Southland Trailer Corp
- Company typePrivate
- Founded1980
- HeadquartersLethbridge, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
Southland Trailer Corp firmographics
Firmographics- Name
- Southland Trailer Corp
- Legal name
- Southland Trailer Corp.
- Website
- https://southlandtrailers.com
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Southland Trailer Corp industry classification
Industry- Product category
- Trailer Manufacturing
- NAICS
- Truck Trailer Manufacturing (336212)
- SIC
- Truck Trailers (3715)
- akta.pro primary industry
- Trailer Manufacturing (Utility/Enclosed/Flatbed/Car Hauler) (IMACAGAA)
- akta.pro secondary industry
- Semi-Trailer Manufacturing (Dry Van/Reefer/Tanker/Lowboy) (IMACAGAB)
Keywords
Where Southland Trailer Corp is headquartered
LocationHeadquarters
- HQ city
- Lethbridge
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Southland Trailer Corp business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Trailer Sales: Manufacturing and selling trailers directly to customers through dealer network. One-time capital purchase model for trailers including dump trailers, equipment trailers, gooseneck, enclosed cargo, sled trailers, flatbed, and gravel trailers.
- Parts Sales: Trailer parts sold through Amazon store and dealers for replacement and maintenance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Trailer products range from 5'x10' compact to 53' commercial trailers |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Southland Trailer Corp product offering
Product offeringCore offering
Southland Trailer Corp manufactures steel trailers including dump trailers, equipment trailers, gooseneck trailers, enclosed cargo trailers, sled/toy hauler trailers, and commercial cargo trailers under the Southland, Royal Cargo, and Renn brands. The company operates a vertically integrated manufacturing facility in Lethbridge, Alberta, performing in-house steel fabrication, plasma cutting, bending, welding, wet paint application, and final assembly. Products range from compact 5'x10' residential trailers to heavy-duty 53' commercial flatbeds with GVWR exceeding 84,000 lbs.
Product overview
Southland Trailer Corp is a Lethbridge, Alberta-based manufacturer offering a comprehensive portfolio of trailers across multiple categories including dump trailers, equipment trailers (Low Boy/High Boy), gooseneck trailers, enclosed cargo trailers, sled/toy hauler trailers, and commercial cargo trailers. The company operates under three brands: Southland (general trailers), Royal Cargo (enclosed cargo and sled trailers), and Renn (steel flatbed and gravel trailers for heavy commercial transport). Products range from compact 5' × 10' dump trailers with 5,720 LB GVWR to heavy-duty 53' flatbed trailers with 84,877 LB GVWR. The company employs over 500 team members with in-house engineering, manufacturing (including plasma cutting, bending, welding), and wet paint capabilities. Southland emphasizes HSS structural tubing construction, scissor-hoist dump mechanisms, and vertical integration in its manufacturing process.
Differentiator
Problem solved
Functional benefit
Brands
- Royal Cargo: Brand for enclosed cargo trailers including various widths and configurations.
- Renn
Products and services
- Dump Trailers Full line of steel dump trailers in 5', 6', and 7' widths with GVWR from 5,720 LB to 21,000 LB, featuring Champion scissor hoists and HSS structural tubing, designed for construction and landscaping material hauling.
- Equipment Trailers Low Boy and High Boy equipment trailers including tandem axle configurations with various deck types, ramps, and beavertail options for hauling machinery and vehicles.
- Gooseneck Trailers Heavy-duty gooseneck trailers in 10k Triple Dually, 10k Tandem Dually, 12K Tandem Dual, and 16K Tandem Dually Hydraulic Beavertail configurations with GVWR up to 38,000 LB, designed for heavy equipment transport.
- Enclosed Cargo Trailers (Royal Cargo) Royal Cargo brand enclosed trailers in 5' to 8' widths and 10' to 26' lengths with various axle configurations, V-nose options, and wall heights up to 86 inches, for cargo and recreational transport.
- Sled/Toy Hauler Trailers (Royal Cargo) Royal Cargo brand sled trailers for transporting snowmobiles and ATVs, available in Highboy, Lowboy, and Mid Deck configurations with 3 or 4 place capacity.
- Commercial Cargo Trailers Heavy-duty commercial enclosed cargo trailers with 8' widths, lengths up to 26', and tandem 7,000 lb axle configurations for commercial hauling applications.
- Renn Steel Flatbed Trailers Renn brand steel flatbed trailers including Flat Deck (up to 53'), Drop Deck, and Super B configurations with tridem axle and air ride suspension for heavy commercial transport.
- Renn Gravel Pup Trailers Renn brand gravel pup trailers (SL1700 G1S, SL1400 G1S, SL1700 G2S) designed for aggregate transport with air ride suspension in mining and aggregate industry applications.
- Trailer Parts Replacement and maintenance trailer parts sold through Amazon store and authorized dealers for trailer servicing.
