Harmony

What Harmony does

Harmony is a private, for-profit outpatient mental health treatment provider operating as a member clinic of Transformations Care Network (TCN). The company runs five physical clinic locations across West Virginia — Bridgeport, Charleston, Martinsburg, Morgantown, and Wheeling — and has provided mental health services in the state for more than a decade. It serves children, adolescents, and adults with a broad range of conditions including anxiety, depression, mood disorders, trauma, ADHD, OCD, PTSD, eating disorders, postpartum depression, and opioid use disorder. The company also operates specialty programs in men's, women's, and LGBTQIA+ mental health.

The service portfolio combines traditional outpatient modalities — individual, couples, family, and group therapy using evidence-based approaches (CBT, DBT, ACT, IPT) and psychiatric medication management — with advanced interventional psychiatry, specifically NeuroStar Transcranial Magnetic Stimulation (TMS) and Spravato (esketamine) for treatment-resistant depression. A specialized R.O.O.T.S. program provides medication-assisted opioid addiction treatment (buprenorphine/Suboxone, with Vivitrol in select cases) combined with therapy. Service delivery spans in-person visits across all five clinics and telehealth appointments delivered via the third-party Doximity platform.

The business model is primarily insurance-reimbursed fee-for-service clinical care, with Harmony in-network across a broad payer roster including Highmark, TRICARE, Aetna, Cigna, United Healthcare, Optum, Medicare, Medicaid, and Wellpoint. Patient acquisition is driven by direct-to-consumer marketing (SEO-optimized website, social media, blog), professional healthcare provider referrals (including a structured CARE Program for high-volume referrers), and payer network visibility. Self-pay and financial hardship options exist for uninsured or out-of-network patients. Clinical leadership consists of clinic directors at each location and a Medical Director (Dr. Scott Gilchrist, M.D.) at the Bridgeport site.

Name

Harmony

Legal name

Harmony

Website

https://grwhealth.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

251–500 employees

Short description

Harmony is a private outpatient mental health treatment center operating five clinics across West Virginia, delivering therapy, psychiatry, interventional treatments (TMS, Spravato), opioid recovery, and telehealth services to adults, adolescents, and specialty populations.

Ownership category

akta.pro rank

Product category

Outpatient Mental Health Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Ambulatory Health Care Services (621), Other Outpatient Care Centers (62149)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA)

akta.pro secondary industry

Integrated Behavioral Health (Collaborative Care) Platforms (HLALAEAC)

Keywords

• Outpatient mental health
• Behavioral health services
• TMS therapy
• Psychiatric medication management
• Telehealth counseling

Headquarters

HQ city

Morgantown

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance-reimbursed clinical services: Harmony accepts most major insurance plans and bills insurance directly for covered mental health services including therapy, psychiatry, medication management, TMS, and Spravato. Patients are responsible for co-pays, deductibles, and co-insurance as determined by their plan.
2. Self-pay / out-of-pocket payment: For patients without insurance coverage or those whose plans are out-of-network, Harmony offers self-pay rates discounted from full charges. Financial hardship assistance is available through a dedicated form-based program.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Harmony is an outpatient mental-health treatment center delivering therapy, psychiatric evaluation, medication management, and interventional treatments such as NeuroStar TMS and Spravato to adults and adolescents. Care is delivered across five West Virginia clinic locations and via telehealth, supplemented by population-specific programs including men's, women's, LGBTQIA+, postpartum, and opioid-use disorder treatment.

Product overview

Harmony is a group of outpatient mental health clinics providing accessible, personalized mental health care throughout West Virginia. The company offers a comprehensive suite of services organized around core mental health treatment modalities: Therapy (individual, couples, family, and group counseling using evidence-based approaches), Psychiatry and Medication Management, and Interventional Treatments (NeuroStar TMS therapy and Spravato esketamine treatment for treatment-resistant depression). Additional specialty programs include R.O.O.T.S. for opioid addiction recovery, psychological testing and evaluation, and targeted services for men's mental health, women's mental health, LGBTQIA+ mental health, and postpartum depression. Services are delivered both in-person at five West Virginia clinic locations and via telehealth. Harmony is a member of Transformations Care Network, which provides operational support, expanded insurance networks, and access to technological resources.

