course platform offering course creation, content marketplaces, and subscription tools for creators, SMBs, and enterprises. It overlaps with Niche Academy on subscription-based course delivery, customizable content, and learner tracking, though it does not specialize in libraries or nonprofits.
- Teachable: Teachable is a broad LMS / online course platform used by creators and small organizations to build academies and deliver training content. Like Niche Academy it offers a hosted academy experience with quizzes, content libraries, and reporting, serving as a broader market substitute.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Niche Academy social profiles
Digital presenceNiche Academy compliance and trust
Trust signalCompliance3 records
Niche Academy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Niche Academy leadership team
Management profileNumber of profiles
Profiles4 records
Niche Academy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Niche Academy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Niche Academy
What does Niche Academy do?
Niche Academy is a cloud-based learning management system (LMS) that enables libraries, nonprofits, municipalities, and other mission-driven organizations to deliver consistent training to staff, volunteers, and community members. The platform combines a pre-built Tutorial Marketplace of sector-specific content, custom tutorial authoring tools, learner progress tracking and reporting, and embeddable widgets for point-of-need training inside existing websites.
Is Niche Academy a public or private company?
Niche Academy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Niche Academy founded?
Niche Academy was founded in 2014. It employs 11 to 50 people.
Where is Niche Academy based?
Niche Academy is headquartered in Orem, United States, in the North America region.
How does Niche Academy make money?
One revenue line is on record: subscription-Based SaaS.
Who are Niche Academy's main competitors?
Direct peers on record are Skilljar, TalentLMS, WebJunction (OCLC), TechSoup and LearnDash. Broad incumbents are Moodle, Canvas (Instructure), LinkedIn Learning, Thinkific and Teachable.
Does Niche Academy have an API?
No public API is recorded for Niche Academy.
What industry is Niche Academy in?
Niche Academy's product category is Learning Management System (LMS) Software. Its primary akta.pro industry code is EDAFAAAA, Core LMS Platforms (Academic & Corporate), with a secondary code of EDALAMAC, Learning Management Systems (LMS) & Academic Application Support. Its NAICS code is 611710 and its SIC code is 7370.