IQUAD
- Company typePrivate
- Founded1998
- HeadquartersBeirut, Lebanon
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
IQUAD firmographics
Firmographics- Name
- IQUAD
- Legal name
- IQUAD Learning Solutions
- Website
- https://iquadme.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
IQUAD industry classification
Industry- Product category
- Corporate E-Learning and Digital Learning Platforms
- NAICS
- Professional and Management Development Training (611430), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Digital Learning Content Development (eLearning, Labs, Simulations) (BPAEANAD)
- akta.pro secondary industries
- Learning Management Systems (LMS) & Digital Classrooms (EDAJAMAA), Corporate & Workforce Language Training Platforms (EDAFAOAJ)
Keywords
Where IQUAD is headquartered
LocationHeadquarters
- HQ city
- Beirut
- HQ country
- Lebanon
- HQ region
- Middle East
Offices2 records
Markets served
IQUAD business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Revenue model
- Learning Platform/Subscription Services: LMS/LXP platform access subscriptions and content library access for organizations
- Custom Content Development: Tailored learning content creation services to meet specific organizational needs
- Implementation & Training Services: Professional services including learning consultation, pathway recommendations, implementation guidance, and ongoing support
- Learning Pathway Recommendations: Strategic workforce development consulting and learning pathway design services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Enterprise Custom Solutions |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
IQUAD product offering
Product offeringCore offering
IQUAD develops, delivers, and supports digital learning solutions for organizations across the Middle East, combining a proprietary Learning Experience Platform (LXP) and the Madrasatie Online K-12 LMS with curated content libraries of more than 20,000 resources localized in 18 languages. The company also delivers custom content development, implementation, training, and learning pathway consulting services to corporate, government, banking, and educational clients, with strategic distribution partnerships with CrossKnowledge, edX, Wiley, and Voxy.
Product overview
IQUAD Learning Solutions is a digital learning solution provider with a platform-plus-modules architecture. The core offerings include Madrasatie Online (an LMS and school management system for K-12 institutions) and an LXP (Learning Experience Platform) for corporate learning. These are supplemented by specialized solution modules including Compliance, Onboarding, Leadership, and Digital Transformation learning solutions. The company also offers Content Libraries with 20K+ resources in 18 languages across topics like IT, Banking & Finance, Security, and Soft Skills. Additional products include SME Growth Hub for small businesses, ABILITY for banking sector e-learning, and BOOST YOURSELF for government sector training. The portfolio is complemented by partnerships with edX for university-level courses, CrossKnowledge, Voxy, Elucidat, and other content providers.
Differentiator
Problem solved
Functional benefit
Brands
- Madrasatie: An innovative LMS and school management solution supporting blended learning for K-12 educational institutions.
- SME Growth Hub
Products and services
- Madrasatie Online An innovative Learning Management System and school management solution that supports blended learning for K-12 educational institutions. Includes student performance tracking, grade management, attendance monitoring, parent communication, and a mobile application for teachers and administrators. Used by schools in Lebanon and UAE.
- SME Growth Hub A digital learning solution targeting small and medium enterprises, providing resources and programs for business growth and development across essential skills, leadership, and operations.
- Learning Experience Platform (LXP) A learning experience platform serving as IQUAD's digital learning service backbone for corporate organizations, offering engaging and scalable learning experiences that improve performance and enhance employee development.
- ABILITY E-Learning Platform E-learning platform developed for the Association of Banks in Lebanon (ABL) to deliver banking-specific courses and BDL 103 certification mock tests for the Lebanese banking industry.
- BOOST YOURSELF Government E-Learning Portal E-learning portal developed for the Government of Lebanon's public sector employees, providing hundreds of online courses in management, life skills, ICT, and MS Office. Includes a Leadership Portal for Ministers and General Directors with videocasts from Harvard Business School, INSEAD, and HEC.
Companies that use IQUAD
Customer profileNamed customers19 records
Segments5 records
Ideal customer profiles5 records
IQUAD technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
IQUAD partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered secondary and core.
- WizenozesecondaryIntegration of Wizenoze's trusted digital content into Madrasatie Online platform to enrich STEM curriculum with recommended internet content matched to student learning capabilities. Enables personalized learning materials and increased learning outcomes for K-12 students in Lebanon and UAE.
- CrossKnowledgecoreStrategic alliance partner for Middle East and GCC region. CrossKnowledge provides world-class digital learning content and platform technology. IQUAD serves as regional integrator providing implementation, customization, and support services.
- ElucidatsecondaryElearning authoring platform partner bringing engagement back to elearning. Empowers teams to create, manage, and release compelling courses to any LMS.
- Sonic (Performance Support)secondaryTech leader in Performance Support market with searchable videos and integrated Microsoft Office training solutions.