- 2026 SL716-14K Dump Trailer 2026 model 7' x 16' dump trailer with 15,400 LB GVWR and 50 degree dump angle, featuring Champion 14-Ton Power-up/Power-down scissor hoist and HSS structural tubing construction.
Quantifiable outcome
- Inspection and testing process takes approximately 6 hours per trailer to ensure quality
Companies that use Southland Trailer Corp
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Southland Trailer Corp technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Southland Trailer Corp partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Dealer NetworkcoreThe dealer network forms the core distribution and sales channel for Southland Trailers. Dealers stock trailers, perform pre-delivery inspections, and sell directly to end customers across Canada and the United States. The relationship is built on mutual dependence, teamwork, and open two-way communication.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Southland Trailer Corp competitors and assessment
Company assessmentDirect peers
- Lamar Trailers: U.S. dump and equipment trailer manufacturer with a heavy focus on construction and landscaping end users — directly comparable to Southland's dump trailer business.
- Felling Trailers: Manufacturer of commercial, construction, and specialty trailers including flatbeds and drop decks — overlapping with Southland's Renn commercial semi-trailer and equipment trailer lines.
- Big Tex Trailers: One of North America's largest trailer manufacturers, producing utility, dump, equipment, and gooseneck trailers across a broad price range — directly overlapping Southland's core Southland-brand product portfolio and dealer-driven distribution model.
- PJ Trailers: U.S. manufacturer of dump, equipment, gooseneck, and flatbed trailers sold through an extensive dealer network — closely comparable to Southland's product breadth and channel strategy.
- Load Trail: Texas-based trailer OEM offering dump, gooseneck, equipment, and utility trailers through a dealer network; product mix and target customer (construction trades, individual buyers) closely match Southland's.
- Diamond C Trailers: Manufacturer of equipment, dump, flatbed, and gooseneck trailers distributed through dealers in the U.S. and Canada — overlapping product categories with Southland.
- Towmaster Trailers: Manufacturer of heavy-duty equipment and construction trailers — comparable to Southland's high-boy, low-boy, and gooseneck equipment trailer categories.
Broad incumbents
- Wabash National: Largest North American semi-trailer and truck body manufacturer; competes most directly with Southland's Renn commercial line but operates at materially greater scale with a much broader product portfolio.
- Utility Trailer Manufacturing: Major U.S. manufacturer of dry van, refrigerated, flatbed, and specialty trailers — competes with Southland's Renn commercial offerings as an established, larger incumbent.
- Great Dane: Long-established commercial trailer OEM producing dry vans, reefers, and flatbeds — overlapping with Southland's Renn semi-trailer segment but at substantially greater scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Southland Trailer Corp social profiles
Digital presenceSouthland Trailer Corp financial estimates
Financial estimateRevenue estimate
Valuation estimate
Southland Trailer Corp leadership team
Management profileNumber of profiles
Profiles4 records
Southland Trailer Corp funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Southland Trailer Corp M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Southland Trailer Corp
What does Southland Trailer Corp do?
Southland Trailer Corp manufactures steel trailers including dump trailers, equipment trailers, gooseneck trailers, enclosed cargo trailers, sled/toy hauler trailers, and commercial cargo trailers under the Southland, Royal Cargo, and Renn brands. The company operates a vertically integrated manufacturing facility in Lethbridge, Alberta, performing in-house steel fabrication, plasma cutting, bending, welding, wet paint application, and final assembly. Products range from compact 5'x10' residential trailers to heavy-duty 53' commercial flatbeds with GVWR exceeding 84,000 lbs.
Is Southland Trailer Corp a public or private company?
Southland Trailer Corp is a private company. It is classified as family owned and is currently operating.
When was Southland Trailer Corp founded?
Southland Trailer Corp was founded in 1980. It employs 11 to 50 people.
Where is Southland Trailer Corp based?
Southland Trailer Corp is headquartered in Lethbridge, Canada, in the North America region.
How does Southland Trailer Corp make money?
Two revenue lines are on record. Trailer Sales are the primary driver. The others are parts Sales.
Who are Southland Trailer Corp's main competitors?
Direct peers on record are Lamar Trailers, Felling Trailers, Big Tex Trailers, PJ Trailers, Load Trail, Diamond C Trailers and Towmaster Trailers. Broad incumbents are Wabash National, Utility Trailer Manufacturing and Great Dane.
Does Southland Trailer Corp have an API?
No public API is recorded for Southland Trailer Corp.
What industry is Southland Trailer Corp in?
Southland Trailer Corp's product category is Trailer Manufacturing. Its primary akta.pro industry code is IMACAGAA, Trailer Manufacturing (Utility/Enclosed/Flatbed/Car Hauler), with a secondary code of IMACAGAB, Semi-Trailer Manufacturing (Dry Van/Reefer/Tanker/Lowboy). Its NAICS code is 336212 and its SIC code is 3715.