Raiffeisen Ware Austria
RWA Raiffeisen Ware Austria is the cooperative wholesale and franchise platform for ~70 Austrian Lagerhaus cooperatives, spanning agricultural inputs, feed production, machinery, energy, home/garden retail, and building materials across 9 European countries.
- Company typePrivate
- Founded1993
- HeadquartersKorneuburg, Austria
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Raiffeisen Ware Austria does
RWA Raiffeisen Ware Austria AG is the umbrella organization of the Austrian Lagerhaus cooperative network, founded in 1993 through the merger of the cooperative goods associations of Lower Austria, Upper Austria, Styria, and the Österreichische Raiffeisen Warenzentrale. The company centralizes wholesale, franchise, and shared services for approximately 70 Lagerhaus cooperatives operating roughly 1,000 retail locations and serving over 100,000 cooperative members in Austria, with wholly-owned agricultural trading and feed operations extending into 8 additional Central and Southeast European countries (Czech Republic, Slovakia, Hungary, Slovenia, Croatia, Romania, Serbia, Ukraine).
The operating model spans five business segments — Agrar (seed production of 45,000 t/yr across 400 varieties, 600,000 t/yr of feed via Garant, PatentCo, and Agromed, fertilizer and crop protection, wood and biomass trading, wine and fruit-growing supplies), Technik (agricultural machinery through Lagerhaus Technik-Center exclusively representing John Deere, plus a 73,000-location central spare-parts warehouse at Korneuburg with AutoStore automation), Energie (€1.01B 2024 revenue via Genol fuels/lubricants, pellets, and Solar Solutions PV including Agri-PV), Haus & Garten (franchise retail of ~190,000 products through ~500 locations, with 16+ proprietary brands), and Baustoffe (building materials through 250 locations with 1,200 advisors). Digital infrastructure includes the OnFarming farmer platform and the lagerhaus.at e-commerce storefront offering 60,000+ online articles.
Revenue is generated through wholesale supply to member cooperatives, franchise and brand licensing fees, proprietary seed and feed production, commodity trading (3.3 million tonnes of agricultural products annually, 240,000 t domestic and 310,000 t international storage), energy distribution, and consumer retail across Austrian rural areas. RWA's ownership is itself cooperative-based, with RWA Beteiligungsholding GmbH as the principal shareholder (owned by RWA Raiffeisen Ware Austria Handel und Vermögensverwaltung eGen) and a 2025 buyback that further consolidated Lagerhaus cooperative control over the entity.
Raiffeisen Ware Austria firmographics
Firmographics- Name
- Raiffeisen Ware Austria
- Legal name
- RWA Raiffeisen Ware Austria Aktiengesellschaft
- Website
- https://rwa.at
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- RWA Raiffeisen Ware Austria is the cooperative wholesale and franchise platform for ~70 Austrian Lagerhaus cooperatives, spanning agricultural inputs, feed production, machinery, energy, home/garden retail, and building materials across 9 European countries.
- Ownership category
- akta.pro rank
Raiffeisen Ware Austria industry classification
Industry- Product category
- Agricultural Wholesale Distribution
- NAICS
- Grocery and Related Product Merchant Wholesalers (4244), Lumber and Other Construction Materials Merchant Wholesalers (4233), Petroleum Bulk Stations and Terminals (424710), Fresh Fruit and Vegetable Merchant Wholesalers (424480)
- SIC
- Wholesale-Professional & Commercial Equipment & Supplies (5040), Wholesale-Industrial Machinery & Equipment (5084), Wholesale-Petroleum & Petroleum Products (No Bulk Stations) (5172)
- akta.pro primary industry
- Farmer Cooperatives & Co-op Retail (AFABAJAB)
- akta.pro secondary industries
- Member-Owned Food Cooperatives (CRAHALAA), Farm-to-Consumer Cooperative Markets (Local Producer Co-ops) (CRAHALAG)
Keywords
Where Raiffeisen Ware Austria is headquartered
LocationHeadquarters
- HQ city
- Korneuburg
- HQ country
- Austria
- HQ region
- Europe
Offices6 records
Markets served
Raiffeisen Ware Austria business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Agricultural Wholesale: RWA acts as major wholesaler for agricultural products and operating supplies, trading seeds, fertilizers, plant protection, feed, wood, and agricultural produce. Operates 240,000 tons storage capacity in Austria and 310,000 tons internationally.
- Seed Production: RWA breeds, produces, and distributes quality seed for Austrian agriculture. Produces 45,000 tonnes annually at Korneuburg & Lannach, with 400 varieties in portfolio and 180 contract farming partners.
