The Hartman Group (PA)

What The Hartman Group (PA) does

The Hartman Group is a privately held independent insurance agency founded in 1932 by W. Howard Hartman in Williamsport, Pennsylvania, and now operating as Hartman Agency, Inc. from two Pennsylvania offices in Montoursville (headquarters) and State College. The firm distributes commercial and personal insurance products on behalf of roughly fifteen carrier partners, including Chubb, Liberty Mutual, Progressive, Travelers, Cincinnati Insurance, Berkley Mid Atlantic, Eastern Alliance, PMA Companies, Philadelphia Insurance, Penn National, and Selective, earning commission revenue from new business placement and renewal premiums across both lines. Its commercial book spans business owners policies, general liability, workers' compensation, commercial auto, commercial umbrella, cyber liability, EPLI, E&O, D&O, surety bonds, and specialty programs for contractors, manufacturers, restaurants, breweries, distilleries, farms, fitness centers, churches, oil and gas operators, technology firms, and other verticals, while the personal lines book covers home, auto, umbrella, high-net-worth, life, watercraft, classic car, pet, wedding, and other personal coverages.

The agency serves clients primarily across nine Central Pennsylvania counties (Centre, Lycoming, Clinton, Blair, Mifflin, Union, Sullivan, Montour, and Northumberland) and extends service nationally and internationally via phone and email. It employs roughly 27 people, including partners, commercial and personal lines account executives, customer service representatives, a technology coordinator, and an accounting function, with senior staff holding industry designations such as CPCU, ARM, AIS, AINS, CISR, and AAI-M. Operationally it relies on standard independent-agency software (TAM, Benefit Point, Employee Navigator, Insurance Skout, Redtail) for CRM and policy administration, with no proprietary technology platform disclosed. Revenue mechanics are commission-based on placed and renewed premiums, with pricing determined per-client through risk assessment and carrier underwriting; go-to-market is sales-led through the two physical offices and direct advisor outreach, supported by a website, social channels, and community board involvement.

Name

The Hartman Group (PA)

Legal name

The Hartman Group

Website

https://hartmangroup1.com

Company type

Private

Founded year

1932

Operating status

Operating

Headcount range

11–50 employees

Short description

The Hartman Group is a privately held, family-led independent insurance agency founded in 1932, distributing commercial and personal lines through two Pennsylvania offices on behalf of roughly fifteen carrier partners across Central Pennsylvania and beyond.

Ownership category

akta.pro rank

Product category

Independent Insurance Brokerage

NAICS

Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Agencies and Brokerages (52421)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Standalone Umbrella Liability (FSAJANAE)

akta.pro secondary industries

Personal Umbrella Insurance (FSAJANAA), Captive Insurance Advisory & Management (FSAEADAF)

Keywords

• Independent insurance agency
• Commercial property casualty
• Personal lines coverage
• Surety bonding services
• Risk management consulting

Headquarters

HQ city

Williamsport

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Insurance Commissions: As an independent insurance agency, The Hartman Group earns commissions from insurance carrier partners for placing policies with clients. Commission rates vary by carrier and policy type. Revenue is generated from both new business acquisition and renewal premiums.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

The Hartman Group is an independent insurance agency that brokers commercial and personal insurance coverage from multiple carrier partners, including Chubb, Liberty Mutual, Progressive, Travelers, Cincinnati, and others. They provide customized risk management solutions, policy placement, ongoing policy reviews, and claims advocacy through licensed insurance advisors across two Pennsylvania offices, serving Central Pennsylvania as well as national and international clients.

Product overview

The Hartman Group is an independent insurance agency offering a comprehensive suite of insurance solutions to protect businesses and individuals from unexpected events. The company operates two main product lines: Business Insurance (including Commercial Insurance, Workers' Compensation, Cyber Liability, Surety Bonds, Contractor Insurance, Business Owners Policies, General Liability, Business Auto, Commercial Property, Umbrella, EPLI, E&O, D&O, Flood, Crime, Builders Risk, Liquor Liability, Special Event, Ocean Marine, Inland Marine, Environmental, Systems Breakdown, Key Man Life, Fiduciary Liability, Captive Insurance Management, and industry-specific coverages for Breweries, Churches, Condos, Dealerships, Farms, Fitness Centers, Fleets, Garage Repair Shops, Golf Courses, Manufacturers, Medical Offices, Non-Profits, Professional Services, Property Managers, Real Estate Investors, Restaurants, Retail, Technology Firms, Trucking, Wholesalers/Distributors, Oil and Gas, and Distilleries) and Personal Insurance (including Home, Auto, Renters, Condo, Motorcycle, Off-Road Vehicle, RV, Snowmobile, Watercraft, Classic Car, Pet, Wedding, Mobile Home, Rental Property, Valuable Possessions, Excess Liability, Umbrella, High Net Worth, Individual Life, and Secondary Home insurance). As an independent agency, they represent multiple insurance companies to provide choice and the right blend of price, coverage, and service.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Insurance Comprehensive business insurance solutions for companies of all sizes, bundling multiple commercial coverages such as BOP, general liability, business auto, commercial property, workers' compensation, commercial umbrella, cyber liability, professional liability, D&O, flood, crime, builders risk, and more.
• Personal Insurance Personal lines coverage for individuals and families, including home, auto, renters, condo, motorcycle, RV, watercraft, classic car, pet, wedding, umbrella, high net worth, individual life, and other personal asset protection products.
• Workers' Compensation Insurance Coverage for employees injured on the job or in auto accidents while on business, also covering work-related illnesses.
• Cyber Liability Insurance Protection against expenses associated with data breaches, covering unauthorized access, viruses, computer theft, extortion, and employee mistakes.
• Surety Bonds Guarantees that large investments in projects are protected whether or not work gets completed, especially common in construction and government contracts.
• Contractor Insurance Specialized policy for contractors covering commercial general liability, property coverage, equipment coverage, builders risk, workers' compensation, business auto, and umbrella insurance.
• Business Owners Insurance (BOP) Combines business property and business liability insurance into one policy protecting businesses from various risks.
• General Liability Insurance

