BarkWeb
BarkWeb is an independent Eastbourne-based digital agency offering web design, custom development, SEO, PPC, and AI-marketing services (AEO/GEO and ChatGPT Ads) to UK SMEs, charities, and public-sector clients, powered by its proprietary Jolojo PRO CMS.
- Company typePrivate
- Founded1999
- HeadquartersEastbourne, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What BarkWeb does
BarkWeb Limited is an independent UK digital agency headquartered in Eastbourne, East Sussex, founded in 1999 and operating as a private limited company. It delivers web design, custom web and application development, SEO, PPC management (as an accredited Google Partner), and newer AI-oriented services including Answer Engine Optimisation (AEO), Generative Engine Optimisation (GEO), and ChatGPT Ads Management. The firm's underlying technology is its proprietary Jolojo PRO content management system, developed in-house and used as the foundation for client websites, augmented by bespoke plugins and custom web applications built per client specification.
The agency operates with a small team (1–10 employees) led by Managing Director Julian Perrott and Marketing Director Emily Perrott, supported by an SEO & PPC Manager. Pricing is project-based, published at £100/hour or £700/day with a 10-minute minimum billing, supplemented by rolling monthly SEO retainers after an initial six-month foundational period. Customer acquisition relies on a sales-led motion combining direct phone and email outreach, a free human-led SEO audit lead magnet, a £50 referral voucher scheme, and Google Partner badging.
Its customer base spans SMEs, public-sector bodies, and charities across the UK, with named long-tenured clients including Consultus Care & Nursing (20+ years), Citizens Advice Eastbourne (11+ years), Traframe, Bourne Air Conditioning, and Leaderboard Golf. Geographic concentration is rooted in the South East (Eastbourne, Sussex, Kent), with stated service delivery across the UK. The firm has no external funding, no parent company, and no disclosed revenue, and has recently pivoted toward AI-driven search and advertising offerings as a growth vector.
BarkWeb firmographics
Firmographics- Name
- BarkWeb
- Legal name
- BarkWeb Limited
- Website
- https://barkweb.co.uk
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- BarkWeb is an independent Eastbourne-based digital agency offering web design, custom development, SEO, PPC, and AI-marketing services (AEO/GEO and ChatGPT Ads) to UK SMEs, charities, and public-sector clients, powered by its proprietary Jolojo PRO CMS.
- Ownership category
- akta.pro rank
Where BarkWeb is headquartered
LocationHeadquarters
- HQ city
- Eastbourne
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
BarkWeb business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Web Design & Development Services: Project-based professional services for bespoke web design and custom web application development. Pricing based on hourly (£100/hour) or day rates (£700/day). Minimum billing period of 10 minutes. Projects include website builds, rebranding, and custom functionality development.
- SEO Services: Ongoing SEO optimization services including technical SEO, content strategy, link building, and performance reporting. Operates on rolling monthly basis after initial 6-month foundational period.
- PPC & Google Ads Management: Pay-per-click advertising management as an accredited Google Partner. Includes campaign strategy, implementation, monitoring, and optimization. Client pays for ad spend plus management fees.
- AI Marketing Services (AEO/GEO): Answer Engine Optimization and Generative Engine Optimization services for AI-driven search platforms including ChatGPT, Perplexity, and voice assistants. Multi-channel visibility strategy services.
- ChatGPT Ads Management: Specialized management of sponsored recommendations appearing inside ChatGPT conversations. Covers strategy, campaign build, and ongoing optimization.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Hourly Rate |
| Unit Pricing | Pay-as-you-go | Standard Day Rate |
| Unit Pricing | Pay-as-you-go | Minimum Billing |
| Other | Other | Referral Reward |
| Freemium | Pay-as-you-go | Free SEO Audit |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
BarkWeb product offering
Product offeringCore offering
BarkWeb is an independent digital agency that designs and builds bespoke websites and web applications, and delivers ongoing digital marketing services including SEO, PPC (Google Ads), and AI-driven optimisation (AEO/GEO and ChatGPT Ads). All client sites are powered by BarkWeb's proprietary Jolojo PRO CMS, enabling clients to manage content without developer involvement. Services are delivered to SMEs, charities, and public sector organisations primarily across the UK.
Product overview
BarkWeb is a digital marketing and web development agency founded in 1999, offering a comprehensive suite of services built around their proprietary Jolojo PRO CMS platform. The core offering combines bespoke web design and development with digital marketing services including SEO, PPC, and specialised AI optimisation (AEO/GEO). Their ChatGPT Ads Management service extends AI capabilities into paid advertising. The Jolojo PRO CMS serves as the foundation enabling client content management, while free SEO audits function as a client acquisition tool. All services are delivered by a small team based in Eastbourne, East Sussex, positioning the agency as a human-centred alternative to larger digital firms.