- Feed Production: Feed holding includes Garant (Austria's largest feed producer with 500,000+ tonnes/year at 3 sites), PatentCo (Serbia), and Agromed. Total 600,000 tonnes feed produced, serving 50 countries across 6 continents.
- Franchise Management: RWA franchises the Lagerhaus brand to cooperatives, providing centralized purchasing, marketing, proprietary brand management, sales coordination, and logistics for approximately 500 retail locations.
- Energy Sales: Trading fossil energy (heating oil, fuels, lubricants) and renewable energy (wood pellets, briquettes, photovoltaic systems). Genol brand operates filling stations. Energy revenue was 1.01 billion euros in 2024.
- Wine & Fruit Growing Supplies: Complete range of machines and operating materials for wine and fruit processing. Includes vineyard materials, operating supplies, packaging, cellar technology, and mobile service team.
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
Raiffeisen Ware Austria product offering
Product offeringCore offering
RWA Raiffeisen Ware Austria is the central wholesale distributor, franchise provider, and umbrella organization for the Austrian Lagerhaus cooperative network. It supplies 70 member cooperatives with agricultural inputs (seeds, fertilizers, crop protection, feed, wood/biomass), agricultural machinery, energy products (fossil fuels, pellets, photovoltaic systems), home and garden supplies, and building materials. RWA also manufactures seed and compound feed through its own production facilities and franchises the Lagerhaus brand to cooperatives operating approximately 1,000 retail locations across Austria.
Product overview
RWA Raiffeisen Ware Austria operates as a diversified agricultural and retail conglomerate with five main business segments: Agrar (agricultural products, seeds, fertilizers, crop protection, feed, wood/biomass, wine/fruit growing), Technik (farm machinery, spare parts, tires via LTC), Energie (fossil fuels via Genol, pellets, photovoltaic via Solar Solutions including Agri-PV), Haus & Garten (home and garden retail via Lagerhaus franchise system), and Baustoffe (building materials via franchise). The company combines its own production capabilities (seeds, feed via Garant/PatentCo/Agromed) with wholesale distribution through 70 Lagerhaus cooperatives with 1,000 locations, supported by digital platforms like OnFarming and lagerhaus.at. The product portfolio includes both manufactured goods (seeds, feed, consumer goods with own brands like ALPHA/IMMERGRÜN/IMPOS) and third-party brands, distributed through physical stores, e-commerce, and logistics hubs.
Differentiator
Problem solved
Functional benefit
Brands
- Lagerhaus: Franchise brand for house, garden and building materials markets
- Genol
- ALPHA
- IMMERGRÜN
- IMPOS
- Casafino
- Dämm[it]
- avania
- Kent Living
- Kostbarmacher
- Meister
- Okay
- TALOO
- Wild & Wald
- Werkstoff
- OnFarming
- Solar Solutions
- Lagerhaus Forst
- Die Saat
Products and services
- OnFarming
Quantifiable outcome
- 80-90% reduction in plant protection products through Spot-Spraying technology
- +3 more outcomes
Companies that use Raiffeisen Ware Austria
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles3 records
Raiffeisen Ware Austria technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature5 records
Raiffeisen Ware Austria partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- BayWacoreStrategic alliance established in 1999 between RWA and BayWa. BayWa Vorarlberg Handels GmbH operates as a Lagerhaus location. The alliance provides mutual benefits in agricultural trading and cooperative operations across Austria.
- John DeerecoreLagerhaus Technik-Center (LTC), RWA's subsidiary, holds exclusive representation of John Deere in Austria. LTC offers innovative, high-quality agricultural machinery and corresponding services through a dense network of local contacts.
- BOKU ViennaminorUniversity partner for scientific monitoring of Agri-PV projects including the Öko-Solar-Biotop Pöchlarn apple cultivation test site.
- Fachschule Francisco Josephinum WieselburgminorAgricultural education partner providing scientific monitoring and research support for Agri-PV apple cultivation testing at Pöchlarn.
Scale indicators27 records
Recent moves16 records
Expansion highlights6 records
Raiffeisen Ware Austria competitors and assessment
Company assessmentDirect peers
- BayWa AG: German agricultural cooperative and trading group operating across agriculture, energy, and building materials — directly comparable to RWA's diversified ag-inputs and energy business, and RWA's existing strategic partner since 1999.
- AGRAVIS Raiffeisen AG: Major German agricultural cooperative trading group operating compound feed production, crop inputs, and agricultural wholesale — a directly comparable German peer with similar cooperative-anchored business model serving German farmers.