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered minor and core.

• ASI Progressive HomeminorOthersInsurance carrier partner providing home insurance products through the independent agency channel.
• Berkley Mid AtlanticminorOthersRegional insurance carrier partner serving mid-Atlantic markets.
• ChubbcoreOthersMajor commercial and personal insurance carrier known for high-net-worth and specialty risk coverage.
• Cincinnati Insurance CompanycoreOthersRegional commercial lines carrier with strong presence in Pennsylvania markets.
• Clear Spring InsuranceminorOthersInsurance carrier partner providing various commercial and personal lines products.
• Eastern AllianceminorOthersWorkers compensation specialist carrier operating in mid-Atlantic region.
• EncovaminorOthersRegional insurance carrier formerly part of Motorists Insurance Group.
• Liberty MutualcoreOthersMajor national insurance carrier providing commercial and personal lines products.
• Penn NationalminorOthersRegional carrier focused on Pennsylvania market with commercial and personal lines offerings.
• Philadelphia Insurance CompaniesminorOthersSpecialty insurance carrier focused on niche commercial lines including hospitality and non-profits.
• PMA CompaniesminorOthersWorkers compensation and commercial lines specialist with focus on management liability.
• ProgressivecoreOthersMajor national carrier known for commercial and personal auto insurance with strong brand recognition.
• SelectiveminorOthersRegional commercial lines carrier offering workers compensation and commercial insurance.
• Selective FloodminorOthersFlood insurance specialist carrier operating under Selective Insurance.
• Traveler'scoreOthersMajor commercial and personal insurance carrier providing broad coverage options including bonding services.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Emerging players

• Meadowbrook Insurance Brokerage: Mid-Atlantic independent insurance agency offering commercial and personal lines with a similar producer-driven, multi-carrier model. Comparable in product breadth and employee scale (sub-100 headcount), serving small/mid-market clients in adjacent PA/Mid-Atlantic markets.

Broad incumbents

• Hilb Group: PE-backed (ABRY Partners) insurance brokerage roll-up that acquires and operates mid-market independent agencies across the Mid-Atlantic and Southeast. Directly comparable to Hartman as an independent P&C agency with commercial/personal lines and a partnership-style producer model; it is also an active acquirer of agencies the size of Hartman.
• Brown & Brown Insurance: Public insurance brokerage and consolidator acquiring independent agencies across the US. Directly comparable business model (independent agency, multi-carrier, mixed commercial/personal) and frequent acquirer of firms the size of Hartman.
• Insurance Office of America: Large private independent insurance agency operating across multiple states with mixed commercial/personal lines and multi-carrier partnerships. Comparable in independent-agency DNA and product breadth; active acquirer of regional agencies of Hartman's profile.
• Arthur J. Gallagher (Gallagher): Large global insurance broker with a strong retail brokerage division that acquires and operates independent agencies. Comparable in product breadth (commercial, personal, surety, cyber) and client segments; an alternative acquirer profile for a PA-based independent agency.
• Hub International: Large North American insurance brokerage that actively consolidates independent agencies, especially Mid-Atlantic and PA-based firms. Same independent-agency distribution model serving commercial and personal lines; comparable in carrier access and producer-driven sales motion.
• Acrisure: One of the largest insurance brokerage platforms in the US, built through aggressive acquisition of independent agencies. Operates an independent agency model across commercial and personal lines using multi-carrier access — directly comparable to Hartman's go-to-market; Acrisure is also a likely acquirer profile for a private equity exit.

Direct peers

• Highstreet Insurance Partners: PE-backed independent insurance agency roll-up platform (BC Partners) acquiring mid-market agencies across the US. The most direct peer in terms of size, partnership structure, geographic concentration, and multi-carrier model — also a likely counter-bidder/acquirer for Hartman.

Regional players

• Glatfelter Insurance Group: Pennsylvania-based independent insurance brokerage serving Central PA with commercial, personal, surety, and specialty programs. Same geography, same multi-carrier independent agency model, and a comparable specialty practice mix (contractors, manufacturers, religious, hospitality).
• Keystone Insurance Group (PA): Long-established Pennsylvania-based independent insurance agency serving Central PA with commercial and personal lines. The closest regional direct peer — same independent agency model, same Central PA footprint, same multi-carrier access including many of Hartman's carrier partners.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/thehartmangroup1
• LinkedInlinkedin.com/company/thehartmangroup1
• Instagraminstagram.com/thehartmangroup1

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Hartman Group (PA)