Differentiator

Problem solved

Functional benefit

Products and services

• Outpatient Therapy Services Individual, family, and group therapy delivered by licensed clinicians to adults and adolescents across Harmony's clinic locations and through telehealth visits.
• Psychiatry and Medication Management Psychiatric evaluation, diagnosis, and ongoing medication management provided by psychiatrists for patients with depression, anxiety, and related behavioral-health conditions.
• NeuroStar TMS Therapy Transcranial magnetic stimulation (TMS) using the NeuroStar system for adults with treatment-resistant depression, delivered in Harmony's outpatient clinics.
• Spravato Treatment FDA-approved esketamine (Spravato) intranasal treatment administered under clinical supervision for patients with treatment-resistant depression.
• Telehealth Services Remote therapy and psychiatric visits delivered to patients via a secure telehealth platform, expanding access beyond Harmony's five physical clinic locations.
• R.O.O.T.S. Opioid Treatment Program Dedicated outpatient program for opioid and substance-use disorders, providing therapy, medication-assisted treatment, and recovery support as a specialty offering within Harmony.
• Psychological Testing and Evaluation Formal psychological and diagnostic testing and evaluation services provided to adults and adolescents to support diagnosis and treatment planning.
• Men's Mental Health Program Specialty mental-health program tailored to the needs of male patients, providing therapy, psychiatry, and related services addressing male-specific behavioral-health concerns.
• Women's Mental Health Program Specialty mental-health program tailored to the needs of women, including therapy, psychiatric care, and related services across Harmony's clinics.
• LGBTQIA+ Mental Health Program Affirming mental-health program tailored to LGBTQIA+ patients, providing therapy, psychiatry, and related services designed for the community's specific needs.
• Postpartum Depression Treatment Specialty treatment program focused on postpartum depression and perinatal mood concerns, combining therapy, psychiatry, and supportive care for new mothers.

Quantifiable outcome

• 83% of patients who have received NeuroStar TMS treatment experience an improvement in the severity of their depression symptoms.
• +1 more outcomes

Named customers3 records

Segments8 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Transformations Care Network (TCN)coreStrategic or Co-development PartnerHarmony is a proud member of Transformations Care Network (TCN). Being part of TCN means Harmony team members can accept more insurance plans and have access to leading-edge services and technological advancements. TCN provides the support, resources, and tools the Harmony team needs to transform lives in their communities. TCN is a network of outpatient mental health clinics.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Brightside Health: Telehealth psychiatry platform focused on anxiety and depression, including treatment-resistant populations. Brightside directly competes with Harmony's medication management and interventional offerings (it also offers TMS referrals) via virtual delivery.
• Two Chairs: Outpatient therapy practice operating hybrid in-person and teletherapy clinics in multiple states. Two Chairs targets a similar patient profile (adult therapy, evidence-based modalities) and competes for both clinical talent and payor contracts.
• Octave: Outpatient mental health practice offering therapy, psychiatry, and couples counseling in a hybrid in-person/telehealth model. Octave targets commercially-insured adults in select metros and overlaps with Harmony's adult outpatient segment.
• Transformations Care Network: Harmony's parent organization and a network of outpatient mental health clinics. TCN operates multiple outpatient mental health brands across states using the same insurance, technology, and operational platform, making sibling clinics the closest direct comparables in scale and model.
• Talkiatry: Multi-state outpatient psychiatry network delivering in-person and virtual psychiatric care across the U.S. Talkiatry competes for the same medication management and interventional treatment patients that Harmony serves, with broader geographic reach.

Broad incumbents

• Lyra Health: Mental health benefits platform partnering with employers to deliver therapy, coaching, and psychiatry through in-person and virtual providers. Lyra sits upstream of Harmony as a payer/aggregator that can steer patients to competing in-network clinics.
• Spring Health: Mental health benefits and care navigation platform for employers and health plans. Like Lyra, Spring Health acts as both a competitor for direct virtual care and a referral source/aggregator that competes for Harmony's commercially insured patients.
• Acadia Healthcare: Large publicly-traded behavioral health operator running inpatient psychiatric hospitals and residential treatment facilities, with growing outpatient services. Acadia represents the higher-acuity end of the spectrum and could expand downstream into Harmony's outpatient territory.

Emerging players

• Charlie Health: Virtual intensive outpatient (IOP) and mental health provider focused primarily on adolescents and young adults. Charlie Health overlaps with Harmony's youth/adolescent segment and offers a higher-acuity virtual alternative.

Regional players

• WVU Medicine - Behavioral Medicine: West Virginia's largest academic health system, operating behavioral health and psychiatry services including outpatient and crisis care in Morgantown and across the state. WVU Medicine is the dominant regional incumbent and Harmony's primary in-state competitor for referrals and psychiatry talent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@northeasthealthservices2019
• Facebookfacebook.com/HarmonyGRWHealth
• LinkedInlinkedin.com/company/harmonytcn

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Harmony