Urban Planning Services

Name

Urban Planning Services

Legal name

Urban Planning Services

Website

https://urbanps.com.au

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Urban Planning and Development Consultancy

NAICS

Architectural Services (541310)

SIC

Services-Management Services (8741)

akta.pro primary industry

Urban Planning & Master Planning (BPAHAKAD)

akta.pro secondary industries

Regional & Land Use Planning (BPAHAKAE), Community Engagement & Participatory Planning (BPAHAKAO)

Keywords

• Town planning consultancy
• Development applications
• Master planning services
• Subdivision design
• Council approval negotiations

Headquarters

HQ city

Surfers Paradise

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Professional Planning Services: Provides comprehensive town planning services including site analysis, development applications, master planning, subdivision design, and community engagement. Revenue appears to be project-based professional services fees.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Urban Planning Services is a town planning consultancy that delivers end-to-end development solutions for private industry clients across the Gold Coast, South East Queensland, and Northern New South Wales. Core services include site analysis and development potential assessments, due diligence and pre-lodgement meetings, development applications and negotiated approvals, master planning and subdivision design, and community and government engagement strategies. The firm specializes in complex commercial developments such as high-rise residential, mixed-use precincts, master planned communities, marine facilities, and retirement living projects.

Product overview

Urban Planning Services is a professional town planning consultancy firm offering a comprehensive suite of services as a single integrated offering rather than a modular software platform. Their core product is end-to-end town planning consultancy, encompassing site analysis, development applications, master planning, subdivision design, council negotiations, and project coordination. Services include Site Analysis and Development Potential Assessments, Due Diligence and Pre-Lodgement Meetings, Development Applications and Negotiated Approvals, Master Planning and Subdivision Design, and Community and Government Engagement Strategies. They also specialize in specific development types including Subdivision, Dual Occupancy, Secondary Dwellings, and Mid-Low Rise Apartment Development. The firm operates exclusively with private industry clients across Gold Coast, South East Queensland, and Northern New South Wales, led by directors with over 25 years of experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Town Planning Services Core town planning consultancy services providing end-to-end development solutions including site analysis, development applications, master planning, subdivision design, and government negotiations for private industry clients across the Gold Coast, South East Queensland, and Northern New South Wales.
• Site Analysis and Development Potential Assessments Analysis services identifying optimal land use to enhance investment returns and development potential for commercial clients undertaking development projects.
• Due Diligence and Pre-Lodgement Meetings Advisory services ensuring informed decision-making and smoother approval pathways through council pre-lodgement consultations for development clients.
• Development Applications and Negotiated Approvals Managing development submissions and negotiations with councils to secure optimal approval outcomes for complex developments on behalf of private industry clients.
• Master Planning and Subdivision Design Strategic planning services for large-scale developments and land reconfigurations, including master planned residential communities and mixed-use precincts.
• Community and Government Engagement Strategies Stakeholder relations management and navigation of government engagement to support project success for complex developments.
• Subdivision Services Land subdivision services helping property owners split blocks and obtain approvals for separate lots for sale or development.
• Dual Occupancy Development Maximizing land potential with two homes on one lot through comprehensive planning and approval services for property owners.
• Secondary Dwellings / Granny Flats Adding value to properties with second dwellings through approval guidance and council compliance for property owners.
• Mid-Low Rise Apartment Development Developing units for investment or resale through the entire town planning process from advice to council approvals for property owners and developers.

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• DKOcoreStrategic or Co-development PartnerArchitect on the Star of the Sea $1.5 billion triple tower retirement development. UPS worked alongside DKO as part of a multidisciplinary project team including multiple engineering and consulting firms.
• LDG Landscape ArchitectsminorStrategic or Co-development PartnerLandscape architect consultant on the Star of the Sea development project.
• BITZIOS CONSULTINGminorStrategic or Co-development PartnerTraffic engineer consultant on the Star of the Sea development project.
• ARCADISminorStrategic or Co-development PartnerCivil Engineer and Hydraulic Engineer consultant on the Star of the Sea development project.
• ACOUSTIC WORKSminorStrategic or Co-development PartnerAcoustician consultant on the Star of the Sea development project.
• MRA ENVIRONMENTALminorStrategic or Co-development PartnerSolid Waste Consultant on the Star of the Sea development project.
• RWDIminorStrategic or Co-development PartnerWind Engineer consultant on the Star of the Sea development project.
• RPS CONSULTINGminorStrategic or Co-development PartnerSurveyor consultant on the Star of the Sea development project.
• MaritimocoreStrategic or Co-development PartnerCountry's premier boat builder. UPS worked with Maritimo to win the Planning and Environment Court appeal for the Gold Coast International Marine Precinct - a nearly 58 hectare mixed-use marine and general industrial site.
• MeritoncoreStrategic or Co-development PartnerLong-term relationship spanning 16+ years delivering landmark buildings and master plan developments across the Gold Coast including Ocean ($450m, 76 levels), The Shores, and multiple other projects.

Scale indicators3 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Urbis: One of Australia's largest dedicated urban planning, property economics, and design consultancies. Directly comparable in service offering (town planning, development advisory, master planning) to developers, government, and institutional clients across Australia.
• Ethos Urban: Australian urban planning, economics, and design consultancy with strong NSW/QLD presence. Offers the same core town planning and development advisory services to private and public sector clients, competing for similar complex development mandates.
• SGS Economics and Planning: Australia-wide economics and planning consultancy with offices across QLD. Competes for town planning, strategic planning, and master planning mandates with similar government and private developer clients.
• Mecone: Specialist Sydney/NSW-based town planning and development advisory firm. Closely comparable in service scope (DA, master planning, appeals) and target client base of property developers and landowners.
• Elton Consulting: Australian urban planning, engagement, and place-making consultancy. Overlaps on master planning, community engagement, and strategic planning work for private and government clients.
• Place Design Group: Australian town planning and urban design firm with offices across QLD/NSW. Comparable in providing town planning, urban design, and master planning services to private developers and government.

Broad incumbents

• Aurecon: Large global engineering and infrastructure consultancy with a significant Australian planning practice. Competes for integrated development mandates that combine planning, engineering, and advisory services to public and private clients.
• GHD: Global engineering, environmental, and planning consultancy with strong QLD presence. Offers urban planning as part of a broader property and infrastructure service portfolio, often competing on large integrated projects.
• WSP: Global professional services firm with a substantial Australian urban planning and property advisory practice. Provides planning as part of a wider multidisciplinary service offering to developers and government.
• Cardno (now Stantec): Australian-origin engineering, environmental, and planning consultancy (now part of Stantec). Provides town planning, urban design, and development advisory as part of a broader property and infrastructure portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ups-urban-planning-services

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Urban Planning Services