- The Access GroupsecondaryBusiness management software provider empowering 160,000+ global organisations with smart and efficient solutions.
- Lead For ImpactsecondaryCoaching and consulting company dedicated to helping leaders and organizations take their impact to the next level.
- Cornerstone OnDemandsecondaryPartnership to deliver integrated HCM solutions (protected content)
- CK Authorized PartnerssecondaryAuthorized partner network for CrossKnowledge solutions in the region
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
IQUAD competitors and assessment
Company assessmentDirect peers
- CrossKnowledge (Wiley): Wiley-owned global digital learning platform and content provider; IQUAD's Core strategic partner for the MENA region. They share the same enterprise L&D buyer, the same LMS/LXP product category, and the same content-led go-to-market, making them the closest direct comparator.
- Docebo: AI-powered learning platform serving enterprise customers globally with a similar LMS + content marketplace model. Comparable in customer segment (mid-market and enterprise L&D) and product category, but with a more software-led (vs. services-led) delivery approach.
- Degreed: Learning experience platform focused on skill development, content aggregation, and enterprise upskilling. Direct overlap in LXP category, target buyer (L&D leaders), and integrated content approach, but Degreed operates at a larger global scale.
- 360Learning: Collaborative learning platform enabling subject-matter experts to author and deliver training internally. Comparable in empowering L&D teams and SME-led content creation, and competing for the same enterprise training budget.
- GP Strategies: Global performance improvement and training services provider with deep enterprise and regulated-industry relationships. Highly comparable in services-led enterprise L&D model, with similar banking, industrial, and government clients in MENA and globally.
Broad incumbents
- Skillsoft: Large incumbent corporate learning company offering content, LMS, and leadership development suites. Targets the same enterprise L&D buyer as IQUAD but operates globally with a software-first, content-library model rather than regional implementation services.
- Pluralsight: Technology skills training platform serving enterprises and individuals, with content in IT, cloud, cybersecurity, and software development. Overlaps with IQUAD's IT and digital transformation content categories and shares the same enterprise technology-buyer persona.
- Cornerstone OnDemand: Talent management and learning platform for the enterprise, with whom IQUAD holds a formal partnership. Comparable as a broad HCM/LMS incumbent, but with a global, software-led model rather than IQUAD's regional services-led approach.
Emerging players
- Sana: AI-native learning platform for enterprise knowledge and training. Emerging player in the same AI-enabled enterprise L&D category IQUAD is moving into with its 2024-2025 'Embracing AI' positioning, but with a different (software-only) go-to-market.
- Go1: Content aggregation and learning platform providing a unified content library for enterprise L&D buyers. Comparable in aggregating multi-publisher content (Wiley, Intuition, etc.) onto a single platform, and increasingly competing in the same regional enterprise deals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
IQUAD social profiles
Digital presenceIQUAD compliance and trust
Trust signalCompliance2 records
IQUAD financial estimates
Financial estimateRevenue estimate
Valuation estimate
IQUAD leadership team
Management profileNumber of profiles
Profiles7 records
IQUAD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
IQUAD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about IQUAD
What does IQUAD do?
IQUAD develops, delivers, and supports digital learning solutions for organizations across the Middle East, combining a proprietary Learning Experience Platform (LXP) and the Madrasatie Online K-12 LMS with curated content libraries of more than 20,000 resources localized in 18 languages. The company also delivers custom content development, implementation, training, and learning pathway consulting services to corporate, government, banking, and educational clients, with strategic distribution partnerships with CrossKnowledge, edX, Wiley, and Voxy.
Is IQUAD a public or private company?
IQUAD is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was IQUAD founded?
IQUAD was founded in 1998. It employs 11 to 50 people.
Where is IQUAD based?
IQUAD is headquartered in Beirut, Lebanon, in the Middle East region.
How does IQUAD make money?
Four revenue lines are on record. Learning Platform/Subscription Services are the primary driver. The others are custom Content Development, implementation & Training Services and learning Pathway Recommendations.
Who are IQUAD's main competitors?
Direct peers on record are CrossKnowledge (Wiley), Docebo, Degreed, 360Learning and GP Strategies. Broad incumbents are Skillsoft, Pluralsight and Cornerstone OnDemand. Emerging players are Sana and Go1.
Does IQUAD have an API?
No public API is recorded for IQUAD.
What industry is IQUAD in?
IQUAD's product category is Corporate E-Learning and Digital Learning Platforms. Its primary akta.pro industry code is BPAEANAD, Digital Learning Content Development (eLearning, Labs, Simulations), with a secondary code of EDAJAMAA, Learning Management Systems (LMS) & Digital Classrooms. Its NAICS code is 611430 and its SIC code is 8200.