Differentiator
Problem solved
Functional benefit
Products and services
- Web Design Creative, bespoke web design services shaped around the client's vision and designed to deliver growth and measurable business results, typically built on the proprietary Jolojo PRO CMS.
- Web & App Development Custom web development and software applications built to solve specific business challenges, increase efficiency, and support business growth, including bespoke plugins and integrations.
- Search Engine Optimisation (SEO) Evidence-driven SEO services and strategies covering technical SEO, content strategy, link building, and performance reporting, delivered on a rolling monthly retainer after an initial 6-month foundational period.
- Pay Per Click (PPC) Targeted paid search and Google advertising from an accredited Google Partner, covering campaign strategy, implementation, monitoring, and ongoing optimisation for instant visibility and lead generation.
- AI Optimisation (AEO & GEO) Multi-channel AI search optimisation covering SEO, Answer Engine Optimisation (AEO), and Generative Engine Optimisation (GEO) for visibility across Google, ChatGPT, Perplexity, and voice assistants.
- ChatGPT Ads Management Specialised management of sponsored recommendations appearing inside ChatGPT conversations, covering strategy, campaign build, creative development, and ongoing optimisation for AI-first search.
- Jolojo PRO CMS
Quantifiable outcome
- 247% average organic traffic increase for clients using SEO/AEO/GEO services
- +3 more outcomes
Companies that use BarkWeb
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
BarkWeb technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability5 records
Feature4 records
BarkWeb partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- GooglecoreAccredited Google Partner agency - the only one in Eastbourne. This certification demonstrates expertise in managing Google Ads campaigns, ensuring optimal performance and ROI for clients. Certification signifies deep understanding of Google's advertising platforms, best practices, and latest industry trends.
Scale indicators7 records
Recent moves5 records
Expansion highlights4 records
BarkWeb competitors and assessment
Company assessmentDirect peers
- Avenue Digital: UK digital marketing and web design agency serving small businesses with SEO, PPC and bespoke web development.
- Sagittarius Marketing: UK-based digital marketing agency providing SEO, web design and content marketing to SMEs — overlapping UK agency peer.
- Custard Online Marketing: UK digital agency offering web design, SEO and PPC services to SMEs — similar service portfolio and target market to BarkWeb.
- Vertical Leap: UK SEO and PPC specialist agency serving mid-market and enterprise clients — comparable digital marketing service mix.
- The SEO Works: UK SEO and PPC agency serving SMEs with technical SEO, paid search and web design — direct overlap with BarkWeb's core offerings and customer base.
- Builtvisible: UK SEO-led digital marketing agency with content marketing and technical SEO focus, overlapping with BarkWeb's SEO service line.
- CandidSky: UK digital marketing agency offering paid media, SEO and CRO services to retail and B2B clients — comparable agency peer in the UK market.
- Mediaworks: UK-based digital marketing agency offering SEO, PPC, web design and content services to SMEs. Comparable scope, customer segment (UK SMEs) and service mix to BarkWeb.
- Kumo Digital: UK digital agency offering web design, SEO and PPC services — directly comparable to BarkWeb's regional agency positioning.
- ClickyMedia: UK digital agency providing SEO, paid media and digital strategy to mid-market clients — directly comparable UK digital agency peer.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
BarkWeb social profiles
Digital presenceBarkWeb compliance and trust
Trust signalCompliance1 record
BarkWeb financial estimates
Financial estimateRevenue estimate
Valuation estimate
BarkWeb leadership team
Management profileNumber of profiles
Profiles3 records
BarkWeb funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BarkWeb M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BarkWeb
What does BarkWeb do?
BarkWeb is an independent digital agency that designs and builds bespoke websites and web applications, and delivers ongoing digital marketing services including SEO, PPC (Google Ads), and AI-driven optimisation (AEO/GEO and ChatGPT Ads). All client sites are powered by BarkWeb's proprietary Jolojo PRO CMS, enabling clients to manage content without developer involvement. Services are delivered to SMEs, charities, and public sector organisations primarily across the UK.
Is BarkWeb a public or private company?
BarkWeb is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BarkWeb founded?
BarkWeb was founded in 1999. It employs 1 to 10 people.
Where is BarkWeb based?
BarkWeb is headquartered in Eastbourne, United Kingdom, in the Europe region.
How does BarkWeb make money?
Five revenue lines are on record. Web Design & Development Services are the primary driver. The others are SEO Services, PPC & Google Ads Management, AI Marketing Services (AEO/GEO) and chatGPT Ads Management.
Who are BarkWeb's main competitors?
Direct peers on record are Avenue Digital, Sagittarius Marketing, Custard Online Marketing, Vertical Leap, The SEO Works, Builtvisible, CandidSky, Mediaworks, Kumo Digital and ClickyMedia.
Does BarkWeb have an API?
No public API is recorded for BarkWeb.