- RWZ Rhein-Main eG: German agricultural cooperative covering grains, seeds, fertilizers, crop protection, feed, and retail — comparable in structure to RWA as a farmer-owned cooperative providing agricultural inputs and services to member farmers.
- ATR Landhandel GmbH & Co. KG: German agricultural commodity trader specializing in grain, oilseeds, and fertilizer distribution — directly comparable to RWA's agricultural wholesale segment with similar product categories and customer base.
- Cefetra Group: European agricultural supply chain company (a BayWa subsidiary) specializing in grain, oilseed, and specialty ingredient distribution — directly comparable to RWA's agricultural wholesale activities across European markets.
Regional players
- Hauptgenossenschaft Nord (HAN): Northern German agricultural cooperative providing inputs, marketing, and feed — comparable cooperative-based agribusiness model, though focused on the German northern market rather than Austria/CEE.
- Agrana Beteiligungs-AG: Austrian-headquartered food and industrial company operating in fruit, starch, and sugar — a regional comparable with overlapping Austrian agricultural exposure and similar cooperative shareholder base, though focused downstream in food processing rather than farm inputs.
Broad incumbents
- Cargill Austria / Cargill: Global agricultural commodity trader and producer with significant presence in Austria/CEE — comparable in grain trading and animal nutrition segments, though much larger in scale and not cooperative-structured.
- Louis Dreyfus Company: Global merchant trading grains, oilseeds, and agricultural products — overlaps with RWA's 3.3 million tonnes agricultural trading volumes, though operates at vastly greater global scale.
- Bunge Limited: Global agribusiness and food company with grain origination, oilseed processing, and fertilizer operations — comparable in agricultural trading and feed segments as a broad incumbent.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Raiffeisen Ware Austria social profiles
Digital presenceRaiffeisen Ware Austria compliance and trust
Trust signalCompliance13 records
Raiffeisen Ware Austria financial estimates
Financial estimateRevenue estimate
Valuation estimate
Raiffeisen Ware Austria leadership team
Management profileNumber of profiles
Profiles2 records
Raiffeisen Ware Austria subsidiaries and ownership
Company hierarchySubsidiaries34 records
Raiffeisen Ware Austria funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Raiffeisen Ware Austria M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Raiffeisen Ware Austria
What does Raiffeisen Ware Austria do?
RWA Raiffeisen Ware Austria is the central wholesale distributor, franchise provider, and umbrella organization for the Austrian Lagerhaus cooperative network. It supplies 70 member cooperatives with agricultural inputs (seeds, fertilizers, crop protection, feed, wood/biomass), agricultural machinery, energy products (fossil fuels, pellets, photovoltaic systems), home and garden supplies, and building materials. RWA also manufactures seed and compound feed through its own production facilities and franchises the Lagerhaus brand to cooperatives operating approximately 1,000 retail locations across Austria.
Is Raiffeisen Ware Austria a public or private company?
Raiffeisen Ware Austria is a private company. It is classified as unknown and is currently operating.
When was Raiffeisen Ware Austria founded?
Raiffeisen Ware Austria was founded in 1993. It employs 1,001 to 5,000 people.
Where is Raiffeisen Ware Austria based?
Raiffeisen Ware Austria is headquartered in Korneuburg, Austria, in the Europe region.
How does Raiffeisen Ware Austria make money?
Six revenue lines are on record. Agricultural Wholesale is the primary driver. The others are seed Production, feed Production, franchise Management, energy Sales and wine & Fruit Growing Supplies.
Who are Raiffeisen Ware Austria's main competitors?
Direct peers on record are BayWa AG, AGRAVIS Raiffeisen AG, RWZ Rhein-Main eG, ATR Landhandel GmbH & Co. KG and Cefetra Group. Regional players are Hauptgenossenschaft Nord (HAN) and Agrana Beteiligungs-AG. Broad incumbents are Cargill Austria / Cargill, Louis Dreyfus Company and Bunge Limited.
Does Raiffeisen Ware Austria have an API?
No public API is recorded for Raiffeisen Ware Austria.
What industry is Raiffeisen Ware Austria in?
Raiffeisen Ware Austria's product category is Agricultural Wholesale Distribution. Its primary akta.pro industry code is AFABAJAB, Farmer Cooperatives & Co-op Retail, with a secondary code of CRAHALAA, Member-Owned Food Cooperatives. Its NAICS code is 4244 and its SIC code is 5040.