KRS Holdings

What KRS Holdings does

KRS Holdings, Inc. is a privately held residential property management company headquartered in Richmond, Virginia, founded by Kyle Stephenson and operating across Virginia under the KRS Holdings and KRS Property Management brands. The company manages more than 4,800 rental units for over 800 property owners across four regional offices covering Richmond, Hampton Roads (Virginia Beach, Norfolk, Chesapeake, Hampton), Northern Virginia (Arlington, Alexandria, Fairfax, Fredericksburg), and surrounding counties. Its service portfolio centers on full-service property management — encompassing vacancy marketing, tenant screening, rent collection, in-house and contracted maintenance, financial reporting, and eviction protection — supplemented by a lease-only tenant placement tier and a set of investor calculators (ROI, rent vs sell, vacancy loss, rental pricing). The customer base is horizontal: individual and small-portfolio rental property investors in Virginia, with tenants as a secondary user group served through the same managed portfolio.

The business model is professional services revenue earned primarily as recurring percentage-based management fees on collected rent, plus one-time lease placement fees from the lease-only tier; pricing is quote-based and not publicly disclosed. Operations run on the third-party PropertyWare platform, which powers 24/7 owner and tenant portals for financial reporting, ACH rent collection, and maintenance requests. Tenant acquisition relies on multi-channel marketing including Zillow, Trulia, Facebook, yard signs, and open houses, while owner acquisition combines local-market direct sales via dedicated leasing agents and property managers with inbound lead generation from the company website's calculators and free rental analysis. The company is founder-controlled with no disclosed institutional investors, no parent entity, and no funding rounds or M&A activity in the available data; the most recent observable expansion is a separate Raleigh, North Carolina property management brand referenced on the KRS Holdings website.

The operating technology stack is conventional for the property management sector — PropertyWare for back-office and portals, Findigs for online applications, and standard third-party listing and social platforms — with no disclosed proprietary AI, automation, or differentiated technology IP. The core differentiators are operational rather than technological: regional office density providing local market knowledge and vendor networks, in-house maintenance capacity with a full-time coordinator, and a dedicated-agent service model. The company has accumulated industry recognitions including All Property Management Visitors' Choice 100 (2014, 2016, 2017) and Expertise.com Best Property Management in Richmond (2021), but has not publicly disclosed financial results, employee count beyond a 101–250 range, or revenue.

Name

KRS Holdings

Legal name

KRS Holdings, Inc.

Website

https://krsholdings.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

101–250 employees

Short description

KRS Holdings is a privately held residential property management company based in Richmond, Virginia, serving more than 800 rental property owners across 4,800+ units in Virginia through full-service management and lease-only services delivered via four regional offices on the PropertyWare platform.

Ownership category

akta.pro rank

Product category

Residential Property Management

NAICS

Residential Property Managers (531311)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Single-Family Rental (SFR) Property Management (BPAJAFAB)

akta.pro secondary industry

Residential Lease Administration & Tenant Services (BPAJAFAL)

Keywords

• Residential property management
• Tenant placement services
• Lease administration
• Rental property maintenance
• Rent collection services

Headquarters

HQ city

Richmond

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Property Management Fees: KRS Holdings charges property owners for comprehensive property management services including leasing, tenant screening, rent collection, maintenance coordination, financial reporting, and eviction protection. The company offers full-service management as well as lease-only service options. Pricing is not publicly disclosed — quote-based.
2. Lease-Only Service: A separate tier of service for property owners who only need leasing and tenant placement without ongoing management. Provides a cost-effective option for investors who want professional tenant placement without full-service ongoing management.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

KRS Holdings provides residential property management services for rental property owners across multiple Virginia markets, including full-service management covering leasing, tenant screening, rent collection, maintenance, financial reporting, and eviction protection. It also offers a standalone lease-only tenant placement service for owners who do not want ongoing management. Services are delivered via dedicated local property managers and leasing agents operating out of offices in Richmond, Hampton/Virginia Beach, Arlington, and Fredericksburg.

Product overview

KRS Holdings operates as a property management company offering a unified service platform built around full-service management as the core product, supplemented by lease-only service options. The portfolio includes six integrated service modules covering the complete rental property lifecycle: Vacancy Marketing, Tenant Screening, Rent Collection, Property Maintenance, Financial Reporting, and Eviction Protection. Additionally, the company provides supplementary analytical tools including ROI Calculator, Rent vs Sell Calculator, Vacancy Loss Calculator, and Rental Calculator to support investor decision-making. The services are available across multiple Virginia markets including Richmond, Hampton Roads, Northern Virginia, and Fredericksburg regions.

Differentiator

Problem solved

Functional benefit

Products and services

• Full Service Management Comprehensive residential property management covering vacancy marketing, tenant screening, rent collection, property maintenance, financial reporting, and eviction protection for rental property owners in Virginia.
• Lease-Only Service Standalone tenant placement service for property owners who need professional leasing and tenant screening but do not want ongoing full-service management.

Quantifiable outcome

• Occupancy rates significantly exceed market average through no-vacancy marketing strategy
• +2 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Real Property Management: National franchise network of residential property managers offering full-service management, tenant placement, and similar service modules to KRS Holdings. Directly comparable in service menu and target owner segment, though distributed across hundreds of franchisees rather than concentrated in one state.
• Mynd Management: Tech-enabled residential property manager operating nationally with a focus on single-family rentals. Comparable to KRS in core service offering (full-service management, leasing, maintenance) but differentiated by a proprietary technology stack and venture-backed scale.
• Evernest: Residential property management company managing single-family and small multifamily rentals across multiple U.S. markets. Comparable service offerings to KRS (leasing, maintenance, rent collection) with a tech-enabled owner portal and acquisition-driven growth strategy.
• Belong: Residential property manager offering full-service management for single-family rentals. Similar customer segment (individual investors) and service modules to KRS, though operating in different geographic markets with a tech-led positioning.

Regional players

• Castle Management Group: Residential property management company serving the Mid-Atlantic region. Comparable service offering to KRS in tenant placement, rent collection, and maintenance coordination, with some geographic overlap in Virginia markets.
• Willow Bend Property Management: Residential property manager based in the Richmond, Virginia region offering full-service management for single-family rentals. Direct local competitor to KRS in the Richmond metro, with overlapping service area and similar owner/tenant segments.
• Bay Property Management Group: Residential and multifamily property manager operating in the Mid-Atlantic region including parts of Virginia. Comparable service menu to KRS, with overlap in the Hampton Roads/NoVA markets though a broader regional footprint.
• RPM Services (Richmond Property Management): Local Richmond, Virginia residential property manager offering leasing, tenant screening, and full-service management. Most direct head-to-head competitor to KRS in its home Richmond market with comparable service offerings.

Broad incumbents

• Greystar Real Estate Partners: Largest U.S. residential and multifamily property manager operating across the country. While primarily focused on larger multifamily assets rather than single-family rentals, competes for adjacent owner relationships and sets industry benchmarks for service quality and technology in the markets KRS serves.
• Progress Residential: Institutionally-owned single-family rental operator and manager operating across the Sun Belt. Comparable to KRS in customer-facing property management services for single-family rentals, though Progress primarily manages its own portfolio rather than third-party investor units.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/krsholdings
• Facebookfacebook.com/krsholdings.property
• LinkedInlinkedin.com/company/krs-holdings-inc-

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KRS Holdings